ONE BUILDING, COUNTLESS USES

How Palmako Connect is helping holiday parks create flexible, revenue-generating spaces that evolve with their business...

A bar, outdoor kitchen, kiosk, guest lounge, wellness retreat, gym, reception point or covered social hub. Traditionally, each would require a different building. Palmako Connect takes a smarter approach. Built around a modular 3m x 3m format, Connect enables holiday park operators to create spaces tailored to their site and business needs.

Individual modules can be used independently or combined into larger configurations, making it easy to start small and expand as requirements evolve. To simplify the planning process even further, Palmako is introducing a new 3D configurator, allowing customers to design their own Connect building online.

Users can experiment with layouts, dimensions, roof styles, glazing options and module combinations to create a structure that meets their exact requirements before speaking with the Palmako team. Connect can be configured in countless ways, with options including open or enclosed layouts, bar corners, kiosk serving hatches, louvre privacy screens, full wall panels and three-panel sliding doors.

Available with either 28mm or 44mm wall construction, double glazing and a choice of flat or pyramid roof designs, the range can be adapted to suit everything from outdoor bars and kitchens to wellness facilities and guest lounges.

The flexibility of the concept has already inspired a wide variety of projects. Holiday park operators have used Connect buildings as bars, kiosks, outdoor kitchens, wellness facilities and guest lounges, while others have created compact gyms and fitness studios. The beauty of the system lies in its ability to adapt to changing needs and maximise the use of available space.

The appeal extends beyond the holiday park sector. Professional rally driver Elfyn Evans selected a flat-roof Connect building as part of his own outdoor leisure space. Set against a stunning backdrop, the project demonstrates how Connect can create attractive, functional environments that blend seamlessly into their surroundings.

For holiday parks, flexibility has never been more important. Guest expectations continue to evolve, new revenue opportunities emerge and facilities are increasingly expected to serve multiple purposes throughout the season. Rather than investing in a building with a single function, operators can create adaptable spaces that evolve alongside their business.

Palmako Connect offers a simple proposition: one modular building system with almost limitless possibilities. Palmako is one of Europe’s leading manufacturers of timber structures, supplying holiday parks with accommodation, wellness and outdoor living solutions designed to enhance guest experiences and deliver long-term commercial value.

PALMAKO
01698 426444
www.palmako.co.uk

SOUNDING THE ALARM

Raising the Standard for Fire Safety in the Caravan and Leisure Park Sector...

Fire safety within the caravan and leisure park industry has never been more critical. As modern caravans evolve in design, comfort and functionality, the need for robust, reliable fire detection systems has become a non-negotiable standard.

Hispec has been working alongside the majority of leading UK manufacturers and securing over 75% market share in smoke and heat alarm supply firmly positioning the brand as a market leader in this specialist sector. Caravans present a unique fire risk.

Their compact layouts, combined with the proximity of cooking appliances, heating systems and electrical installations, mean that fire can spread rapidly. In such environments, early detection is essential. This is why compliance with recognised safety standards such as BS EN 14604 and BS 5839-6 is not just a regulatory requirement, but a critical life-saving measure.

These standards ensure that alarms deliver consistent detection performance, clear audible warnings and dependable operation in real-world conditions. Hispec has built its reputation by not only meeting these standards but by championing best practice across the industry. One of the most important advancements in caravan fire safety is the requirement for mains powered smoke alarms with sealed 10 year battery backup.

During prolonged unoccupied periods in caravans and holiday homes of more than 7 days it is essential for maintaining the longevity of the alarm, that the alarm head is removed from its mounting plate. It is common during unoccupied periods that the power to the caravan is switched off which can cause the alarm to emit a low battery warning beep and will reduce its overall service life.

Removing the alarm head disengages the alarm battery enabling it to remain at optimised condition when it is eventually returned to its mounting plate and the caravan becomes occupied again. The importance of battery backup cannot be overstated. Caravans frequently experience power interruptions when disconnected from hook up points or during system faults.

Without a reliable secondary power source, occupants could be left unprotected at the most critical moment. Hispec’s integrated 10 year lithium battery solutions eliminate this risk, while also reducing user error by removing the need for frequent battery replacements and preventing tampering. Beyond installation, Hispec continues to advocate for ongoing safety responsibility.

Even the most advanced alarm system must be regularly tested to ensure it remains fully operational. Weekly testing or checks prior to occupancy are simple yet essential steps that can make the difference in an emergency. Additionally, keeping alarms clean, unobstructed, and replacing units at the end of their service life, after 10 years ensures continued compliance and performance.

Importantly, Hispec’s approach is not about compliance alone, but about delivering long term confidence to manufacturers, site operators and caravan owners alike. With minimal maintenance requirements and systems designed for durability, Hispec solutions offer both practicality and peace of mind.

As the caravan and leisure park sector continues to grow, expectations around safety will only increase. Hispec remains committed to leading this progress through innovation, rigorous testing, and an unwavering focus on protecting lives.

