DO YOU KNOW ABOUT MARTYN’S LAW?

Compass Insurance takes time to tell us about something a little different than the usual world of insurance but about some legislation that, potentially, could affect many parks.

WHAT IS MARTYN’S LAW?
To give it the correct title, the Terrorism (Protection of Premises) Bill is a piece of legislation contained within the King’s Speech last November. It has recently completed a public consultation and the Home Office will respond on this in the near future with a view to pushing the Act through Parliament in the current term.

It will be applicable across England, Wales, Scotland, and Northern Ireland. This Bill has its origins in the Manchester Concert Bomb attack in 2017, where alongside 21 others Martyn Hyett lost his life. Since the attack, a campaign has been led by Martyn’s mum to pass a law requiring hospitality and retail venues to improve their awareness of and their level of security against terrorist threat.

WHAT WILL MARTYN’S LAW DO?
Through Martyn’s Law premises will be better prepared, ready to respond and their staff will know what to do in the event of a terrorist attack. It will enhance public safety by ensuring there is better preparedness for, and protection from, terrorist attacks. This will be done by mandating, for the first time, who is responsible for considering the risk from terrorism and how they would respond to a terrorist attack at certain premises and events.

HOW DOES THIS AFFECT ME?
The proposed law will require any venue with a capacity for over 100 people to carry out certain measures and assessments to be able to lawfully conduct their business. There are several requirements for a venue to fall under the jurisdiction of Martyn’s Law, including:

• Premises and events must be open to the public.
• The premises’ purpose must be listed in the bill – these can include retail areas, events venues, entertainment, and leisure venues, etc.
• Premises must have capacity for at least 100 people.
• Premises may be a building or location with clearly defined boundaries and access routes (by permission).
• Temporary events like festivals are also included in the bill, where they need permission to enter and a capacity of more than 800 people.
• It is proposed that there will be a standard tier (100 to 799 capacity) and an enhanced tier (over 800 capacity).

THE TERRORISM (Protection of Premises) Bill is a piece of legislation contained within the King’s Speech last.

STANDARD TIER
Under Martyn’s Law, the standard tier is a baseline measure for venues with a capacity between 100 and 799. The Bill will aim to set out low-cost, practical, and effective measures to help improve preparedness in case of an attack. This may include sharing information, providing additional training for staff, and creating a preparedness plan to ingrain certain practices.

Examples include locking doors to prevent easy progress through a venue, or providing enhanced first-aid training to staff members so they can provide vital care before the emergency services arrive. Currently, the standard tier of Martyn’s Law is under consultation before it can be formalised.

This is because the law needs to provide a proportionate response that is possible for smaller venues to achieve, without being a burden. This balance is essential, as the law is designed to protect people, not penalise businesses because they don’t have the infrastructure or budget to meet the new requirements.

ENHANCED TIER
Larger events and venues, with 800+ capacity, will fall under the enhanced tier of Martyn’s Law. The enhanced tier has additional requirements to fulfil, largely in recognition that there is the possibility for more serious ramifications of a successful attack at a larger venue, like the number and severity of injuries, and the difficulty of a response on a large scale.

Measures under the enhanced tier include taking ‘reasonably practicable’ actions to reduce the risk of a terrorist attack and reduce the physical harm caused, keeping, and updating an assessed security document and designating a ‘senior member’ of staff for the venue or event.

THE PROPOSED LAW will require any venue with a capacity for over 100 people to carry out certain measures and assessments to be able to lawfully conduct their business.

SO, WILL THIS REALLY AFFECT ME?
Most clubhouses, bars and cafés will have a capacity of over 100, especially if outside tables/seating are included (which must be when calculating capacity!) and any members of staff that are involved in serving in this area at the time should also be included. From time to time, we receive requests from parks to cover festivals, displays or exhibitions that may exceed the 800 attendance mark. Below are some of the covers that may be relevant to members when Martyn’s Law is passed.

