PIB

THE UK’S BIGGEST TOURISM & LEISURE EVENT RETURNS

Posted on November 4, 2025

Taking place on 5-6 November 2025, NEC Birmingham...

The Land Leisure & Tourism Show is the UK’s largest event dedicated to holiday parks, leisure, attractions and rural businesses. Welcoming over 400 exhibitors and thousands of visitors, the show provides a creative space where you can gather ideas and learn from other experts in the field.

Whether you’re an established industry professional seeking fresh concepts or a newcomer looking to maximise your land’s potential, this event provides a unique platform for networking, learning, and innovation.

A HUB FOR INDUSTRY GROWTH AND INSPIRATION
This year’s show brings together three sectors under one roof, Holiday Parks, Family Attractions and Resorts, and Hospitality, creating an unmissable opportunity to explore the latest trends, connect with leading suppliers, and discover innovative solutions to enhance your business.

Plus with the Farm Business Innovation Show running alongside, farmers and landowners can access even more expert guidance on diversification and land optimisation.

EXPERT-LED SEMINARS & INDUSTRY ROUNDTABLES
Gain valuable insights from industry experts through a packed schedule of seminars, workshops, and discussion panels. The show’s keynote, Geoffrey Smith, CEO of Meadow Bay Villages, will open with a fresh perspective on the UK holiday park sector, rethinking the holiday experience through innovation and investment.

Expect thought-provoking discussions, covering key issues, trends, and opportunities that will shape the future of land, leisure, and tourism. This unique platform provides both professionals and newcomers in the industry the opportunity to network, learn and explore new opportunities.

Gain valuable insights from industry experts through a packed schedule of seminars, workshops, and discussion panels.

NEW FOCUS ON HOSPITALITY & VALUE-ADDED SERVICES
For 2025, we’re placing an even stronger emphasis on hospitality offerings, helping holiday park operators and rural businesses expand their services and increase profitability.

Expect tailored insights into enhancing guest experiences, adding premium facilities, and implementing effective marketing strategies to drive success.

YOUR OPPORTUNITY TO CONNECT & GROW
Whether you’re looking to source new products, gain expert advice, or network with industry leaders, the Land Leisure & Tourism Show is the must- attend event to take your business to the next level.

Join us on 5-6 November 2025 at NEC Birmingham and be part of the UK’s most influential event for the tourism sector.
Scan the QR code to register for your free ticket today!

SPEAKERS NOT TO MISS!

MEADOW BAY VILLAGES REIMAGINING THE UK HOLIDAY PARK EXPERIENCE
05 Nov 2025 @ 10:00 - 10:30
Land, Leisure & Tourism Theatre

Geoffrey Smith, CEO of Meadow Bay Villages, opens the Land Leisure Tourism Show with a fresh perspective on the UK holiday park sector.

Discover how Meadow Bay is rethinking the holiday experience through innovation and investment and explore the opportunities shaping the future of holiday parks and rural leisure.

THE REAL COST OF ENERGY METERING - HEAR FROM PARKS WHO HAVE MADE THE SWITCH
05 Nov 2025 @ 10:00 - 10:30
Land, Leisure & Tourism Theatre

Join industry leaders and park owners as they share their real experiences with energy metering.

From reducing costs to improving guest satisfaction, hear first-hand what works, what doesn’t, and how.

HOW GULLIVER’S WORLD IS SHAPING TOMORROW’S ATTRACTIONS - JULIE DALTON, MANAGING DIRECTOR - GULLIVER’S THEME PARK RESORTS
06 Nov 2025 @ 10:00 - 10:30
Land, Leisure & Tourism Theatre

In this opening address, Julie Dalton, Managing Director of Gulliver’s Theme Parks and Resorts group, which includes Gulliver’s World, shares the journey of the independent, family-run theme park group as it adapts to shifting visitor expectations and industry challenges.

From launching immersive events and unique guest experiences to navigating changing leisure trends, Julie offers a behind-the-scenes look at how Gulliver’s has evolved its offer while staying true to its core values of affordability, accessibility, and family-first fun.

THIS YEARS MUST-SEE EXHIBTORS INCLUDE: TOP TEN

 

 

BE PREPARED

Posted on February 13, 2025

Secure your action plan for flooding risks...

