Hoseasons

THE UK’S BIGGEST TOURISM & LEISURE EVENT RETURNS

Posted on November 4, 2025

Taking place on 5-6 November 2025, NEC Birmingham...

The Land Leisure & Tourism Show is the UK’s largest event dedicated to holiday parks, leisure, attractions and rural businesses. Welcoming over 400 exhibitors and thousands of visitors, the show provides a creative space where you can gather ideas and learn from other experts in the field.

Whether you’re an established industry professional seeking fresh concepts or a newcomer looking to maximise your land’s potential, this event provides a unique platform for networking, learning, and innovation.

A HUB FOR INDUSTRY GROWTH AND INSPIRATION
This year’s show brings together three sectors under one roof, Holiday Parks, Family Attractions and Resorts, and Hospitality, creating an unmissable opportunity to explore the latest trends, connect with leading suppliers, and discover innovative solutions to enhance your business.

Plus with the Farm Business Innovation Show running alongside, farmers and landowners can access even more expert guidance on diversification and land optimisation.

EXPERT-LED SEMINARS & INDUSTRY ROUNDTABLES
Gain valuable insights from industry experts through a packed schedule of seminars, workshops, and discussion panels. The show’s keynote, Geoffrey Smith, CEO of Meadow Bay Villages, will open with a fresh perspective on the UK holiday park sector, rethinking the holiday experience through innovation and investment.

Expect thought-provoking discussions, covering key issues, trends, and opportunities that will shape the future of land, leisure, and tourism. This unique platform provides both professionals and newcomers in the industry the opportunity to network, learn and explore new opportunities.

Gain valuable insights from industry experts through a packed schedule of seminars, workshops, and discussion panels.

NEW FOCUS ON HOSPITALITY & VALUE-ADDED SERVICES
For 2025, we’re placing an even stronger emphasis on hospitality offerings, helping holiday park operators and rural businesses expand their services and increase profitability.

Expect tailored insights into enhancing guest experiences, adding premium facilities, and implementing effective marketing strategies to drive success.

YOUR OPPORTUNITY TO CONNECT & GROW
Whether you’re looking to source new products, gain expert advice, or network with industry leaders, the Land Leisure & Tourism Show is the must- attend event to take your business to the next level.

Join us on 5-6 November 2025 at NEC Birmingham and be part of the UK’s most influential event for the tourism sector.
Scan the QR code to register for your free ticket today!

SPEAKERS NOT TO MISS!

MEADOW BAY VILLAGES REIMAGINING THE UK HOLIDAY PARK EXPERIENCE
05 Nov 2025 @ 10:00 - 10:30
Land, Leisure & Tourism Theatre

Geoffrey Smith, CEO of Meadow Bay Villages, opens the Land Leisure Tourism Show with a fresh perspective on the UK holiday park sector.

Discover how Meadow Bay is rethinking the holiday experience through innovation and investment and explore the opportunities shaping the future of holiday parks and rural leisure.

THE REAL COST OF ENERGY METERING - HEAR FROM PARKS WHO HAVE MADE THE SWITCH
05 Nov 2025 @ 10:00 - 10:30
Land, Leisure & Tourism Theatre

Join industry leaders and park owners as they share their real experiences with energy metering.

From reducing costs to improving guest satisfaction, hear first-hand what works, what doesn’t, and how.

HOW GULLIVER’S WORLD IS SHAPING TOMORROW’S ATTRACTIONS - JULIE DALTON, MANAGING DIRECTOR - GULLIVER’S THEME PARK RESORTS
06 Nov 2025 @ 10:00 - 10:30
Land, Leisure & Tourism Theatre

In this opening address, Julie Dalton, Managing Director of Gulliver’s Theme Parks and Resorts group, which includes Gulliver’s World, shares the journey of the independent, family-run theme park group as it adapts to shifting visitor expectations and industry challenges.

From launching immersive events and unique guest experiences to navigating changing leisure trends, Julie offers a behind-the-scenes look at how Gulliver’s has evolved its offer while staying true to its core values of affordability, accessibility, and family-first fun.

THIS YEARS MUST-SEE EXHIBTORS INCLUDE: TOP TEN

 

 

DARWIN ESCAPES RESORTS

Posted on February 11, 2025

With a portfolio of 26 leading holiday resorts and three golf courses across the UK, Darwin Escapes is one of the trailblazers transforming the UK holiday park industry. Darwin Escapes offers holiday breaks, holiday home ownership and golf breaks with the widest range of holiday accommodation at its resorts, from romantic boutique escapes to luxury lodge retreats and traditional family-focused holiday parks.

With such variety on offer, there is sure to be something to appeal to everyone. “No two Darwin Escapes resorts are the same,” explains Drew Campbell, Director of Operations, “But every resort in our portfolio shares a common aim - to provide the best possible holiday experience for holidaymakers and holiday homeowners.”

