PIB Insurance Brokers

LAND LEISURE & TOURISM SHOW REVIEW

Posted on February 10, 2026

We Look Back at the Land Leisure & Tourism Show 2025...

The Land Leisure & Tourism Show returned in November 2025, welcoming thousands of visitors from across the holiday park, attraction, resort, farm business and wider hospitality and tourism sectors. Across two busy days, the show once again proved itself to be a key industry meeting point, bringing together forward-thinking operators keen to explore new ideas, discover practical solutions and gain insight from experts shaping the future of leisure.

With more than 250 exhibitors on the show floor, the event showcased a diverse mix of products and services. Global brands such as Mars Wrigley sat alongside established sector suppliers including Gemapark, leading online booking systems specialist, Outdoor Living Hot Tubs and PIB Insurance Brokers.

Attendees were able to explore everything from interior furnishings and landscaping equipment to booking systems, guest experience technology and high-impact entertainment attractions. Alongside the exhibition, a packed programme of seminars, workshops and panel discussions provided valuable insight into the trends, challenges and opportunities facing today’s leisure and tourism operators.

The show was officially opened by Geoffrey Smith, CEO of Meadow Bay Villages, whose keynote set the tone for the event. Smith highlighted the importance of innovation rooted in a deep understanding of the guest. “If you can make the park compelling, an experience that feels like an escape, then why wouldn’t people keep coming back?” he said.

OUR OWN BETH CONNOR was at the event distributing the latest issue of Holiday Park Scene Magazine.

He encouraged operators to focus on the fundamentals: understanding who their customers are, creating a welcoming environment, serving great food and providing opportunities for people to spend time together. Efficiency, Smith stressed, should always be tied to guest value. Wellness tourism was another recurring theme.

Simon Wright, Managing Director of Walter Geering, reminded audiences that wellbeing begins the moment guests arrive. “True wellness starts with how you feel when you arrive at your destination. It’s not an add-on – it sets the tone for the entire stay,” he explained. Branding and authenticity also took centre stage.

Derry Green, Founder of Secret Garden Glamping, noted that guests remember experiences rather than aesthetics, while Natalie Green, Head of Performance Media at Sykes, emphasised the importance of trust and storytelling in building meaningful brand connections. Operational resilience was explored by James Sinclair, Founder and CEO of Fabadousa, who spoke candidly about managing seasonality and cash flow.

Event specialist Sam Beech of Laughing Bulldog Events closed with practical advice on creating standout experiences, from competitor research to influencer partnerships. With its blend of innovation, insight and collaboration, the 2025 Land Leisure & Tourism Show once again reinforced its status as a must-attend event. The show will return in 2026, promising even more exhibitors, expertise and opportunities for operators to thrive.

Please pre-register to join us again in 2026 to explore the future of land, leisure, and tourism.
Land Leisure & Tourism Show 2026
www.lltshow.com/pre-register-2026

THE UK’S BIGGEST TOURISM & LEISURE EVENT RETURNS

Posted on November 4, 2025

Taking place on 5-6 November 2025, NEC Birmingham...

The Land Leisure & Tourism Show is the UK’s largest event dedicated to holiday parks, leisure, attractions and rural businesses. Welcoming over 400 exhibitors and thousands of visitors, the show provides a creative space where you can gather ideas and learn from other experts in the field.

Whether you’re an established industry professional seeking fresh concepts or a newcomer looking to maximise your land’s potential, this event provides a unique platform for networking, learning, and innovation.

A HUB FOR INDUSTRY GROWTH AND INSPIRATION
This year’s show brings together three sectors under one roof, Holiday Parks, Family Attractions and Resorts, and Hospitality, creating an unmissable opportunity to explore the latest trends, connect with leading suppliers, and discover innovative solutions to enhance your business.

Plus with the Farm Business Innovation Show running alongside, farmers and landowners can access even more expert guidance on diversification and land optimisation.

EXPERT-LED SEMINARS & INDUSTRY ROUNDTABLES
Gain valuable insights from industry experts through a packed schedule of seminars, workshops, and discussion panels. The show’s keynote, Geoffrey Smith, CEO of Meadow Bay Villages, will open with a fresh perspective on the UK holiday park sector, rethinking the holiday experience through innovation and investment.

