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EVOLVING FACE OF OUTDOOR LUXURY

Posted on November 12, 2025

Glamping is a Growth Opportunity for Holiday Parks, Caravan Parks & Campsites...

Glamping holidays are undeniably different from any other kind. From treehouses and cabins to yurts, huts and safari tents, each location offers a unique slice of outdoor living.

Each site offers its own unforgettable moments — the delighted laughter of children dashing around the picnic table, the thrill of letting go on a river swing, or the gentle hum of conversation and the soft clink of bottles around a flickering campfire.

For holiday park operators, glamping represents far more than a pretty view or quirky accommodation style — it’s a powerful, profitable evolution of the outdoor leisure market.

THE RISE (AND STAYING POWER) OF GLAMPING
What began as a niche luxury trend has now become a cornerstone of the UK holiday park offering. Glamping has matured into a mainstream, multi-generational travel experience that blends comfort, adventure, and sustainability. In the wake of the pandemic, when travel restrictions reshaped holiday habits, British staycations surged — and glamping was perfectly positioned to meet the demand for safe, nature-rich escapes.

That momentum hasn’t slowed. According to VisitBritain, interest in outdoor accommodation remains high, particularly among younger families and couples who value experience over excess. Glamping is no longer a temporary craze; it’s the new benchmark for outdoor luxury — and a serious business opportunity.

Park owners who once relied solely on touring pitches or static caravans are now finding that glamping units not only attract new audiences but extend the season and strengthen year-round revenue. For many, it’s a diversification strategy that futureproofs their park while elevating guest experience.

It's a powerful, profitable evolution of the outdoor leisure market.

BUSINESS BENEFITS FOR PARK OPERATORS
For those managing or developing holiday parks, the business case for glamping is strong.

Increased Occupancy and Higher Margins:
Glamping units typically command higher nightly rates than traditional camping or touring pitches. Their premium feel justifies the price point, while their comfort and weather resilience mean they’re occupied for longer stretches of the year.

Longer Seasons:
With insulated pods, eco-cabins and heated safari tents, operators can open earlier in spring and stay open later into autumn. All-weather glamping means less reliance on the fickle British summer.

Appeal to New Demographics:
Glamping attracts a broad mix — from young couples seeking weekend getaways to multi-generational families looking for shared experiences. Many guests are first-time campers drawn in by the promise of luxury touches like en-suite bathrooms, hot tubs, and proper beds.

Upselling Opportunities:
Once guests are on site, there’s scope to increase revenue through optional extras — hot tubs, fire pits, outdoor kitchens, spa pods, or guided activities. Glamping lends itself perfectly to personalised experiences.

A Strong Marketing Edge:
Visually striking and social-media-friendly, glamping units make perfect marketing material. Eye-catching imagery of stylish lodges or twinkling nights under canvas resonates across social media and online booking platforms, helping parks stand out in a crowded marketplace. For parks aiming to refresh or reposition their brand, glamping can instantly enhance visual appeal and storytelling power.

MODULAR AND OFF-GRID designs combine sustainability with modern convenience.

TYPES OF GLAMPING UNITS & WHAT’S TRENDING
The modern glamping landscape is wonderfully diverse. Operators can now choose from a wide range of structures to suit their landscape, budget, and guest profile.

Safari Tents & Lodges:
Spacious, durable and visually impressive, safari tents remain one of the most popular choices for parks seeking a balance between luxury and authenticity.

Pods & Shepherd Huts:
Compact and efficient, these offer year-round comfort with minimal maintenance. Perfect for couples’ retreats or smaller sites.

Yurts & Tipis:
These structures deliver a strong connection to nature, ideal for parks promoting wellness or off-grid stays.

Treehouses & Elevated Cabins:
Offering a real wow factor, these premium options can command top-tier rates and create social-media buzz.

Modular & Off-Grid Designs:
The latest trend is flexibility. Many new glamping solutions incorporate solar panels, compost toilets, and rainwater harvesting — appealing to guests who value sustainability.

Luxury Touches:
Modern glamping is about more than quirky shapes — it’s about finish and feel. Think en-suite bathrooms, kitchenettes, underfloor heating, Wi-Fi, and private hot tubs. Guests increasingly expect the comfort of a boutique hotel combined with the adventure of the outdoors.

Design Trends:
Natural materials, earthy tones, and minimalist luxury are shaping the new look of glamping. Operators are investing in aesthetics that blend seamlessly with the landscape, creating “Instagrammable” destinations that double as marketing assets.