Unpredictable and extreme weather conditions are having a profound effect on businesses in the holiday sector. It is vital you are prepared in the event of a disaster. Flooding is a significant risk to businesses and organisations.

A relatively small depth of flooding can cause exceptionally high losses, with a depth of flooding of around 30cm likely to cause significant/total loss. Traditionally transferring the risk has been the easiest option but insurers are increasingly cautious around flood risks due to significant losses in recent years.

Insurers also have significant concerns around climate change and the impact this may have on flood losses with greater and more regular extreme weather events being experienced. If you’re unable to get flood cover at a reasonable cost, how else can you protect your park? PIB Insurance Brokers highlights four simple steps to assess and manage flood risk:

"Floods are likely to occur outside of core opening times"

STEP 1
IDENTIFY THE RISK
There are three types of flooding which are considered as having the potential to cause significant disruption in the UK. These are coastal, rivers and streams, and surface water. GOV.UK provides services to tell you the flood risk of an area: www.check-long-term-flood-risk.service.gov.uk/risk www. flood-map-for-planning.service.gov.uk/ The information can be limited but provides an overview of the flood risk.

STEP 2
ASSESS THE RISK AND IMPACT
Where a risk is identified, it is important to understand the extent of the risk and how this might impact on the business. A specialist risk advisor can assist in a number of ways.

There are various levels of attention depending upon the nature of the risk from a simple desktop review providing greater insight to the depths of flooding etc than is provided by the government backed services through a full site survey to a full hydrologists report.

When considering the impact it is important not just to consider the potential for material losses but also the associated interruption to the business and the financial impact which may occur.

FLOODING IS A SIGNIFICANT risk to holiday park businesses and organisations.

STEP 3
CONSIDER RISK TREATMENT OPTIONS
There are various ways to look at flood risk management, this can be site level providing full protection to the site or protection of key assets such as building raised plinths for the location of mobile holiday homes and ensuring site level resources such as electrical and gas/LPG supplies are located above flood risk areas and connections etc are water resistant. A permanent protection will be more likely to be effective than a measure which requires a human response.

STEP 4
PLAN TO MITIGATE LOSS
A good business continuity plan will consider how the potential for the risk occurring is monitored such as receiving alerts from the environment agency and then deciding upon when the emergency.

David Plowman, Head of Property Risk Engineering at PIB Insurance Brokers advises: “Whilst movement of holiday homes is not practical in the event of flood warnings it can be ensured that future homes and replacement homes are built in consideration of the flood risk.

He continues: “There are core service areas within holiday parks, mitigating measures should be focused on these areas as loss of these can significantly impact sales and income dependent upon the business model of the holiday park. “Floods are likely to occur outside of core opening times and the implementation of demountable flood defences could be considered to buildings not in use outside of core season,” David adds.

PIB Insurance
Tel. 0330 058 9863
E. David.Moffat@pib-insurance.com
www.pib-insurance.com

BE PREPARED

Posted on March 13, 2024

BE PREPARED

Secure your action plan for flooding risks...

FLOODING IS A SIGNIFICANT risk to holiday park businesses and organisations.

Unpredictable and extreme weather conditions are having a profound effect on businesses in the holiday sector. It is vital you are prepared in the event of a disaster. Flooding is a significant risk to businesses and organisations.

A relatively small depth of flooding can cause exceptionally high losses, with a depth of flooding of around 30cm likely to cause significant/total loss. Traditionally transferring the risk has been the easiest option but insurers are increasingly cautious around flood risks due to significant losses in recent years.

Insurers also have significant concerns around climate change and the impact this may have on flood losses with greater and more regular extreme weather events being experienced. If you’re unable to get flood cover at a reasonable cost, how else can you protect your park? PIB Insurance Brokers highlights four simple steps to assess and manage flood risk:

UNPREDICTABLE AND EXTREME weather conditions are having a profound effect on businesses.

STEP 1
IDENTIFY THE RISK
There are three types of flooding which are considered as having the potential to cause significant disruption in the UK. These are coastal, rivers and streams, and surface water.