Hispec
T: 01257 262197
www.hispec.co.uk

MAKING WAVES

ADVENTURE AWAITS on Ustigate Waterplay’s Vortex Elevations™ pirate ship, where imaginative aquatic play helps holiday parks create unforgettable family memories.

Why swimming pools remain a vital investment for holiday parks...

Creating memorable guest experiences is essential for holiday parks seeking to attract new visitors and encourage repeat bookings. While accommodation and entertainment remain important, high-quality swimming pools consistently rank among the most valued facilities for families.

Heated indoor pools extend the season by providing year-round recreation, while outdoor pools and splash attractions become focal points during warmer months. Freshwater Beach Holiday Park in Dorset, for example, promotes its heated pools as one of its key family attractions.

Swimming pools offer benefits beyond recreation. They provide spaces where families can relax, exercise and spend quality time together while helping parks strengthen their competitive position and encourage repeat visits. Well-designed aquatic facilities become destination attractions in their own right.

RECENTLY REFURBISHED, the Cascades Tropical Adventure Pool is one of Ruda Holiday Park’s standout family attractions.

DESIGNING SAFE, EFFICIENT AQUATIC FACILITIES
Successful pool design prioritises safety, accessibility and efficient guest flow. Clear lifeguard visibility, well-planned circulation between pools and changing areas, and inclusive layouts all contribute to an enjoyable visitor experience.

Operating a swimming pool also requires robust management. Water quality should be maintained in line with PWTAG guidance through regular monitoring of disinfectant levels, pH and filtration.

Operators should have a Pool Safety Operating Procedure (PSOP), suitable risk assessments and appropriately qualified lifeguards where required. Pool covers also improve efficiency by retaining heat and reducing debris, helping lower maintenance costs.

INTERACTIVE WATER FEATURES create safe, engaging environments where families can play together.

CREATING VALUE THROUGH AQUATIC PLAY
Modern guests increasingly expect more than a traditional swimming pool. Interactive water play, sensory features and exciting attractions appeal to a wide range of ages while encouraging confidence in the water.

Multi-level play structures such as Vortex Elevations™ transform pools into immersive play environments with climbing elements, sprays, tipping buckets and interactive features. Their greatest advantage is the ability to entertain large numbers of guests within a compact footprint while offering activities suitable for toddlers through to older children.

This allows families with children of different ages to enjoy the attraction together, enhancing the holiday experience.

SEARLES LEISURE RESORT In Hunstanton, Norfolk, is proud of its excellent swimming pool facilities.

THE ENDURING APPEAL OF WATERSLIDES
Flumes remain among the most popular attractions in any swimming facility. Their combination of excitement, adventure and friendly competition makes them particularly attractive to families and teenagers.

Working with wiegand.waterrides, Ustigate Waterplay designs and installs stainless steel and fibreglass waterslides that meet European safety standards while incorporating engaging features and interactive elements. Adding a modern flume can significantly increase the appeal of a holiday park’s aquatic offering.

AWARD-WINNING LADRAM BAY Holiday Park creates unforgettable holiday memories with its family-focused pool and splash facilities

INCLUSIVE SPLASH PADS
Splash pads provide an accessible, inclusive water play experience for guests of all ages and abilities. Barrier-free access, ground-level play features and interactive water effects enable children, parents, grandparents and wheelchair users to enjoy the attraction together.

Unlike conventional pools, splash pads operate without standing water, reducing drowning risk and, subject to site-specific risk assessments and operating procedures, removing the need for lifeguard supervision. They also require less water than traditional pools.

Smaller installations may use flow-through systems that allow water to be reused for irrigation, while larger sites can benefit from recirculation systems that treat and recycle water in line with PWTAG guidance. Through its long-standing partnership with Vortex International, Ustigate Waterplay offers more than 150 Splashpad® products, enabling bespoke aquatic play areas tailored to each holiday park.

“Our aim has always been to create amazing memories with first-class facilities, and I think our splash zone comes right up to the mark!”

FRESHWATER BEACH HOLIDAY PARK
Freshwater Beach Holiday Park recently transformed its aquatic facilities by replacing a single-lane waterslide with a three-lane racer flume and installing a Vortex Elevations™ play structure featuring climbing activities, spray bars, cascading water effects and a tipping bucket.

Swimming Pool Manager Tristan Brookes commented: “Working with Ustigate Waterplay has been an absolute pleasure from start to finish. Their team was professional, efficient and flexible throughout the project, delivering outstanding results that exceeded expectations in both aesthetics and functionality.”

The redevelopment demonstrates how modernising existing facilities can broaden appeal across different age groups while encouraging longer stays and repeat use.

USTIGATE WATERPLAY supplies waterslides that remain among the most popular holiday park attractions, combining excitement, adventure and family fun.

LADRAM BAY HOLIDAY PARK
Award-winning Ladram Bay combines a heated indoor swimming pool with interactive splash features and seasonal outdoor water play, providing year-round aquatic entertainment for families.

