leisure complex

THE HEART OF HOLGATES

Posted on February 10, 2026

We visit Silverdale Holiday Park, just outside Carnforth, is Holgates' flagship, blending top facilities with a welcoming, family-friendly atmosphere...

Silverdale isn’t just a place to stay – it’s a destination in its own right. At the heart of the park is the impressive leisure complex, where guests can enjoy two swimming pools, a fully equipped gym, steam room, sauna, and spa pool.

Whether you’re after a morning workout, a relaxing soak, or fun with the family, the complex caters to every need. Beyond the pools, the park offers a large restaurant and bar, bowling alley, arcade, soft play area, and an ice cream parlour. Open seven days a week, these facilities make Silverdale an all-weather, all-ages destination where there’s always something to do.

ACCOMMODATION FOR EVERYONE
Silverdale’s accommodation options are designed to suit all types of guests. Luxury lodges, offer a home-from-home experience for holidaymakers or owners looking for a longer stay. Touring pitches provide spacious, well-maintained spots for caravans and motorhomes, while still feeling part of the park’s welcoming community.

This variety makes the park perfect for multi-generational families, couples, or groups of friends. By combining holiday and ownership options, Holgates ensures every visit is tailored to its guests’ needs, providing comfort, convenience, and a touch of indulgence.

AERIAL VIEW OF SILVERDALE Holiday Park’s central leisure facilities set within the beautiful Arnside & Silverdale National Landscape.

STUNNING NATURAL SURROUNDINGS
One of Silverdale’s standout features is its location. Set within the Arnside & Silverdale National Landscape, the park is surrounded by natural beauty and offers guests easy access to scenic walking and cycling routes.

From cliff-top strolls with sweeping views to gentle countryside trails, outdoor enthusiasts have plenty of ways to explore the area. For those in lodges or touring pitches, mornings can start with panoramic vistas across Morecambe Bay, while evenings provide the perfect backdrop for a sunset walk. The combination of top-notch facilities and natural scenery creates a holiday experience that’s both relaxing and energising.

FUN FOR ALL THE FAMILY
Silverdale has something for everyone. Children can enjoy soft play, the arcade, and bowling, while adults can unwind in the restaurant, gym, or spa. Communal spaces also encourage families and friends to spend time together, while the park maintains a peaceful, welcoming atmosphere for those who prefer a quieter break.

The team at Silverdale really brings the Holgates ethos to life. Friendly, approachable, and attentive, staff make guests feel genuinely welcome. With around 200 employees across the Holgates group, Silverdale benefits from a mix of experienced full-time and seasonal staff, all committed to delivering that personal, family-run service that Holgates is known for.

DINING AND SOCIALISING at Silverdale’s restaurant and bar, a welcoming hub for meals and evening entertainment.

QUALITY AND SUSTAINABILITY
Silverdale’s five-star AA and VisitEngland ratings are testament to the park’s consistently high standards. Holgates also places a strong emphasis on sustainability, from energy-efficient measures to carefully considered landscaping, ensuring the park respects and enhances its beautiful surroundings.

Recent investments across the group, such as new lodges at Beetham Holiday Park, show Holgates’ commitment to growth and improvement, and while Silverdale already sets the benchmark, ongoing investment keeps the park modern, welcoming, and perfectly suited to today’s holidaymakers. A Holiday to Remember After a full day exploring Silverdale, it’s clear why it’s Holgates’ flagship park.

Whether you’re swimming in the pool, dining in the restaurant, or taking a walk along the cliffs, Silverdale offers a holiday experience that’s fun, relaxing, and memorable. For families, couples, or friends looking for a high-quality destination in the North West, Silverdale Holiday Park perfectly combines excellent facilities with stunning surroundings, making every stay a chance to create lasting memories.

Silverdale Holiday Park
T.01524 701508
www.holgates.co.uk/our-parks/silverdale

Seven Decades of Family Holidays

Posted on February 10, 2026

A Family Legacy Shaping Five-Star Escapes in the North West...

With more than seven decades of heritage behind it, Holgates Holiday Parks stands as one of the North West’s most established and respected holiday park operators.

Still proudly family-owned, the business has grown steadily while remaining rooted in the values that first defined it in 1956: quality, care and a genuine passion for helping guests create lasting holiday memories. Today, Holgates operates a portfolio of 10 parks, predominantly located across the stunning landscapes of Lancashire and Cumbria.

Nine of these parks sit within 10 to 15 minutes of the Carnforth and Silverdale area – a location long admired for its proximity to the Arnside & Silverdale National Landscape, the Lake District and the Yorkshire Dales. The tenth park extends the brand’s reach into the Ribble Valley, offering a contrasting but equally compelling countryside setting.