• Material Damage and Business Interruption
• Terrorism cover is very rarely purchased by holiday parks as terrorist attacks most often occur in cities and major towns.
• We are not suggesting park owners rush out and buy this as the proposed legislation does not impact a park’s decision to purchase this cover.
• Employers’ Liability (EL)
• Standard EL cover will include a limit for terrorism – usually £5 million for any one claim.
• Public Liability (PL)
• Standard PL will also include an inner limit for terrorism, usually £5 million for any one claim.

Once this legislation is passed, if members have a qualifying venue, then they will be required by law to carry out the necessary risk assessments and implement any necessary risk controls. So, this isn’t the law yet, but it could be pretty soon and it’s helpful to know what might be coming down the track.

One final note – there are plenty of ‘deals’ being offered from training companies at the moment with comprehensive-looking packages and services available. Our advice is to ignore all of them at this stage! The full parameters are not known at this time and the legislation is still being formulated.

Compass Insurance
0344 274 0876
www.compassparks.co.uk

HOSPITALITY HERITAGE

Preston-born entrepreneur John Morphet founded the Pure Leisure Group in 2004, having entered the tourism market with his inaugural South Lakeland Caravans business in 1988. With John at the helm, Pure Leisure Group is now a third-generation family-run businesses employing 230 staff across its portfolio of 19 holiday parks throughout the UK.

Pure Leisure Group operates 13 holiday lodge and caravan parks in the Northwest, one lodge park in Wales, one in Yorkshire and a further two in East Anglia. Tydd St Giles Golf and Leisure Estate in Cambridgeshire, and Bridlington Links Golf and Leisure Estate in West Yorkshire, complete the UK portfolio.

Most recently, the Gledfield Highland Estate also joined the business, a 6,500-acre estate with holiday cottages in northern Scotland. Overseas, the company’s flagship is Royal Westmoreland, Barbados, a luxurious 750-acre estate with a world class golf course and a choice of magnificent, newly built properties from luxury apartments to exclusive custom-built villas.

Pure Leisure Group’s success is an extraordinary rise from the relatively humble origins of John’s early steps into the park and leisure industry. As a fourteen year old lad, he started helping out at the small caravan park on his family’s farm in Westmoreland. By the early 1970s, John was running the combined business himself, but it was a farming accident a decade later, that secured his path as a park operator, leaving the farming life behind.

SOUTH LAKELAND Leisure Village has a Gold award from the David Bellamy Conservation Trust.

John’s dedication to the business is legendary and it is this, and the ongoing involvement of his family, that has laid the foundations for the success of Pure Leisure Group today. John’s son Will is the General Manager of the Docker Holiday Park, Sons Rob and Matthew are a Regional Manager and Head of Operations respectively, whilst daughter Rebecca works at head office in the sales and bookings team.

More recently, grandson Cameron has joined the team as maintenance and support services, also responsible for the farming, green keeping and environmental side of the business at each of the holiday parks. “Having three generations of the family working full time at Pure Leisure Group makes for a more exciting business,” explains Dean Turner, Group Marketing Manager.

“Each person brings a unique perspective and creative ideas. The door is always open to new initiatives and the team is flexible and keen to try them. It’s this breath of fresh air that the entire family brings to the table and one, particularly, that John is keen to nurture.” One of the key advantages to being family-run is the fact that there is no ‘board’ to answer to. According to John, this means that the team can adapt and change direction quickly.

“Sharing the same goals and vision for the group, the family works in the best interest of the business and its guests, and in the best interest of future generations that may want to join the business,” explains Dean. The family’s diverse skillset of expertise allows the business to embrace both the tradition of hospitality and heritage of the brand, alongside understanding and meeting the modern demands of consumers.

BOATING IS POPULAR with all the family at South Lakeland Leisure Village.

“This ensures that our parks develop appropriately and evolve their offering to suit,” explains Dean. “This can be seen recently with the introduction of new play areas, as well as the new rustic log cabins and hot tubs at four of our parks. Our focus on sustainability has led to the creation of camping pods created from the waste decking from the park creating a fully circular economic process.