EN-SUITE BATHROOMS, KITCHENETTES, and hot tubs are now expected features in premium glamping, photo credit to Canopy & Stars.

Clear Sky Safari Tents Deliver Comfort, Charm, and Strong ROI for Holiday Parks
The UK glamping market continues to thrive, with guests seeking experiences that combine comfort, adventure, and sustainability. Over the past few years, expectations have shifted significantly: visitors now want high-end luxury in outdoor settings — complete with fully furnished interiors, high-quality bathrooms, and reliable, weatherproof accommodation.

Holiday park operators are responding by investing in durable, stylish Safari Lodges that meet these higher standards while still offering guests an authentic connection with nature. At Clear Sky Safari Tents, the Luxury Canvas Lodge range remains especially popular among UK holiday parks and landowners. These versatile lodges combine charm and comfort with impressive ROI.

Their spacious layouts, flexible configurations and robust build make them an ideal solution for parks looking to broaden their appeal while maintaining operational efficiency. A recent Clear Sky project at Sandringham has demonstrated this success first-hand.

The park introduced 15 Safari Lodges — including DDA-compliant options — to provide a mix of accommodation for families, couples, and accessible stays. Guests have praised the combination of comfort and rural charm, reinforcing the growing demand for premium outdoor experiences.

What sets Clear Sky apart is their end-to-end service — guiding operators through every stage of development, from planning permission to installation. Their expertise ensures that each project is not only visually stunning but commercially sound, helping holiday parks achieve long-term success in the evolving glamping market.

OUTDOOR DECKS AND PRIVATE HOT TUBS offer opportunities for upselling and premium guest experiences.

SUSTAINABILITY & THE ECO APPEAL
For today’s guests, sustainability isn’t a bonus — it’s an expectation. Glamping fits naturally into this ethos, allowing operators to embrace environmentally responsible practices while enhancing guest experience.

From off-grid technologies and solar power to rainwater collection and eco-friendly waste systems, glamping lends itself to green innovation. Many glamping structures are built from sustainable materials and designed to have minimal impact on the landscape. In some cases, they can be removed seasonally, leaving little trace on the land.

Operators are increasingly joining Green Tourism and similar accreditation schemes, using these as selling points for eco-conscious visitors. By adopting circular economy principles — sourcing locally, using renewable energy, and minimising waste — holiday parks can appeal to the growing demographic of travellers who want comfort without compromise.

PODS AND SHEPHERD HUTS offer compact, efficient accommodation with year-round appeal, photo credit to Canopy & Stars.

THE FUTURE OF GLAMPING
As the UK leisure industry continues to evolve, glamping stands out as one of its brightest success stories. Its strength lies in adaptability — the ability to merge luxury with simplicity, and innovation with sustainability.

For park owners and managers, glamping is both a creative and commercial opportunity: a way to reimagine the guest experience, attract new audiences, and generate reliable, repeatable income.

With quality suppliers such as Clear Sky Safari Tents helping operators deliver premium results, the sector is set to remain one of the most exciting growth areas in outdoor hospitality. In 2025 and beyond, glamping isn’t just redefining how people holiday — it’s reshaping how holiday parks thrive.

Clear Sky Safari Tents
Tel: 0333 241 2660
www.safaritentsandlodges.com

Canopy & Stars
www.canopyandstars.com

STONELEIGH 2025 WHAT A SHOW!

Posted on July 31, 2025

Stoneleigh once again proved why The World of Park & Leisure Homes Show is the premier event in the industry calendar. This year’s show radiated unity, passion, and professionalism, with exhibitors and supporters coming together from across the UK and beyond.

From park operators and manufacturers to suppliers of decking, solar panels, chassis, finance, estate agents, insurance, independent experts, outdoor furniture etc. etc. The event was a true showcase of the sector’s breadth and innovation. The spirit of collaboration was unmistakable.

In a challenging economic climate, the importance of working together was clear and embraced. The connections made and strengthened at Stoneleigh highlighted the collective commitment to driving the industry forward.

Visitor numbers were strong, and the atmosphere was charged with energy and enthusiasm. Beyond business, Stoneleigh continues to be a space where lasting connections are formed and the spirit of the industry is celebrated.

A highlight of the event was the special recognition given to organisers Jo and Pat, who received the Outstanding Services to the Park & Leisure Home Industry award — a moment of well-deserved pride. As the curtains close on Stoneleigh 2025, anticipation is already building for an even more exciting 2026.