A CAREFULLY BALANCED PORTFOLIO
Holgates’ portfolio reflects a deliberate and considered approach to growth. None of the parks are residential, allowing the business to remain focused exclusively on holiday and holiday ownership experiences. Six parks welcome both holiday guests and holiday homeowners, while four parks are dedicated entirely to ownership, offering owners a peaceful, community-focused environment.

Across its six holiday parks, accommodation options are varied and tailored to different guest needs. Five parks offer a combination of holiday caravans, touring pitches and glamping pods, while Hollins Farm stands out as a touring-only park enhanced by two thoughtfully positioned glamping pods.

Complementing the parks is the Holgates Collection of 11 self-catering cottages, all located within easy reach of the core Carnforth and Silverdale area, further strengthening the brand’s appeal to multi-generational families and longer-stay guests. This diversity enables Holgates to attract a wide demographic – from touring enthusiasts and first-time holidaymakers to loyal owners who return year after year.

SILVERDALE HOLIDAY PARK’S flagship leisure complex, featuring indoor swimming pools, spa facilities and a fully equipped gym, open seven days a week.

FLAGSHIP FACILITIES AT SILVERDALE
Silverdale Holiday Park is widely regarded as the flagship of the Holgates portfolio, setting the benchmark for facilities and guest experience across the group. At the heart of the park is a comprehensive leisure complex that rivals many standalone attractions. Open seven days a week, the complex features two swimming pools alongside a fully equipped gym, steam room, sauna and spa pool.

Beyond leisure, guests and owners can enjoy a large restaurant and bar, a bowling alley, arcade, soft play area, pitch & putt, ice cream parlour and on-site shop – creating a true all-weather destination. Silverdale also serves as Holgates’ head office, reinforcing its role as the operational and cultural hub of the business.

INVESTMENT WITH LONG-TERM VISION
Recent years have seen continued investment across the estate, with a strong focus on enhancing quality rather than expanding at pace. A standout project has been the redevelopment at Beetham Holiday Park, where 20 new lodges and caravans have been added across a two-phase development.

The first phase completed in 2023, with the final phase finished in 2025, reflecting Holgates’ long-term commitment to careful, phased growth that respects both guests and surroundings. This approach has allowed the business to future-proof its parks while maintaining the character and tranquillity that its owners and guests value.

SET IN THE HEART OF THE NORTH WEST, Holgates parks offer easy access to beautiful walking routes through coast, countryside, and the Arnside & Silverdale National Landscape.

PEOPLE AT THE HEART OF THE BUSINESS
Holgates employs approximately 200 staff across its parks, a mix of full-time and seasonal roles. As a family-run business, the emphasis on personal service and staff engagement is clear, with many team members developing long-term careers within the group.

This stability not only supports consistent service delivery but also reinforces the welcoming atmosphere that has become synonymous with the Holgates name.

ETHOS, CHALLENGES AND SUSTAINABILITY
Holgates’ ethos is rooted in its family heritage and trusted reputation. The business positions itself as a provider of exceptional coastal and countryside escapes, where quality facilities are matched by genuine personal care.

This philosophy has proven particularly valuable during a period of wider industry challenges, including rising operational costs, changing guest expectations and increased focus on sustainability. In response, Holgates has continued to invest in energy efficiency measures across its parks, alongside thoughtful park layouts and landscaping that minimise environmental impact.

Sustainability is approached as an ongoing commitment rather than a single initiative, aligned with the company’s desire to preserve the landscapes that underpin its success.

GLAMPING PODS NESTLED IN NATURAL surroundings, providing a contemporary holiday option across selected Holgates parks.

RECOGNITION AND COMMUNITY COMMITMENT
Quality and consistency have been recognised through industry accolades, with all Holgates parks holding five-star ratings from both the AA and VisitEngland. Netherbeck Holiday Park has also received the prestigious VisitEngland Rose Award, while the Ribble Valley park was named a winner at the 2025 Stars in Tourism Awards.

Beyond tourism, Holgates places strong emphasis on community and charitable engagement. Each year, the business selects a charity to support across its parks. In 2025, Holgates chose Breast Cancer Now, setting an ambitious fundraising target of £10,000 – a figure the team exceeded, reaching £10,319!

LOOKING AHEAD TO A MILESTONE YEAR
As Holgates approaches its 70th anniversary in 2026, the focus remains firmly on the future while honouring the past.

With a loyal customer base, a well-invested portfolio and a clear sense of purpose, the business is well positioned to continue delivering five-star holiday experiences for generations to come Holgates Holiday Parks is a family-owned holiday park operator with over 70 years of experience in delivering high-quality coastal and countryside escapes across the North West of England.

With a portfolio of 10 five-star parks and a collection of luxury holiday cottages, Holgates is known for its commitment to quality, personal service and long-term investment.