Expect thought-provoking discussions, covering key issues, trends, and opportunities that will shape the future of land, leisure, and tourism. This unique platform provides both professionals and newcomers in the industry the opportunity to network, learn and explore new opportunities.

Gain valuable insights from industry experts through a packed schedule of seminars, workshops, and discussion panels.

NEW FOCUS ON HOSPITALITY & VALUE-ADDED SERVICES
For 2025, we’re placing an even stronger emphasis on hospitality offerings, helping holiday park operators and rural businesses expand their services and increase profitability.

Expect tailored insights into enhancing guest experiences, adding premium facilities, and implementing effective marketing strategies to drive success.

YOUR OPPORTUNITY TO CONNECT & GROW
Whether you’re looking to source new products, gain expert advice, or network with industry leaders, the Land Leisure & Tourism Show is the must- attend event to take your business to the next level.

Join us on 5-6 November 2025 at NEC Birmingham and be part of the UK’s most influential event for the tourism sector.
Scan the QR code to register for your free ticket today!

SPEAKERS NOT TO MISS!

MEADOW BAY VILLAGES REIMAGINING THE UK HOLIDAY PARK EXPERIENCE
05 Nov 2025 @ 10:00 - 10:30
Land, Leisure & Tourism Theatre

Geoffrey Smith, CEO of Meadow Bay Villages, opens the Land Leisure Tourism Show with a fresh perspective on the UK holiday park sector.

Discover how Meadow Bay is rethinking the holiday experience through innovation and investment and explore the opportunities shaping the future of holiday parks and rural leisure.

THE REAL COST OF ENERGY METERING - HEAR FROM PARKS WHO HAVE MADE THE SWITCH
05 Nov 2025 @ 10:00 - 10:30
Land, Leisure & Tourism Theatre

Join industry leaders and park owners as they share their real experiences with energy metering.

From reducing costs to improving guest satisfaction, hear first-hand what works, what doesn’t, and how.

HOW GULLIVER’S WORLD IS SHAPING TOMORROW’S ATTRACTIONS - JULIE DALTON, MANAGING DIRECTOR - GULLIVER’S THEME PARK RESORTS
06 Nov 2025 @ 10:00 - 10:30
Land, Leisure & Tourism Theatre

In this opening address, Julie Dalton, Managing Director of Gulliver’s Theme Parks and Resorts group, which includes Gulliver’s World, shares the journey of the independent, family-run theme park group as it adapts to shifting visitor expectations and industry challenges.

From launching immersive events and unique guest experiences to navigating changing leisure trends, Julie offers a behind-the-scenes look at how Gulliver’s has evolved its offer while staying true to its core values of affordability, accessibility, and family-first fun.

THIS YEARS MUST-SEE EXHIBTORS INCLUDE: TOP TEN

 

 

THE LAND LEISURE & TOURISM SHOW 2024…

Posted on February 12, 2025

The Land, Leisure & Tourism Show 2024, held at Birmingham’s NEC from November 5th to 6th 2024 this show is a B2B event for the tourism, leisure, hospitality, and rural industries. Drawing thousands of attendees and featuring more than 400 exhibitors, the show provided a dynamic platform for industry professionals to connect, share insights, and explore innovative solutions.

The event’s comprehensive agenda included over 50 seminar sessions, addressing key industry topics such as sustainability, digital transformation, and design innovations. Notably, discussions on eco-friendly practices and the integration of technology to enhance guest experiences resonated with many participants.

A highlight of the show was the recognition of excellence through various awards. The Farm Diversification of the Year award, sponsored by NFU Mutual, was presented to The Silly Sheep Fibre Company, applauded for its resource maximisation and community spirit.

WHEN VISITING the LLT show you discover new products and services, explore investment prospects and network.

Additionally, Padstow Holiday Village in Cornwall received the Gold award for Holiday Park of the Year, commended for its commitment to environmental practices and achieving B Corp status.

The show also emphasised the importance of future planning and asset management, with seminars like “Futureproofing your assets through strategic review” underscoring the need for strategic and collaborative approaches in the industry.