World of Park & Leisure Homes Show
01789 491451
www.parkhomeandleisure.co.uk

WOOD LEISURE HOLIDAY PARKS EXPANDS WITH SIXTH PARK

Posted on February 11, 2025

Wood Leisure's FASKALLY WOOD LODGES in Pitlochry.

Wood Leisure Holiday Parks has acquired its sixth location, Faskally Woods Holiday Park in Pitlochry, with a seven-figure funding boost from the Royal Bank of Scotland. This expansion is set to create 20 local jobs, supporting the region’s economy.

Founded in 1981, the family-run business operates five award-winning parks across Scotland, all holding five-star status. Known for bespoke caravans and lodges, the parks cater to families, walkers, and getaway seekers. Sustainability is a core focus, with green initiatives like solar panels, EV charging, and biomass heating systems. Director Rachel Wood celebrated the acquisition, highlighting the family’s journey from a single park to a £10m turnover business.

She praised Royal Bank of Scotland’s support in helping bring their high standards of service and sustainability to the picturesque Perthshire park. The Royal Bank’s Jack Malcom commended the Wood family’s entrepreneurial spirit and looks forward to the success of their newest venture.

HOSPITALITY HERITAGE

Posted on August 7, 2024

Preston-born entrepreneur John Morphet founded the Pure Leisure Group in 2004, having entered the tourism market with his inaugural South Lakeland Caravans business in 1988. With John at the helm, Pure Leisure Group is now a third-generation family-run businesses employing 230 staff across its portfolio of 19 holiday parks throughout the UK.

Pure Leisure Group operates 13 holiday lodge and caravan parks in the Northwest, one lodge park in Wales, one in Yorkshire and a further two in East Anglia. Tydd St Giles Golf and Leisure Estate in Cambridgeshire, and Bridlington Links Golf and Leisure Estate in West Yorkshire, complete the UK portfolio.

Most recently, the Gledfield Highland Estate also joined the business, a 6,500-acre estate with holiday cottages in northern Scotland. Overseas, the company’s flagship is Royal Westmoreland, Barbados, a luxurious 750-acre estate with a world class golf course and a choice of magnificent, newly built properties from luxury apartments to exclusive custom-built villas.

Pure Leisure Group’s success is an extraordinary rise from the relatively humble origins of John’s early steps into the park and leisure industry. As a fourteen year old lad, he started helping out at the small caravan park on his family’s farm in Westmoreland. By the early 1970s, John was running the combined business himself, but it was a farming accident a decade later, that secured his path as a park operator, leaving the farming life behind.

SOUTH LAKELAND Leisure Village has a Gold award from the David Bellamy Conservation Trust.

John’s dedication to the business is legendary and it is this, and the ongoing involvement of his family, that has laid the foundations for the success of Pure Leisure Group today. John’s son Will is the General Manager of the Docker Holiday Park, Sons Rob and Matthew are a Regional Manager and Head of Operations respectively, whilst daughter Rebecca works at head office in the sales and bookings team.

More recently, grandson Cameron has joined the team as maintenance and support services, also responsible for the farming, green keeping and environmental side of the business at each of the holiday parks. “Having three generations of the family working full time at Pure Leisure Group makes for a more exciting business,” explains Dean Turner, Group Marketing Manager.

“Each person brings a unique perspective and creative ideas. The door is always open to new initiatives and the team is flexible and keen to try them. It’s this breath of fresh air that the entire family brings to the table and one, particularly, that John is keen to nurture.” One of the key advantages to being family-run is the fact that there is no ‘board’ to answer to. According to John, this means that the team can adapt and change direction quickly.

“Sharing the same goals and vision for the group, the family works in the best interest of the business and its guests, and in the best interest of future generations that may want to join the business,” explains Dean. The family’s diverse skillset of expertise allows the business to embrace both the tradition of hospitality and heritage of the brand, alongside understanding and meeting the modern demands of consumers.

BOATING IS POPULAR with all the family at South Lakeland Leisure Village.

“This ensures that our parks develop appropriately and evolve their offering to suit,” explains Dean. “This can be seen recently with the introduction of new play areas, as well as the new rustic log cabins and hot tubs at four of our parks. Our focus on sustainability has led to the creation of camping pods created from the waste decking from the park creating a fully circular economic process.

Any excess wood is then used for the rustic pod wood fired hot tubs.” The Group is committed to maximising energy efficiency and sustainability across the board. A recycling initiative runs across all parks and both biomass heating and solar panels have been introduced to 50% of parks to date, with a full roll out due for completion by 2030. South Lakeland Leisure Village – known as the ‘Jewel in the Crown’ – is considered the flagship UK property in the PLG portfolio.

