WISH YOU WERE HERE – South Lytchett Manor Caravan & Camping Park

South Lytchett Manor Caravan and Camping Park

This is one of Dorset’s most cherished holiday destinations, and it’s easy to see why. Owned and warmly run by the Bridgen family since 2007, the park blends award-winning facilities with genuine hospitality, all set within the peaceful grounds of a historic Georgian manor.

Its welcoming atmosphere, beautifully landscaped setting, and exceptional customer service have earned it a long list of accolades—most notably AA Campsite of the Year 2021–22 and multiple Visit England awards.

The park offers an impressive range of accommodation, making it ideal for campers, caravanners, motorhome owners, and glamping enthusiasts alike. Guests can choose from superior and deluxe hardstanding pitches, fully serviced options, large grass super-electric pitches, or simple non-electric grass spots.

For something different, thirty bespoke glamping units—ranging from handcrafted Romany caravans and shepherd’s huts to stylish pods, bell tents, and star-gazing yurts—provide a cosy, characterful alternative to traditional camping. Facilities are among the best in the region, with Diamond Loo of the Year Award amenities, free Wi-Fi, a well-stocked shop, café, seasonal bar, laundry, dog wash, and even a breakfast butty van.

MEGAN ASPDEN (Bridgen), Jamie Aspden and Victoria Bennett, collecting Gold for Best Customer Services at the BCP Tourism Awards.

Families appreciate the playpark and visiting food vans, while dog owners love the dedicated 2.5-acre off-lead field. A bus stop just outside the gates makes exploring car-free incredibly easy. Location is another of the park’s strengths. Just three miles from Poole and within easy reach of Bournemouth’s beaches and iconic Jurassic Coast landmarks such as Durdle Door, Lulworth Cove, and Kimmeridge, it’s a superb base for sightseeing.

Top attractions including Monkey World, The Tank Museum, Corfe Castle, and Brownsea Island are all within a short drive. Sustainability is also part of the park’s ethos, with recycling across the site, bike hire, wildlife-friendly areas like the wildflower meadow and duck pond, and fun touches such as “Buggingham Palace,” their impressive bug hotel. What truly sets South Lytchett Manor apart, though, is its warmth, charm, and attention to detail.

From the ornate blacksmith-crafted entrance gates to the friendly team who treat guests like family, the park offers an experience that keeps visitors returning year after year.

South Lytchett Manor Caravan and Camping Park
01202 622577
info@southlytchettmanor.co.uk
www.southlytchettmanor.co.uk

ROLL UP, ROLL UP!

Visitor registration is now open for The Glamping Show 2025, the UK’s leading business-to-business event for the glamping sector. Taking place from 18th-20th September at Stoneleigh Park in Warwickshire, this unmissable Show offers free entry, giving you access to the UK’s most comprehensive collection of products and services for glamping, holiday parks, caravan sites, and camp sites.

Explore an impressive line-up of over 100 exhibitors showcasing everything from bell tents, pods, wigwams, shepherds’ huts, cabins and gypsy caravans, to eco toilets, portable washrooms, storage containers, hot tubs, lighting, fire pits, barbeques, accessories, and so much more.

Alongside the exhibition, your free ticket also allows entry to an invaluable programme of seminars designed to help you maximise return on investment, whether you are already operating a site or planning to launch one soon.

Don’t miss this opportunity to see the latest innovations, gain expert insight and connect with suppliers and fellow site owners to drive your business forward. So, what are you waiting for? Put the date in your diary and claim your FREE TICKET today on our website, simply click ‘Register’ and secure your place.

The Glamping Show
01582 767254
www.theglampingshow.com

GROW YOUR ESTABLISHED Glamping Business, image credit Yurts for Life

LEARN FROM THE EXPERTS with over 11 industry professional speakers

SHOW SEASON SPECIAL

Welcome to the Holiday Park, Caravan Park, Camp & Glamp sites related Exhibition Previews, the premier events for the holiday park sector! This year’s exhibitions promise to be an unmissable gathering for industry professionals, offering an unparalleled opportunity to explore the latest innovations, trends, and products that are set to shape the future of holiday parks.

Whether you are a park operator, developer, supplier, or enthusiast, these show’s provides a unique platform to network with peers, gain insights from industry leaders, and discover new business opportunities. Set against a backdrop of increasing demand for unique and sustainable holiday experiences, the exhibitions will showcase a wide range of offerings from cutting-edge accommodation solutions and eco-friendly initiatives to advanced technology and guest amenities designed to enhance visitor satisfaction.

