THE HEART OF HOLGATES

We visit Silverdale Holiday Park, just outside Carnforth, is Holgates' flagship, blending top facilities with a welcoming, family-friendly atmosphere...

Silverdale isn’t just a place to stay – it’s a destination in its own right. At the heart of the park is the impressive leisure complex, where guests can enjoy two swimming pools, a fully equipped gym, steam room, sauna, and spa pool.

Whether you’re after a morning workout, a relaxing soak, or fun with the family, the complex caters to every need. Beyond the pools, the park offers a large restaurant and bar, bowling alley, arcade, soft play area, and an ice cream parlour. Open seven days a week, these facilities make Silverdale an all-weather, all-ages destination where there’s always something to do.

ACCOMMODATION FOR EVERYONE
Silverdale’s accommodation options are designed to suit all types of guests. Luxury lodges, offer a home-from-home experience for holidaymakers or owners looking for a longer stay. Touring pitches provide spacious, well-maintained spots for caravans and motorhomes, while still feeling part of the park’s welcoming community.

This variety makes the park perfect for multi-generational families, couples, or groups of friends. By combining holiday and ownership options, Holgates ensures every visit is tailored to its guests’ needs, providing comfort, convenience, and a touch of indulgence.

AERIAL VIEW OF SILVERDALE Holiday Park’s central leisure facilities set within the beautiful Arnside & Silverdale National Landscape.

STUNNING NATURAL SURROUNDINGS
One of Silverdale’s standout features is its location. Set within the Arnside & Silverdale National Landscape, the park is surrounded by natural beauty and offers guests easy access to scenic walking and cycling routes.

From cliff-top strolls with sweeping views to gentle countryside trails, outdoor enthusiasts have plenty of ways to explore the area. For those in lodges or touring pitches, mornings can start with panoramic vistas across Morecambe Bay, while evenings provide the perfect backdrop for a sunset walk. The combination of top-notch facilities and natural scenery creates a holiday experience that’s both relaxing and energising.

FUN FOR ALL THE FAMILY
Silverdale has something for everyone. Children can enjoy soft play, the arcade, and bowling, while adults can unwind in the restaurant, gym, or spa. Communal spaces also encourage families and friends to spend time together, while the park maintains a peaceful, welcoming atmosphere for those who prefer a quieter break.

The team at Silverdale really brings the Holgates ethos to life. Friendly, approachable, and attentive, staff make guests feel genuinely welcome. With around 200 employees across the Holgates group, Silverdale benefits from a mix of experienced full-time and seasonal staff, all committed to delivering that personal, family-run service that Holgates is known for.

DINING AND SOCIALISING at Silverdale’s restaurant and bar, a welcoming hub for meals and evening entertainment.

QUALITY AND SUSTAINABILITY
Silverdale’s five-star AA and VisitEngland ratings are testament to the park’s consistently high standards. Holgates also places a strong emphasis on sustainability, from energy-efficient measures to carefully considered landscaping, ensuring the park respects and enhances its beautiful surroundings.

Recent investments across the group, such as new lodges at Beetham Holiday Park, show Holgates’ commitment to growth and improvement, and while Silverdale already sets the benchmark, ongoing investment keeps the park modern, welcoming, and perfectly suited to today’s holidaymakers. A Holiday to Remember After a full day exploring Silverdale, it’s clear why it’s Holgates’ flagship park.

Whether you’re swimming in the pool, dining in the restaurant, or taking a walk along the cliffs, Silverdale offers a holiday experience that’s fun, relaxing, and memorable. For families, couples, or friends looking for a high-quality destination in the North West, Silverdale Holiday Park perfectly combines excellent facilities with stunning surroundings, making every stay a chance to create lasting memories.

Silverdale Holiday Park
T.01524 701508
www.holgates.co.uk/our-parks/silverdale

Seven Decades of Family Holidays

A Family Legacy Shaping Five-Star Escapes in the North West...

With more than seven decades of heritage behind it, Holgates Holiday Parks stands as one of the North West’s most established and respected holiday park operators.

Still proudly family-owned, the business has grown steadily while remaining rooted in the values that first defined it in 1956: quality, care and a genuine passion for helping guests create lasting holiday memories. Today, Holgates operates a portfolio of 10 parks, predominantly located across the stunning landscapes of Lancashire and Cumbria.

Nine of these parks sit within 10 to 15 minutes of the Carnforth and Silverdale area – a location long admired for its proximity to the Arnside & Silverdale National Landscape, the Lake District and the Yorkshire Dales. The tenth park extends the brand’s reach into the Ribble Valley, offering a contrasting but equally compelling countryside setting.

A CAREFULLY BALANCED PORTFOLIO
Holgates’ portfolio reflects a deliberate and considered approach to growth. None of the parks are residential, allowing the business to remain focused exclusively on holiday and holiday ownership experiences. Six parks welcome both holiday guests and holiday homeowners, while four parks are dedicated entirely to ownership, offering owners a peaceful, community-focused environment.

Across its six holiday parks, accommodation options are varied and tailored to different guest needs. Five parks offer a combination of holiday caravans, touring pitches and glamping pods, while Hollins Farm stands out as a touring-only park enhanced by two thoughtfully positioned glamping pods.

Complementing the parks is the Holgates Collection of 11 self-catering cottages, all located within easy reach of the core Carnforth and Silverdale area, further strengthening the brand’s appeal to multi-generational families and longer-stay guests. This diversity enables Holgates to attract a wide demographic – from touring enthusiasts and first-time holidaymakers to loyal owners who return year after year.

SILVERDALE HOLIDAY PARK’S flagship leisure complex, featuring indoor swimming pools, spa facilities and a fully equipped gym, open seven days a week.

FLAGSHIP FACILITIES AT SILVERDALE
Silverdale Holiday Park is widely regarded as the flagship of the Holgates portfolio, setting the benchmark for facilities and guest experience across the group. At the heart of the park is a comprehensive leisure complex that rivals many standalone attractions. Open seven days a week, the complex features two swimming pools alongside a fully equipped gym, steam room, sauna and spa pool.