“With this in mind, we have created brand new resorts in stunning locations with accommodation and facilities that rival those of 5-star hotels, and lovingly updated our existing sites across the UK.” One resort that is a flagship for the company in terms of the facilities on offer is Norfolk Woods Resort & Spa.

This multi-award-winning park recently scooped the Diamond Award for East of England large park for the third time in the prestigious Hoseasons Awards in November 2024. Norfolk Woods, established in 2019, is situated close to the market town of Kings Lynn in an ideal location for holidaymakers wishing to take advantage of Norfolk’s breath taking countryside and coastal scenery.

DARWIN ESCAPES RESORTS aim to provide the best possible holiday experience for holidaymakers and holiday homeowners

Guests at Norfolk Woods can choose from a selection of stylish and contemporary accommodation including premium lodges with outdoor hot tubs. Open plan in design, the lodges boast the latest entertainment features and kitchen facilities for a luxurious stay.

There is an abundance of on-site amenities and activities on offer at the park including an indoor swimming pool, stylish bar and bistro, outdoor children’s splash park, as well as a superbly equipped spa for adult relaxation. Norfolk Woods Resort & Spa may be fairly new, but it has a rich heritage in the region.

The original site was known as Pentney Holiday Park, a resort designed for touring caravans and camping holidaymakers, which was the home of decades of happy holiday memories. “We wanted to keep our resort as the home for more of those amazing holiday memories for decades to come, but with a new, contemporary and fresh feel,” explains Anne Foulkes, Regional & General Manager of Norfolk Woods.

“Our aim was to retain the gorgeous natural scenery and preserve the site as a true destination, whilst creating Norfolk’s best luxury lodge park.” Luxury lodges are also on offer at Darwin Escapes newest premium development: Blenheim Palace Lodge Retreat. Partnering with historic Blenheim Palace, the company has created a range of one-, two- and three-bedroom lodges in the grounds of the stunning Blenheim Estate in Oxfordshire.

NORFOLK WOODS RESORT & Spa boasts great leisure facilities for all ages

The self-catering holiday lodges, which opened in August 2023, feature high-end furnishings and facilities including luxury open-plan dining and living areas, walk-in wardrobes and ensuite bathrooms. Working together with the team at Blenheim Palace, Darwin Escapes were keen to respect both the prestige of the existing site and the local area’s environmental factors.

Each lodge is fully electric and fitted with air-source heat pumps and personal car charging stations to help to reduce impact on the environment. “We’ve ensured our lodge accommodation fits seamlessly into the surrounding landscape near Blenheim Palace,” explains Drew Campbell, Director of Operations.

“We’ve also honoured the heritage with the naming of our lodges – Winston, Hawksmoor, Vanbrugh and Marlborough. This, along with our interior decoration, is a nod to the rich history of the area that awaits guests in their Blenheim lodge accommodation.” Some of the design features of the Blenheim lodges might also be familiar to viewers of the BBC television series Interior Design Masters with Alan Carr.

In the final episode of the 2024 series, the two finalists took on the challenge to design the interior and outdoor space of two of the lodges at the Retreat. Holidaymakers can now choose to stay in one of the two lodges that the finalists designed. Unique accommodation is a feature of many of the Darwin Escapes resorts.

DARWIN ESCAPES RESORTS are available at 26 stunning locations throughout the UK. Pictured, Wareham Forest Lodge Retreat in Poole, Dorset

Amongst the most innovative and desirable are the treehouses available at Rivendale Lodge Retreat in the Peak District, and Woodside Bay Lodge Retreat on the Isle of Wight. These one-bedroom treehouses are designed with couples in mind and feature stylish copper furnishings, fully equipped kitchens with wine coolers and dishwashers, and multi-decked outdoor areas with luxurious sunken hot tubs.

The Darwin Escapes portfolio is managed by a 900-strong team of staff. The head office is based at the Talacre Beach Resort in North Wales, which is one of the company’s leading parks for holiday home ownership. Across the portfolio of 26 resorts, 15 offer holidays only, 3 offer holiday home ownership only, and 8 offer a mix of holiday home ownership and holidays such as at Talacre.

For those looking to buy a holiday home, Darwin Escapes offers a wide range of homes for sale, from static caravans to luxury lodges, to suit all budgets and requirements. Lodge and caravan holidays, meanwhile, are booked through their trusted booking partner Hoseasons, who handle all resort holiday bookings excluding those at Dundonald Links Resort in Ayrshire, Scotland, and Blenheim Palace Lodge Retreat, which are booked directly with the resorts.

The team behind Darwin Escapes is constantly on the lookout for exciting solutions to increase their market share and the profile of their resorts amongst prospective buyers and holidaymakers. “Whilst UK holidays have been swept up in the staycation boom, one of the challenges over recent years has been the smaller marketplace for the sales community, with signs of a slight downtrend in holiday home ownership,” explains Shaun Roberts, Group Head of Sales.

THE BISTRO at Norfolk Woods Resort & Spa

“One of the ways we have responded to this is by branching out with new marketing adventures. Our appearance on Interior Design Masters is one example, alongside a Win a Caravan competition, increasing our out of home digital screen advertising across the country with particular interest in the North West, and attending more events throughout the year.”