Overall, the Land, Leisure & Tourism Show 2024 successfully facilitated meaningful conversations, showcased industry innovations, and celebrated achievements, reinforcing its pivotal role in shaping the future of the leisure and tourism sectors.

The 2025 Land Leisure & Tourism Show will take place on 5th & 6th November 2025, register your interest today.

Land Leisure & Tourism Show
www.lltshow.com

PICTURE POSTCARDS FROM THE SHOW…

A HIGHLIGHT OF THE SHOW WAS THE RECOGNITION OF EXCELLENCE THROUGH VARIOUS AWARDS

HOLIDAY PARK OF THE YEAR

Recognises holiday parks, sites and villages that provide exceptional guest experiences across static vans, touring pitches and more.

CAMPING OR GLAMPING SITE OF THE YEAR

Recognises camping and glamping sites that provide exceptional guest experiences across tents, touring pitches, shepherd’s huts and more.

IRRESISTIBLE COMBINATION

Posted on February 15, 2023

IRRESISTIBLE COMBINATION

Pictures and reports from the unmissable Holiday Park & Resort event...

THE HOLIDAY PARK SCENE team has gathered information and contact details for some specialist suppliers who stood out for the Holiday Park SCENE team.

 

The hotly-anticipated Holiday Park & Resort Show proved to be an irresistible combination as visitors from across the sector flocked to the NEC in Birmingham. November’s two-day business show received a positive response from visitors, speakers and exhibitors alike.

Complementary shows of Farm Business Innovation, Family Attraction Expo and Leisure Food & Beverage ran alongside Holiday Park & Resort, combining their pulling power for an irresistible draw.

Free to attend, more than 11,000 visitors were recorded across the show offerings, with many visitors opting to attend a choice of 140 seminars, 500 hand-picked exhibitors, industry-leading experts and unrivalled networking with a wealth of business development opportunities.

 

BROAD SPECTRUM
The Holiday Park & Resort Innovation Show provides you with the unique opportunity to network with 5,257 of the biggest names in the industry. Exhibitors maximise the opportunity to showcase products and services to an array of industry experts and buyers, directly from the holiday destination market.

Exhibitors responded to the current economic climate with an array of advice and information on new income sources, cost savings and ways to increase business efficiency. One of the key ingredients were ways for holiday park and resort owners to diversify and innovate their businesses and operations.

The combined event business awards are a celebration of ideas that are pushing the boundaries in design and service, recognising those that combine an unprecedented blend of innovation, creativity and uniqueness to its user. This year’s competition winners included a cocktail machines that serves up excellent quality cocktails at the touch of a button. Daisy Vending were awarded for their provision of milk and milkshakes featuring its premium milk vending machines.

Inch Perfect Trials saddled up to be first passed the innovation line as an on-line retailer for new and used trial bikes with the added offering of training and experience days The sustainability award celebrated NexGen Heating for its innovative heating solution for applications across multiple industry sectors. Plan your 2023 visit early for the event that returns to Birmingham’s NEC on November 15 and 16. Holiday Park Scene will once again work with the show organisers as a preferred media partner for the event. Autumn issues of the magazine will be distributed at the show.

 

 

CURTAIN RAISER – Holiday Park & Resort Innovation Show 2021

Posted on October 28, 2021

CURTAIN RAISER

 

A ONE-STOP HUB of business inspiration, the Holiday Park Innovation show makes a welcome return this November.

CURTAIN RAISER

You will need to plan ahead to maximise the potential of your visit to The Holiday Park & Resort Innovation Show which makes a welcome return.
The not-to-be-missed event will be opening its doors at the NEC Birmingham on Wednesday and Thursday November 10 and 11.
Europe’s leading event for the most ambitious holiday park and resort owners, the show runs alongside the Farm Business Innovation Show, Family Attraction Expo, Leisure Food & Beverage Expo, Leisure Toy & Gift and the Leisure Transport Show.
With over 1000 exhibitors, 500 seminars and an outstanding schedule of keynote speakers, it will be benefcial to know exactly what to expect from the show and plan ahead, so if you want to make the most out of the two days, keep reading!
The show offers a unique opportunity to see the latest industry products in action in the Live Demo area. Be sure to make some time to visit this area and possibly even get involved yourself! You can see the live demo timetable on the website under ‘What’s On?’.
This year, the Holiday Park & Resort Innovation Show is launching its frst series of panel debates, where the leading industry experts will be discussing the latest industry topics. This will give you the opportunity to finally ask your burning questions and hear the answers live and in person. From renewable energy to marketing tactics to enhance your holiday park or resort, you do not want to miss this opportunity! Find the full schedule on the website under ‘What’s On?’ and look out for times to incorporate some of these incredible discussions into your day!