Beyond leisure, guests and owners can enjoy a large restaurant and bar, a bowling alley, arcade, soft play area, pitch & putt, ice cream parlour and on-site shop – creating a true all-weather destination. Silverdale also serves as Holgates’ head office, reinforcing its role as the operational and cultural hub of the business.

INVESTMENT WITH LONG-TERM VISION
Recent years have seen continued investment across the estate, with a strong focus on enhancing quality rather than expanding at pace. A standout project has been the redevelopment at Beetham Holiday Park, where 20 new lodges and caravans have been added across a two-phase development.

The first phase completed in 2023, with the final phase finished in 2025, reflecting Holgates’ long-term commitment to careful, phased growth that respects both guests and surroundings. This approach has allowed the business to future-proof its parks while maintaining the character and tranquillity that its owners and guests value.

SET IN THE HEART OF THE NORTH WEST, Holgates parks offer easy access to beautiful walking routes through coast, countryside, and the Arnside & Silverdale National Landscape.

PEOPLE AT THE HEART OF THE BUSINESS
Holgates employs approximately 200 staff across its parks, a mix of full-time and seasonal roles. As a family-run business, the emphasis on personal service and staff engagement is clear, with many team members developing long-term careers within the group.

This stability not only supports consistent service delivery but also reinforces the welcoming atmosphere that has become synonymous with the Holgates name.

ETHOS, CHALLENGES AND SUSTAINABILITY
Holgates’ ethos is rooted in its family heritage and trusted reputation. The business positions itself as a provider of exceptional coastal and countryside escapes, where quality facilities are matched by genuine personal care.

This philosophy has proven particularly valuable during a period of wider industry challenges, including rising operational costs, changing guest expectations and increased focus on sustainability. In response, Holgates has continued to invest in energy efficiency measures across its parks, alongside thoughtful park layouts and landscaping that minimise environmental impact.

Sustainability is approached as an ongoing commitment rather than a single initiative, aligned with the company’s desire to preserve the landscapes that underpin its success.

GLAMPING PODS NESTLED IN NATURAL surroundings, providing a contemporary holiday option across selected Holgates parks.

RECOGNITION AND COMMUNITY COMMITMENT
Quality and consistency have been recognised through industry accolades, with all Holgates parks holding five-star ratings from both the AA and VisitEngland. Netherbeck Holiday Park has also received the prestigious VisitEngland Rose Award, while the Ribble Valley park was named a winner at the 2025 Stars in Tourism Awards.

Beyond tourism, Holgates places strong emphasis on community and charitable engagement. Each year, the business selects a charity to support across its parks. In 2025, Holgates chose Breast Cancer Now, setting an ambitious fundraising target of £10,000 – a figure the team exceeded, reaching £10,319!

LOOKING AHEAD TO A MILESTONE YEAR
As Holgates approaches its 70th anniversary in 2026, the focus remains firmly on the future while honouring the past.

With a loyal customer base, a well-invested portfolio and a clear sense of purpose, the business is well positioned to continue delivering five-star holiday experiences for generations to come Holgates Holiday Parks is a family-owned holiday park operator with over 70 years of experience in delivering high-quality coastal and countryside escapes across the North West of England.

With a portfolio of 10 five-star parks and a collection of luxury holiday cottages, Holgates is known for its commitment to quality, personal service and long-term investment.

Holgates Holiday Parks
01524 701508
www.holgates.co.uk/our-story

THE UK’S TOP CAMPING AND GLAMPING SITES

The AA Caravan & Camping Awards 2025–26 have once again set the benchmark for excellence across the UK’s camping, glamping and holiday park sector, recognising operators that are raising standards, innovating sustainably and delivering memorable guest experiences at a time when demand for high-quality outdoor stays shows no sign of slowing.

This year’s awards celebrate 13 standout sites across the UK, from coastal touring parks and woodland retreats to luxury glamping destinations, all selected following rigorous inspections by the AA’s expert team. Together, the winners reflect a sector that continues to evolve – balancing affordability with premium touches, and environmental responsibility with commercial success.

At the top of the honours list, St Helens in the Park, North Yorkshire, was named AA Campsite of the Year for England and crowned Overall Winner. The park impressed inspectors with its exceptional facilities, immaculate presentation and consistently high levels of customer satisfaction.

Set within a mature, landscaped environment, St Helens in the Park exemplifies how traditional camping and touring can be elevated through thoughtful design, attentive management and a strong sense of place. The accolade reinforces North Yorkshire’s position as a powerhouse for domestic tourism and highlights how well-run parks can thrive by focusing on quality, community and repeat custom rather than scale alone.

Elsewhere, the AA Glamping Site of the Year title went to Camp de Rêves in Guernsey, Channel Islands. The award recognises the site’s ability to deliver a high-end glamping experience while remaining rooted in its natural surroundings.

WHITEFIELD FOREST Touring Park, Isle of Wight – awarded AA Campsite of the Year for South East England

With demand for glamping continuing to grow among couples and families seeking comfort without compromising on the outdoors, Camp de Rêves stands as an example of how design-led accommodation and strong storytelling can differentiate a destination in a competitive market. Sustainability also took centre stage, with The Quiet Site in Cumbria awarded AA Sustainable Park of the Year.

Long regarded as a pioneer in environmentally responsible tourism, The Quiet Site continues to demonstrate that sustainability and commercial viability are not mutually exclusive. From renewable energy initiatives to waste reduction and nature-first planning, the park shows how long-term investment in green practices can enhance guest appeal while future-proofing the business.

The national campsite winners further highlight the geographic and operational diversity of the sector. Whitefield Forest Touring Park on the Isle of Wight and Old Hall Caravan Park in Lancashire were both recognised as National AA Campsites of the Year, reflecting excellence in customer experience, facilities and location.

Whitefield Forest’s woodland setting and strong connection to the island’s tourism offer underline the value of destination-led marketing, while Old Hall Caravan Park demonstrates how well-established touring parks can continue to evolve and compete through ongoing investment and attention to detail. Regional winners across England also showcased the strength of local operators.

