ALL ABOARD SEARLES NEW TRAIN

ALL ABOARD SEARLES NEW TRAIN

THE HOP-ON, HOP-OFF SEARLES LEISURE RESORT train is a visitor favourite in Hunstanton, Norfolk.

After an extensive search, Searles Leisure Resort, in Hunstanton, Norfolk, has managed to find a replacement train after its former loco was retired this summer following 30 years of service.

The hop-on, hop-off train is an easy and convenient way for guests to travel around the park, stopping at its many different leisure, entertainment and dining facilities.

It also heads out of the resort and into Hunstanton town centre, allowing passengers to disembark at attractions such as Old Hunstanton beach and the lighthouse.

RETURN ON INVESTMENT

RETURN ON INVESTMENT

All aboard for the Brean Leisure development journey...

MAJOR INVESTMENTS include the on-site Brean Country Club.

Regularly attracting over 500,000 visitors annually, Brean Leisure is a 200-acre resort that is reaping. Over the last 10 years over £15 million has been invested to improve the holiday experience of guests at both Brean Leisure Park and its sister sites. The group has a cluster of four parks at its Somerset base, Holiday Resort Unity, Golden Sands, Brean Country Club and Brightholme.

The combined offering boasts 165 hire fleet caravans and lodges, 750 private holiday home owners and a small matter of 400 touring and camping pitches. Not surprisingly, 150 employees work across the year while the overall number swells to 250 in peak summer months. The team’s main focus since 2021 has been on sustainability, adopting the slogan ‘Sustainability at Heart’.

The move has seen the company achieve some outstanding outcomes through mixed recycling, food recycling and energy initiatives. Although the founders, the House Family, remain the driving force behind the business, they could not have manage it alone. They gratefully acknowledge the help and support from past and present management and team members and hope they have enjoyed being part of the family-run enterprise in Somerset. Alan House comments: “The family are committed to reinvesting heavily into the park and the facilities to make it even better.

Planning permission has been received for an expansion to Brean Splash Waterpark and a flagship new entrance and entertainment complex at Holiday Resort Unity. “There’s an annual investment into new hire fleet accommodation of around £1m which keeps standards high and generates good used stock to then sell onto the private owners areas. “We are always planning at least two years in advance and looking at how we can enhance the experience and satisfaction of our guests.

The Brean story started when Albert and Marie House bought Unity Farm in 1946 and for the next 30 years ran the farm primarily as a dairy farm with a herd of 140 cows. They then supplied the local area with milk that was bottled on the farm. The farm grew to include a number of pigs and sheep and a milk round. Bert also had a passion for horse racing and enjoyed success with a number of winners in both flat and national hunt races.

As far back as 1946, camping was a very popular past time and Fry’s Chocolate Factory, from Bristol, pitched large tents on three fields of the farm for a two-week period during the summer so that their employees could have a holiday by the sea. What we know today as Holiday Resort Unity, spread its early roots there, and it wasn’t long before many groups including Boy’s Brigade Troops from across the country were coming to Brean for holidays.

 

DRIVEN BY THE FOUNDING HOUSE FAMILY, Brean Park is very much a team effort.

 

PLANNING PERMISSION
In 1948, planning permission was granted to change the use of some of the farmland to caravans and camping and 20 acres were converted to this use. During the 50’s and 60’s caravan and camping became a bigger part of the business and slowly the number of cows, pigs and sheep decreased. In the late 60’s ‘Bert’s Bar’ was opened on the resort and became one of the parks first main facilities. During the 70’s and 80’s the beginnings of Brean Leisure Park was created and the Mid Somerset Golf Centre which included Target Golf, driving range, pitch and putt and also an eight-hole golf course opened.

Through the years additional recreation activities were added including greyhound racing, a swimming pool, donkey derbies and open-air markets to name just a few. The park was now attracting a lot of visitors from the Birmingham, South Wales and Bristol areas and in the late 1970’s the House family bought out the other directors so that they could concentrate on their passion of developing leisure and holiday facilities for local residents and holiday makers. The directors of the park from this point forward were Mr and Mrs House Senior and also Richard and Bridget House.

The original golf course was expanded to 18 holes and Brean Golf Club was created. The course hosted a number of pro and celebrity amateur tournaments as well as becoming a members club and a facility for holiday guests to use. In 1980, the complex known today as the ‘Tavern’ was opened and was then known as the ‘Farmers Tavern’ providing a venue for evening family entertainment, functions and weddings. The complex also included an Amusement Arcade and fast food outlets.

The greyhound track was closed in 1984 and to improve the look of the park a significant landscaping project was undertaken across both Brean Leisure Park and also Unity Farm. Further facilities were added during the 90’s including a river tyre ride at the swimming pool complex and also the addition of two, ten-pin bowling lanes at Unity Farm in 1994. One of the biggest projects the team has undertaken was the RJ’s Entertainment complex, a £1m investment with an American theme that replaced Bert’s Bar and Chicks Roost with a 700 people venue capacity in 2000.