Director Zoe House said: “Our aim has always been to create amazing memories with first-class facilities, and I think our splash zone comes right up to the mark!”

AWARD-WINNING LADRAM BAY Holiday Park creates unforgettable holiday memories with its family-focused pool and splash facilities

LOOKING AHEAD
Swimming pools remain one of the strongest investments available to holiday park operators. When complemented by aquatic play structures, waterslides and splash pads, they become destination experiences that appeal to guests of all ages.

Projects at Freshwater Beach and Ladram Bay demonstrate how thoughtful investment in water play can enhance guest satisfaction, differentiate parks in a competitive market and create memorable family experiences that encourage visitors to return year after year.

Freshwater Beach Holiday Park
www.freshwaterbeach.co.uk

Ladram Holiday Park
www.ladrambay.co.uk

Ruda Holiday Park
www.johnfowlerholidays.com/devon-holiday-park/ruda-holiday-park

Searles Holiday Park
www.searles.co.uk

Ustigate Waterplay
www.ustigatewaterplay.co.uk

FRESHWATER BEACH HOLIDAY PARK’S upgraded aquatic facilities, developed with Ustigate Waterplay, demonstrate how investment in water play can create memorable guest experiences for all ages.

SMARTER PARKS, HAPPIER GUESTS

AI IS BECOMING A VALUABLE business tool, supporting everything from booking management to customer service.

Why AI and mobile technology are becoming essential tools for holiday parks, caravan sites, campsites and glamping destinations...

Artificial Intelligence (AI) and mobile apps are no longer futuristic concepts—they’re becoming essential business tools for holiday parks, caravan parks, camping and glamping sites across the UK. Whether it’s streamlining bookings, improving guest communication, or helping staff work more efficiently, technology is transforming the way parks operate while enhancing the guest experience.

Today’s holidaymakers expect convenience at every stage of their stay. From booking online and checking activity schedules to receiving instant updates during their holiday, digital technology has become part of everyday life.

At the same time, park operators face ongoing challenges including staffing pressures, rising operating costs and increasing customer expectations. AI and smart apps are helping bridge that gap.

Rather than replacing people, the best technology works alongside your team, removing repetitive tasks and allowing staff to focus on delivering outstanding customer service. From reception to maintenance, entertainment to marketing, digital tools are making parks more efficient while creating smoother guest journeys.

AI BEHIND THE SCENES
Many operators assume AI is all about chatbots or robots answering customer enquiries. In reality, some of the biggest benefits happen behind the scenes, improving systems that guests may never even notice but certainly appreciate.

Booking management, payment processing, channel management and automated workflows are all areas where AI is making a significant impact. Faster processes reduce manual administration, minimise errors and improve the overall efficiency of park operations.

AI IS CHANGING THE GAME — THE TRICK IS ADDING VALUE SAFELY
AI Is Changing the Game — The Trick Is Adding Value Safely Artificial intelligence is transforming holiday-park technology at pace, and it is genuinely exciting to watch. But for operators the real question is no longer whether to use AI — it is how to add value safely, with the end customer kept firmly in focus rather than chasing the technology for its own sake.

Some of the biggest gains happen out of sight. At GemaPark, AI already helps us build new features faster and resolve technical support queries more quickly. It also speeds up the way we connect to third-party providers — the behind-the-scenes plumbing that lets a booking system do far more for a park.

Recent additions show what that delivers in practice: Clover terminal payments, so guests can pay online, at reception or out on the park; a deeper Stripe integration that brings better payment terms; and full two-way synchronisation with Pitchup, so availability and bookings stay aligned across channels without double-handling.

Attention is increasingly turning to guest-facing systems, and that is where care matters most. New tools should be evaluated in your own environment, not adopted on trust. The goal is genuine end-to-end process support — not simply routing more tasks back to an already-stretched reception team.

TODAY’S HOLIDAYMAKERS EXPECT instant access to information—mobile apps help parks meet those expectations.

It pays to be honest about what AI can and cannot yet do, and to introduce it only where it removes workload rather than quietly adding to it. Search is changing too. Traditional SEO is giving way to AEO — answer engine optimisation — as AI-driven search returns direct answers rather than lists of links. One common response is to lean on the big online travel agents for visibility.

The catch is that you must play by each platform’s rules and remain exposed to their policy shifts — Google Hotels, for example, requires accommodation to have a roof, so is useful for statics and pods, but not for touring pitches. The sensible hedge is a full-functionality PMS that gives you your own online booking engine alongside broad, flexible integrations.

Data security is another aspect of safety, and reputable providers adopt strong measures to ensure cybersecurity is taken seriously and that guest and payment information stays protected. GemaPark follows security best practice and connects to a wide range of OTAs, including through Wubook, so no single platform’s rule change can strand you.

AI will only do more from here, and it is changing fast. The parks that benefit most will be those that adopt it deliberately, keep the end customer at the centre, and use it where it genuinely helps. That is the approach we are committed to: harnessing AI where it adds real value — safely.