Parks such as Love2Stay Shrewsbury (Heart of England), Alders Caravan Park (North East England) and Treloy Touring Park (South West England) illustrate how tailored offerings – from activity-led stays to peaceful rural escapes – can meet the varied expectations of today’s campers and tourers. Beyond the headline winners, the awards also recognised progress and adaptability within the industry.

HOPTON HOLIDAY VILLAGE, Norfolk – awarded AA Holiday Park of the Year, highlighting excellence in large-scale holiday park operations.

Eye Kettleby Lakes in Leicestershire took home AA Most Improved Campsite of the Year, highlighting the impact of targeted upgrades and responsive management. Hallsdown Farm Touring Park in Devon was named AA Small Campsite of the Year, proving that smaller operations can compete at the highest level through personal service and a clear identity.

Meanwhile, Hopton Holiday Village in Norfolk received AA Holiday Park of the Year, underlining the continued relevance of larger holiday villages within the wider outdoor accommodation landscape. With strong entertainment offerings, accommodation choice and coastal appeal, the park demonstrates how holiday parks can successfully cater to multi-generational audiences while maintaining quality standards.

Hosting the awards, Simon Numphud, Managing Director at AA Media, noted that British camping and caravan parks are “more inspiring than ever,” offering everything from peaceful rural retreats to dramatic coastal locations. His comments reflect a broader industry reality: guests increasingly expect more than just a pitch or pod – they are seeking experiences, authenticity and reassurance around quality.

All award winners are featured in the 58th edition of the AA Caravan & Camping Guide, reinforcing the continued importance of trusted third-party endorsements in influencing booking decisions. For park operators, recognition from the AA remains a valuable marketing asset, supporting both direct bookings and wider destination visibility.

As the sector looks ahead to the 2026 season, this year’s winners provide a clear snapshot of where the industry is heading: towards higher standards, stronger sustainability credentials and guest experiences that turn first-time visitors into loyal advocates. For holiday park owners and operators, the message is clear – investment in quality, people and purpose continues to pay dividends.

WISH YOU WERE HERE at River Dart Country Park

River Dart Country Park has been welcoming guests as a holiday park and visitor attraction since 1976. Set within 90 acres of beautiful Devon countryside on the edge of Dartmoor, it blends outdoor adventure with relaxed, family-friendly camping.

The park is run with a strong sense of heritage, sustainability and community, and remains one of Devon’s best-loved destinations for active families. The campsite offers a wide choice of accommodation, with 243 grass pitches and 38 hardstanding touring pitches suitable for tents, caravans and motorhomes.

Guests can choose between non-electric pitches, electric hook-up options, hardstanding, or “super-pitches”, which combine hard base with grass. Each pitch is generously sized at approximately 11m × 11m, giving families plenty of space.

Facilities include modern amenity blocks with hot showers and free hot water, washing-up areas, laundry rooms, Wi-Fi zones, a well-stocked onsite shop and the popular Old Sawmill café-restaurant. Secure barrier entry, disabled and family-friendly amenities and a dedicated dog-walking area add to the convenience.

GENERAL MANAGER IS ROGER SELL

Adventure is at the heart of River Dart Country Park. From extensive outdoor playgrounds and a lakeside pirate ship to climbing pods, a tree-top tower, canoeing, kayaking, high-ropes courses, zip wires and an impressive Bike Park, the park offers activities for all ages.

Younger visitors love the mini-beach and gentle water play areas, while the surrounding woodland and riverside trails provide a peaceful contrast. Being just a mile from the A38 and sitting at the gateway to Dartmoor National Park, the location is both accessible and scenic.

The park has received multiple accolades, including success at the Visit Devon Tourism Awards and, most recently, a Bronze for “Touring Camping & Caravanning Park of the Year” (2025). Sustainability is a defining part of its identity. River Dart Country Park uses a hydro-dynamic screw turbine to generate electricity, biomass heating for its facilities, solar PV, electric site vehicles and an extensive recycling policy.

Its family-friendly Eco Trail helps visitors discover these initiatives first-hand. What truly sets the park apart is its blend of nature, adventure and atmosphere. As many families say, the pirate-ship lake alone makes it “their favourite place ever.”

River Dart Country Park
Ashburton,
Devon,
postcode TQ13 7NP
T. 01364 652511
E. info@riverdart.co.uk
www.riverdart.co.uk

FINALISTS FOR 16TH DEVON TOURISM AWARDS

CLAWFORD LAKES has been named as one of the finalists of the Holiday Park of the Year.

The finalists for the 16th Devon Tourism Awards have been announced, following three months of 91 judging visits across the county. This year’s awards will be presented at a glittering ceremony at Sandy Park, Exeter, on 27 November 2025.

A total of 77 finalists have been selected, with a few categories deliberately kept secret to maintain surprises for the big night. In addition, two special awards will be announced and ten businesses will receive Commended status. Gold winners in each category will be nominated to represent Devon in the 2026 national Visit England Awards.

This year sees the launch of a new Regenerative Tourism category, reflecting the sector’s growing focus on sustainability and community engagement. Awards organisers also retained their ‘Outstanding’ accreditation from the Awards TrustMark scheme.

Mark Worden, Director of lead sponsors MiHi Digital, said: “It’s inspiring to see the talent, creativity and hard work that make Devon such a special place to visit. Every year the standard gets higher, and these awards celebrate the people and places that make this one of the best tourist destinations in the UK.”

Robin Barker of Services for Tourism added: “Judges have sampled the Devon tourism experience first-hand, and their reports show the passion for excellence shared across the industry.”