Holgates Holiday Parks
01524 701508
www.holgates.co.uk/our-story

SCOTTISH ACQUISITION FOR PURE LEISURE

Posted on March 5, 2024

SCOTTISH ACQUISITION FOR PURE LEISURE

PURE LEISURE GROUP has taken over ownership of the Shin Falls Visitor Centre.

Award-winning holiday park operator, Pure Leisure Group, has announced the acquisition of Falls of Shin Visitor Centre in Lairg, Scotland, marking the first investment of this kind for the company. The Visitor Centre boasts a unique salmon viewing platform – one of the few remaining in the Highlands, a selection of woodland walks, a children’s playpark, as well as a soon to be reopened restaurant.

Located just a short distance from Pure Leisure Groups exclusive Gledfield Highland Estate, comprising 47 lodges set amongst 5,000 acres of woodland, it’s expected that holiday home owners, guests and members of the community alike will benefit from the takeover and the current renovations underway.

Commenting on the visitor centre announcement, founder of PLG, John Morphet said: “It’s potential to be a community hub is huge, as well as a go-to destination for tourists visiting the area year-round so we are confident this will provide a boost to tourism a well as supporting the local economy.

“We’re also investing in our Gledfield Highland Estate, with works in motion for a new bar, restaurant, swimming pool and leisure complex that will be accessible to the local community whom we want to support as much as possible, while also increasing staycations and holidays to this beautiful part of the world.”

CONTINUED INVESTMENT IN COASTAL PARK

Posted on October 25, 2023

CONTINUED INVESTMENT IN COASTAL PARK

MULTI-MILLION pound plans have been submitted for the development of a state-of-the- art leisure complex at a popular holiday park. SF Parks submitted proposals for a six-lane bowling alley, rooftop bar, extended amusement arcade and relocated reception and offices at its Golden Gate Holiday Centre in Towyn, Wales.

The revamped facilities will complement a new swimming pool and recently renovated clubhouse on-site and come as the business seeks to increase the current 7 ½ month season to 10 ½ months in a bid to further boost the local economy and create more full-time jobs.

Doing so would also mean these high-quality attractions could be used by caravan owners and the public throughout the year. It is another significant investment by directors Oliver and Jonathan Seldon, who want to build the seaside town’s reputation as a popular tourist destination.

“Bringing people to the area throughout the year, not just in the summer, is vital for Towyn and surrounding areas,” said Jonathan. “Which is why the application to extend the season at Golden Gate to 10 ½ months goes hand-in-hand with our plans to transform the leisure facilities and continue improving the experience for our loyal customers.”

SPLASH ATTACK!

Posted on August 2, 2022

SPLASH ATTACK!

Go big, or go small but make the most of those aquatic attractions...

TURN YOUR SWIMMING pool into an exciting aquatic playground.

 

Arguably, the swimming pool is one of the main pulling factors for holiday locations; great for swimming and even better for guaranteed family fun. If you have ticked the swimming pool box with an unimaginative tank of water, you are missing some vital opportunities to stand out from the crowd. The pool should not feature as a stand-alone.

For instance, add a few well-being features and you can be offering your guests a top-notch spa experience. A perfect example is the Plas Coch leisure complex, one of the stand-out attractions at the five-star holiday home park, holders of the Holiday Park Pool Of the Year title in the UK Pool & Spa Awards. The swimming pool, super spa, treatment area and gymnasium are open all year round for customers to swim and relax. The leisure facility has recently undergone some aesthetic works to offer more privacy including a spectacular tint effect added to the glass building to give a beautiful mirror effect from the outside.

 

SWIMMING POOLS are great for swimming and even better for guaranteed family fun. Pic. Ribby Hall

 

With top drawer aquatic access even more of a variety of water-based activities to the regular timetable such as snorkelling, pool kayaks, underwater explorers and private occasion pool parties. Guests can unwind by a tropical pool, take a soothing dip in a hydrotherapy bath, or indulge in a cleansing Dry Salt Chamber treatment, all specially created to provide pampering for mind and body. “During the 2020 lockdown, we all had our fair share of problems to overcome,” says the centre manager.

“We took the time and used it wisely, by working hard at making our Leisure complex the best it has ever been, and one of the best in the holiday park industry. “We had mechanical parts fixed and upgraded in our pool plant rooms, which made opening up to our customers that much easier prior to lockdown.” Wellbeing, beauty and fitness facilities are also among the new features waiting to welcome 2022 visitors at the multi award-winning Celtic Holiday Parks.

 

THE PLAS COCH leisure complex is open all year round for customers to swim and relax.