A BRANDED MOBILE APP puts essential park
information, entertainment schedules and local
attractions at guests’ fingertips.

APPS PUT INFORMATION IN EVERY GUEST’S POCKET
While AI often works in the background, guest apps are highly visible and increasingly expected. A well-designed park app acts as a digital concierge, giving visitors instant access to everything they need throughout their stay.

Rather than queuing at reception to ask when the pool opens, where tonight’s entertainment is taking place or what time the restaurant serves breakfast, guests can simply open an app. This not only improves convenience but also significantly reduces repetitive enquiries, freeing staff to spend more time providing personal service.

App My Community helps UK holiday parks deliver a better guest experience while making day-to-day communication easier for park operators. Your fully branded mobile app becomes the central hub for everything your guests need before, during, and after their stay.

Guests can quickly view entertainment schedules, activities, events, opening times, interactive park maps, food and beverage menus, local attractions, and important park information—all from their mobile phone. Instant push notifications allow your team to communicate weather updates, activity changes, emergency information, special offers, and last-minute announcements in seconds.

GEMAPARK IS HARNESSING AI to help holiday parks streamline operations, improve bookings and deliver better guest experiences.

By providing guests with easy access to information, your reception team spends less time answering repetitive questions and more time delivering exceptional customer service. The app also helps guests discover more of what your park has to offer, increasing participation in activities, promoting on-site facilities, and enhancing the overall holiday experience.

Every app is custom-branded with your park’s logo, colours, and content, creating a professional digital experience that reflects your brand. Features can include event calendars, interactive GPS maps, digital forms, maintenance requests, staff resources, in-app purchases, loyalty programmes, QR code integration, and local business promotions.

Whether you operate a single holiday park or manage multiple locations, App My Community provides an easy-to-manage communication platform through an intuitive online administration portal. Updates can be published instantly without requiring guests to download a new version of the app. Today’s holidaymakers expect convenient access to information from their mobile devices.

App My Community helps UK holiday parks meet those expectations while improving guest satisfaction, streamlining operations, and strengthening communication across every stage of the guest journey. From arrival to departure, your guests have everything they need in one convenient place, helping create memorable stays that encourage repeat visits and positive reviews.

ECHNOLOGY CONTINUES TO RESHAPE the holiday park sector, helping businesses work smarter while enhancing customer satisfaction.

LOOKING AHEAD
Technology will continue to evolve rapidly, but the most successful holiday parks won’t necessarily be those with the newest gadgets—they’ll be the ones that adopt technology with a clear purpose. AI and mobile apps are proving their worth by reducing workloads, improving communication and delivering better guest experiences without losing the personal touch that makes holiday parks so popular.

For operators considering their next investment, the focus should remain on practical solutions that improve efficiency while supporting staff and delighting guests. Used thoughtfully, AI and apps are becoming valuable partners in creating smarter operations, happier teams and memorable holidays.

GemaPark
www.gemapark.co.uk

App My Community
www.appmycommunity.com

DESIGNED FOR ADVENTURE

INVESTMENT IN HIGH-QUALITY outdoor play can help holiday parks improve guest satisfaction, encourage longer stays and generate repeat visits.

Innovative play equipment is helping holiday parks create exciting spaces that children love and parents remember...

Outdoor play continues to be one of the most valued facilities within holiday parks, caravan parks and campsites. For today’s guests, particularly families with young children, a well-designed play area is no longer simply an added extra – it has become an important part of the overall holiday experience.

As competition across the UK holiday park sector continues to grow, operators are increasingly looking at ways to differentiate their parks, encourage longer stays and generate repeat bookings. Investment in high-quality outdoor play can help achieve all three.

A thoughtfully designed playground creates a focal point for families, gives children the freedom to explore and socialise, and allows parents to relax knowing their children are enjoying a safe, engaging environment. Modern playgrounds have evolved far beyond the traditional swings and slides.

QUALITY OUTDOOR play is an investment in guest satisfaction, repeat bookings and long-term park appeal.

Today’s designs are centred around creating immersive experiences that encourage imaginative play, physical development and inclusive participation. Themed equipment, natural materials and interactive features all help create destinations within destinations, encouraging children to return time and again throughout their stay.

For holiday parks, there is also a commercial benefit. Attractive play facilities help strengthen a park’s marketing, improve guest satisfaction and increase positive online reviews. They provide valuable opportunities for families to spend more time on-site, supporting secondary spend across cafés, restaurants and other leisure facilities while reinforcing the overall guest experience.

One manufacturer helping parks create these memorable spaces is Proludic, whose innovative playground designs are found in destinations around the world. A fantastic example is Dunningham Park Playground in Australia, where Proludic has transformed a community play space into a vibrant celebration of coastal life.

THE COASTAL-INSPIRED playground at Dunningham Park demonstrates the power of imaginative design.