Set in the borders of the southern Lake District and Yorkshire Dales, the park boasts an award-winning restaurant and a whole host of leisure facilities including a sailing lake, indoor swimming pool and state-of-the-art gym to cater to guests staying at any of its 320 lodges and cottages. The park makes the most of its setting in an Area of Outstanding Natural Beauty.

Recently, the team managed the successful retention of the five gold star rating from Visit England and Gold award from the David Bellamy Conservation Trust, for its ongoing work to enhance the South Lakeland Leisure Village environment for wildlife. Pure Leisure Group’s head office is located close to South Lakeland Leisure Village in Carnforth, Lancashire.

JOHN MORPHET Founded the Pure Leisure Group in 2004.

The purpose-built building is home to 30 of the Group’s 230 UK employees, although the staff total is closer to 400 globally including Royal Westmoreland. Careful expansion is always on the agenda at Pure Leisure Group. Planning has been agreed at Gledfield, the Royal Westmoreland Highland Estate and the Group has also recently acquired the Loch Ness Highland Resort.

Situated at the southern tip of the world-famous Loch Ness, this luxury glamping retreat’s cosy glamping pods and spacious holiday homes are perfect for the modern adventurer. Despite the cost-of-living challenges which have affected the majority of the industry, Pure Leisure Group has continued to grow and exceed targets.

The team has also continued to give back, whether it be in charitable actions or supporting other local businesses. “Corporate Social Responsibility underpins the running operation at Pure Leisure Group,” explains Dean. “At our parks offering food and beverage, we work hard to support local and, wherever possible, a farm to fork solution with chefs using the finest, freshest local produce. We also actively give back to the community.

GUESTS STAYING at Fell End Holiday Park in Cumbria can enjoy great leisure facilities.

Most recently, donating a £50,000 business profit and charity pot share to a hospice in Lancaster and a cancer care centre in Stockport.” A slew of awards is testament to Pure Leisure Group’s commitment to quality and care. The team recently won the coveted Red Rose Award for Best Tourism, Leisure and Hospitality business.

They were also a finalist in the Family Business of the Year at these same awards. Pure Leisure is also shortlisted for a trio of top accolades from the renowned BIBA’s run by the North and Western Lancashire Chamber of Commerce. The team is hoping to return from the ceremony at the Blackpool Tower Ballroom in September celebrating a hat-trick.

PURE LEISURE
01524 784290
www.pure-leisure.co.uk

FAMILY VALUES

Posted on May 16, 2024

The Hoburne Group was established in 1912 in Dorset when ‘Hubborn Farm’ was acquired at auction by its tenant farmer John Burry. Embracing his new life as a landowner, Mr Burry soon added nearby Naish Farm to his budding property empire and, amidst the growing interest in caravanning, the seeds of the Hoburne Group were sown.

Today, the Hoburne Group is one of the south’s largest and most successful tourism companies and is still, crucially, family-owned and operated, now by the fifth generation of the Burry family. “Without question, what makes our business unique is our family values,” explains Jim Forward, Chief Executive of the Hoburne Group.

“Like most family businesses, these start with integrity, a factor which is of the utmost importance to the board of directors; it is vital that as a company, we behave in a way that is genuine and provides customers with genuine products, genuine services, professionalism, efficiency, and value for money.”

FAMILY ACTIVITIES ARE KEY within the family- run Hoburne Group. Pictured, Adventure Golf.

The Hoburne Group encompasses eight holiday parks in the south and southwest of England, offering modern holiday accommodation and holiday home ownership with accompanying leisure, entertainment, and dining facilities. These are Hoburne Park in Dorset; Hoburne Naish and Hoburne Bashley in Hampshire; Hoburne Devon Bay in South Devon; Hoburne Cotswolds in Gloucestershire; Hoburne Blue Anchor in Somerset; and Hoburne St Mabyn and Hoburne Doublebois in Cornwall.

Holiday home ownership accounts for 70% of Hoburne’s business and the company caters to 2,500 holiday home owners. The remaining 30% is hire fleet for holidays. Hoburne also owns and operates two residential parks: Hoburne Naish in Hampshire has a small residential offering, and there is one solely residential park located in Swanage, Dorset.

The group’s largest park, Hoburne Naish, has been attracting caravanners in their droves since John Burry purchased Naish Farm in 1920. Now, Hoburne Naish welcomes over 12,000 holidaymakers each year and has in excess of 1000 units. Covering 110 acres, the park is superbly positioned on the clifftop, with direct beach access and incredible panoramic sea views to the Isle of Wight, Christchurch Harbour and Mudeford Quay.