Over the next 10 years the development of the facilities continued and included a new toilet block in green field and also an extension to RJ’s called ‘Berties’. Always looking for fresh opportunities, in 2003 the company acquired the neighbouring ‘Golden Sands Caravan Park’ with an additional 20 static caravans available for hire. 2005 saw the opening of the Costcutter supermarket as well as a refurbishment to the Yellow Field toilet block.

With Holiday Resort Unity now providing holidays for hundreds of people every year the old reception and office building became outgrown and a new facility was opened in 2006 to improve the check in procedure of our guests. The old reception building was then converted into the over 18’s arcade at Unity Bowl. In 2008, a new toilet block was constructed at Brown Field and also the Caravan Sales building was constructed and opened.

The Resort was also awarded a 4 star holiday village for the first time by the English Tourism Board. Work to improve Brean Golf Club was completed in 2009 including the creation of the longest hole in Somerset. A family nine-hole pitch and putt was opened. A Subway franchise and a family restaurant were opened during 2010 following the purchase of a former pub just 100 metres from the entrance to Brean Leisure Park which is now the home of the Bay of India.

 

THE £2M INVESTMENT in Brean Splash included an indoor children’s splash park.

 

WATER PLAY
In 2011, the first phase of a multi-million pound project to create Brean Splash; a new pool and entertainment complex, was completed. The £2m investment in Brean Splash saw the opening of a new indoor 25m swimming pool, indoor children’s splash park and a seaside themed outdoor children’s play structure with three waterslides. Three years later the team completed the final phase of Brean Splash to include a new indoor pool area with mini slides.

Meanwhile, Brean Play, our new indoor soft play attraction opened, offering an all year round play facility and cafe. The concession at Fun City changed hands and will now be called Brean Theme Park. There was no question of resting on any laurels as in 2016, a new gym, sauna and steam room opened at Brean Splash as well as Rainbow Rings Waterslide, rapidly followed by a new Baby Pool and Disco Slide at Brean Splash Waterpark.

In 2018, work was completed on a new £4m golf and lodge development, marketed as the Brean Country Club; a premium venue for dining, weddings, events and lodge development for sales. Coast, a new dog-friendly café, opened in the former Legends bar. A year later, saw the addition of new hire fleet and a refurbishment of Wimpy restaurant, into The Pavilion Food Court, plus a new central stock distribution centre.

The Covid-19 breakout caused major disruption at the resort. This delayed new projects and inhibited operating across the year. Nevertheless, a new Ninja Warrior course was installed on the mezzanine at Brean Play with a new sandwich shop replacing Subway and the launch of ‘The View’ restaurant at Brean Country Club.

Installation of a new outdoor play equipment at the outdoor play area in 2021. Still open to opportunities, Brightholme Holiday Park, 300m from Holiday Resort Unity, was purchased a couple of years ago, adding 70 privately owned static caravans and a bar and restaurant to the combined offering.

HAND TO HAND SUPPORT

HAND TO HAND SUPPORT

Leisure Days is the trading name of Caravan Guard, that helps holiday park owners by taking care of the insurance administration of customers’ holiday accommodation. Parks work with Leisure Days as Introducer Appointed Representatives. They effectively introduce the customer to Leisure Days a quote, then Leisure Days sets up and administrates insurance policies.

Common claims dealt with in the 2022 holiday season have been both internal and external accidental damage, escape of water and storm damage. The team has dealt with claims where trees have fallen onto static caravans, winds have caused roof damage as well as leaks from showers.

Leisure Days is able to service customers via an award-winning Adviser team, that are available seven days a week, or via their website, to make sure they remained covered. Parks are able to keep a track of customer insurance and are kept fully informed with which customers have taken cover via the Leisure days Live system.

Specialist insurance policies takes care of specific risks faced by residential or holiday park residents, such as accidental damage, fire, theft, storm and flood. Specialist insurance will also cover fixed items to outbuildings around a park or holiday home, so sheds, storage boxes, decking, or in the case of park homes, patios and garages as part a home’s structure.

Leisure Days
E. park-operator@leisuredays.co.uk
Tel. 01422 396 693

IRRESISTIBLE COMBINATION

IRRESISTIBLE COMBINATION

Pictures and reports from the unmissable Holiday Park & Resort event...

THE HOLIDAY PARK SCENE team has gathered information and contact details for some specialist suppliers who stood out for the Holiday Park SCENE team.

 

The hotly-anticipated Holiday Park & Resort Show proved to be an irresistible combination as visitors from across the sector flocked to the NEC in Birmingham. November’s two-day business show received a positive response from visitors, speakers and exhibitors alike.

Complementary shows of Farm Business Innovation, Family Attraction Expo and Leisure Food & Beverage ran alongside Holiday Park & Resort, combining their pulling power for an irresistible draw.

Free to attend, more than 11,000 visitors were recorded across the show offerings, with many visitors opting to attend a choice of 140 seminars, 500 hand-picked exhibitors, industry-leading experts and unrivalled networking with a wealth of business development opportunities.