Darwin Escapes are corporate partners with many of the UK’s top business and visitor attractions such as Chester Zoo, the Royal Shakespeare Company, Birmingham Hippodrome, Derby Book Festival and Venue Cymru. These partnerships offer their guests unique opportunities and help to ensure the very best holiday experience when they stay at a Darwin Escapes Resort.

The partnerships also involve giving back to the partner organisations with sponsorship of events and other collaborations. Each resort also chooses their own local charities to fund raise for throughout the year. It’s an innovative plan that’s clearly working in terms of both customer and industry recognition.

INTERIOR OF ONE of the lodges featured on television series Interior Design Masters

Since 2015, the Darwin Escapes resorts have collected a vast range of accolades from Best in Britain to 5-star ratings and regional award titles too. Most resorts have been assigned the Tripadvisor Certificate of Excellence and several are also rated 5 Black Pennant by AA Hotel and Hospitality Services.

All the North Wales holiday resorts have been awarded a 5-star status by Visit Wales, and in England, all resorts have either been given 5-star status by Visit England, or also boast Visit England Gold Awards.

“We are so proud of our award-winning resorts and these achievements are a credit to all of our hard-working teams across the UK, who strive to set the standard in the holiday resort industry,” says Drew Campbell, Director of Operations.

Darwin Escapes
0800 717707
www.darwinescapes.co.uk

THE PET POUND

Posted on May 17, 2024

Longstanding Hoseasons partner Hemsby Beach Holiday Park has always been pet-friendly, but owners Richardsons Leisure Limited started to understand the real value of investing in the pet pound in 2018. It was at that point that Chief Executive, Greg Munford, took the conscious decision to increase the number of pet-friendly units at the park from 24 to 44.

Since then and boosted by significant increase in pet ownership during Covid, Hemsby Beach has steadily increased its pet-friendly offering, so that today a total of 116, or 31%, of the park’s 391 luxury holiday homes and lodges welcome guests’ four-legged friends. But it’s not just the number of pet-friendly units that have increased - the quality of those units has markedly improved too, so much so that they are now some of the best the park has to offer, with nearly half featuring a hot tub.

GIVING PEOPLE the chance to be with their pets on holiday obviously comes with a financial benefit.

BOOKINGS UPLIFT
It’s not a surprising strategy when you consider recent Hoseasons stats showing that owners who take a pet see an average 46% uplift in booking volume vs locations that don’t accept a pet. But Greg says gone are the days when pet-friendly meant sectioning off a few shabby chalets on one corner of the park and expecting people to embrace the experience.

“Our purpose is to create an environment where customers can holiday with family and friends and create memories that last a lifetime. For an increasing number of people that means having their pets with them, and that shouldn’t mean having to compromise on the quality of their holiday experience – quite the opposite in fact, which is why we’ve made the changes and investments we have and why we take our approach to looking after pets and their owners so seriously.”

One example of this is the £10k Richardsons Leisure recently spent on decking gates for its pet-friendly lodges and luxury holiday homes – something that was requested by pet owners keen to maximise security for their pets and in turn enhance their own holiday experience. The park also provides dog-friendly areas in its restaurant and entertainment venues and shares information with guests about the best dog walks in the area, as well as a list of useful contacts including local vets, pet shops and other services.

RICHARDSONS LEISURE recently spent £10k on decking gates for its pet-friendly lodges.

PAYING DIVIDENDS
It’s an approach that is clearly paying dividends in terms of bookings, with Hoseasons data showing that the park saw a 24% increase in pet bookings last year compared to the year before, and a massive 106% increase compared to 2 0 1 9. Greg says being pet-friendly also leads to wider benefits for the park beyond the bottom line.

“Giving people the chance to be with their pets on holiday obviously comes with a financial benefit, but it also really adds to the happy, relaxed atmosphere on park too.” Hemsby Beach Holiday Park is part of Hoseasons’ Go Active Breaks+ Collection and sits just 350 yards from the golden sands and rolling dunes of Hemsby Beach. Greg says the national market insight he gets from his long partnership with the brand has been invaluable in making investment choices.

“Obviously Hoseasons provide us a good number of bookings, but the true added value comes from their sector expertise and commercial acumen, both of which make all the difference when considering large-scale investment in specific accommodation types and the right accommodation mix,” says Greg. “The scale they operate at means their data is second to none when it comes to spotting trends and advising owners accordingly.”

GREG MUNFORD, TOOK the conscious decision to increase the number of pet-friendly units at the park from 24 to 44

MIND-BENDING CHALLENGES

Posted on March 12, 2024

MIND-BENDING CHALLENGES

Reporting from the Hoseasons Owners Conference & Awards...

THE ANNUAL HOSEASONS awards were presented at a glittering Gala Awards ceremony.