THE NEWLY OPENED INDOOR play zone is part of a significant investment in Hoburne Cotswold.

HEAVENLY SLICE
Two new developments offer the chance for holidaymakers to purchase their own slice of heaven in this iconic Great British holiday spot. Sunset Cliffs and Chewton Bunny feature a choice of the latest holiday homes from top manufacturers including the new Omar Seafronter Super Lodge, designed specifically with coastal settings in mind.

2024 is a busy year for the Hoburne Group, as they launch a new sister park, Hoburne Cotswold Reach situated next to established Hoburne Cotswold in the middle of the Cotswold Water Park. “Hoburne Cotswold Reach has been designed for those wanting a peaceful hideaway in which to relax and escape,” explains Jim Forward.

“This quiet, exclusive park still allows guests to enjoy the main park facilities at Hoburne Cotswold, giving them truly the best of both worlds.” £4.7m is being invested in the park facilities at Hoburne Cotswold to support the expansion which will bring an additional 84 holiday homes to the business.

Several major developments are underway to improve the overall functionality and appeal of the park’s leisure facilities. “Phase one of the substantial upgrade is already complete with the opening of our exciting brand-new indoor play zone just before Easter,” says Greg Nolan, General Manager for Hoburne Cotswold.

“This new area provides a dedicated play space for families with young children. Working with the industry’s leading play equipment suppliers, we have designed an inspiring forest-themed play area with incredible features for our younger guests.” The redesigned indoor pool area including changing rooms, sauna and steam room is scheduled to re-open in early Summer. The work on the main pool will see the addition of children’s water play equipment to suit a range of ages.

INDOOR POOL
With a mission statement that emphasises the importance of providing “an outstanding customer experience”, delivering “exacting standards” and “continual investment”, it’s not surprising that the Cotswolds development is just one of many being masterminded by the team at the Hoburne Group headquarters in Christchurch, Dorset.

“As part of our ongoing commitment to continually enhance the customer experience, we also have an exciting refurbishment taking place at Hoburne Devon Bay this year,” explains Jim Forward. “We’re upgrading key elements within the South Devon park’s main venue to ensure they meet the highest standards of comfort and functionality, whilst carrying out a comprehensive interior and exterior makeover, incorporating contemporary design elements that complement the park’s coastal surroundings.

Through this investment, we will undoubtedly enhance our operations, expand our capabilities, and overall improve our offering for our guests by creating an even more enjoyable and fulfilling experience.” The rise of low-cost package holidays abroad might have cast a temporary shadow over homegrown holidays, but more recent developments have led to the introduction of a whole new customer base.

“The pandemic enabled us to promote our beautiful locations, plus the ease of travelling to our sites versus the many issues and delays which can be experienced with airline travel,” says Jim. “We welcomed a new audience, many of whom had never been to a UK holiday park before. With our extensive and continual programme of investment in park accommodation and facilities, Hoburne’s holiday guests and owners enjoy the very best of what holiday caravan and lodge accommodation has to offer.”

LUXURY LODGE WITH HOT TUB at Cornwall’s Hoburne St Mabyn.

ECO INVESTMENT
As part of this continual investment, the Hoburne Group is at the forefront of embracing initiatives that save energy and improve sustainability. In 2022, they became members of the Green Tourism programme, which promotes greener ways for businesses and organisations to operate.

In the last two years, Hoburne has rolled out solar technology including the installation of 2,231 solar panels; replaced all street lighting with LED lightbulbs; replaced all petrol grounds tools with battery-powered equipment; installed 24 EV vehicle chargers; introduced new food waste bins and the use of 100% recycled paper for welcome packs; and joined the David Bellamy Blooming Marvellous Pledge For Nature, planting new trees and wildflower meadows, as well as building bug hotels and bird boxes to create new wildlife habitats across their parks.

Over the years, the Hoburne Group’s commitment to innovation and excellence in service and standards has resulted in many awards. Most recently, they have been awarded Feefo’s Gold Trusted Service Award in recognition of online reviews from holidaymakers recognising their commitment to providing exceptional customer service.

They have also achieved an industry first with a landmark accreditation for the holiday park sector after passing the stringent requirements of the new Safe to Trade® Hospitality and Retail Industry Food Safety and Hygiene Standard, to become ‘Approved’ on the Safe to Trade® Register.