One of the playground’s standout attractions is the Surf Van Springer (Product Reference J951®). Inspired by beach culture and surfing, the colourful play vehicle immediately captures children’s imagination, inviting them to jump aboard and create their own seaside adventures. Beyond its visual appeal, the Surf Van Springer has been carefully engineered to support children’s physical development.

Its gentle rocking movement helps improve balance, coordination and gross motor skills while providing an exciting yet safe play experience. Designed to accommodate up to ten children at once, it also promotes cooperation, communication and social interaction through shared imaginative play.

Suitable for children aged two years and above, the equipment demonstrates how themed play can deliver both entertainment and developmental value. Rather than simply providing somewhere to play, it creates memorable experiences that connect children with the character of their surroundings. This approach offers plenty of inspiration for UK holiday parks, particularly those located in coastal destinations.

CREATING DISTINCTIVE play environments helps holiday parks strengthen their family offering and brand identity.

Parks across Cornwall, Devon, Dorset, Wales, East Anglia and Scotland already benefit from their proximity to beaches and seaside attractions. Incorporating surf-inspired or coastal-themed play equipment can strengthen that identity, creating a stronger sense of place while giving families another reason to choose one destination over another.

Themed playgrounds also photograph exceptionally well, providing eye-catching content for websites and social media while encouraging guests to share their own holiday memories online. In an increasingly digital marketplace, these visual experiences can become valuable marketing assets in their own right.

As guest expectations continue to rise, investment in outdoor play should be viewed as a long-term enhancement rather than a simple facility upgrade. Durable, inclusive and imaginative equipment helps future-proof parks, supports family-focused tourism and reinforces a commitment to providing exceptional guest experiences.

INNOVATIVE PLAYGROUNDS don’t just entertain—they become memorable attractions that enhance the overall visitor experience.

Whether creating an entirely new playground or refreshing an existing space, choosing equipment that reflects the character of the destination can deliver lasting benefits for both visitors and operators alike.

For holiday parks looking to create unforgettable family experiences through innovative outdoor play, Proludic continues to demonstrate how imaginative design, quality manufacturing and inclusive thinking can transform ordinary playgrounds into standout attractions.

For more information visit:
Proludic
01159 823980
www.proludic.co.uk

A thoughtfully designed playground creates a focal point for families, gives children the freedom to explore and socialise...

THOUGHTFULLY designed play spaces encourage exploration, creativity and active play for children of all ages

BONE-AFIDE BREAKS

DOG-FRIENDLY facilities are becoming a key factor in attracting today’s holidaymakers and encouraging repeat visits. Pictured here at St Ives Bay Holiday Park, Cornwall.

Why dog-friendly holidays are becoming one of the smartest investments for holiday parks

For many families, a holiday simply wouldn’t be complete without the dog. As pet ownership across the UK continues to rise, so too does demand for holiday destinations that genuinely welcome four-legged companions.

What was once considered an added extra has become an important deciding factor for many guests when choosing where to stay. For holiday park operators, this presents a valuable opportunity. By creating facilities and experiences that cater for both pets and their owners, parks can broaden their appeal, increase guest satisfaction and encourage valuable repeat bookings.

The key is understanding that today’s dog owners expect more than simply being told their pet is allowed on site. They are looking for destinations where dogs are treated as welcomed guests and where practical facilities make travelling with a pet both easy and enjoyable.

MORE THAN JUST A PLACE TO STAY
Holidaymakers increasingly seek experiences rather than simply accommodation, and this applies just as much to those travelling with dogs. Easy access to countryside walks, beaches, woodland trails and dog-friendly attractions all add value to a stay, helping parks stand out in a competitive marketplace.

Simple additions can make a significant difference. Secure exercise areas, dog washing stations, water bowls around the park and clearly marked walking routes demonstrate that operators have considered the needs of canine guests from arrival through to departure. These thoughtful touches often become the details visitors remember long after their holiday has ended.

THOUGHTFUL TOUCHES for four-legged guests can help create memorable holidays for the whole family.

CREATING MEMORABLE MOMENTS
Exceptional customer service doesn’t stop with human guests. Many parks are now introducing small but memorable gestures that enhance the visitor experience while generating positive reviews and word-of-mouth recommendations.

Hospitality specialist Sir Woofchester has helped businesses across the UK embrace this growing market by providing products specifically designed for dog-friendly venues. From dedicated dog menus and treats to welcome packs for accommodation providers, these additions help transform an ordinary stay into something guests are keen to share on social media and recommend to friends.

For operators, they also offer an opportunity to increase food and beverage sales while reinforcing a reputation for outstanding hospitality.

DESIGNING ACCOMMODATION THAT WORKS FOR EVERYONE
One of the biggest challenges for holiday park operators is balancing the expectations of guests travelling with pets alongside those without them. Fortunately, thoughtful design benefits everyone.

Durable flooring, practical storage, secure decking and easy-clean surfaces all help protect valuable accommodation while making lodges and caravans easier to maintain throughout a busy season.