Any excess wood is then used for the rustic pod wood fired hot tubs.” The Group is committed to maximising energy efficiency and sustainability across the board. A recycling initiative runs across all parks and both biomass heating and solar panels have been introduced to 50% of parks to date, with a full roll out due for completion by 2030. South Lakeland Leisure Village – known as the ‘Jewel in the Crown’ – is considered the flagship UK property in the PLG portfolio.

Set in the borders of the southern Lake District and Yorkshire Dales, the park boasts an award-winning restaurant and a whole host of leisure facilities including a sailing lake, indoor swimming pool and state-of-the-art gym to cater to guests staying at any of its 320 lodges and cottages. The park makes the most of its setting in an Area of Outstanding Natural Beauty.

Recently, the team managed the successful retention of the five gold star rating from Visit England and Gold award from the David Bellamy Conservation Trust, for its ongoing work to enhance the South Lakeland Leisure Village environment for wildlife. Pure Leisure Group’s head office is located close to South Lakeland Leisure Village in Carnforth, Lancashire.

JOHN MORPHET Founded the Pure Leisure Group in 2004.

The purpose-built building is home to 30 of the Group’s 230 UK employees, although the staff total is closer to 400 globally including Royal Westmoreland. Careful expansion is always on the agenda at Pure Leisure Group. Planning has been agreed at Gledfield, the Royal Westmoreland Highland Estate and the Group has also recently acquired the Loch Ness Highland Resort.

Situated at the southern tip of the world-famous Loch Ness, this luxury glamping retreat’s cosy glamping pods and spacious holiday homes are perfect for the modern adventurer. Despite the cost-of-living challenges which have affected the majority of the industry, Pure Leisure Group has continued to grow and exceed targets.

The team has also continued to give back, whether it be in charitable actions or supporting other local businesses. “Corporate Social Responsibility underpins the running operation at Pure Leisure Group,” explains Dean. “At our parks offering food and beverage, we work hard to support local and, wherever possible, a farm to fork solution with chefs using the finest, freshest local produce. We also actively give back to the community.

GUESTS STAYING at Fell End Holiday Park in Cumbria can enjoy great leisure facilities.

Most recently, donating a £50,000 business profit and charity pot share to a hospice in Lancaster and a cancer care centre in Stockport.” A slew of awards is testament to Pure Leisure Group’s commitment to quality and care. The team recently won the coveted Red Rose Award for Best Tourism, Leisure and Hospitality business.

They were also a finalist in the Family Business of the Year at these same awards. Pure Leisure is also shortlisted for a trio of top accolades from the renowned BIBA’s run by the North and Western Lancashire Chamber of Commerce. The team is hoping to return from the ceremony at the Blackpool Tower Ballroom in September celebrating a hat-trick.

PURE LEISURE
01524 784290
www.pure-leisure.co.uk

AUTHENTIC GROWTH REWARDED

A COLLECTIVE TEAM effort has seen Pure Leisure Group clinch a coveted award.

Independent holiday park operator, Pure Leisure Group, has won the coveted Tourism, Leisure and Hospitality Award at Lancashire’s prestigious Red Rose Awards 2024. The Group was recognised for its authentic and organic growth, unwavering commitment to community, charity and country and its contribution to the local economy, fighting off tough competition to be crowned winners of the sought-after accolade.

The awards, which are now in their 14th consecutive year, look to celebrate businesses and individuals across Lancashire, delivering outstanding service and performance, across 21 different categories. Winners were revealed at an exclusive ceremony hosted at Blackpool’s Winter Gardens in front of a 1,000-strong audience.

Commenting on the win, John Morphet, Owner of Pure Leisure Group said: “We are absolutely delighted and incredibly proud to have won the Red Rose Award for Tourism, Leisure and Hospitality and want to thank each of our team members for the hard work that got us here. Pure Leisure Group was founded in 2004 by local entrepreneur John Morphet and has gone from strength to strength since.