THE SHOW OFFERS a unique opportunity to see the latest industry products in action.

EXPERT PANEL
Industry experts from some of the biggest names and associations within the industry will be available at the show to provide their insights into the industry, knowledge, advice and tips and tricks to support you on your innovation journey. From the likes of former MP, Nick De Bois - Visit England, TV Presenter, Author & Designer, Max McMurdo, and Justin Reid from TripAdvisor, listen to the hottest topics and latest trends in the industry right now. Keep an eye out on the website under ‘Speakers’ for the full timetable, coming soon!

INNOVATION AWARDS
The Holiday Park & Resort Innovation Awards will be recognising the companies who have gone above and beyond within the industry, celebrating those that are combining an unprecedented blend of innovation, creativity and uniqueness in their work and customer offering.
It is very important to pre-register for your tickets before attending the Holiday Park & Resort Innovation Show this year, so register for your free tickets now before they are all gone! Doing so now also means you will receive your printed show guide delivered straight to your door, as well as access to the digital show guide, which includes the floor plan, full agenda, and everything you need to know about the show.
Log on to www.holidayparkshow.co.uk to check on latest information including vital covid guidance.

HOLIDAY PARK INNOVATION has earned itself as Europe’s leading event for the most ambitious holiday park and resort owners.

TRAVELLING TO THE NEC
If you decide to drive to the NEC, it is just 8 miles east of Birmingham city centre, and there are 16,500 spaces available in the car park, including plenty of helpful signage and a traffic team to ensure you get to the right area for your event. It is also very easy to catch the train as the NEC is right next to Birmingham’s international railway station. Visit the website and click on ‘Show Info’ to see full details about travel and parking, as well as bus & coach and taxi services.

OPENING TIMES
The Holiday Park & Resort Innovation Show will open at 9am on Wednesday 10th November, and close at 5pm. The event will reopen at 9am again on Thursday 11th and close at 4:30pm. Make sure you go and register for your free tickets now before they are all gone and be on the lookout for your printed show guide so that you can plan ahead and make the most out of your time at the event!

A-Z OF MUST SEE EXHIBITORS

STAND 6153
Selling your Park?
BusinessesForSale.com is the world’s most popular website for buying or selling a business.
Established in 1996, the website is an international marketplace of businesses for sale. We provide a cost-effective route to market for business owners and their representatives and a one stop shop for aspiring entrepreneurs and business buyers.
The website is the world’s largest businesses for sale marketplace, attracting over 1.2 million buyers and sellers every month.
Whether you’re looking to get in, grow or get out, BusinessesForSale.com has everything you need. Come and speak to the team on the stand or browse a selection of our current opportunities at our Wall of Business.

Businessesforsale.com
www.businessesforsale.com

 

STAND 1140
Leading Wifi Provider
Reliable WI-FI is essential for your business to gain a competitive edge. It allows your guests to stay in contact with friends and family, whilst also keeping up to date with work emails whilst away. Today, your guests expect a WI-FI connection that is swift and secure. We pride ourselves on supplying effcient hard-wired WI-FI solutions and excellent customer service from our 7-day support team and our qualifed professionals with years of experience. Camping Connect ensures the provision of secure, family friendly Internet access in line with EU legislation and is a `Friendly WI-FI` registered WI-FI provider.