Providing designated areas for muddy boots, wet coats and dog equipment not only keeps interiors looking their best but also creates a more comfortable environment for all visitors. As guest expectations continue to evolve, flexible accommodation that can cater for different holidaymakers offers operators greater long-term value.

MANY LEADING HOLIDAY PARKS now offer dog-friendly accommodation across a wide range of holiday styles and budgets including Away Resorts.

THE WHOLE FAMILY IS WELCOME
Leading operators increasingly recognise that pets are part of the family, and many have adapted their offering accordingly. Away Resorts is one such example, providing dog-friendly accommodation across its holiday parks, from classic caravans through to premium lodges.

Dogs are welcomed with thoughtful extras in selected accommodation, while guests can also enjoy nearby dog-friendly beaches, countryside walks and restaurants with dedicated dog menus at many locations. By making it easier for families to holiday together, parks create experiences that encourage longer stays and foster customer loyalty.

EXPLORING TOGETHER
Access to outdoor activities remains one of the strongest attractions for guests travelling with dogs. Whether it’s coastal walks, woodland trails or cycling routes, parks located close to natural attractions enjoy a significant advantage.

North Devon’s Smytham Holiday Park is an excellent example. Recently recognised as Britain’s top holiday park for cycling by readers of Practical Caravan and Practical Motorhome, the park combines outstanding access to the Tarka Trail with facilities designed to help families enjoy the outdoors together.

Dog trailers are available alongside bike hire, making it easier for visitors to explore the surrounding countryside without leaving their pets behind. It’s a reminder that successful dog-friendly holidays aren’t just about accommodation — they’re about creating memorable experiences from the moment guests arrive.

SIR WOOFCHESTER’S helps holiday parks create a genuine VIP experience for their four-legged guests.

KEEPING PARKS CLEAN AND WELCOMING
Providing excellent facilities also means helping guests act responsibly. Convenient waste disposal points, clearly signposted dog walking routes and readily available waste bags all contribute to cleaner parks and happier visitors.

Clear communication is equally important. Simple guidance on where dogs should be kept on leads, designated exercise areas and information about nearby walks helps create a positive environment for everyone using the park.

Good management ensures dog-friendly policies enhance the guest experience without compromising standards for visitors who choose not to travel with pets.

SMALL TOUCHES, LASTING IMPRESSIONS
Often, it’s the smallest details that leave the biggest impression. A complimentary treat at reception, a water bowl outside the café or recommendations for nearby dog-friendly pubs and beaches can all help guests feel genuinely welcomed.

These experiences encourage repeat visits and positive online reviews, while also reinforcing a park’s reputation for excellent customer service. In an increasingly competitive holiday market, those personal touches can make all the difference.

A WARM WELCOME FOR DOGS often starts with the little details—and it’s those thoughtful touches guests remember.

A GROWING OPPORTUNITY
Dog-friendly tourism continues to grow as more people choose to holiday within the UK and bring their pets with them. Operators who invest in facilities, thoughtful accommodation and memorable experiences are well placed to benefit from this expanding market.

Whether it’s offering practical amenities, welcoming pets in cafés and restaurants, or creating accommodation that balances comfort with durability, today’s most successful parks understand that catering for dogs is no longer a niche offering—it’s part of delivering an exceptional guest experience.

By embracing this trend and making dogs feel every bit as welcome as their owners, holiday parks can strengthen guest loyalty, encourage repeat bookings and ensure every family member enjoys a holiday worth remembering.

 

Company Contacts:

Glasdon Group
www.glasdon.com

Pinelog
www.pinelog.co.uk

Sir Woofchesters
www.sirwoofchesters.com

 

AWARD-WINNING Smytham Holiday Park combines outstanding cycling routes with facilities designed for guests travelling with dogs.

LIFE’S BETTER AT THE BEACH

WHETHER IT’S A FAMILY MEAL, a light lunch or evening drinks, Ruda’s welcoming dining venues cater for every occasion.

Following its acquisition by family-owned operator John Fowler Holidays, Ruda Holiday Park delivers the ultimate Devon escape...

Few holiday parks in the UK can boast a location quite as spectacular as Ruda Holiday Park. Nestled on the golden sands of Croyde Bay in North Devon, this iconic destination has long been a favourite among families, surfers and holidaymakers seeking the perfect coastal escape. Now under the ownership of North Devon-based John Fowler Holidays, the park is entering an exciting new chapter.

Holiday Park Scene was delighted to be invited to experience Ruda first-hand and, after spending several days exploring the park, enjoying the facilities and relaxing in one of its luxury lodges, it quickly became clear why this destination continues to attract visitors year after year.

A STUNNING COASTAL LOCATION
The first thing that strikes you about Ruda is its exceptional setting. Positioned directly above the famous sands of Croyde Bay, the park offers something that many holiday parks can only dream of – direct access to one of the UK’s most beautiful beaches.