CAMPING & CARAVANNING PARK OF THE YEAR SPONSORED BY ANYTIME BOOKING
Finalists include:
• Harford Bridge Holiday Park, Tavistock
• Lynmouth Holiday Retreat, Lynton
• River Dart Country Park, Ashburton
• Yeatheridge Farm Caravan Park, Crediton

HOLIDAY PARK OF THE YEAR SPONSORED BY TOZERS
Finalists include:
• Andrewshayes Holiday Park, Axminster
• Clawford Lakes Resort and Spa, Holsworthy
• Cofton Holidays, Dawlish
• Woolacombe Bay Holiday Park, Woolacombe
• Beverley Holidays, Paignton

EVOLVING FACE OF OUTDOOR LUXURY

Glamping is a Growth Opportunity for Holiday Parks, Caravan Parks & Campsites...

Glamping holidays are undeniably different from any other kind. From treehouses and cabins to yurts, huts and safari tents, each location offers a unique slice of outdoor living.

Each site offers its own unforgettable moments — the delighted laughter of children dashing around the picnic table, the thrill of letting go on a river swing, or the gentle hum of conversation and the soft clink of bottles around a flickering campfire.

For holiday park operators, glamping represents far more than a pretty view or quirky accommodation style — it’s a powerful, profitable evolution of the outdoor leisure market.

THE RISE (AND STAYING POWER) OF GLAMPING
What began as a niche luxury trend has now become a cornerstone of the UK holiday park offering. Glamping has matured into a mainstream, multi-generational travel experience that blends comfort, adventure, and sustainability. In the wake of the pandemic, when travel restrictions reshaped holiday habits, British staycations surged — and glamping was perfectly positioned to meet the demand for safe, nature-rich escapes.

That momentum hasn’t slowed. According to VisitBritain, interest in outdoor accommodation remains high, particularly among younger families and couples who value experience over excess. Glamping is no longer a temporary craze; it’s the new benchmark for outdoor luxury — and a serious business opportunity.

Park owners who once relied solely on touring pitches or static caravans are now finding that glamping units not only attract new audiences but extend the season and strengthen year-round revenue. For many, it’s a diversification strategy that futureproofs their park while elevating guest experience.

It's a powerful, profitable evolution of the outdoor leisure market.

BUSINESS BENEFITS FOR PARK OPERATORS
For those managing or developing holiday parks, the business case for glamping is strong.

Increased Occupancy and Higher Margins:
Glamping units typically command higher nightly rates than traditional camping or touring pitches. Their premium feel justifies the price point, while their comfort and weather resilience mean they’re occupied for longer stretches of the year.

Longer Seasons:
With insulated pods, eco-cabins and heated safari tents, operators can open earlier in spring and stay open later into autumn. All-weather glamping means less reliance on the fickle British summer.

Appeal to New Demographics:
Glamping attracts a broad mix — from young couples seeking weekend getaways to multi-generational families looking for shared experiences. Many guests are first-time campers drawn in by the promise of luxury touches like en-suite bathrooms, hot tubs, and proper beds.

Upselling Opportunities:
Once guests are on site, there’s scope to increase revenue through optional extras — hot tubs, fire pits, outdoor kitchens, spa pods, or guided activities. Glamping lends itself perfectly to personalised experiences.

A Strong Marketing Edge:
Visually striking and social-media-friendly, glamping units make perfect marketing material. Eye-catching imagery of stylish lodges or twinkling nights under canvas resonates across social media and online booking platforms, helping parks stand out in a crowded marketplace. For parks aiming to refresh or reposition their brand, glamping can instantly enhance visual appeal and storytelling power.

MODULAR AND OFF-GRID designs combine sustainability with modern convenience.

TYPES OF GLAMPING UNITS & WHAT’S TRENDING
The modern glamping landscape is wonderfully diverse. Operators can now choose from a wide range of structures to suit their landscape, budget, and guest profile.

Safari Tents & Lodges:
Spacious, durable and visually impressive, safari tents remain one of the most popular choices for parks seeking a balance between luxury and authenticity.

Pods & Shepherd Huts:
Compact and efficient, these offer year-round comfort with minimal maintenance. Perfect for couples’ retreats or smaller sites.

Yurts & Tipis:
These structures deliver a strong connection to nature, ideal for parks promoting wellness or off-grid stays.

Treehouses & Elevated Cabins:
Offering a real wow factor, these premium options can command top-tier rates and create social-media buzz.

Modular & Off-Grid Designs:
The latest trend is flexibility. Many new glamping solutions incorporate solar panels, compost toilets, and rainwater harvesting — appealing to guests who value sustainability.

Luxury Touches:
Modern glamping is about more than quirky shapes — it’s about finish and feel. Think en-suite bathrooms, kitchenettes, underfloor heating, Wi-Fi, and private hot tubs. Guests increasingly expect the comfort of a boutique hotel combined with the adventure of the outdoors.

Design Trends:
Natural materials, earthy tones, and minimalist luxury are shaping the new look of glamping. Operators are investing in aesthetics that blend seamlessly with the landscape, creating “Instagrammable” destinations that double as marketing assets.

EN-SUITE BATHROOMS, KITCHENETTES, and hot tubs are now expected features in premium glamping, photo credit to Canopy & Stars.

Clear Sky Safari Tents Deliver Comfort, Charm, and Strong ROI for Holiday Parks
The UK glamping market continues to thrive, with guests seeking experiences that combine comfort, adventure, and sustainability. Over the past few years, expectations have shifted significantly: visitors now want high-end luxury in outdoor settings — complete with fully furnished interiors, high-quality bathrooms, and reliable, weatherproof accommodation.

Holiday park operators are responding by investing in durable, stylish Safari Lodges that meet these higher standards while still offering guests an authentic connection with nature. At Clear Sky Safari Tents, the Luxury Canvas Lodge range remains especially popular among UK holiday parks and landowners. These versatile lodges combine charm and comfort with impressive ROI.

Their spacious layouts, flexible configurations and robust build make them an ideal solution for parks looking to broaden their appeal while maintaining operational efficiency. A recent Clear Sky project at Sandringham has demonstrated this success first-hand.

The park introduced 15 Safari Lodges — including DDA-compliant options — to provide a mix of accommodation for families, couples, and accessible stays. Guests have praised the combination of comfort and rural charm, reinforcing the growing demand for premium outdoor experiences.