Today, it boasts over 1000 acres of land, over 4000 caravan and lodge bases, 154 touring pitches, 25 pods + three Rustic Glamping Pods across its portfolio of 19 holiday parks across England and Scotland. John added: “It is this collective effort that has led to our continued growth and success in Lancashire and beyond and we have enjoyed sharing our success with important community groups and organisations, most recently providing a £50,000 donation to Stockport’s Beechwood Cancer Care Centre and St John’s Hospice in Lancaster as part of our charitable initiatives.”

PICTURE PERFECT

Landal GreenParks offer an impressive 18 locations across the UK and Europe with new destinations being steadily added. I was immediately struck by the immaculate grounds and welcoming atmosphere as I arrived at Landal Gwel an Mor holiday resort at Portreath, near Redruth in Cornwall.

Set against the backdrop of rolling hills and overlooking the turquoise shoreline of the Atlantic Ocean, Landal Gwel an Mor presents a postcard-perfect scene that promises relaxation and adventure in equal measure. Boasting 140 lodges, accommodation options at the resort are varied and cater to every taste and preference.

From cozy Scandinavian lodges nestled in woodland settings to contemporary luxury eco-friendly lodges boasting panoramic sea views, there’s something to suit families, couples, and solo travellers alike. The Scandinavian-style lodges with stylish decor feature kitchens, flat-screen TVs and free Wi-Fi, as well as furnished sundecks.

THERE ARE 18 STYLES of accommodation offered with the 140 lodges on site.

Some have hot tubs and barbecue grills.There’s a Mediterranean restaurant with indoor and outdoor seating. Other amenities include an indoor pool and a spa, as well as a sauna, a steam room and a gym. Walking paths, tennis courts and rental bikes are also available.

During my stay, I opted for one of the eco-friendly lodges, which seamlessly blended modern amenities with sustainable design, providing a comfortable and guilt-free stay. One of the highlights of Landal Gwel an Mor is its commitment to wildlife conservation and environmental stewardship.

The on-site nature reserve, home to a diverse array of flora and fauna, offers guests the opportunity to reconnect with nature through guided walks and wildlife encounters. Whether observing the wide variety of birds between trees or spotting seals basking by nearby cliffs, the resort’s dedication to preserving Cornwall’s natural beauty is truly commendable.

LANDAL GWEL AN MOR presents a postcard-perfect setting including its fishing lake.

GREAT ESCAPE
For those seeking relaxation, the resort’s leisure facilities are second to none. The luxurious spa, with its range of indulgent treatments and serene ambiance, provided the perfect escape from the hustle and bustle of daily life. Meanwhile, the heated swimming pool and state-of-the-art fitness centre catered to guests looking to maintain their wellness routines while on vacation.

Adventure awaits around every corner at Landal Gwel an Mor, with a plethora of outdoor activities to suit all interests. From surfing and kayaking along the rugged coastline to exploring nearby hiking trails and picturesque fishing villages, there’s no shortage of ways to immerse oneself in Cornwall’s rich natural heritage.

The resort’s dedicated activity centre offers expert guidance and equipment rental, ensuring that guests can make the most of their time outdoors. No visit to Landal Gwel an Mor would be complete without sampling the culinary delights on offer. The on-site restaurant, The Terrace, serves up an array of locally sourced dishes, showcasing the best of Cornwall’s culinary heritage.

From freshly caught seafood to hearty traditional fare, each meal was a culinary journey that delighted the senses and left me eager for more. Landal Gwel an Mor holiday resort offers a truly unforgettable holiday experience in the heart of Cornwall. With its breathtaking surroundings, top-notch amenities, and commitment to sustainability, it’s a destination that caters to the discerning traveller seeking both relaxation and adventure.

ON SITE FACILITIES include an indoor soft play area.

LANDAL LABEL
Landal GreenParks is a market leader in the field of holiday resort management, operation, and rentals. Landal GreenParks has more than 100 resorts in the Netherlands, Belgium, Germany, Denmark, Great Britain, Austria, Switzerland, the Czech Republic and Hungary, offering a total of almost 14.000 holiday accommodation units and campsite pitches.