Hoseasons, one of the UK’s leading self-catering accommodation specialists, with more than 30,000 British destinations in coastal and countryside settings, gathered for its much-anticipated annual conference and awards event recently. From lodges and parks, to boats, cottages and apartments, the Hoseasons brand offers the widest available range of self-catering holidays in the UK accommodating 2.1 million holidaymakers and more than 170,000 pets every year and is part of Awaze - Europe’s leading managed vacation rentals and holiday resorts business.

More than 600 delegates gathered at the prestigious Celtic Manor Resort in Newport, Wales, in November and were rewarded with a packed conference programme and supportive trade exhibition. Many of the conference presenters were from the Awaze in-house team with an impressive injection of expert business and motivational speakers - all topped-off by a star appearance from comedian Tom Allen who co-hosted the Awards presentations.

Lead presenter, Daisy McAndrew, talked about the ‘mind-bending’ challenges holiday park operators had faced in the past ten years following Brexit, the pandemic, war in Ukraine, or five Prime Ministers and the cost-of-living crisis. She set the stage with Hoseason’s Simon Altham. Catherine Smith and Kris Penny gave an insightful talk on revenue management emphasising the importance of effective revenue management strategies for maximising revenue.

SPECIALLY SELECTED TRADE suppliers at the Hoseasons conference including Compass Insurance.

Andrew Goward and Luke Hansford shared key insights and industry trends that are shaping the industry’s future. Daniel Hulme (PhD), an AI and tech expert, shared mind-blowing insights into the future of AI technology before Martin Rovsing and Blake Carroll Fulford-Brown showcased innovative product designs and future technology that will enhance customer experiences. John Crosby’s presentation on Hoseasons’ marketing achievements highlighted the impactful campaigns and strategies Hoseasons have implemented.

Guest presenter, Tori James took delegates on an incredible journey of resilience and determination. Her storytelling was captivating and reminded us of the power of perseverance. Jamaine Campbell from Elite Dynamics, the Headline Sponsor, shared valuable insights on how the company’s partnership has truly elevated holiday park experiences. Adam Boulton, a renowned political broadcaster, discussed the impact of politics on the tourism industry.

His analysis shed light on the challenges and opportunities we may face. Rupa Patel, Laura Smith, and Dan Taylor provided an update on regulatory changes affecting our industry. Their work shapes the new rules to benefit our owners. The business development team discussed innovation and industry trends. They highlighted the importance of collaborating with Hoseasons for new developments.

THE BUSINESS DEVELOPMENT Panel is a popular part of the annual Hoseasons Conference programme.

Jason Fox inspired delegates with his session on resilience and overcoming challenges. He reminded us that the right mindset can conquer any obstacle before the impressive day-long programme was round-up by Hoseasons CEO, Henrik Kjellberg. Delegates included Gregg Mumford, Chief Executive of Richardsons Group that offers varied accommodation at its Hemsby Beach Holiday Park as well as holidays afloat on a fleet of over 200 boats on the Norfolk Broads.

Greg said they offer a combination of direct bookings and bookings through Hoseasons with slightly more coming through Hoseasons for the dry holidays and 60 per cent booking directly for boats. He confirmed “One of the main things you get working with Hoseasons is that you get the overall picture of the domestic tourism market including insights, such as which accommodation types are booking and how well they will yield,” Greg shared when he talked to Holiday Park SCENE magazine.

“The Conference enables everybody to come together and share your insights individually and there is always a great line up of presenters.” Hemsby Beach Holiday Park will offer close to 400 units this year following the addition of pet-friendly lodges with hot tubs. The resort also offers a popular Clubhouse, a show bar that seats 420 people, restaurant and family entertainment centre. The Hemsby team also work with Hoseason’s Go Active scheme offering climbing walls, and high ropes.

DAISY MCANDREW set the stage with Hoseason’s Simon Altham.

“One of our biggest challenges is predicting the market year on year and Hoseasons are great with statistics and advice on this,” Greg adds. “The external speakers are very good but it is equally important to hear from the Hoseasons team and I value the panel discussion they have.” Sarah and Jeremy Barber, now working alongside son-in-law Richard Broome, began diversifying their 357 acres of rolling farm land in 2016 adding just three holiday lodges and evolving up to a current stock of 16 holiday lodges with hot tubs.

“We have only booked through Hoseasons right from the start,” said Jeremy. “Although they book through Hoseasons, we like to offer the personal touch and make an effort to give each lodge plenty of space and a friendly greeting on arrival,” he continued. “We did not come to the conference at first because we did not release how much was on offer,” he said. “We have really appreciated the Hoseasons involvement and the return on holiday lodge investment has been colossal,” he added.

Love2Stay owner, Mark Debb, of Salop Leisure was an enthusiastic supporter: “The Hoseasons reach is phenomenal,” says Mark who says the stand-out resort still manages to retain its individuality while benefitting from the multi-million Hoseason reach. “We want as much return as possible to reinvest as much as feasible,” says Mark who says with raw materials increases it is now taking two and a half years to see a return on investment of a £45k lodge compared with 12 months pre-pandemic.