Camping Connect
01792 277 231
campingconnect.co.uk

 

STAND 7131
Washroom Solutions
Cubicle Centre has been manufacturing toilet cubicles, wall panels and washroom panel products for over 20 years. We offer a range of washroom cubicles and wall panel products to suit any budget from our Pennine range where function and price is a factor, through to our vandal resistant Cairngorm range.
At Holiday Park and Innovation 2021 we will be demonstrating our water proof Cairngorm range of toilet and shower cubicles along with made to measure vanity units with both recessed and semi recessed basin units.

Cubicle Centre
01484 457600
washroomcubicles.co.uk

 

STAND 5132
Futureproof Your Business
Leading provider of IT business solutions to the Holiday Home & Leisure Resort industry, Elite Dynamics, will be a specialist speaker at this year’s Holiday Park & Resort Innovation Show. MD Jamaine Campbell and Microsoft Dynamics 365 Lead Consultant, Andrew Blackie will be giving the audience key insights into how to futureproof and drive forward their holiday park businesses using readily available standard Microsoft Dynamics Technologies.
The team will showcase some of the newest and most innovative technology available on the market today, all of which has been specifcally designed for our industry and to future-proof your business.

Elite Dynamics
0161 641 8926
elitedynamics.co.uk

 

STAND 5091
Cloud Based Solutions
GemaPark is an internet-based Booking System designed to help you manage self-catering, glamping pods, and touring and camping.
From the interactive availability chart you can see all your bookings, blackout dates, add bookings and check availability and live pricing. An arrival day dashboard shows you today’s arrivals and departures including unit clean status. Online booking and online check-in can be integrated with your website with no commission to pay. Standard customer documents and ad-hoc emails can be sent directly from the system.
Netguides ensure GemaPark is PCI compliant and GDPR compliant. Whether you’re starting out or wanting to make life easier come and see us on our stand.

GemaPark
01983 282420
gemapark.co.uk

 

STAND 7180
Bring OnThe Heat!
Visitors are invited to stand 7180 where the Golden Coast team will be on hand to demonstrate its popular heat pump for pools and hot tubs.
Delivering output up to 13 times greater than an electric heater, a Golden Coast inverter-driven heat pump operates on a low current without compromising on performance and ensures whisper-quiet noise levels as low as 25dB. It even operates in low temperatures, enabling parks to continue offering enjoyable hot tub experiences all year round.
By using less electricity, the energy-efficient heat pump can help cut a park’s carbon footprint whilst saving thousands on running costs and allowing a faster return on investment.

Golden Coast
01271 378100
goldenc.com

 

STAND 8112
Stand Out From The Crowd!
Holiday Park Scene magazine is an unmissable read for anyone involved in the management of a Holiday Park, Campsite, Caravan Park & Glampsite. At least 5,000 copies of Holiday Park Scene are distributed four times annually to key personnel in all aspects of the holiday park industry across the UK and Eire.
Offering the inside track on the latest market news and reports covering all aspects of holiday park management.
We’re not just big in PRINT we have huge online coverage through our WEBSITE, EMAIL NEWSLETTERS & SOCIAL MEDIA!
If you would like to be featured in the magazine, we would love to hear for you.

Holiday Park Scene Magazine
01353 666663
holidayparkscene.com

 

STAND: 6081

WiFi Game-Changer
Holiday Parks no longer have to put up with nightmare broadband connections thanks to the introduction of ParkLink from Vital Wifi which enables super-fast speeds ‘Direct to the Van’ at a fraction of the cost of fibre.
It uses revolutionary technology designed to deliver consistently high-quality broadband across wide open remote outdoor sites.
ParkLink from Vital Wifi is a dedicated wireless package for holiday parks that provides fibre-like Internet speeds at a significantly lower cost of ownership without the disruption of installing fibre infrastructure.
New game-changing Internet distribution technology, used by ParkLink, is making reliable, park-wide high-speed Internet affordable and accessible to campsites, caravan and holiday parks.
Come and see us on our stand for more information.

ParkLink – Powered by Vital Wifi
0333 3583 111
parklink.co.uk

 

 

STAND 9213
Park Protect Scheme
The Park Protect scheme provides commercial insurance for more than 200 caravan parks up and down the country.
Having spent 15 years building strong relationships in the caravan and holiday park market you can be sure Park Protect will give you – the park owner – the protection you deserve.
Whatever type of leisure business you operate you need to stay up-to-date with legal changes, health & safety legislation, and issues that can affect your leisure property. Our knowledge and experience as specialist insurance brokers for the leisure industry means we tailor individual solutions to protect your employees and visitors.