A short stroll from the accommodation brings guests straight onto the beach, where golden sands meet rolling Atlantic waves. Whether you’re looking to relax by the sea, enjoy a coastal walk or try your hand at surfing, the stunning surroundings provide the perfect backdrop for a memorable holiday.

The beach itself is widely regarded as one of Britain’s premier surfing destinations, attracting beginners and experienced surfers alike. Watching the sunset over the bay after a day exploring the park was undoubtedly one of the highlights of our stay.

RUDA HOLIDAY PARK enjoys an enviable position overlooking the golden sands of Croyde Bay, one of North Devon’s most popular coastal destinations.

LUXURY ACCOMMODATION WITH A TOUCH OF INDULGENCE
For our visit, we stayed in one of Ruda’s luxury lodges complete with a private hot tub, and it proved to be the ideal base for exploring the park and surrounding area. The accommodation was modern, spacious and exceptionally comfortable, featuring stylish interiors, well-equipped living spaces and everything needed for a relaxing break.

However, it was the hot tub that truly elevated the experience. After busy days enjoying the facilities and exploring the coastline, sinking into the warm bubbling water during the evening was the perfect way to unwind.

Whether enjoying an early morning coffee or relaxing beneath the stars after sunset, the hot tub added a genuine touch of luxury to our stay. The quality of accommodation across the park reflects the continued improvements being made at Ruda, helping to appeal to both traditional family holidaymakers and those seeking a more premium coastal getaway.

RECENTLY REFURBISHED, the Cascades Tropical Adventure Pool is one of Ruda’s standout family attractions.

MAKING A SPLASH AT CASCADES TROPICAL ADVENTURE POOL
No visit to Ruda would be complete without experiencing the impressive Cascades Tropical Adventure Pool. Recently refurbished as part of a wider programme of enhancements across the park, this standout facility combines fun, excitement and relaxation under one roof.

Designed to appeal to guests of all ages, the tropical-themed complex provides hours of entertainment whatever the weather. The flume was an immediate hit with our group and quickly became one of the most talked-about parts of the stay.

Whether racing friends to the bottom or simply enjoying the thrill of the ride, it proved impossible to resist. Beyond the flume, the tropical-themed environment creates a genuinely exciting atmosphere, with interactive water features and plenty of space for families to enjoy together. It’s easy to see why the pool has become one of the park’s most popular attractions.

John Fowler Holidays acquired Ruda Holiday Park from Parkdean Resorts in a multi-million-pound deal announced on 25 June 2025.

CATCHING WAVES AT THE SURF SCHOOL
Given Ruda’s enviable location overlooking one of the UK’s premier surfing beaches, it comes as no surprise that surfing plays a major role in the guest experience. The on-site surf school offers visitors the opportunity to learn from experienced instructors, with lessons available for all ages and abilities.

For beginners, it’s an ideal introduction to the sport, while more experienced surfers can take advantage of equipment hire and local expertise. One of the biggest advantages is the convenience. Guests can move seamlessly from accommodation to beach and into the water within minutes, making it incredibly easy to make the most of Croyde’s famous waves.

Even for those who prefer to stay dry, simply watching the surfers from the shoreline provides plenty of entertainment and adds to the unique atmosphere that makes Ruda such a special destination.

FROM FAMILY ACTIVITIES to live evening entertainment, there’s always something happening at Ruda Holiday Park.

ENTERTAINMENT FOR THE WHOLE FAMILY
One area where Ruda truly excels is its extensive family entertainment programme. Throughout our stay there was always something happening, ensuring guests of all ages remained engaged and entertained.

From daytime activities and children’s events to live evening performances, there is a real sense of energy throughout the park. No traditional holiday park experience would be complete without bingo, and the lively sessions during our stay proved to be a real crowd-pleaser, delivering plenty of laughs, friendly competition and holiday fun.

Alongside bingo, guests can enjoy live entertainment, family games, children’s activities and evening performances, ensuring there’s always something to look forward to once the sun goes down. The entertainment team deserve particular credit for their enthusiasm and professionalism, helping to create a welcoming environment that encourages families to make the most of everything the park has to offer.

DIRECT BEACH ACCESS means guests are just moments away from the surf, sand and stunning scenery of Croyde Bay.

A BRIGHT FUTURE UNDER JOHN FOWLER HOLIDAYS
One of the most exciting developments for Ruda is its recent acquisition by John Fowler Holidays, one of the UK’s largest family-owned holiday park operators.

Based in North Devon, the company has been creating memorable holiday experiences for more than 70 years and now operates parks across the South West and Wales. Their local knowledge and long-standing commitment to quality tourism make them a natural fit for this iconic coastal destination.

Since taking ownership, John Fowler Holidays has invested around £1 million into the park, enhancing accommodation, facilities and guest experiences while ensuring Ruda retains the character and charm that generations of holidaymakers have come to love.

FINAL THOUGHTS
Ruda Holiday Park successfully combines everything guests could wish for from a modern seaside escape: an unbeatable beachfront location, quality accommodation, impressive facilities and a packed programme of family entertainment.