Taking the portfolio to 18 destinations, Landal GreenParks UK announced the addition of two new resorts into its UK portfolio earlier this year. The new sites, which will benefit from a multimillion-pound investment, will showcase the Landal experience and build on the strong demand for UK holidays in 2024. Landal Whalesborough Resort & Spa in Bude, Cornwall and Landal Twin Lakes in The Lake District.

Each year, more than 3.2 million guests opt for Landal GreenParks, resulting in a total of 15.6 million overnight stays. The resorts and the company’s various offices employ a staff of 3.500 people. A proactive approach to sustainability has resulted in all Landal GreenParks’ resorts obtaining Green Key certification. Landal say they have witnessed a surge in last minute bookings that is driving an increase in summer holiday sales.

ATTENTION TO décor detail makes an immediate impact.

The self-catering holiday specialist has seen summer bookings up 20% YoY, with 30% of its breaks being taken within a month and 10% going within a week of being booked. The south-west continues to be the best-performing region for Landal GreenParks UK, with new and additional accommodation offering at its resorts, helping contribute to a 30% increase in summer bookings compared to last year.

There is also demand in the Midlands, Yorkshire and Scotland due to pet friendly staycations – with bookings up 25% compared to 2022. The company has also noticed a trend for shorter summer breaks, with almost a third of all summer bookings being for four nights. Landal GreenParks UK launched their summer campaign with up to 40% off summer breaks starting from £479.

Landal Resorts
Landal Gwel an Mor
Tel. 01209 842354
www.landal.co.uk/gwel-an-mor

TOURISM TRENDS UNDER MICROSCOPE

TOURISM TRENDS UNDER MICROSCOPE

WELCOMING TOURISM minister Richard Lochhead (third from left) to the conference were BH&HPA (Scotland) director Keith Campbell, BH&HPA Scottish policy director Sarah Allanson, and director general of BH&HPA Debbie Walker

Delegates from holiday parks across Scotland gathered in Edinburgh this winter for their annual national conference. Held at Our Dynamic Earth, the event brought together senior figures from many of Scotland’s near 200 parks providing camping, caravan, luxury lodge and glamping holidays. Members of the British Holiday & Home Parks Association (Scotland), and guests heard from a line-up of guest speakers including Scotland’s Tourism Minister Richard Lochhead.

Welcomed to the conference by association Directors Keith Campbell and John Kirkaldy, the Minister said that parks were doing much to minimise their environmental impact: “Sustainability is at the heart of the Scottish Government’s tourism strategy, and I welcome the steps the holiday parks industry is taking to champion green getaways in order to help achieve our net zero ambitions.

“This year I have visited several parks to see how they work within their communities, and with other local businesses, to provide the best possible visitor experience. “These businesses – and the visitors to campsites, caravan and holiday parks - make a valuable contribution to our national and local economies,” said Mr Lochhead.

Earlier in autumn, Mr Lochhead visited Findhorn Bay Holiday Park on the Moray Firth where electricity is generated by wind turbines, supported by the grid using a green energy tariff. The minister, who was a guest of BH&HPA, made his own contribution to a greener future by planting a commemorative tree to mark what the park described its new series of eco-adventures.

GUEST SPEAKERS
The conference also heard from other guest speakers on a range of different topics impacting on park businesses, many of which in Scotland are long-established family enterprises. Subjects addressed included how parks can best formulate and implement a green energy strategy, and what holiday home manufacturers are doing to make their products more sustainable.

Tourism trends were also put under the microscope, along with an examination of how parks could continue to meet the ever-rising quality expectations of holiday park guests. Running parallel to the conference at Our Dynamic Earth was an exhibition featuring suppliers of goods and services to Scottish holiday parks.

Keith Campbell, owner of Highland Holidays with three parks in Tyndrum, Oban and Ben Nevis, said that in 2023 holiday parks had remained as popular as ever with families and couples. But he added that the industry was by no means complacent, and that parks continued to invest heavily is their businesses to ensure they provided world-class standards of hospitality.

An economic survey produced four years ago and currently being updated found that BH&HPA member- parks in Scotland are part of a sector generating £772 million of annual spending in mainly rural areas, and that the industry also helps sustain over 14,300 full-time jobs.