PIB Insurance Brokers
01422 358 525
pib-insurance.com

 

STAND 10161
Award Winning Waterplay
Established in 1966, Ustigate have specialised in the design, build and maintenance of inclusive indoor and outdoor water play facilities for 55 years and have completed over 100 aquatic play installations to date. Ustigate Waterplay is excited to introduce over 300 products that promote active play; all designed and developed by their global leading aquatic partner of eighteen years, Vortex Aquatic Structures International Inc. The portfolio offers theming and an aquatic play favourite for every age and ability; incorporating climbing, sliding and multiple interactive activities via collections such as award winning Water Journey™, Elevations™ and Explora.

Ustigate Waterplay
01322 424445
ustigatewaterplay.co.uk

 

STAND 6270
Making Park Payments Easy
Make it quick and easy for your guests to pay for on-site facilities with a VMC cashless payment system. A seamless tap and go payment experience really adds value for the customer and is an opportunity to incentivise and increase visitor spend.
Our payment readers are ideal for catering and bar areas but can also be fitted to almost any unattended machine making them ideal for parking, charging, power, amusements, pool tables, laundry, bike hire, vending, and much more.
For parks wanting to incentivise and reward customers for onsite spend, VMC can also provide a private onsite payment system using branded cards, wristbands or biometrics.

VMC (UK) Ltd
01926 816400
vmcltd.co.uk

 

STAND 7242
Family Fun For Everyone!
For 50 years, World of Rides have been the leading UK manufacturer of children’s leisure rides in the United Kingdom.
From our factory in County Durham we supply major shopping centres, retailers, visitor attractions, farm parks, holiday parks, garden centres, family entertainment centres and hospitality centres both nationally and internationally, as well as leading single-site operators.
Our vast knowledge and experience ensures that every ride we manufacture and sell is rigorously tested both in the factory and on-site before being released for sale.
Come and see us on our stand for further information.

World of Rides
0191 49 20 999
worldofrides.com

 

BIBLICAL CHALLENGES

Posted on May 5, 2021

BIBLICAL CHALLENGES

Insurance companies respond to unprecedented times...

It has been an unprecedented period for holiday park operators with challenges of biblical proportions as they faced floods, a global plague and a stop-start famine then feast on bookings. It is a period that has also challenged insurance cover suppliers to step up for their holiday park customers. Given the extraordinary circumstances of Covid, one of the hottest insurance topics has been Business Interruption (BI) cover. Long-awaited clarity about how BI claims should be handled came with the publication of the Supreme Court judgement on 15th January 2021. Not all customers will have the specific cover the test case referred to, which means that not all customers’ policies will be expected to cover Covid. The process of assessing BI claims is a complex one, and there are steps that need to be followed in order to submit a valid claim. Specialist insurers are working with the holiday trade who had the relevant policy coverage to confirm and assess their claims as quickly as they can. Champions of the Park Protect Scheme, David Moffat, Associate Director, of PIB Insurance Brokers says: “Unfortunately the pandemic has coincided with a significant hardening of the insurance market with insurance rates for certain types of insurance increasing markedly in recent months.

PARK PROTECT
“This often happens at a time of uncertainty as it usually comes with increases in claims and the insurance market reacts accordingly,” David explains. “Insurers have seen increasing claims costs, particularly from natural disasters but also due to an increasingly litigious society,” David continues. “As insurer profitability declines, they either decide to exit unprofitable markets or increase premiums.” Meanwhile, Leisuredays have been working hard, often behind the scenes: “We worked hard to educate caravan and lodge owners that their units remained at risk during lockdown using press releases, online content and through our advisers,” says Gareth Walker, Head of Leisuredays Development. “Covid, may have meant parks were closed for long periods but the winds still blow, rivers still flood, thieves still steal and pipes still freeze,” Gareth continues. “We calculate over 90% of claims could still occur even when units are unoccupied and parks closed, with storm and flood, fire, vermin damage and theft topping the list of claim types,” says Gareth. With parks’ income drying up overnight, it was clear that specialist insurance companies needed to do whatever we could as quickly as possible to help customers through the lockdown period. Compass were quick out of the blocks, developing a tailored product, Compass Essentials, which was offered to all holiday park businesses from May 2020. The product was designed to ensure all park customers, existing and new, could be offered a discount or refund of some sort. It largely worked on the premise that parks’ insurance needs changed, as a direct result of being closed to the public. For many, this meant liability covers could be reduced without putting the park business at risk. By further eliminating less critical covers such as frozen food cover and accidental damage, many parks were able to secure immediate premium refunds of up to 25%.