“We are delighted to have become the first holiday park operator to be awarded the much-coveted approved status,” explains Jim. “Safe to Trade® is a clear, comprehensive, assured standard. It’s the first voluntary, third-party assurance programme for the hospitality sector, designed to protect and care for the public. Something that is at the very heart of everything that we, at Hoburne, strive to do.”

Hoburne Group
Tel. 01425 282358
www.hoburnegroup.com

PIONEERING GREEN HOLIDAYS

Posted on March 13, 2024

PIONEERING GREEN HOLIDAYS

SUSAN AND DEREK Dickson (centre) were given two top spots by judges at the Cumbria Business Awards

The husband-and-wife team behind a popular Windermere holiday park say that they were left reeling after learning that they had scooped two top awards in one swoop. Susan and Derek Dickson of Park Cliffe heard the couple’s five-star park near the shores of Windermere had taken first place in the Best Family Business of the Year category.

Susan and Derek were then invited back to the stage again and told that Park Cliffe had triumphed in the Green/Ethical Business of the Year category, beating hundreds of other eligible enterprises to the title. “We were rather knocked for six when we realised that we would be taking two trophies home!” said Susan who, with Derek, has owned the park for just over 15 years.

“Our daughter Abi and son Jack play an important part in the running of Park Cliffe, and the family business award is a credit to how much they make this a real team effort. “Abi and Jack also share our love for the natural world, and our concern to make the holidays we offer as green and environmentally friendly as possible.”

Set in 25 acres of countryside above the shores of Windermere, Park Cliffe provides holiday homes to rent and own, glamping facilities, and pitches for tents, touring caravans and motorhomes. Last year, Susan and Derek welcomed local MP Tim Farron to officially open a major new green energy project undertaken at Park Cliffe by the couple.

Representing a £200,000 investment, it features over 200 high-efficiency solar panels which will save 21 tonnes of carbon from entering the atmosphere each year. The installation, known as a solar array, is capable of generating around 100Kw of power, and is designed to produce electricity even on the most overcast of days. More initiatives to reduce the park’s carbon footprint and to protect its indigenous wildlife and native plants are planned for 2024, said Susan.

REAPING WHAT THEY SOW

Posted on October 25, 2023

REAPING WHAT THEY SOW

Jane Herbert meets the personalities behind the thriving Beston Group...

YAXHAM WATERS HOLIDAY PARK in Norfolk offers a stunning setting for holidays

On a cold winter’s day in the mid to late nineties, Timm Hay and Steve Johnson stood on a hill overlooking a rather tired-looking Beeston Regis Holiday Park on the North Norfolk coast wondering how to buy it!

At that time, Beeston Regis comprised 60 acres with 120 static caravan plots and roughly 400 tent and tourer plots, with a handful of hook-ups and a very old-fashioned shower block that hadn’t much changed from the original 1950s. The owner had sadly passed away, and the bank had taken control of the site.

On face value, it didn’t look like much of an investment but to Timm and Steve, Beeston Regis offered the ideal opportunity to cement their burgeoning business partnership. “We were young and keen,” says Steve. “Having done some research, Timm had discovered that Beeston Regis benefited from Section 17 of the 1960 Caravan Site Act.

“This was at a time when park owners, usually landowners, were required to apply for planning for the use of their land when used for six months of holiday use and six months grazing rights for cattle,” Steve continues. “The permission was granted if the local council didn’t reply within six months, which became deemed as unconditional planning permission with no time constrictions.”

TIMM HAY AND STEVE JOHNSON, the founders of The Beeston Group.

INSIDE KNOWLEDGE
Timm’s inside knowledge from his first job as a planning consultant for a holiday park specialist in London came in very useful when he realised that this was the case at Beeston Regis. Says Steve: “Uncovering the Park’s unutilised planning permission was a pivotal moment for us. This was extremely valuable, and so we just had to find a way to buy the Park.”

Timm and Steve had found their first joint investment. Beeston Regis Holiday Park is now a thriving park with 300 holiday bases and 190 camping and touring plots. Moving forward, the duo soon expanded into another small park which they later sold at a profit, and also added Cliff House Holiday Park in Dunwich to their portfolio.

At the same time, they undertook a major project to build The Hollies, a 30-acre park in Kessingland, Suffolk, on former farmland and a derelict house. Timm invested in five further parks which he still owns: four in Norfolk - Gold Coast and Hazelbury Holiday Parks in East Runton, Yaxham Waters Holiday Park and Mundesley Holiday Village: as well as New Hall Lodge Park in Dovercourt, Essex.