 

BROAD SPECTRUM
The Holiday Park & Resort Innovation Show provides you with the unique opportunity to network with 5,257 of the biggest names in the industry. Exhibitors maximise the opportunity to showcase products and services to an array of industry experts and buyers, directly from the holiday destination market.

Exhibitors responded to the current economic climate with an array of advice and information on new income sources, cost savings and ways to increase business efficiency. One of the key ingredients were ways for holiday park and resort owners to diversify and innovate their businesses and operations.

The combined event business awards are a celebration of ideas that are pushing the boundaries in design and service, recognising those that combine an unprecedented blend of innovation, creativity and uniqueness to its user. This year’s competition winners included a cocktail machines that serves up excellent quality cocktails at the touch of a button. Daisy Vending were awarded for their provision of milk and milkshakes featuring its premium milk vending machines.

Inch Perfect Trials saddled up to be first passed the innovation line as an on-line retailer for new and used trial bikes with the added offering of training and experience days The sustainability award celebrated NexGen Heating for its innovative heating solution for applications across multiple industry sectors. Plan your 2023 visit early for the event that returns to Birmingham’s NEC on November 15 and 16. Holiday Park Scene will once again work with the show organisers as a preferred media partner for the event. Autumn issues of the magazine will be distributed at the show.

 

 

WISH YOU WERE HERE – Treasure Chest

WISH YOU WERE HERE - Treasure Chest

We pay a visit to Dorset's Wareham Forest Tourist Park...

Named as the South West’s Campsite of the Year 2022 by the AA in its annual celebration of Britain’s top park destinations, Wareham Tourist Park stood out for its high-quality standards, first-class hospitality and tranquil location. Not far from Poole, Dorchester and the Purbeck coast, Wareham Forest Tourist Park was acquired 20 years ago by husband-and-wife team Tony and Sarah Birch.

Since then, they have invested much time and energy into creating five-star facilities and surroundings for campers and owners of touring caravans and motorhomes. Today, the park draws guests from all over the UK and mainland Europe and says that 70% of its customers comprise people making repeat visits. As well as paths to explore around the park’s wooded grounds, there is a heated outdoor pool, children’s play area, park shop, and comfortable modern shower and toilet facilities.

 

 

Wareham Forest Tourist Park also has a reputation for its pet-friendly nature, and even provides a warm shower to pamper pooches following their countryside rambles. Highlights include an outdoor heated swimming pool, open from late May to early September, a popular play area and the Park organises regular visits, for the convenience of guests, of a wide range of street food stalls.

The park is managed today by Tony and Sarah, assisted by their daughter Chrissy and her husband Benn the park is open all year round, enabling touring guests to enjoy the countryside throughout the four seasons, and when nearby visitor attractions are less busy. Wareham Forest is also a member of the Best of British group of independently-owned parks in Britain and has won other awards for helping to sustain wildlife.

Wareham Forest Tourist Park
Tel. 01929 551393
www.warehamforest.co.uk

OUTDOOR FURNITURE & SHELTERS

OUTDOOR FURNITURE & SHELTERS

Woodberry is a family-run company supplying quality commercial outdoor furniture, gazebos, and planters to the hospitality industry.

Having supplied holiday parks with outdoor furniture for over 15 years, the team at Woodberry understand that you need hardworking furniture to withstand the rigours of family holidays.

Talk to Woodberry about picnic tables, deck furniture, litter bins, outdoor bar furniture, outdoor shelters and planters for your site. Good stocks are available with delivery in 1-2 weeks.

Woodberry
01926 889922
www.woodberry.co.uk

CUTTING YOUR HOT TUB HEATING BILLS

CUTTING YOUR HOT TUB HEATING BILLS

A Golden Coast air-source hot tub heat pump uses less electricity than standard electric heaters and runs on a lower current, so it won’t overload your park’s supply – all while delivering higher output for fast, effective heating.

By saving money on operating costs, you get a quicker return on investment, and that’s just a few of the reasons holiday parks around the UK have already made the switch.

To find out how a Golden Coast heat pump can help you stay in control of your bills, contact our sales team today.

Golden Coast
01271 378 100
www.goldenc.com

PARK PROTECT

PARK PROTECT

PIB Park Protect provides commercial insurance for more than 200 caravan parks across the UK.

The team actively share their skills to provide unique solutions for all caravan and holiday park owners. They offer a team of specialists with over 50 years of experience in caravan and holiday parks.

Tailored solutions to meet your individual needs and customer-centric approach that places clients at the centre of all they do.

Park Protect
01422 358 525
www.parkprotect.co.uk

SECURITY WISE

SECURITY WISE

Consider improving your holiday park site security by monitoring for risks of break-in, theft and arson, which can be a threat especially during the quieter months.

With more than three decades of experience in the wireless technology industry, Ramtech’s comprehensive WISE wireless security alarm solution, delivers peace of mind that your site is being securely monitored 24/7.

Installed by one of our expert engineers, real- time alerts through our REACT platform, and the opportunity to boost your revenue – contact us today to see how WISE can help you, your park and holiday home owners stay safe.

Ramtech
0115 957 8282
www.ramtechglobal.com/react/