What sets Clear Sky apart is their end-to-end service — guiding operators through every stage of development, from planning permission to installation. Their expertise ensures that each project is not only visually stunning but commercially sound, helping holiday parks achieve long-term success in the evolving glamping market.

OUTDOOR DECKS AND PRIVATE HOT TUBS offer opportunities for upselling and premium guest experiences.

SUSTAINABILITY & THE ECO APPEAL
For today’s guests, sustainability isn’t a bonus — it’s an expectation. Glamping fits naturally into this ethos, allowing operators to embrace environmentally responsible practices while enhancing guest experience.

From off-grid technologies and solar power to rainwater collection and eco-friendly waste systems, glamping lends itself to green innovation. Many glamping structures are built from sustainable materials and designed to have minimal impact on the landscape. In some cases, they can be removed seasonally, leaving little trace on the land.

Operators are increasingly joining Green Tourism and similar accreditation schemes, using these as selling points for eco-conscious visitors. By adopting circular economy principles — sourcing locally, using renewable energy, and minimising waste — holiday parks can appeal to the growing demographic of travellers who want comfort without compromise.

PODS AND SHEPHERD HUTS offer compact, efficient accommodation with year-round appeal, photo credit to Canopy & Stars.

THE FUTURE OF GLAMPING
As the UK leisure industry continues to evolve, glamping stands out as one of its brightest success stories. Its strength lies in adaptability — the ability to merge luxury with simplicity, and innovation with sustainability.

For park owners and managers, glamping is both a creative and commercial opportunity: a way to reimagine the guest experience, attract new audiences, and generate reliable, repeatable income.

With quality suppliers such as Clear Sky Safari Tents helping operators deliver premium results, the sector is set to remain one of the most exciting growth areas in outdoor hospitality. In 2025 and beyond, glamping isn’t just redefining how people holiday — it’s reshaping how holiday parks thrive.

Clear Sky Safari Tents
Tel: 0333 241 2660
www.safaritentsandlodges.com

Canopy & Stars
www.canopyandstars.com

BUBBLE UP YOUR BOOKINGS

Smart Hot Tub Choices for Maximum Guest Appeal and Park Profitability...

Few additions transform a holiday experience quite like a hot tub. For today’s guests, a private soak under the stars has become the hallmark of luxury and relaxation — and for park operators, it’s an opportunity to increase occupancy, extend the season, and boost revenue. But with the growing demand comes a growing need for careful planning.

Choosing the right supplier isn’t simply about picking the most attractive model; it’s about finding a trusted partner who understands the unique pressures of the holiday park environment. When selecting a purchase partner, reliability and service should weigh just as heavily as price.

A good supplier will offer guidance on installation, siting, and compliance — ensuring your investment meets all safety standards such as HSG282. They’ll also be there long after the sale, providing dependable aftercare, staff training, and fast access to parts and support when you need it most.

Downtime means disappointed guests and lost revenue, so having a partner who delivers consistent maintenance advice and responsive backup is invaluable. Cost is always a factor, but the best price isn’t always the lowest quote. Value lies in energy efficiency, water management, and longevity — qualities that pay off season after season.

Consider sustainability too: with advances in smart heating and eco-friendly materials, it’s now possible to offer guests a luxury soak that’s kinder to both budgets and the environment. For over 25 years, Outdoor Living has been the trusted expert in transforming gardens and commercial spaces into exceptional environments for relaxation, wellness, and entertainment.

This depth of experience means we understand precisely what makes an outdoor product exceptional—not just in its aesthetic, but in its durability, functionality, and long-term value. It’s why our collection is not just vast, it’s meticulously curated. Outdoor Living have sourced and vetted a premium selection of products, from industry-leading hot tubs and swim spas to custom-built saunas, elegant pergolas, and durable outdoor furniture.

OVER 30,000 UK HOLIDAYMAKERS search for holiday rentals with hot tubs every month. – Outdoor Living Hot Tubs

“Our approach is built around you,” says Brent Duncan, General Manager at Outdoor Living. We recognise that every project is unique, whether you are enhancing your family home or undertaking a large-scale commercial development. In-house Outdoor living designers, technical advisors, and installation specialists provide guidance on which you can depend.

“Our goal is not simply to make a sale, but to create a solution that suits your space, lifestyle, and budget. This impartial guidance ensures you make a confident and informed decision,” says Brent Duncan. Outdoor Living offer commercial partners a complete turnkey solution that manages every detail from concept to completion.

This comprehensive service includes initial consultation and site assessment, detailed planning and design, professional installation and final commissioning. “We have a proven track record of delivering complex projects for holiday parks, hotels, and wellness centres, ensuring every installation meets rigorous commercial standards for safety, performance, and reliability,” says Brent Duncan.

As a proud member of the Buy It Direct Group, alongside respected brands like Appliances Direct and Better Bathrooms, we combine our specialist knowledge with the value and reliability of a leading retail network. This partnership gives us significant buying power, allowing Outdoor Living to offer premium products at the best possible prices.

It also means you benefit from a robust delivery network and the financial stability of a major retail group, giving you complete peace of mind in your investment. This stability ensures that your warranties are secure and that we will be here to support you for the lifetime of your product. “Our commitment to you does not end at the point of purchase,” Brent emphasises.

We believe in building lasting relationships, which is why our dedicated support team is always on hand to offer aftercare advice and warranty assistance. At Outdoor Living, we don’t just sell products, we help you invest in a lifestyle, creating outdoor spaces that deliver value and enjoyment for years to come.

The Outdoor Living Team
01482 212333
www.outdoorliving.co.uk

OUTDOOR LIVING BELIEVE IN BUILDING lasting relationships, which is why our dedicated support team is always on hand to offer aftercare advice and warranty assistance

Now we introduce Hot Tub Suppliers, who have spent over 15 years helping customers and businesses enjoy the very best of hot tub living. From homeowners to major holiday park operators, our focus has always been on combining **luxury, reliability, and compliance** to create spa experiences that are as effortless as they are enjoyable.