DELEGATES MINGLED with a host of selected trade suppliers for a complimentary exhibition.

BEST IN BRITAIN
A prestigious roll of honour at the evening awards presentations heard Henlle Hall Woodland Lodges, near Oswestry, had scooped the Best in Britain Award for the Small Park category for the second year in a row. The park was also named Best Small Lodge Escape destination in the Heart of England.

Commenting on the park’s success, Cosmo Lloyd and Keeta Thomas, Joint Owners of Henlle Hall Woodland Lodges, said: “We were really pleased to be recognised with the regional award, but being named Best in Britain for the second-year running has really blown us away! In the end it all comes down to the hard work the team puts into looking after our guests. They do a fantastic job when it comes to providing excellent holiday experiences and that’s why we have so many happy customers.”

Henlle Hall Woodland Lodges is part of Hoseasons’ Magnificent collection – encompassing six locations across the UK featuring the highest level of luxury accommodation, service and innovation. Another hat-trick winner was Selsey Holiday Park, named Best in Britain for the quality of its food by staycation specialist Hoseasons. The park also won the Customer Choice Food Award for Family Fun Destinations as well as the award for the Best Family Fun Destination in the South of England.

HOSEASONS SURPRISED party-goers as top comedian Tom Allen co-hosted the recent awards.

Andrew Sheerin, Sales & Marketing Director at Cove UK, the parent company of Seal Bay, said: “Winning three awards in one night, including one for being the Best in Britain, has really blown us away! In the end it all comes down to the hard work and dedication the team puts into looking after our guests. They do a fantastic job and that’s why we have so many happy customers.”

Speaking after presenting the awards in front of more than 600 operators, industry suppliers and members of the Hoseasons team, Luke Hansford, Senior Vice President - Supply at Hoseasons, said: “It takes something special to be named Best of Britain at these awards, particularly when you consider the quality of the competition.

REAPING WHAT THEY SOW

Posted on October 25, 2023

REAPING WHAT THEY SOW

Jane Herbert meets the personalities behind the thriving Beston Group...

YAXHAM WATERS HOLIDAY PARK in Norfolk offers a stunning setting for holidays

On a cold winter’s day in the mid to late nineties, Timm Hay and Steve Johnson stood on a hill overlooking a rather tired-looking Beeston Regis Holiday Park on the North Norfolk coast wondering how to buy it!

At that time, Beeston Regis comprised 60 acres with 120 static caravan plots and roughly 400 tent and tourer plots, with a handful of hook-ups and a very old-fashioned shower block that hadn’t much changed from the original 1950s. The owner had sadly passed away, and the bank had taken control of the site.

On face value, it didn’t look like much of an investment but to Timm and Steve, Beeston Regis offered the ideal opportunity to cement their burgeoning business partnership. “We were young and keen,” says Steve. “Having done some research, Timm had discovered that Beeston Regis benefited from Section 17 of the 1960 Caravan Site Act.

“This was at a time when park owners, usually landowners, were required to apply for planning for the use of their land when used for six months of holiday use and six months grazing rights for cattle,” Steve continues. “The permission was granted if the local council didn’t reply within six months, which became deemed as unconditional planning permission with no time constrictions.”

TIMM HAY AND STEVE JOHNSON, the founders of The Beeston Group.

INSIDE KNOWLEDGE
Timm’s inside knowledge from his first job as a planning consultant for a holiday park specialist in London came in very useful when he realised that this was the case at Beeston Regis. Says Steve: “Uncovering the Park’s unutilised planning permission was a pivotal moment for us. This was extremely valuable, and so we just had to find a way to buy the Park.”

Timm and Steve had found their first joint investment. Beeston Regis Holiday Park is now a thriving park with 300 holiday bases and 190 camping and touring plots. Moving forward, the duo soon expanded into another small park which they later sold at a profit, and also added Cliff House Holiday Park in Dunwich to their portfolio.

At the same time, they undertook a major project to build The Hollies, a 30-acre park in Kessingland, Suffolk, on former farmland and a derelict house. Timm invested in five further parks which he still owns: four in Norfolk - Gold Coast and Hazelbury Holiday Parks in East Runton, Yaxham Waters Holiday Park and Mundesley Holiday Village: as well as New Hall Lodge Park in Dovercourt, Essex.

Over time, the eight parks co-owned by Timm and Steve all came together under the one umbrella of The Beeston Group. Today, with just under 800 lodge and static caravan plots, 750 camping and touring plots, and around 150 self-catering units, The Beeston Group is wholly concerned with holiday home ownership and rental, camping and touring. “With large holiday park groups owning a big percentage of the holiday parks in the UK, we really try to set ourselves aside,” explains Steve.

GUESTS STAYING AT CLIFF HOUSE Holiday Park have access to the lovely beach below

“We pride ourselves on offering great holidays in superb locations, mostly on the beautiful East Anglian coastline, and many of our parks offer guests direct access to the beach. Most importantly, however, the majority of our customers know us as Steve and Timm. As business owners and operators, the personal touch is very important to us.” The Beeston Group employs around 160 staff who support Steve and Timm across the individual parks.