HOME OWNERS
Several Compass insured parks have experienced flooding in the past six months, and a few have been very badly affected. Over half of the claims that Compass handles relate to flood and storm. One of the biggest lockdown issues for holiday home owners has been their ability to comply with insurance policy conditions. Holiday caravan owners also need to think about their sums insured as pressures on the supply chain mean that the cost of replacing caravans is likely to increase sharply, if only for the next 12 – 18 months “Coronavirus has had a significant impact on the way in which holiday caravan and lodge manufacturers can operate,” Richard Walker, of Compass points out. “Coupled with supply chain issues, this has resulted in fewer units being produced at a time when staycation bookings and new caravan/ lodge sales have boomed. “The high demand for the units that are available could potentially impact any total losses experienced by parks and their customers in the next year or so. “The fact that the dearth in available units is driving up prices may also be relevant, as will the increased costs of many of the materials used in caravan/ lodge construction,” Paula adds. Once parks re-opened, Leisuredays say they dealt with a record number of insurance enquiries as parks enjoyed healthy sales of new units.

RECORD NUMBERS

“For those suffering temporary financial difficulty as a result of Covid, we were able to defer payments or waive cancellation charges,” says Gareth. “If a customer asked to cancel their policy but was intending to keep their unit uninsured, we would do everything possible to keep them insured because the last thing they needed on top of everything else was an uncovered bill for a caravan repair or replacement. The closing of parks at the end of October also brought difficulties for customers to drain down their units for winter in line with insurance policy terms. “We were able to offer flexibility for customers to arrange for their parks to drain down within an extended timeframe yet maintain full cover until this was completed,” he adds. Leisuredays set about making it even easier for park customers by offering a new online renewal portal so they could renew 24/7. Gareth explains: “To ease any stress, we provided an up to 10% uplift to policy sum insured at no charge. “This was beneficial to customers on a new for old policy who have to insure at the price of a brand-new equivalent unit.” In effect, the Leisuredays approach meant the customer could renew and be sure their caravan would be fully replaced with a new one on the park – it also reassured the parks that the customer would have sufficient funds to replace their unit via them.

SUFFICIENT FUNDS
“If anything, our way of working with parks has worked extremely well during the pandemic,” Gareth emphasises. “Because our parks work with us as Introducer Appointed Representatives they effectively introduce the customer to us for us to quote, then setup and administrate policies. “When parks re-opened in July 2020, many parks were keen to maximise sales so they bundled our free insurance offer with new units as a deal sweetener. “This proved extremely popular for new owners who wanted everything to be provided as part of the purchase package.” Gareth believes Covid has made self- administration of customer insurance even less attractive for holiday park operators. “We’re even more confident the route of introducing to a specialist like ourselves delivers better results,” says Gareth. “Letting a specialist such as Leisuredays do the insurance admin lets them concentrate on their core business. Gareth adds: “We firmly believe they’re in for a bumper season of demand for holiday caravan sales and holidays so they need to make hay whilst the sun shines in that regard – why let insurance get in the way?”

COMPANY CONTACTS

Compass Insurance
Tel. 0344 274 0276
enquiries@compass.co.uk
www.compassparks.co.uk

Leisuredays Insurance
Tel. 01422 396 693
parkoperator@leisuredays.co.uk
www.leisuredays.co.uk

PIB Insurance Brokers
Tel. 01422 358 525
david.moffat@pib-insurance.com
www.pib-insurance.com/business/hospitality/caravan-and-holiday-park-insurance