Attendees will have the chance to attend informative seminars, engage in interactive workshops, and witness live demonstrations, all tailored to inspire and inform. Highlights include keynote speeches from renowned experts, panel discussions on current challenges and opportunities in the sector, and a dedicated area for start-ups to present their ground breaking ideas. Join us at this vibrant event to stay ahead of the curve, drive your business forward, and celebrate the dynamic and ever-evolving world of Holiday Parks, Caravan Parks, Camp & Glamp Sites.

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THE GLAMPING SHOW 2024
19th-21st SEP 2024
Location: NAEC, Stoneleigh Park, UK
Web. www.theglampingshow.com

Calling all holiday park operators! Claim your FREE ticket to The Glamping Show 2024. Visitor registration has now opened for The Glamping Show 2024, the UK’s flagship business-to-business event for the glamping industry.

The Show, which is celebrating its 10th anniversary this year, takes place from 19th-21st September at Stoneleigh Park in Warwickshire. Tickets are free of charge and give visitors access to the extensive exhibition showcasing the latest products and services for operators of holiday parks and glamping, caravan and camp sites, as well as complimentary access to an unmissable programme of seminars designed to help site owners, and those looking to open a site, maximise return on investment.

In the last decade, glamping has become increasingly popular and the industry has grown to become a prominent part of the leisure sector. This year’s Show welcomes both new and returning exhibitors from across the sector including manufacturers of bell tents, wigwams, pods, shepherds’ huts, cabins and gypsy caravans, along with eco toilets, portable washrooms, storage containers, hot tubs, lighting, fire pits, barbeques, accessories and a whole lot more.

So, what are you waiting for? Put the date in your diary and claim your free ticket to The Glamping Show 2024 at www.theglampingshow.com and click ‘GET FREE TICKET’.

 

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SALTEX 2024
30th - 31st OCT 2024
Location: The NEC, Birmingham, UK
Web. www.saltex.org.uk

Holiday parks are all about creating idyllic escapes. For grounds maintenance staff, the pressure to maintain flawless landscapes and stay ahead of the curve is real. This is where SALTEX 2024 comes in. As the premier event for grounds management professionals and volunteers, SALTEX 2024 promises to redefine standards in the field.

Taking place on October 30th - 31st at the National Exhibition Centre (NEC) in Birmingham, the leading exhibition offers unparalleled opportunities for networking, education, and innovation. Renowned for its commitment to excellence, SALTEX showcases the latest products, services, and technologies, giving attendees the insights and resources needed to thrive in today’s dynamic landscape.

This year’s theme, “Uniting the industry, powering progress” highlights how SALTEX connects thousands of professionals from across the world. Attendees can look forward to expert-led seminars, live demonstrations, and the opportunity to engage with industry leaders.

Learn how to tackle common challenges, from pest control to irrigation, and discover new techniques to keep your park pristine year-round. Join us at SALTEX 2024 and take the first step towards elevating your holiday park to new heights.

Register now to secure your place at the forefront of the grounds management industry.

 

 

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LAND, LEISURE & TOURISM SHOW
6th - 7th NOV 2024
Location: The NEC, Birmingham, UK
Web. www.lltshow.com

Grow your business at the Land, Leisure and Tourism Show as is the UK’s largest event for rural businesses, holiday parks, leisure and attractions. Celebrating its eleventh year, the show has newly rebranded to provide a platform for businesses to network, generate leads, showcase products and boost brand awareness.

For your convenience the event now features three great zones, Holiday Park & Resorts Innovation, Family Attractions and Leisure, Food and Beverage. Plus, this year the Land, Leisure and Tourism Show is co-locating with the Farm Business Innovation Show, which helps farmers and landowners find ways to diversify and optimise their land.

Verity Hyland, Event Director, Agriconnect said: “We can’t wait to welcome everyone to the newly named Land, Leisure & Tourism Show this year, it’s looking to be bigger and better than ever.” Mark your calendars for the Land Leisure and Tourism Show at the NEC Birmingham, 6-7 November. Join us and be part of shaping the future of UK tourism.

Scan the QR code or email the team at events@agriconnect.com for more information.