Cliff House Holiday Park is considered the flagship of The Beeston Group. The scenic lodge plots take full advantage of the Park’s enviable location on the idyllic Suffolk Heritage Coast and it is considered to be one of the top locations in East Anglia to own a holiday lodge. The 30-acre park is situated on the cliff top between the popular coastal towns of Southwold and Aldeburgh.

Visitors benefit from the stunning heath and woodland surroundings, as well as direct beach access below. Cliff House Holiday Park has won many accolades, including East of England Park of the Year in the National Tourism Awards, as well as numerous regional awards and The David Bellamy Gold Award for conservation many times. Since purchasing Cliff House Holiday Park in February 2000, The Beeston Group have invested heavily.

At the centre of the Park is the eponymous Cliff House, a large Victorian property built originally as a merchant’s house, and later owned by the family of the famous Aston Martin racing driver Jock Horsfall. Cliff House is currently being renovated to a high standard at a cost of £1.5 million. “We’ve very excited about the development of Cliff House,” explains Steve.

“It’s a lovely historic building and the careful renovation is taking around two years. When it’s finished, the nine-bedroom house will be rented out to single parties of up to 18 people for family gatherings and the like. “The rooms are to be named after James Bond films, and the house will feature a ‘secret room’ hidden by a bookcase containing a casino for the guests!” The Park’s existing popular bar and restaurant has also been extensively renovated since opening in 2010.

It’s named ‘The 12 Lost Churches’ in recognition of the tragic destruction of 12 local churches during three major storms over a period of 100 years during the 1100: 1200’s when Dunwich was actually the capital of East Anglia. With updates to their portfolio of parks an ongoing project, Timm and Steve are keen to ensure that any developments are as sustainable as possible.

“We use ground heat source pumps to heat our bar and restaurant,” says Steve. “We also have banks of solar panels dotted around all our parks and electric car charging points. Staff can choose to opt into a salary sacrifice scheme to buy or lease new electric vehicles. All our parks are also very active in conservation projects. For example, this year our teams have installed 50 bat boxes and 100 bird boxes across our developments.”

Mundesley Holiday Village has also received significant investment since it was acquired by Timm. Originally built in the 1930s, Mundesley was one of the first holiday camps on the North Norfolk coast. The holiday village now boasts luxury accommodation including lodges, bungalows, cottages and barns (some with hot tubs). The site occupies a prime clifftop spot with a beautiful beach just a short walk away.

THE PURPOSE-BUILT HOLLIES Camping & Leisure Resort in Kessingland, Suffolk

Guests staying at Mundesley are spoilt for choice with the outstanding beauty of the local countryside, as well as the excellent on-site facilities that include a games room, gym, sauna and spa. The Park works closely with Hoseasons and is pretty much full all-year-round. Despite the challenges of doing business over the last couple of years that have affected all industries, Steve is quietly confident that The Beeston Group’s ethos continues to stand them in good stead for the future.

“There’s no doubt that the conflict and cost of living rise have had a knock-on effect,” says Steve. “Customers are definitely being more cautious with their spending but that gives us even more incentive to renovate and refurbish our Parks so that our product is the absolute best that it can be. We already offer great quality and excellent value to our guests and holiday homeowners. Continuing on that path, we hope to share many more years of success together.”

UNLOCKING YOUR BUSINESS POTENTIAL

Posted on October 24, 2023

UNLOCKING YOUR BUSINESS POTENTIAL

Looking forward to an unmissable event...

HOLIDAY PARK & RESORT INNOVATION visitors can explore showcases offering an extensive range of products and services.

If you’re eager to stay ahead in the industry and unlock the latest trends, innovations and strategies to take your business to new heights, then mark your calendar for November 15th and 16th and set your SAT NAV to Birmingham’s NEC! The countdown is on to Holiday Park & Resort Innovation, the UK’s premier event for holiday park and resort professionals at the NEC Birmingham this November 15th and 16th.

The event will once again run concurrently with three other shows – Farm Business Innovation, Family Attraction Expo, and Leisure Food & Beverage Expo. Together, the four shows form the largest event for businesses in the fields of land, leisure, and tourism.

Whether you’re a seasoned industry player, or exploring the idea of starting your own business, join Holiday Park Innovation to discover cutting-edge products, strategies and insights to stay ahead in the leisure, hospitality and tourism industry.

The 2023 event promises to be the best yet, with visitors getting the opportunity to explore exhibition space spanning two halls that showcases an extensive range of products and services essential for building successful holiday businesses, as well as getting valuable updates and inspiration from the show’s insightful speaker programme.

TOURISM SECTOR
With new innovations reshaping the UK tourism sector by improving the planning and booking process, enhancing customer experience, promoting sustainability, and providing valuable insights to businesses, technology is a key theme through the exhibition halls and seminar programme.