Over time, the eight parks co-owned by Timm and Steve all came together under the one umbrella of The Beeston Group. Today, with just under 800 lodge and static caravan plots, 750 camping and touring plots, and around 150 self-catering units, The Beeston Group is wholly concerned with holiday home ownership and rental, camping and touring. “With large holiday park groups owning a big percentage of the holiday parks in the UK, we really try to set ourselves aside,” explains Steve.

GUESTS STAYING AT CLIFF HOUSE Holiday Park have access to the lovely beach below

“We pride ourselves on offering great holidays in superb locations, mostly on the beautiful East Anglian coastline, and many of our parks offer guests direct access to the beach. Most importantly, however, the majority of our customers know us as Steve and Timm. As business owners and operators, the personal touch is very important to us.” The Beeston Group employs around 160 staff who support Steve and Timm across the individual parks.

Cliff House Holiday Park is considered the flagship of The Beeston Group. The scenic lodge plots take full advantage of the Park’s enviable location on the idyllic Suffolk Heritage Coast and it is considered to be one of the top locations in East Anglia to own a holiday lodge. The 30-acre park is situated on the cliff top between the popular coastal towns of Southwold and Aldeburgh.

Visitors benefit from the stunning heath and woodland surroundings, as well as direct beach access below. Cliff House Holiday Park has won many accolades, including East of England Park of the Year in the National Tourism Awards, as well as numerous regional awards and The David Bellamy Gold Award for conservation many times. Since purchasing Cliff House Holiday Park in February 2000, The Beeston Group have invested heavily.

At the centre of the Park is the eponymous Cliff House, a large Victorian property built originally as a merchant’s house, and later owned by the family of the famous Aston Martin racing driver Jock Horsfall. Cliff House is currently being renovated to a high standard at a cost of £1.5 million. “We’ve very excited about the development of Cliff House,” explains Steve.

“It’s a lovely historic building and the careful renovation is taking around two years. When it’s finished, the nine-bedroom house will be rented out to single parties of up to 18 people for family gatherings and the like. “The rooms are to be named after James Bond films, and the house will feature a ‘secret room’ hidden by a bookcase containing a casino for the guests!” The Park’s existing popular bar and restaurant has also been extensively renovated since opening in 2010.

It’s named ‘The 12 Lost Churches’ in recognition of the tragic destruction of 12 local churches during three major storms over a period of 100 years during the 1100: 1200’s when Dunwich was actually the capital of East Anglia. With updates to their portfolio of parks an ongoing project, Timm and Steve are keen to ensure that any developments are as sustainable as possible.

“We use ground heat source pumps to heat our bar and restaurant,” says Steve. “We also have banks of solar panels dotted around all our parks and electric car charging points. Staff can choose to opt into a salary sacrifice scheme to buy or lease new electric vehicles. All our parks are also very active in conservation projects. For example, this year our teams have installed 50 bat boxes and 100 bird boxes across our developments.”

Mundesley Holiday Village has also received significant investment since it was acquired by Timm. Originally built in the 1930s, Mundesley was one of the first holiday camps on the North Norfolk coast. The holiday village now boasts luxury accommodation including lodges, bungalows, cottages and barns (some with hot tubs). The site occupies a prime clifftop spot with a beautiful beach just a short walk away.

THE PURPOSE-BUILT HOLLIES Camping & Leisure Resort in Kessingland, Suffolk

Guests staying at Mundesley are spoilt for choice with the outstanding beauty of the local countryside, as well as the excellent on-site facilities that include a games room, gym, sauna and spa. The Park works closely with Hoseasons and is pretty much full all-year-round. Despite the challenges of doing business over the last couple of years that have affected all industries, Steve is quietly confident that The Beeston Group’s ethos continues to stand them in good stead for the future.

“There’s no doubt that the conflict and cost of living rise have had a knock-on effect,” says Steve. “Customers are definitely being more cautious with their spending but that gives us even more incentive to renovate and refurbish our Parks so that our product is the absolute best that it can be. We already offer great quality and excellent value to our guests and holiday homeowners. Continuing on that path, we hope to share many more years of success together.”

FIVE OUT OF FIVE FOR WATERSIDE

Posted on October 27, 2022

FIVE OUT OF FIVE FOR WATERSIDE

WATERSIDE HOLIDAY GROUP scored top marks in a Which? holiday stay survey

 

Waterside Holiday Group has come up trumps in a survey of the UK’s best value holiday parks by consumer champion Which? The company, which operates holiday parks in Dorset and Cornwall, scored 87 per cent in a survey of more than 2,200 stays.