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UK POOL & SPA AWARDS
5th DEC 2024
Location: The NCC, Birmingham, UK
Web. www.ukpoolandspaawards.co.uk

Entering the 2024 UK Pool & Spa Awards is a golden opportunity for holiday parks, caravan parks, and campsites to showcase their exceptional facilities and gain national recognition for their commitment to providing outstanding aquatic experiences.

These prestigious awards celebrate excellence across the pool and spa industry, highlighting innovative designs, superior customer service, and the highest standards of maintenance and safety. By participating, your park not only stands a chance to win one of the coveted titles but also benefits from enhanced visibility and credibility within the industry.

Winning or even being shortlisted can significantly boost your marketing efforts, attracting more visitors and setting you apart from competitors. It is also an excellent way to motivate your staff, recognizing their hard work and dedication. The entry process is straightforward, and the exposure your park will receive through various media channels can lead to increased bookings and customer trust.

Don’t miss out on this chance to highlight your park’s exceptional offerings, from state-of-the-art swimming pools to luxurious spas and wellness facilities. Enter the UK Pool & Spa Awards today and let your park shine as a beacon of excellence in the holiday and leisure industry.

Entries close in September 2024, don’t delay and enter your facilities today!

 

BELLS AND WHISTLES

BELLS AND WHISTLES

 

CLEAR SKY SAFARI TENTS sit majestically along a waterside location

 

Sue Hollingshead digs deep into the latest glamping trends…

As we come towards the end of the glamping summer season there can’t be any doubt that it has been a manic year for the sector.
We have seen new product introductions, new campsites, and a generally flurry of activity trying to keep up with the huge demand.
According to the GVR* market analysis report, the global glamping market is expected to grow at a rate of 14.1% (annually) from 2021 to 2028 with a net worth in the region of 3.92billion (GBP) by 2028.

 

THE AWARD-WINNING Melody Farm shepherd’s hut

 

Already valued at 1.7 billion (GBP) by the end of 2021, Europe’s share of the spoils was put at around a third -- 34.8% in 2019.
Sacha Macey, Owner of Yurts For Life, was very clear about the trend: “Glamping has exploded this year! “Gone are the days of the ‘bubble will burst, this is a fad…’ which was the mantra within the industry a few years ago,” Sacha believes.
“External factors, way beyond industry control, such as Brexit and the COVID pandemic have certainly had a positive impact on the industry as holidays abroad have been very diffcult to plan and deal with over the last 18 months. The demand for holidaying ‘outside’ in the UK is unprecedented.”

 

NEW OPPORTUNITIES

The boom has generated the opportunity, and inspiration, for landowners and farmers to enter the market. With existing campsites, holiday parks, and glamping sites looking at ways of embellishing their developments to ensure they stay ahead. Simply adding one more glamping unit to an existing campsite has proved valuable and positive ROI.
There has been a surge of new pop-up campsites, which have been seen as both good and bad for the industry. As we know, the key aspect about glamping is that it focuses on ‘the experience’, something about the holiday must inspire the customer, either with a ‘WOW’ when they arrive and see their accommodation, or with the associated service, or to be fair a mix of both. A new quick pop-up campsite in many cases hasn’t had time to develop the full experience.
Mark Scott, CEO, Clear Sky Safari Tents, shared his thoughts: “I think the number of pop-up sites did rather detract from the quality of the glamping experience as people were advertising, say bell tents, with no services as a glamping experience.”

 

OUTSTANDING SAFARI Tents design and manufacture their own range of premium safari tents.

 

Mark continued: “It is expected that many of these will not ‘pop’ up again next season as bookings, reviews, and repeat rates will discourage the poor-quality sites and encourage the high-quality sites.”
Sacha also felt there was good and bad in the new pop-up sites and commented: “Some sites have managed to get it right straight away by keeping holidaymakers happy in the UK when they would have gone abroad.
We can’t do much about the weather, but if the details of the glamper’s experience are thought through and the appropriate facilities are available, then these pop-up sites have probably saved a lot of families after a tough time with the pandemic.
“Unfortunately, some sites have tarnished the industry as their main intention has been to make a fast buck.”

 

DESIGN INNOVATION

With the experience being paramount, there is always scope for innovation, whether this is within the design of the glamping accommodation, or within the overall holiday experience.
Tom Burnell, Managing Director of Kata Tipis, saw an opportunity in the market, as a slight side-track from their standard offering of Wedding Tipis. Tom explained more: “The technology is moving on at a pace with new innovations and different structures being released into the UK Glamping Market to meet the ever- increasing demand for more exciting and interesting experiences for the increasing volume of guests,” said Tom.