“As proud members of BISHTA – the British and Irish Spa and Hot Tub Association – we take our responsibilities seriously,” says Arun Sarna, Director of Hot Tub Supplies. BISHTA promotes safe spa water management, professionalism, and ethical trading across the UK, ensuring customers receive products and advice they can trust.

A member of the HTS team also sits on the BISHTA committee, helping shape the standards and best practices that guide the UK spa and hot tub industry. This role reflects our belief that trust and responsibility must sit at the heart of everything we do.

SUPPORTING HSG282 COMPLIANCE
For holiday park operators, HSG282 compliance is essential to maintaining safe and efficient hot tubs for guests. Here at HTS, we understand the unique challenges of managing commercial and rental spas, so we’ve built our product range around those needs.

Our HSG282-compliant range includes commercial-grade hot tubs, spa chemicals, water treatments, and filtration systems — all designed for easy maintenance, safety, and performance. Every product we supply is backed by expert advice to ensure operators meet the highest hygiene and safety standards.

Our philosophy is simple: knowledge builds confidence. We take time to educate and support our customers, ensuring they have the tools to maintain their spas safely and effectively. We also listen closely to their feedback, adapting our products and services to meet the evolving needs of the leisure industry.

This approach is perfectly reflected in HTS’s Lodgic model, developed through years of experience within the holiday park sector. The Lodgic combines practical features with style and reliability — including dual controls, a secure insulated cabinet, fast drainage, and a Balboa Water Group system. Its all-seater layout, LED lighting, Bluetooth audio, and drinks areas with ice buckets make it a model that pleases both management and guests alike.

HSG282-COMPLIANT systems from Hot Tub Suppliers ensure safety and peace of mind for holiday park operators

AWARD-WINNING SERVICE
Over the years, HTS has been honoured with multiple industry awards, recognising our dedication to product excellence and customer care. For us, these awards reflect the trust our customers place in us and our ongoing commitment to high standards.

Hot Tub Suppliers are proud to work with holiday parks across the UK, offering a complete, compliant, and dependable service — from advice and supply through to ongoing support and aftercare. Our mission is to keep raising the bar for quality, service, and safety. As active BISHTA members and long-standing supporters of the leisure industry, we’ll continue to promote standards, innovation, and trust in everything we do.

“It was really refreshing to find hottubsuppliers.com with their friendly and “old fashioned” customer service where nothing was too much to ask. – Patrica Hopkinson” Whether you’re upgrading your existing hot tubs, expanding your park’s offering, or simply looking for expert advice, Hot Tub Suppliers has the experience, reliability, and product range to deliver exceptional results.

With their proven track record, outstanding service, and commitment to long-term partnerships, it’s clear why they continue to set the standard for excellence in the UK holiday park sector. Whether you’re adding your first hot tubs or upgrading an established fleet, the right partnership will keep your guests bubbling with satisfaction — and your park’s reputation sparkling all year round.

Hot Tub Suppliers
0116 251 3378
www.hottubsuppliers.com

HOT TUB SUPPLIERS are proud to work with holiday parks across the UK, offering a complete, compliant, and dependable service

PRESENTING THE ORRYN, PINELOG’S LATEST LODGE DESIGN

Pinelog has unveiled its latest addition to its luxury lodge collection – The Orryn – a bold new design concept that combines the company’s hallmark quality, sustainability and longevity with a strikingly contemporary aesthetic.

‘The Orryn takes its name from roots grounded in a deep connection to the natural world, while also carrying a subtle nod to ‘ore’, reflecting the lodge’s seamless blend of metal and wood.’ With its fusion of natural timber and a standing seam metal wrap, The Orryn offers a head-turning façade combined with a stylish interior.

The Orryn boasts a projecting roofline which provides both architectural impact and practical shelter, transforming the external decking into a year-round living space. The seamless transition between walls and roof elevates the look even further, creating a lodge that is as stylish as it is functional. Inside, the design continues to impress.

Open-plan living is cleverly zoned with a central media unit, offering flexibility for both social and private spaces. The new concept lodge was created in partnership with industry designer Lloyd Harden and complements Pinelog’s existing lodge portfolio.

The Orryn’s combination of metal and timber cladding detail underlines its dual focus on style and durability, while a glass balustrade and extended roof projection provides protection for hot tub and seating areas. Designed to be as Instagram-worthy as it is resilient, the lodge appeals to park operators seeking properties that stand out and drive sales.

Like all Pinelog lodges, the Orryn can be adapted to meet individual park requirements, from layout and bedroom numbers to the inclusion of utility spaces and enhanced accessibility features. The Orryn now joins Pinelog’s established lodge range, which includes the Woodsman, Vista, Skyline, Skyline View, Coppice, Essence, New England and Glade, all of which are sited on parks and private land across the UK.

Judy Barwell, Sales Manager at Pinelog, said: “As with every lodge we sell, customers can tailor them to exactly what they need – inside and out. The Orryn is a brilliant new design that reflects Pinelog’s commitment to quality, style and luxury. Most importantly, it delivers everything today’s holidaymaker want from their accommodation.”

Pinelog
01246 942 842
www.pinelog.co.uk

HIGHLAND HOLIDAYS

Highland Holidays prides itself on delivering unforgettable holidays in the most iconic and beautiful parts of Scotland. Led by the Campbell family, with Andrew and Emily at its helm, Highland Holidays operates three holiday parks across the Scottish Highlands and Argyll: Ben Nevis Holiday Park situated close to Fort William, Oban Holiday Park on the scenic west coast, and Tyndrum Holiday Park, nestled in the heart of the Highlands.

Ben Nevis Holiday Park opened in 2020, shortly before the world faced its first lockdown. Undeterred, the Campbell family used the time wisely to set about transforming the park into a contemporary and quality destination that offers its guests exceptional access to the incredible beauty of the Scottish Highlands.