 

PICTURE PERFECT
Celtic Parks’ picture-perfect Pembrokeshire locations are near the market town of Narberth (Noble Court and Croft Country Park) and overlooking Amroth Bay (Meadow House Park). “Parks are no longer a one-size-fits-all proposition, and we intend to deliver the type of experience which people have been telling us they want from a holiday,” says Celtic’s Huw Pendleton. “They still expect fun, but many would rather visit a cocktail bar than a clubhouse, enjoy gastro-pub style meals, and enjoy treatment rooms with first-class facilities and ethical, organic products.

“Many of our guests are repeat visitors, and relatively new to the concept of a park holiday, so we are constantly challenging ourselves to ensure they have something fresh to look forward to.” “Our record bookings for next year suggest this is no flash in the pan, and I’ve every confidence that we will be investing and raising the bar even higher over the next twelve months,” adds Huw. You don’t always have to think big. Cornish holiday park Trevornick, has unveiled a new £180,000 investment called The Splash Zone.

 

USTIGATE are perfect pool partners whether your plans are big or small.

 

It provides a new space within the existing swimming pool complex at Trevornick, where young (and the young at heart!) guests can run, jump, play and splash. The Splash Zone contains two tipping buckets, fountains, water jets, and a raised trickle stream, making it perfect for babies, toddlers, non-swimmers and those unable to access the pool itself. General manager Adrian Tribe says: “We are so thrilled to have opened The Splash Zone after weeks of hard work by all involved to bring it to completion.

“We had a good year in 2021 and re-investing that success back into the park will be great for the guests and for us. It’s a brilliant new addition to the resort and we can’t wait to see the guests really making the most of it this summer.” If you are thinking swimming pools then think water play to give your guests the extra wow factor. Leading aquatic suppliers, Ustigate design and build their water management systems to accompany all of their aquatic schemes whether they are super charged water park attractions. Nowadays a pool experience doesn’t just sit with a pool, it sits with designing a space to maximise the fun to be had for everyone in that footprint.

 

CELTIC HOLIDAY PARKS has invested in well being to complement its swimming pool offering.

 

PLAY PARTNERS
Ustigate encourage you think big when it comes to aquatic play. For nearly 20 years, they have partnered with Vortex Aquatic Structures, offering a portfolio of 300 products, including a vast choice of waterslides, Elevations™ and individual play items to heighten aquatic experiences and to entertain a multitude of guests at every given time.

A waterslide is great as either an open or closed flume, running inside, outside, or both. And now with modern technology, experiences are enhanced with high-definition multimedia technology; enabling an experience to be unique and different at the touch of a button. There are also low-level products that add character and activities for young children such as frog, turtle and fish with their 360° rotation abilities, all suitable for installation in zero and shallow depth.

There are taller features that are designed to arch and spray over pools and lazy rivers and products of varying heights that resemble leaves, trees and flowers that offer a variety of different water movements and effects. Whether you are planning for big or small aquatic attractions, look for the surprise element. Let your imagination match and exceed the expectations of your customers.

 

HEATED SWIMING POOL at Trevornick Holiday Park, Holywell Bay, Newquay, Cornwall

WISH YOU WERE HERE – Brighouse Bay Holiday Park in Southern Scotland

Posted on February 16, 2022

WISH YOU WERE HERE

Picture postcards from Brighouse Bay Holiday Park in Southern Scotland…

 

Southern Scotland’s Brighouse Bay Holiday Park in Dumfries and Galloway has been named by the AA as the best campsite in Scotland. The family-run business near Borgue beat hundreds of other eligible parks in Scotland to the title when it was announced in November.
Awards given by the AA – based on guest reviews and a “secret shopper” visit by inspectors - are regarded as the Oscars of the holiday parks industry. The seaside park’s facilities, services and levels of hospitality all went under the microscope – and each was found to meet or exceed the AA’s highest standards on every level.

 

 

As well as welcoming campers and the owners of touring caravans and motorhomes, Brighouse Bay provides a number of other accommodation options. They include luxury holiday lodges to own and to hire, some with private hot-tubs, plus cosy glamping lodges which are especially popular with young families.
A member of the prestigious Best of British group of independent parks, site facilities include an 18-hole golf course with spectacular coastal views, and a leisure complex which features an indoor pool, bistro, bar and family entertainment.
Activities available on the park include a mountain bike pump track and, during the summer, pony trekking for all ages as well as an all-tide slipway for boat owners.

 

 

Not that Brighouse Bay is any stranger to awards for it has been graded 4 stars by inspectors from VisitScotland and won a number of environmental accolades. These include the David Bellamy Conservation Award at its top gold level, achieved for over 20 successive years in recognition of its many wildlife initiatives.
It also gained an additional award last year for its work to conserve hedges and woodlands, plus wildflower areas which provide vital foraging for honey bees and other pollinators. The park is also undertaking an ambitious rewilding project in areas of the grounds which will help provide additional wildlife habitats.

Brighouse Bay
Tel. 01557 870 267
www.brighousebayholidaypark.co.uk