 

DREAMY RELAXING interiors for the dream experience, by Yurts For Life

 

“At Kata Tipis we wanted to transfer the scale and awe of our events tents and designed a glamping tipi that took people’s breath away. We believe that glamping should be an experience, not just in the view, or where a structure is sited, but the structure itself!
“We launched our new glamping tipi, which is unlike any structure on the market and in our opinion takes the traditional tipi design to the next level.”
Clear Sky has also identifed an innovative design they are working on, Mark was willing to share his plans: “There are several new directions that the industry is taking, all based around the enhancing of the glamping experience.
“In particular, we are seeing some great structures based around Stargazing in the black sky areas. We are currently working on a ‘Star Gazer Safari Tent’ with our designers, hopefully, ready for launch next season.”

 

QUIRKY OPTIONS

The experience it offers is paramount, whether staying in one of the quirky options available, such as converted planes, or one of the popular tree houses, traditional pods, stunning safari tents, yurts, tipis, shepherd huts, the list of unit types is continuingly growing.
The Glamper is naturally akin to outdoor living, with a secluded location, hot tub, or outdoor cooking, still ticking boxes. The one key aspect that has changed following the pandemic is the washing facilities. Mark explained, “Accommodations that were able to provide separate washing facilities were at an advantage when the market reopened. Many smaller sites with shared washing facilities fell victim to the ‘one wash area per household bubble’.

 

EXCLUSIVE SETTINGS couldn’t get better than this, by Yurts For Life

 

Those with the separate facility were well placed. We have seen an increase in enquiries from customers about putting bathrooms in their existing safari tents.”
The Staycation is here to stay. Bookings have been high for 2021, with most places reported as fully booked, and into next season. Clear Sky mentioned a Tik Tok video shared by one of their client’s guests, and shortly afterwards their bookings filled through to the end of next season!
On the flip side, Tom did have a few words of caution: “The concern is that UK Glamping site operators may overcharge for their accommodation this year and be seen to be ‘profiteering’ from the demand in the market.
“This, in turn, may frighten guests of for future bookings in the following years – not offering good value for money,” he added.

 

INSPIRED BY THE AFRICAN EXPERIENCE, Safari Tents are fast becoming one of the most popular forms of glamping accommodation. Pic: Boldscan

 

NEWBIE ADVICE

The best tips from Tom, Mark, and Sacha are, firstly ensure that you have all the required planning, processes, and licenses as per your own Local Authority before you start, which may take longer than you expect. Plan, Plan, Plan, and never underestimate the time it takes to organise everything, down to the water, sewage, electric, etc etc.
Understand what you are going to offer, go through the customer experience in detail and make sure it works. Stick with both your budget and your niche market, don’t be tempted to be everything to all people.
Then get your marketing in place, know who you are targeting, and create the destinations and accommodation to suit their needs. Good use of social media alongside collaborations with relevant local businesses work well.

 

IMAGE RELAXING in this environment, a luxurious experience, by Kata Tipis

 

Mark commented: “The best sites are the ones who have committed to the overall experience by offering contactless check-in, high-quality bedding and partnering with the main sales channels such as Hoseasons, Canopy and Stars, or Unique Hideaway. All aspects from booking calendars to easy check-in are important.”
If the stats from GVR* come to fruition then we are in for some busy years ahead, and with that, we will continue to see innovation, including eco holidays, which are clearly on the cards. Young families and couples wishing to connect with the great outdoors, the natural side of our planet, is a great starting point.
In the beginning, glamping accommodation was simply a glamping pod, it can now be almost anything. Innovation such as Clear Sky’s Star Gazer Safari Tent for next season, Kata Tipis beautiful new Tipi and the superb Yurts by Yurts For Life, are great examples. It certainly makes you wonder what we can expect over the coming years.

GVR
Grand View Research
www.grandviewresearch.com

Kata Tipis
Tel: 01780 239 188
www.katatipis.co.uk

Yurts For Life
Tel: 01803 762 370
www.yurtsforlife.com

Clear Sky Safari Tents
Tel: 0333 241 2660
www.clearskytents.co.uk

INCLUDING THE KITCHEN SINK!

INCLUDING THE KITCHEN SINK!