GOLDEN OPPORTUNITIES

GOLDEN OPPORTUNITIES

Verdant Leisure offers an award-winning holiday formula...

VERDANT LEISURE expanded in 2002 with two parks in Devon - Golden Coast Leisure Park and Cleavewood Leisure Park, pictured

Creating the perfect environment for customers to relax, enjoy and experience is an award-winning formula for leading holiday park operator Verdant Leisure. Since its foundation in 2010, Verdant Leisure has gone from strength to strength, and now boasts 13 parks within its growing portfolio.

Offering quality self-catering holidays and holiday home ownership in stunning coastal and countryside locations across Scotland and northern England, the Verdant Leisure story began with Thurston Manor Leisure Park in East Lothian and Pease Bay Leisure Park in Berwickshire. Riverside in Northumberland and Viewfield Manor in Ayrshire soon followed in 2011.

County Durham- based Heather View and Kingfisher were acquired in 2016, Coldingham Bay, Berwickshire in 2017, Scoutscroft in Berwickshire, and Queensberry Bay in Dumfriesshire in 2018. Two parks in Perthshire – Erigmore and Ballintuim – joined the group in 2019 and 2022 respectively. Finally, in 2022, Verdant Leisure expanded further south with two Devon-based acquisitions: Golden Coast Leisure Park and Cleavewood Leisure Park.

“Golden Coast is a fantastic, family friendly park in North Devon,” says Verdant Leisure Communications Director, Stacey Hope. “As the newest addition to the Verdant Leisure family, it offers a wide range of accommodation options and a whole host of fun filled facilities. Golden Coast Leisure Park is a great addition to the Verdant Leisure portfolio.”

A WAVE SURFING SIMULATOR is just one of the activities on offer at Golden Coast Leisure Park.

ACTION-PACKED
Situated amidst picturesque countryside, just a couple of miles to the east of the award-winning golden sands of Woolacombe beach, Golden Coast Leisure Park offers guests an action-packed holiday. A huge range of family friendly activities is on offer including indoor and outdoor swimming pools with flumes, a wave surfing simulator, high ropes course, climbing wall, ten pin bowling, fishing lake, arcade, adventure golf facilities, and plenty of places to eat and drink.

For those seeking something more relaxing, the Waves Ceramic Studio is ideal for creative pottery decorating. Verdant Leisure parks offer a wide range of entertainment options. From packed programmes including kids’ clubs with their resident foxes Vinnie and Violet, to visiting acts offering everything from comedy to live singers, there really is something for everyone.

Accommodation at Golden Coast includes a wide range of apartments, houses and villas (including some with hot tubs) to suit all budgets and requirements. Modern and stylish self- the exceptional location, Cleavewood owners can also use all the facilities at Golden Coast and enjoy delicious food and drink at the historic Old Mill pub and restaurant on-park.”

WATER ZORBING at Thurston Manor Leisure Park.

HOME-OWNERS
Verdant Leisure caters to 2,000 holiday home-owners across its parks, and this is an ever-growing sector. Another new holiday home development was recently completed at Thurston Manor Leisure Park in Dunbar, Scotland. Nestled at the foot of the Lammermuir Hills, near the stunning East Lothian coastline, Thurston Manor Leisure Park is set in 176 acres of breathtaking countryside.

This beautiful holiday park is under an hour’s drive from Edinburgh, making this park a top choice for holiday makers wanting to combine a visit to the Scottish capital with the benefit of a home from home woodland retreat. Once a private estate visited by kings, Thurston Manor now offers a superb range of luxury caravan and lodge holiday accommodation, alongside fantastic facilities for all the family, on the historic site of the original 16th century castle whose scenic ruins still stand today.

The Glade development consisting of six lodge pitches and 34 caravan pitches for holiday home-owners has been built on an exclusive area of Thurston Manor, offering fabulous views and a private gated entrance. Facilities on the park include an indoor heated swimming pool, fishing lake, gym, outdoor play parks, games room, arcade, dedicated family room with seasonal entertainment, as well as Hunter’s Bar & Restaurant and Muir’s Pub.