Immerse yourself in a world of pioneering innovation, with 420 exhibitors across the four shows showcasing tailored products and services designed to meet your unique needs.

Confirmed exhibitors include Swift – the UK’s largest manufacturer of touring caravans, motorhomes and holiday homes, Hoseasons, TouchWood Play, the British Holiday & Home Parks Association, Tiny House Pro, Creative Play, Dale Leisure Supplies, Cubicle Works, Clear Sky Safari Tents, Innovative Leisure, Volta Compliance and Go Low Carbon.

Every aspect of providing a first-class holiday experience will be covered – from planning consultancy and booking management software, to safari tents, outdoor play equipment and washroom solutions.

THE HOLIDAY PARK & RESORT Innovation event covers every aspect of providing a first-class holiday experience.

SEMINAR HIGHLIGHTS
The extensive seminar schedule across both days of the show features experts from a wide range of specialisms sharing top tips and advice for start-ups and existing businesses. Across both the Keynote Theatre programme – sponsored by Cottages.com and Hoseasons – and the Seminar Theatre - sponsored by Maxxton – you can hear from dozens of industry experts across 90 sessions.

Tom Clark is General Manager of Brit Stops, and will host a seminar at the show. “From a small family business and passion project, we have grown Brit Stops into an established and recognised brand within the motorhome industry. At the show we’ll share our focus on driving innovation and expansion at Brit Stops and supporting the next chapter of UK motorhome tourism.”

Gillian Hare and Brodie Farrow of Pitchup.com will reflect on post-pandemic trends. “Rather than representing a one-off peak, the pandemic kickstarted a legacy of outdoor holidaying that will continue to benefit the industry for years to come,” says Gillian. “We’ll talk about emerging trends and provide tips on how you can successfully ride the new wave of outdoor tourism, including case studies from those that have been there and done it.”

WITH LONGER OPENING TIMES this year, Holiday Park & Resort Innovation looks to be the best ever.

NEW ZONE
New for this year is ‘Great Taste of the Country’ a dedicated zone for independent food businesses which will feature live culinary demonstrations, providing an opportunity for businesses to showcase their products in action. The line-up includes popular food brands Hello Fresh, Devil’s Bridge Rum, and My Gyros.

Verity Hyland, Events Director for Agriconnect, said “As the UK tourism industry continues to thrive, many business owners are looking to invest in their businesses with new innovations and diversification options,” she said. “Holiday Park & Resort Innovation provides a unique platform to learn from a diverse range of experts, connect with like-minded rural entrepreneurs, and acquire actionable takeaways to enhance the profitability and sustainability of your business.”

With longer opening times this year from 9am to 5pm on day one and 9am to 4pm on day two, entry to Holiday Park & Resort Innovation, and the other three events, is free of charge.

HOLIDAY PARK & RESORT INNOVATION provides a unique platform to learn from a diverse range of specialist suppliers.

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A DECADE OF DESTINATIONS

Posted on May 11, 2023

A DECADE OF DESTINATIONS

Celebrating Holiday Park SCENE's tenth anniversary...

Flip the rewind switch on the time machine to 2013 and we find British Prime Minister David Cameron publishing a draft European Union Bill aimed at holding a referendum on Britain’s membership of the European Union by 2017. It was the year that former Prime Minister, Margaret Thatcher died, following a stroke, while Catherine, now Princess of Wales, gave birth to George Alexander Louis at St Mary’s Hospital, London.

On the sports scene, Andy Murray became the first British man to win Wimbledon since Fred Perry in 1936; defeating Novak Djokovic of Serbia in straight sets. Rising temperatures led to health warnings being issued, for Southern England and the Midlands, in the UK’s first prolonged heatwave since 2006. The weather continued to be challenging as, at the end of October, what became known as the St Judes’ Day storm, brought with it gusts of 99 mph at The Needles on the Isle of Wight.

2013 also saw the launch issue of Holiday Park SCENE, a new print and on-line magazine, packed with fresh ideas and a must-read for anyone who runs or works in a holiday park sector. The Holiday Park SCENE team set out its ambition to work as an extension of destination management teams. These core aims have stayed entrenched in the magazine’s mission statement to inform and inspire UK holiday destinations, boosting visitor experiences and reaping rich returns on investments.

For more than a decade now, Holiday Park SCENE has offered the inside track on the latest market news and reports covering all aspects of holiday park management. We have brought you behind the scenes news on destination businesses that are performing well as generously, they shared their experiences. But most importantly, we have talked to the people who matter – people who add the experience, energy and enthusiasm to keep raising standards across all areas of the UK and Eire holiday park sector.

With the help of our knowledgeable writing team over ten years, we have covered subjects as varied as holiday lodges, glamping, hot tubs, catering and entertainment. The Holiday Park SCENE team has looked at some of the latest options from camping to glamping and investigated the potential for health and wellness as an added value income for business, not just in the summer but all year through.