Waterside Holiday Group scored five out of five stars in every category, including quality of accommodation, facilities, and value for money. Visitors highlighted their appreciation for the company’s choices of luxury caravans, as well as accommodation features including widescreen televisions and private hot tubs.

Dave Bennett, CEO of Waterside Holiday Group commented: “We are thrilled to have received such an incredible score as part of a renowned nationwide survey, which reflects genuine visitor reviews. “We have invested heavily in all our holiday parks to ensure we offer a five-star holiday experience to our guests, with exceptional quality accommodation, facilities, and customer service.

I would like to thank everyone at Waterside Holiday Group for their hard work in helping us continually achieve excellence across our parks.” Waterside Holiday Group has made multiple enhancements to its parks over the past two years, including introducing a range of luxury holiday homes with hot tubs and updated dining areas across sites.

The company has also continued committing to sustainability improvements across its parks, including the creation of natural habitat areas using native plants and species, introduction of beehives and installation of solar panels.

ECO REWARDS

Posted on October 28, 2021

ECO REWARDS

 

ACQUIRING THE SITE 20 YEARS AGO, 55,00 visitors a year are attracted to the Ullswater location.

 

First UK holiday park is awarded sustainability Queen’s Award…

A family-run Cumbrian resort has become the first holiday park to win a Queen’s Award for sustainability.
The Quiet Site in Watermillock is located near the shores of Ullswater where “green tourism” has been on the agenda for over 30 years.
The Queen’s Award for Enterprise in Sustainable Development highlights Britain’s most environmentally responsible businesses.
Daniel Holder and his son George have been presented with a certifcate signed by The Queen and the Prime Minister, and a crystal glass vase. The Quiet Site is also now permitted to fly the Queen’s Award flag for the next five years.

 

HER MAJESTY’S LORD-LIEUTENANT OF CUMBRIA, Claire Hensmen presents the trophy to park owner Daniel Holder.

 

PROUD MOMENT

“This is an immensely proud moment for us, and a fantastic spur to our efforts to allow people to enjoy this beautiful region without creating a negative impact,” said Daniel.
“Cumbria’s economy relies heavily on tourism to support businesses and provide jobs, and we believe this needn’t be inconsistent with protecting the natural world.
“For example, we have invested heavily in sustainable technologies over the years, including solar panels and biomass heating, as well as banning single-use plastics.
“We also operate a very popular “zero waste” food shop specialising in Cumbrian produce free from unnecessary packaging, and with the fewest possible food miles under its belt.
“The Quiet Site’s holiday homes, including our underground Hobbit Holes, are highly insulated, extremely energy effcient, and built from sustainable materials.
“At the same time they provide an exciting and memorable alternative to traditional holiday accommodation, and are especially loved by young families.
“Hopefully we are also sending out the message that, by making even minor adjustments to our lives, it’s possible to make a real difference to our environmental impact,” said Daniel.
Since acquiring the park 20 years ago as a simple camping field, Daniel and his wife Anne have created one of the Lake District’s most celebrated parks.
The Quiet Site is attracting 55,000 visitors annually. As well as its 15 Hobbit Holes stays, the park offers 15 camping pods, 15 glamping cabins, holiday cottages and 60 pitches for motorhomes and tents.
Innovative accommodation, marketed as Gingerbread Houses, are new to The Quiet Site for 2021. The 15 units produce more energy than they use so have a positive effect on their environment.

THE QUIET SITE boasts a new zero waste shop.

 

POSITIVE IMPACT

“Holidays should not cost the earth,” emphasises Daniel. “Our hugely popular Hobbit Holes were the starting point in our thinking.
“Gingerbread Houses boast all that works well in a Hobbit Hole being simple, warm and comfortable, with a large, covered deck and private facilities.
“To this we have added a full-size shower, a simple kitchen and the ability to generate its own power. Heating is provided by a remote ground source heat pump and electricity is generated from their solar PV panel roofs,” explains Daniel.

15 GINGERBREAD houses on the site generate more energy than they use.

“The simplicity of this accommodation and lack of soft furnishings lends itself to an ease of cleaning and fogging that makes it incredibly safe,” he continues.
“They will be wrapped in a lovely beach hedge so will become virtually invisible – unless you know where to look! These hedges will become vital to helping our site become more biodiverse.”
Last year, The Quiet Site scooped another major national green accolade when it took a silver in the finals of the VisitEngland Awards for Excellence in the sustainable tourism category.

The Quiet Site
Tel. 01768486337
www.thequietsite.co.uk