From relaxing in a luxury hot tub lodge and making a splash in the Cascades Tropical Adventure Pool to enjoying a game of bingo or watching surfers tackle the waves at Croyde Bay, every day offered something different to enjoy. With direct beach access, ongoing investment and the backing of one of the UK’s most respected family-owned holiday park operators, Ruda is firmly cementing its position as one of the South West’s leading holiday destinations.

Whether you’re planning a family getaway, a couples’ retreat or an action-packed coastal adventure, Ruda Holiday Park offers the perfect base from which to experience the very best of North Devon.

Ruda Holiday Park
01271 890671
www.johnfowlerholidays.com/devon-holiday-park/ruda-holiday-park

£3,000 BOOST FOR CHILDREN’S CHARITY

PRESENTING DONNA’S donation cheque are (from left) Chris Taylor, event organiser and fundraiser; Phil Tabiner from Kendal Caravans; Andrew and Vanda Richardson from AR Golf Events; Allan Stephens from Kendal Caravans, and Sarah Taylor, event organiser and fundraiser

Golfers have helped raise more than £3,000 for a children’s charity providing free holidays for youngsters with life-threatening illnesses. The fundraising golf day at Carus Green Golf Club, Kendal, sponsored by Kendal Caravans, generated £3,175 for Donna’s Dream House in Blackpool, which offers respite breaks for children, teenagers and their families.

The event was organised by long-standing Kendal Caravans customers Chris and Sarah Taylor, with support from Vanda and Andrew Richardson of AR Golf Events. A top prize of a Swift Sprite touring caravan was on offer for anyone scoring a hole-in-one, but despite several close attempts, it remained unclaimed.

Players also had the chance to view a Swift Carrera 184 campervan, which attracted plenty of interest. Kendal Caravans Managing Director Mark Molyneaux thanked everyone who helped make the day a success, including the 40-plus golfers who took part, the many businesses from Cumbria and Blackpool that supported the event, and the company’s Blackpool Dealer Principal Phil Tabiner, who co-ordinated activities.

Family-owned Kendal Caravans, based in Selside near Kendal with a branch in Blackpool, is one of Northern England’s largest holiday home distributors. Mark is also a keen charity fundraiser, regularly taking part in sponsored long-distance cycling events in Cumbria and overseas.

HIGHLAND CALVES HELP DRIVE BOOKINGS

MEET EDDIE AND DEAN, Lynmouth Holiday Retreat’s newly christened cows with a Highland heritage

A light-hearted social media competition has delivered serious business benefits for Lynmouth Holiday Retreat, with the North Devon holiday park reporting a surge in summer bookings after inviting the public to name its two new Highland calves.

The five-star holiday park, overlooking Lynmouth on the edge of Exmoor, launched the competition after its family owners were unable to agree on names for the popular pair. The campaign offered a complimentary holiday as the prize and attracted thousands of views and entries across social media.

The winning names, Eddie and Dean, were chosen as a tribute to the Scottish cities of Edinburgh and Aberdeen, celebrating the calves’ Highland heritage. The prize was awarded to Helen Peers and her son Ollie from Leicester, who will enjoy a stay in one of the park’s Stargazer Geo Domes.

Park director Ian James said the campaign had significantly raised the profile of the business, helping boost bookings ahead of the peak summer season. He added that many families have specifically asked whether they will be able to meet Eddie and Dean during their visit.

The campaign highlights how creative, low-cost marketing initiatives can increase engagement, generate online visibility and help holiday parks strengthen bookings by creating memorable experiences that extend beyond traditional accommodation and facilities.

AWARD SUCCESS FOR HAMPSHIRE HILLS

TRIPADVISOR WILL NOW signpost Hampshire Hills as a top glamping destination for visitors to the county.

Hampshire Hills Glamping Park, near Winchester, is celebrating after receiving Tripadvisor’s prestigious Travellers’ Choice Award 2026, recognising it among the world’s highest-rated tourism businesses.

The annual awards are based on millions of traveller reviews and place winners within the top 10% of listings worldwide for outstanding service, quality and customer satisfaction. The accolade will also give Hampshire Hills greater visibility on the Tripadvisor platform, helping showcase the park as one of Hampshire’s leading glamping destinations.

Located in the village of Bighton on the edge of the South Downs National Park, Hampshire Hills is owned by Shaun and Michele Ascough, who transformed the former Two Hoots Camping Site after acquiring it in 2020. Their investment has created a peaceful retreat offering luxury glamping accommodation alongside facilities for campervans and touring caravans.

Shaun Ascough said the award is especially rewarding because it is based entirely on guest feedback, recognising both the quality of the accommodation and the exceptional service provided by the team. He thanked everyone who had taken the time to leave positive reviews and support the business.

The award adds to an impressive list of recent achievements for Hampshire Hills, including being named the UK’s Best Small Site, the Best Adult-Only Site in South East England and earning a place in the UK’s Top 150 Outstanding Holiday Parks.