GOV.UK provides services to tell you the flood risk of an area: www.check-long-term-flood-risk.service.gov.uk/risk  www. flood-map-for-planning.service.gov.uk/ The information can be limited but provides an overview of the flood risk.

 

STEP 2
ASSESS THE RISK AND IMPACT
Where a risk is identified, it is important to understand the extent of the risk and how this might impact on the business. A specialist risk advisor can assist in a number of ways.

There are various levels of attention depending upon the nature of the risk from a simple desktop review providing greater insight to the depths of flooding etc than is provided by the government backed services through a full site survey to a full hydrologists report.

When considering the impact it is important not just to consider the potential for material losses but also the associated interruption to the business and the financial impact which may occur.

 

 

STEP 3
CONSIDER RISK TREATMENT OPTIONS
There are various ways to look at flood risk management, this can be site level providing full protection to the site or protection of key assets such as building raised plinths for the location of mobile holiday homes and ensuring site level resources such as electrical and gas/LPG supplies are located above flood risk areas and connections etc are water resistant. A permanent protection will be more likely to be effective than a measure which requires a human response.

 

STEP 4
PLAN TO MITIGATE LOSS
A good business continuity plan will consider how the potential for the risk occurring is monitored such as receiving alerts from the environment agency and then deciding upon when the emergency.

David Plowman, Head of Property Risk Engineering at PIB Insurance Brokers advises: “Whilst movement of holiday homes is not practical in the event of flood warnings it can be ensured that future homes and replacement homes are built in consideration of the flood risk.

He continues: “There are core service areas within holiday parks, mitigating measures should be focused on these areas as loss of these can significantly impact sales and income dependent upon the business model of the holiday park. “Floods are likely to occur outside of core opening times and the implementation of demountable flood defences could be considered to buildings not in use outside of core season,” David adds.

 

PIB Insurance
Tel. 0330 058 9863
E. David.Moffat@pib-insurance.com
www.pib-insurance.com

IRRESISTIBLE COMBINATION

Posted on February 15, 2023

IRRESISTIBLE COMBINATION

Pictures and reports from the unmissable Holiday Park & Resort event...

THE HOLIDAY PARK SCENE team has gathered information and contact details for some specialist suppliers who stood out for the Holiday Park SCENE team.

 

The hotly-anticipated Holiday Park & Resort Show proved to be an irresistible combination as visitors from across the sector flocked to the NEC in Birmingham. November’s two-day business show received a positive response from visitors, speakers and exhibitors alike.

Complementary shows of Farm Business Innovation, Family Attraction Expo and Leisure Food & Beverage ran alongside Holiday Park & Resort, combining their pulling power for an irresistible draw.

Free to attend, more than 11,000 visitors were recorded across the show offerings, with many visitors opting to attend a choice of 140 seminars, 500 hand-picked exhibitors, industry-leading experts and unrivalled networking with a wealth of business development opportunities.

 

BROAD SPECTRUM
The Holiday Park & Resort Innovation Show provides you with the unique opportunity to network with 5,257 of the biggest names in the industry. Exhibitors maximise the opportunity to showcase products and services to an array of industry experts and buyers, directly from the holiday destination market.

Exhibitors responded to the current economic climate with an array of advice and information on new income sources, cost savings and ways to increase business efficiency. One of the key ingredients were ways for holiday park and resort owners to diversify and innovate their businesses and operations.

The combined event business awards are a celebration of ideas that are pushing the boundaries in design and service, recognising those that combine an unprecedented blend of innovation, creativity and uniqueness to its user. This year’s competition winners included a cocktail machines that serves up excellent quality cocktails at the touch of a button. Daisy Vending were awarded for their provision of milk and milkshakes featuring its premium milk vending machines.

Inch Perfect Trials saddled up to be first passed the innovation line as an on-line retailer for new and used trial bikes with the added offering of training and experience days The sustainability award celebrated NexGen Heating for its innovative heating solution for applications across multiple industry sectors. Plan your 2023 visit early for the event that returns to Birmingham’s NEC on November 15 and 16. Holiday Park Scene will once again work with the show organisers as a preferred media partner for the event. Autumn issues of the magazine will be distributed at the show.