Verdant Leisure, whose Head Office is in Lancaster, say that their mission is “To create the perfect environment for customers to relax, enjoy precious family time and experience a new lifestyle.” They also place considerable importance on creating a more environmentally aware holiday experience.

GOLDEN COAST is a fantastic, family friendly park in North Devon.

GREEN TOURISM
“We’re committed to promoting sustainable tourism and protecting and enhancing our natural environment,” explains Stacey Hope. “We have a dedicated Green Team in place across the business, and each park has its own Green Champion. All of our parks are members of the Green Tourism scheme, and we aim to make all Verdant Leisure parks more environmentally conscious and help our customers to do more whilst visiting our locations.”

As part of their Green Tourism commitment, Verdant Leisure also champions investment and improvement in local communities. The company nominates a different Charity of the Year each year, and raised over £80,000 for Blood Cancer UK in 2022. Additionally, it supports the Wildlife Trusts close to their parks (Durham, Northumberland, Scottish and Devon Wildlife Trusts) by offering holiday guests the option to donate £1 per holiday booking.

As a team that prides itself on the exceptional standards of their parks and the customer experience for all holiday guests, it’s unsurprising that Verdant Leisure’s success has been recognised by a slew of top awards, including most recently, Silver for Best Company for UK Family Holidays and Bronze for Best Company for UK Parks and Lodges Holidays in the British Travel Awards 2023.

Verdant Leisure has also won several accolades for its employee engagement. The business has been voted one of the Best Companies to work for within the entirety of the UK, in the northern region, and in the leisure and hospitality sector several times over. A superb achievement, based on ratings from their own employees. With guest – and employee – satisfaction top of the agenda, continued success seems assured.

SCOTTISH ACQUISITION FOR PURE LEISURE

SCOTTISH ACQUISITION FOR PURE LEISURE

PURE LEISURE GROUP has taken over ownership of the Shin Falls Visitor Centre.

Award-winning holiday park operator, Pure Leisure Group, has announced the acquisition of Falls of Shin Visitor Centre in Lairg, Scotland, marking the first investment of this kind for the company. The Visitor Centre boasts a unique salmon viewing platform – one of the few remaining in the Highlands, a selection of woodland walks, a children’s playpark, as well as a soon to be reopened restaurant.

Located just a short distance from Pure Leisure Groups exclusive Gledfield Highland Estate, comprising 47 lodges set amongst 5,000 acres of woodland, it’s expected that holiday home owners, guests and members of the community alike will benefit from the takeover and the current renovations underway.

Commenting on the visitor centre announcement, founder of PLG, John Morphet said: “It’s potential to be a community hub is huge, as well as a go-to destination for tourists visiting the area year-round so we are confident this will provide a boost to tourism a well as supporting the local economy.

“We’re also investing in our Gledfield Highland Estate, with works in motion for a new bar, restaurant, swimming pool and leisure complex that will be accessible to the local community whom we want to support as much as possible, while also increasing staycations and holidays to this beautiful part of the world.”

UK STAYCATION TRENDS

UK STAYCATION TRENDS

Holiday bookers would rather staycation than go abroad in 2024, according to new research – but it’s a close call. When 1,000 UK holidaymakers were surveyed by Thermos, 52% chose staying close to home, while 48% would choose to head overseas this year. One in three said they had a staycation at some point in the last year (30%).

Only one in 10 (10%) said they felt a staycation wasn’t as much of a break as a holiday abroad. When asked about preferred destinations for a UK getaway, 11 per cent said they kept theirs secret from wider acquaintances, as they feared them becoming too touristy. One in five (22%) said they actively avoided tourist hot spots because they were too busy.