Over the course of its first decade, Holiday Park SCENE has held hands with some of the biggest names in UK holidays from Butlin’s to Parkdean and from Park Holidays to Hoseasons. Throughout ten busy years, that have simply flown by, the magazine has featured more than 250 destinations and well over 1,000 businesses within the magazine. Holiday Park SCENE has been granted a ten-year long front row seat as the boost in staycations and investment in family time saw the holiday sector enjoy a sustained boom period.

A fountain of inspiration, Holiday Park SCENE supported the networking opportunities at some of the industry’s leading trade shows and event to find out what they can offer businesses in the way of fresh ideas as well as new products and services. Holiday Park SCENE has frequently relied upon some of the UK’s leading parks to share their tips for an effective entertainment programme that will keep guests coming back for more through play and on-site attractions.

We have discussed the e-marketing revolution with the rise and rise of social media which we warned you would ignore at your peril. The New Year is often the traditional time to re-evaluate our business goals. An opportunity to take stock of the previous 12 months and resolve to make a difference for the year ahead. We examined the Winning Ways of maximising the potential of amusement and arcade game attractions.

The holiday park industry has always been ahead of the field when it comes to preserving the business development balance with Mother Nature. David Bellamy was a holiday park ambassador when it came to highlighting the eco-factor, building in green spaces and protecting nature. Holiday Park SCENE has reflected this with frequent looks at everything from eco-friendly accommodation and energy-efficient business choices like heat pumps and electric vehicles.

The first rule of marketing is that it is not good enough to be good. You have to be perceived to be good. So Holiday Park SCENE urged you to pick up your bucket and spade with a heap of tips and ideas that will enable your business to stand out from the crowd. We looked at the increasing use of automated control systems to dramatically reduce the risk of human error in the management of holiday park swimming pools. Holiday Park SCENE has regularly tackled the thorny issue of security with features like Lock Down.

We frequently carried advice on how holiday park destinations can maximise the potential of their water leisure offering, with the addition of splash pads, flumes and water play equipment. We urged you to put up the ‘do not disturb sign’ as we invited you to relish this packed edition with a wealth of inspiring initiatives and ideas to weave into your future business planning.

Probably our most popular and ‘stand-out’ cover of the first ten years, the September 2019 front cover featured one of the life-size wooden horse sculptures now on permanent display at two holiday destinations. More soaring temperatures had accommodation booked to full capacity and then some rain which had the happy visitors spending more on site activities, arcades and in the bars and restaurants. We regularly urged decision-makers to take time away and weigh-up the highs and lows for the season.

What worked well? What could have worked better and what short and long term improvements can be introduced. As well as our regular tips from fellow operators, we brought you timely features like Fashion Statements with the case for quality investment that some argue is crucial for the holiday park sector. We shared the catering thoughts of three holiday park businesses with their Recipe For Success. We also took a look at minimising hassle and maximising sales with our look at on-line management systems in, Click Here.

Like the rest of the sector, Holiday Park SCENE was eagerly anticipating the peak summer season ahead. There had been a general feeling of optimism and positivity in the air with early bird bookings up considerably, even on 2019’s high-flying figures. Then the small matter of COVID 19 hit. Not just the holiday sector but the entire plant. Official figures confirm the travel and tourism industries contributed 6.7% of all gross value added in the UK in 2018.

Since then, the coronavirus (COVID-19) pandemic impacted the sector heavily in 2020 and into 2021, with government restrictions both in the UK and worldwide preventing tourism for large periods of time. Within the UK, unnecessary travel was first discouraged on 16 March, before a nationwide lockdown was announced on 23 March. Travel was again impacted by the second and third English lockdowns in November 2020 and January 2021 and travel corridors were suspended on 18 January 2021.

Heavily into a stop-start-stop-go scenario, government measures helped in the retention of key staff with some timely business funding initiatives. Restrictions-permitted, the industry’s quick-thinkers took an opportunity to rethink and reinvest in facilities, while the customers were forced to stay away. Holiday Park SCENE reported on the top holiday accommodation trends and revealed the UK’s most popular holiday park destinations while raising the emerging issue of on-site e-charging.

Bonkers busy we knew, but we encouraged managers to locate a quiet cupboard or handy hidey-hole, to escape to, as they soaked up the packed ideas and inspiration throughout the latest edition of Holiday Park SCENE. With the pandemic truly behind us, we challenged business development planners to create an action list with at least five short and long term goals that will help you future-proof business.

The Holiday Park SCENE team pulled out all the stops to keep you abreast of industry trends; sharing good practice with a lodge-full of ideas on maximising the boom in the UK holiday sector. With nearly half of all businesses reporting cyber-crime security issues as well as crucial advice, you could not afford to miss in Lock It Or Lose Out. As we set out on the second decade of reporting on the vibrant UK holiday industry, we feel proud and privileged to work alongside some exceptional businesses and some outstanding people.

We will continue to recommend a pack of sticker notes to mark those pages that you would like to share with the team and to contact some of the advertisers that make Holiday Park SCENE possible. Three cheers to the first ten years as we toast the second decade yet to come!