Ben Nevis Holiday Park is just ten minutes away from the Outdoor Capital of the UK, Fort William. With a location literally in the foothills of Ben Nevis itself, hikers and outdoor adventurers would be hard pressed to find a better basecamp for a holiday. The broad choice of accommodation with 15 accommodation types means that the park has wide appeal.

Guests can choose from standard and hot tub lodges, caravans, camping pods, as well as touring and camping pitches. Common across all accommodation types are the spectacular mountain views! In 2023 & 2024, Ben Nevis Holiday Park won the Hoseasons Diamond Award for ‘Relax and Explore – Scotland’.

HIGHLAND HOLIDAYS aim to create an authentic Scottish experience for their guests.

The park has been widely praised for the high quality of its accommodation and outstanding guest satisfaction. “Being a family-owned, independent group deeply rooted in the Scottish Highlands gives us a unique advantage,” explains Andrew Campbell, Director.

“We truly understand the local landscape and culture, and we use that insight to craft truly memorable guest experiences. We’ve turned potential challenges into opportunities - for example, the growing demand for diverse accommodation has led us to expand our offerings, from spacious hot tub lodges to rugged camping pods, catering to both comfort-seeking travellers and adventure lovers.”

In 2022, the Campbell family acquired Tyndrum Holiday Park (formerly Pinetrees Caravan Park) and set about modernising it. Positioned on the West Highland Way, this park primarily offers holiday and short-stay accommodation for walkers and road trippers, with 11 different accommodation types on offer.

The park’s location is the perfect stopover for those travelling through to Glencoe, Oban or the Scottish islands, but its stunning setting also makes it ideal for a longer stay. The hot tub pods are a standout feature, offering guests a luxurious glamping experience in a picturesque Highland setting. Holiday home ownership is also on offer with a range of modern lodges and caravans available.

BEN NEVIS HOLIDAY PARK has an outstanding location in the foothills of Ben Nevis itself

A mix of holiday rental accommodation and holiday home ownership is also on offer at Highland Holidays’ most recent investment – Oban Holiday Park (previously known as Gallanach Caravan & Camping Park), which opened in July 2023. This stunning park has a prime location on the scenic west coast, overlooking the Isle of Kerrera and Oban Bay.

Oban Holiday Park offers an impressive 16 different accommodation types but there is a focus on providing high-specification lodge experiences. “We introduced luxury waterfront hot tub lodges at Oban,” explains Andrew Campbell. “Now the primary accommodation on the park, these lodges offer front- row views of the sea, stylish interiors, spacious decking with a private hot tub, and direct access to some of Scotland’s most stunning sunsets - perfect for couples or small groups seeking comfort, relaxation, and a view.”

Another new development on the park is a series of four-bedroom hot tub lodges. Recently introduced, these spacious, premium lodges are ideal for families or groups. Featuring modern interiors, open-plan living areas, private hot tubs, and outdoor decking, the new lodges offer a high-end retreat in a coastal setting.

Holiday home buyers can choose from a selection of stylish new lodges and static caravans. Ownership at Oban offers the opportunity to return time and again to a personal coastal retreat in one of Scotland’s most scenic locations, with the option to sublet when not in use. More exciting new additions at Oban Holiday Park are in the plans for the coming years.

LUXURY WATERFRONT Hot Tub Lodges offer front-row views of the sea and stunning sunsets

The holiday parks business comes with its fair share of challenges – from changing guest expectations to increased competition and the need for sustainable tourism. Highland Holidays has responded by staying true to their core strengths while continuously evolving to meet modern demands. Their business model hinges on quality informing every aspect of the guest experience, as well as a keen understanding of what modern holidaymakers seek.

Each park is pet-friendly, family-friendly, and designed to offer both adventure and relaxation in equal measure. “With multiple parks, our focus is on maintaining consistently high standards across every touchpoint,” explains Andrew Campbell.

“We aim to create memories that last a lifetime through exceptional customer service, carefully selected park locations in stunning natural surroundings, and a range of high-quality amenities and accommodation to suit every guest.” There’s more than a nod to sustainability and seamless integration with those stunning surroundings too.

TOURING AND CAMPING options are also available at Oban Holiday Park.

Oban Holiday Park gets its water supply from nearby hillside springs, making it a particularly environmentally friendly choice. Tyndrum Holiday Park is surrounded by pine forests, home to a variety of wildlife, and offers a children’s quiz to encourage early adoption of eco-responsibilities.

At Ben Nevis Holiday Park, Campbell’s Café serves meals made with locally sourced ingredients, giving visitors a chance to enjoy delicious native Scottish cuisine. Through Highland Holidays, the Campbells are particularly proud to present an authentic Scottish experience for their guests, set against breath-taking landscapes and rich cultural heritage.

“With travellers now prioritising flexibility, pet-friendliness, and multi-generational appeal, we’ve designed our parks to be inclusive and adaptable,” says Andrew Campbell. “Highland Holidays embodies the spirit of togetherness. As a family-run business we truly recognise the importance of family time and the joy of shared experiences. Our mission is to offer our guests unforgettable family holidays in Scotland.”

Highland Holidays
0333 188 1930
www.highlandholdiays.com

A DIGITAL UPGRADE

In today’s digitally driven world, guest expectations are evolving fast — and holiday parks, campsites, and glamping sites across the UK are rising to meet the challenge. From the initial booking to the end-of-stay farewell, the entire holiday experience is increasingly shaped by technology.

And for park owners and managers, embracing smart systems like online bookings and mobile guest apps isn’t just about keeping up — it’s about staying ahead. Whether you’re managing a family-friendly caravan park, a luxury glamping retreat, or a coastal touring site, digital tools have become essential for delivering the seamless, personalised service that modern travellers now expect.

Let’s take a closer look at how guest apps and online booking systems are transforming the industry — and how three companies are helping UK parks lead the charge.

FROM GLAMPING TO OWNERSHIP, CampManager’s Guest App supports every step of the guest journey.

YOUR PARK. YOUR BRAND. YOUR APP.
The team at CampManager understand that guests want convenience — and they want it on their phones. That’s why they’ve launched a powerful new Branded Guest App, tailored specifically for holiday parks, glamping sites, and touring parks. At its core, the app is about putting your brand in your guests’ pockets.