Sue Hollingshead investigates the glamping journey…

When it first sprouted shoots, we could expect a glamping holiday to be in a pod of some description, or a glammed-up tent. Today, we can expect glamping accommodation to be almost anything that has a touch of luxury and quirkiness about it. “Over the years, glamping has gone from an empty shell to offering everything from heating, bathrooms, kitchens, one or two bedrooms, a lounge and dining area and now top of the range glamping pods are fitted out like a hotel suite with everything including the kitchen sink!” The structure of glamping pods has developed to the point that Lesko Modular now offer a 10 year warranty with their range of pods which is a clear indicator how the market has grown. Glamping pods are just the tip of the iceberg of course, also available are: shepherd huts, safari tents, tipis, Bell tents, yurts, domes, wigwams, airstream, vintage caravan, train carriages, tree houses, not to mention quirky options such as tree tents, plane carriages and fuselages. The imagination can be endless to create something different, something inspirational.

INDIVIDUALITY MATTERS

Jason Thawley, Innovation and Design Director, Tree Tents, explains: “The key tenet here is individuality, no matter what the structure may be, guests are looking for an experience. “A unique structure in a nice location is always a winner, though it is all in the detail and creating a space where guests feel they have arrived in a niche little world of their own. “Even simple things such as a hammock in a shady spot under a tree, a fire pit with comfortable seating to sit back and enjoy the stars in the evening and well-placed lighting to make things feel cosy.” Tree Tents, offer buildings such as Fuselages, set up high, or in built up areas amongst trees, with various bespoke designs set within trees. Treehouses, not to be confused with Tree Tents, are becoming one of the most sort after types of accommodation at Cooling Camping as James Warner Smith explains: “Part of the desire is the uniqueness, however it is partly also due to the sparsity of supply – treehouses are expensive to build, a practical challenge and present many planning difficulties. “If the obstacles can be overcome, a luxury treehouse is a very safe bet for year-round bookings and constant demand.” Clearly glamping is about the experience as endorsed by key players in the industry. It is also important to remember that although there is an aim to provide luxury, glamping is still ultimately about connecting with the outdoors and all that it entails, so hot tubs, especially the wood-fired version which are growing in popularity, saunas, outside spas and showers, pizza huts, private space are all aspects that should be considered in your strategy when developing either a new site, or refreshing existing. As Britain gradually returns to normal, albeit with the ‘new normal’ to consider, the whole concept of holiday accommodation that puts guests in touch with the outdoors, and provides them with space to be themselves, whether this is family time, or romantic breaks, will tick boxes.

NEW NORMAL

Outstanding UK, providers of safari tents, have seen a surge of business as lockdown has slowly been released both from trade and consumer and are adapting to the new challenges. James King, UK Account Manager says: “Realising that individual pitch options are key in re-opening sites across Europe, Outstanding Tents have launched their sanitary tent. It is a take on the XS model in their extensive range, and is a higher version featuring shower, WC and basin to be placed onsite to offer en-suite facilities to any existing pitch, camping or glamping.” They are not the only company planning for the new challenges, Alan Hetherington, Customer Relationship Manager at Blackdown Shepherd Huts has some sound advice: “We feel that the most important thing new glamping owners should remember, is to know what their customers want from a self-contained unit following lockdown. “Ensure you can offer it to them, with quality, flexibility, and their experience at the forefront of your mind. Focus on offering a unique and bespoke experience that your customers’ want but cannot get elsewhere.
“This is exactly why we offer bespoke shepherd huts and after months of being cooped up at home guests will feel safe, relaxed, and excited to tell their friends and family.” Return on investment on many glamping units are achievable within 12-24 month period, which you would need to set aside other expenditure. From a marketing point of view, getting ahead with social media is considered to be one of the key areas to focus on moving forward.