BEST THINGS ABOUT A STAYCATION:
1. Saves travel time – 45%
2. Supports local businesses – 39%
3. There are still lots of places I haven’t explored and want to – 38%
4. Better for the environment – 36%
5. Saves money – 33%
6. No issue with language – 30%
7. Less stressful – 30%
8. No restrictions on luggage – 25%
9. Know I will like the food – 22%
10. I can take my pets - 20%

THE TOP 10 UK STAYCATION DESTINATIONS:
1. East of England - incl. Norfolk and Cambridgeshire
2. South West England - incl. Cornwall, Devon and the Cotswolds
3. North West - incl. the Lake District
4. East Midlands - incl. Derbyshire and the Peak District
5. North East - incl. Northumberland
6. South East - incl. Oxfordshire, Kent and the Isle of Wight
7. Greater London
8. Yorkshire
9. Scotland
10.Wales

Other reasons quoted were it makes it easier to take family and friends for a group holiday (19%), and enjoying the weather more (12%). The Staycation report also revealed that generally holiday makers will be heading South – with 31% saying that would be their preferred option, whilst 19% would head North.

James Sheldon, Trading Manager at Thermos, said: “Obviously the pandemic necessitated a change in travel habits, and no one was quite sure how that would impact things longer term. It seems the trend for holidaying closer to home is going to continue into 2024, for reasons of ease, cost, the environment and the fact we’re lucky enough to have so many wonderful places in easy reach.

“Twenty per cent of respondents said they preferred a self-catering holiday, so they can choose what and when they eat. In Thermos’ 120-year history we’ve accompanied many families on a Great British getaway, and we are delighted that tradition continues. A flask of tea and fish and chips on the beach remains one of life’s great pleasures!”

SURGE IN LATE SUMMER BOOKINGS

SURGE IN LATE SUMMER BOOKINGS

LANDAL GREENPARKS UK is seeing a surge in late summer bookings at destinations such as Northumberland’s Kielder.

Managing Director of Landal GreenParks UK, says there are several factors as to why people are leaving it later and later to book their summer holiday, he says: “Summer 2023 is looking strong for domestic tourism, but there is no doubt that people have tighter budgets.

The cost-of-living crisis is still at the forefront of many people’s minds, especially when it comes to luxuries such as holidays, and we can see holidaymakers are searching for late availability and deals to help save money.

“I think it’s also fair to say that alongside the airline strike action, the latest heatwave affecting popular European package holiday destinations will leave consumers cautious of booking a holiday abroad. As a result, to avoid disruption to plans, many holidaymakers are opting to stay at home and explore what the UK has to offer.”

The south-west continues to be the best-performing region for Landal GreenParks UK, with new and additional accommodation offering at its resorts, helping contribute to a 30% increase in summer bookings compared to last year. There is also demand in the Midlands, Yorkshire and Scotland due to pet friendly staycations – with bookings up 25% compared to 2022.

MAKING SEASIDE BEACHES SPARKLE

MAKING SEASIDE BEACHES SPARKLE

LAST YEAR’S BEACH CLEAN saw almost 5,500 volunteers collect over 140,000 pieces of litter.

Staff at parks belonging to Park Holidays UK volunteered to take part in the Marine Conservation Society’s Great British Beach Clean this autumn. Marking its 30th anniversary this year, the annual clean-up event aims to rid beaches of litter and to highlight the importance of disposing of waste properly.

Many of the 50-plus parks belonging to the group played their part, each based alongside some of the most attractive beaches in England, Scotland and Wales. Group director Tony Clish said that there was no lack of volunteers coming forward to help keep the sands spotless for holiday guests: “This summer, as ever, the glorious beaches adjoining many of our parks made the perfect day out for families – whether they were basking, playing, swimming or rock-pooling.

“We want everyone to be able to enjoy a clean and safe environment when they go down to the sea and are proud supporters of the Marine Conservation Society’s initiative. “A beach free of litter doesn’t just benefit holiday guests, it also helps remove a serious threat to marine life when the waste is swept out by the waves.

“We hope that our efforts will send out a wider signal about the importance of taking items such as plastic drink bottles and food wrappings back from the beach for recycling,” he said. According to the Marine Conservation Society, last year’s Beach Clean saw almost 5,500 volunteers taking part and collecting over 140,000 pieces of litter.