Available on both the Apple App Store and Google Play, the app features your colours, logo and messaging — giving you an identity that stays with your guests from booking to check-out, and even beyond. “It’s not just a tool, it’s an extension of your park’s experience,” says the CampManager team.

Guests can use the app to check-in digitally, explore site maps, access Wi-Fi codes, browse menus, and view local attractions or on-site events. For your team, that means fewer repetitive questions — and more time spent delivering great hospitality. But the functionality doesn’t stop there. The app becomes your central communication hub, with built-in messaging linked directly to CampManager’s system.

CUSTOM-BRANDED GUEST apps from CampManager keep your identity front and centre.

Whether a guest wants to ask about dog-friendly walks or amend a reservation, all messages are routed to the right team member and logged securely — no missed emails, no phone tag. From a revenue perspective, it’s also a powerful sales channel. Guests can book add-ons, pay balances, or rebook future stays at the tap of a screen.

App-exclusive offers, flash deals, and push notifications can drive repeat business, direct bookings, and seasonal occupancy boosts, all without relying on OTAs. For parks with holiday-home ownership, the app even acts as a digital showroom, showcasing your available stock and feeding warm leads straight into CampManager’s CRM.

And it’s not just for guests. Holiday-home owners can log in to request maintenance, gas refills or cleaning, with every task tracked in CampManager’s integrated Jobs & Tasks system. The result? A fully integrated, branded, end-to-end experience — for guests, owners, and teams alike.

SMART INTEGRATIONS from GemaPark help deliver modern, sustainable service.

GEMAPARK & PEMBREY’S SMART EVOLUTION
Down in Carmarthenshire, the award-winning Pembrey Country Park Family Caravan & Camping Park is showing just how impactful the right technology can be. Nestled in 500 acres of woodland and coastal beauty, Pembrey has long been a favourite with families seeking adventure and tranquillity.

A long-standing user of GemaPark, Pembrey recently elevated their guest experience with two digital upgrades: Pay-as-you-go electric pitches and a fully branded Guest App. Thanks to GemaPark’s integration with E-Pitch, guests can now pre-purchase electricity during the booking process and top-up from their phones or the hardware itself.

No queues, no meter readings, no lost credit — just seamless, real-time control that enhances convenience while supporting sustainability. As Mags Pullen, Commercial & Facilities Manager at Pembrey, explains: “The ability for guests to manage bookings, electric usage and activities in one place has greatly improved the experience. Our new app adds a personal touch while reducing our reliance on paper and physical resources.”

The app, developed in collaboration with Holidaymaker and fully integrated into GemaPark, gives guests instant access to all their booking details, payment history, activities, and now — even their electricity usage. It also allows for real-time notifications, updates on local events, and a completely paperless arrival and stay experience.

GemaPark’s forward-thinking, open API strategy means that these kinds of smart integrations are only becoming more common and more important. As Dawn Bee, Director of GemaPark, puts it: “We’re committed to connectivity. With our plug-and-play integrations, parks can pick the best tools for their needs and know it will all work together — simply and smoothly.”

AT PEMBREY COUNTRY PARK, guests top up electricity and manage bookings right from their phone.

DIRECT-TO-GUEST MARKETING
While the digital experience is evolving, the goal remains the same: great hospitality. As Allana Tigwell, Head of Marketing at Holidaymaker, points out: “Technology should enable, not replace. It frees up your team to spend more time with guests and less time on admin.”

Holidaymaker’s Direct-to-Guest (D2G) Marketing™ approach helps parks build a connected journey — starting from the moment a potential guest sees a lodge on social media. Through apps, screens and messaging tools, D2G keeps guests engaged throughout their holiday, delivering relevant content, reminders, and offers at just the right time.

Forward-thinking parks like Waterside Holiday Group and Freshwater Beach Holiday Park are showing what’s possible. From in-app AI chat, activity booking and real-time rebooking nudges, to on-site Seeview screens with local info, guests are kept in the loop, without needing to ask at reception. And importantly, this helps bring guests back into your ecosystem.

Instead of relying on OTAs or third-party platforms, branded apps and content help guests stay connected to your brand, long after they’ve left. Whether it’s reducing your carbon footprint with paperless check-ins, or encouraging in-stay upgrades with personalised offers, D2G tech turns one-time visitors into loyal fans.

HOLIDAYMAKER APPS, screens and AI chat helping guests stay informed, entertained and connected.

A SMARTER, MORE SUSTAINABLE FUTURE
One of the most significant advantages of online bookings and apps is their contribution to sustainability and operational efficiency.

From reducing paperwork and streamlining check-in, to cutting down on power waste with smart metering, these tools support both environmental goals and bottom-line savings. More importantly, they support a more human experience. By automating repetitive admin tasks and enabling better communication, they free your team to do what they do best: create welcoming, memorable stays.

Today’s guests aren’t just booking beds, they’re booking experiences. And digital tools, when used right, make those experiences smoother, richer, and more connected.

D2G TOOLS KEEP GUESTS in the loop without pulling staff away from the front line.

YOUR PARK, EVOLVED
The future of holiday park management is not about replacing people with screens — it’s about supporting people with smart, flexible tools.

Whether you’re looking to:
• Reduce OTA commission and increase direct bookings
• Deliver five-star communication from pre-arrival to post-check-out
• Provide smarter on-site services with less manual admin
• Or just bring your brand to life in a guest’s pocket

...then CampManager, GemaPark and Holidaymaker have the technology and expertise to help you get there. As the UK staycation trend continues to grow, the parks that will stand out are those that blend modern tech with traditional hospitality, creating experiences that are personal, seamless and brilliantly memorable.

Ready to bring your park into the palm of your guests’ hands?
Explore these leading providers:

CampManager
www.campmanager.com

GemaPark
www.gemapark.co.uk

Holidaymaker App
www.holidaymakerapp.co.uk