FUTURE SCAPES

The Staycation has been actively growing for many years, however we have seen many indicators following recent months that this is set to boom in the short term at the very least. James at Cool Glamping has a clear vision for future predictions: “This year we are seeing more first-time campers and glampers taking holidays in the UK as a result of travel restrictions and coronavirus, so the audience has grown dramatically. “Our hope is that this will convert into a longer time audience, giving our whole industry a larger market in the years to come. “I expect growth to continue in the higher end of the market, particularly for more inventive accommodation. I also expect more hoteliers and boutique accommodation providers to move into the market.” Ian at Lesko Modular adds: “The future for Glamping looks very bright with many large holiday providers that I am aware of planning new glamping developments for 2021. Apart from mainstream we also work closely with major children’s theme parks and are providing themed pods for the 2021 season.” Ian continues: “The benchmark has already been set quite high with regards to quirky accommodation and I feel that we can continue to see increased innovation in all types of accommodation with the emphasis developing on the overall experience itself. “Back to nature experiences, including cooking, creative, learning, developing skills, knowledge, enjoying the great outdoors, with a learning element to the holiday break. “We have already experienced elements of this during lockdown, back to old fashioned values almost, all of which backs nicely into the outdoor holiday experience for the future.”

 

COMPANY CONTACTS

Blackdown Shepherd Huts
www.blackdownshipherdhuts.co.uk

Cool Camping
www.coolcamping.com

Lesko Modular
www.leskomodular.co.uk

Outstanding UK
www.outstandingtent.co.uk

Tree Tents
www.treetents.co.uk

 

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Hey Big Spenders!

Hey Big Spenders!

Outstanding Safari Tents’ catalogue of tents ranges from 7.5m² to over 100m² and includes a substantial collection of luxury furniture.

Outstanding Safari Tents’ catalogue of tents ranges from 7.5m² to over 100m² and includes a substantial collection of luxury furniture.

Growth in demand for glamping accommodation options, such as yurts, is up 13 per cent on last year according to Pitchup.com. Meanwhile bell tents, which bridge the gap between glamping and camping, have enjoyed a 101 per cent growth in bookings as holidaymakers search for more affordable glamping options. A North Herefordshire activity centre is reaping the benefits of its highly successful glamping villages, which have seen year on year growth of over 100 per cent.

Business is booming for Oaker Wood Leisure near Leominster, since it launched its first woodland glamping village in 2014. The park quickly reached maximum capacity, so over the winter of 2014/15 they built a second village. Each village is made up of nine wooden pods, made locally by Jaques International Ltd, and can be booked exclusively by groups which has proved popular with corporate team building groups and stag and hen parties. School and youth groups visits have also increased year on year with the second glamping village meaning Oaker Wood can now accommodate groups of up to 120 young people.

Kate Tudge of Oaker Wood Leisure explains: “We have two glamping villages that each sleep between 12 and 50 people in wooden pods. We only take exclusive bookings so the groups have private use of all the village facilities, including the fire circle, dining and kitchen hut, Scandinavian style barbecue hut, showers and toilets.” She continues: “Our Glamping & Activity weekend package is very popular. This includes two nights glamping and two outdoor activities at a package price of £160 per person. We could sell our weekends in spring and summer several times over, so there is definitely a growing marketing for packaged activity and glamping weekends.”

Inspired by the African experience, Safari Tents are fast becoming one of the most popular forms of glamping accommodation. Pic: Boldscan.

Inspired by the African experience, Safari Tents are fast becoming one of the most popular forms of glamping accommodation. Pic: Boldscan.

HOME FROM HOME : Glamping has changed markedly in the last few years, with a definitive move into more luxurious interiors, higher specification facilities and the provision of individual toilets and showers. New designs and innovations are constantly evolving and premium quality components and interiors are now the norm, rather than the exception. “Around 65 per cent of the enquiries we get from people who are thinking about adding glamping to their parks or farms never go beyond the initial thought stage. The usual issues include planning considerations, lack of identifiable locations within the parks or lack of understanding within the old guard,” reveals Mark Scott of Clear Sky Safari Tents. “Holiday parks are all about selling caravans and lodges and it is often difficult for existing management structures to fully understand the revolution that is happening throughout the holiday park industry with the UK and Europe.” He adds: “Glamping is a revolution that will continue to grow and develop in all sorts of directions, this is not a fad, it’s a movement led by the networked generation, fuelled by social media and experienced by younger families for a more adventurous holiday experience.”

CHANGING MARKET :  Anouk Wanders of Outstanding Safari Tents agrees: “Glamping has not only proved to be a trend, it has changed the holiday industry. “The level of comfort that guests have come to expect is getting higher and higher. For example, private bathrooms was a rare luxury just a few years ago, but nowadays most glamping accommodation features built-in bathroom facilities.” Anouk adds: “The market is going through major changes and we have to adapt very fast. We need to keep developing new structures and need to be innovative to keep up with this increasing demand.” Inspired by the African experience, safari tents are fast becoming one of the most popular forms of glamping accommodation. Great for families, couples or groups, tents offer something extra special for holiday makers and many parks are reaping the rewards of a safari tent investment.

COMPANY CONTACTS

BOLDSCAN Tel. 01823 665849 www.albioncanvas.co.uk

CLEAR SKY SAFARI TENTS Tel. 0845 299 6484 www.safaritents.net

FUTURE ROOMS Tel. 01452 501455 www.futurerooms.co.uk

OUTSTANDING SAFARI TENTS Tel. +31 (0)318 575056 www.safaritents.co.uk

OAKER WOOD LEISURE Tel. 01568 780111 www.oakerwoodleisure.co.uk

YURTS FOR LIFE Tel. 01803 762370 www.yurtsforlife.com

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Carry On Glamping

Bespoke yurts from Hearthworks can be customised to suit specific size and layout requirements and optional extras such as wood burning stoves can be included.

Bespoke yurts from Hearthworks can be customised to suit specific size and layout requirements and optional extras such as wood burning stoves can be included.

Carry On Glamping

Over the past few years we have seen a huge explosion in the popularity of glamping with all manner of yurts, shepherd huts, safari tents and camping pods popping up in quiet corners of the countryside.

Farmers and landowners have been quick to cash in on the potential for diversification as an additional income stream by investing in units on their land. The obvious appeal for holidaymakers is that they can experience the great outdoors, while enjoying the luxury of a boutique hotel, coupled with rustic country charm. The UK festival scene has been one of the main pioneers in organising luxury temporary accommodation for those who aren’t so keen on the mud and the rise of the staycation has also helped push glamping to the forefront.

Now holidaymakers can stay in a huge range of unusual accommodation and it’s this variety, uniqueness and creativity that has a strong appeal to the discerning traveller who wants to holiday somewhere where that will be a real talking point.

Rivendale in the Peak District is one of the many businesses in the UK that has successfully branched into the camping and glamping market. The owners of Rivendale wanted to offer glamping accommodation to increase occupancy in the winter months. Owner Greg Potter comments: “We are one of the few parks in the Peak District National Park that is able to operate 11 months of the year. We know people want to take short breaks in the winter, just not in a tent, that’s why we became interested in glamping. We knew this was the best way of increasing our winter occupancy and appealing to a wider group of people.”

Camping Cabins supplied a 17m2 cabin for Rivendale in April 2014. Constructed from sustainable redwood pine, the cabin has two side room extensions with two sets of bunk beds and a table and seating area. Since then, Rivendale has taken delivery of a 10m2 cabin that is used as a treatment room for the on-site spa and they have placed a further order for a 14m2 Camping Cabin to replace one of their existing canvas yurts.

Greg adds: “The first Camping Cabin was a direct investment for the business. It is achieving around 50 per cent occupancy and with the costs of the fit out we envisage that the cabin will pay back in 16–18 months."

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Pampered Campers

Pampered Campers

Glamping-2

The camping pods at Woodovis Park in Devon have had a positive impact on the business.

The glamping phenomenon, or boutique camping as it is also becoming known, has inspired a new generation of holidaymakers looking to combine a grass roots camping experience with a few home comforts thrown in for good measure.

Made popular by celebrity fans and fuelled by the UK's staycationers, an increasing number of switched on park owners are cashing in on the glamping concept; offering luxury camping accommodation options alongside their existing caravans and lodges.

For those parks that have taken the glamping plunge, business is booming. The Caravan and Camping Club has seen a 42% increase in the number of bookings for its glamping accommodation in the last five years and pitch night bookings are up by nearly 5% compared to this time last year.

Glamping-3

The Caravan & Camping Club has reported a significant increase in glamping bookings in the last five years.

Rob Ganley, communications manager at The Camping and Caravanning Club comments: “The Club has enjoyed strong site occupancy this year so far, and our booking stats confirm that camping and caravanning continues to be one of the nation’s favourite pastimes.

“With many camping and caravanning brands investing in new technology plus the option of fixed on-site glamping accommodation, camping and caravanning can be a luxurious experience making it a more attractive and accessible holiday option to the wider travel market.”

Kate Paulwell of camping accommodation website Unique Sleeps agrees: "For businesses that are unsure whether to venture into the glamping market, it is not too late to jump on the bandwagon. Glamping is as popular as ever, and its future looks secure and set to continue."

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