DESIGNED FOR ADVENTURE

INVESTMENT IN HIGH-QUALITY outdoor play can help holiday parks improve guest satisfaction, encourage longer stays and generate repeat visits.

Innovative play equipment is helping holiday parks create exciting spaces that children love and parents remember...

Outdoor play continues to be one of the most valued facilities within holiday parks, caravan parks and campsites. For today’s guests, particularly families with young children, a well-designed play area is no longer simply an added extra – it has become an important part of the overall holiday experience.

As competition across the UK holiday park sector continues to grow, operators are increasingly looking at ways to differentiate their parks, encourage longer stays and generate repeat bookings. Investment in high-quality outdoor play can help achieve all three.

A thoughtfully designed playground creates a focal point for families, gives children the freedom to explore and socialise, and allows parents to relax knowing their children are enjoying a safe, engaging environment. Modern playgrounds have evolved far beyond the traditional swings and slides.

QUALITY OUTDOOR play is an investment in guest satisfaction, repeat bookings and long-term park appeal.

Today’s designs are centred around creating immersive experiences that encourage imaginative play, physical development and inclusive participation. Themed equipment, natural materials and interactive features all help create destinations within destinations, encouraging children to return time and again throughout their stay.

For holiday parks, there is also a commercial benefit. Attractive play facilities help strengthen a park’s marketing, improve guest satisfaction and increase positive online reviews. They provide valuable opportunities for families to spend more time on-site, supporting secondary spend across cafés, restaurants and other leisure facilities while reinforcing the overall guest experience.

One manufacturer helping parks create these memorable spaces is Proludic, whose innovative playground designs are found in destinations around the world. A fantastic example is Dunningham Park Playground in Australia, where Proludic has transformed a community play space into a vibrant celebration of coastal life.

THE COASTAL-INSPIRED playground at Dunningham Park demonstrates the power of imaginative design.

One of the playground’s standout attractions is the Surf Van Springer (Product Reference J951®). Inspired by beach culture and surfing, the colourful play vehicle immediately captures children’s imagination, inviting them to jump aboard and create their own seaside adventures. Beyond its visual appeal, the Surf Van Springer has been carefully engineered to support children’s physical development.

Its gentle rocking movement helps improve balance, coordination and gross motor skills while providing an exciting yet safe play experience. Designed to accommodate up to ten children at once, it also promotes cooperation, communication and social interaction through shared imaginative play.

Suitable for children aged two years and above, the equipment demonstrates how themed play can deliver both entertainment and developmental value. Rather than simply providing somewhere to play, it creates memorable experiences that connect children with the character of their surroundings. This approach offers plenty of inspiration for UK holiday parks, particularly those located in coastal destinations.

CREATING DISTINCTIVE play environments helps holiday parks strengthen their family offering and brand identity.

Parks across Cornwall, Devon, Dorset, Wales, East Anglia and Scotland already benefit from their proximity to beaches and seaside attractions. Incorporating surf-inspired or coastal-themed play equipment can strengthen that identity, creating a stronger sense of place while giving families another reason to choose one destination over another.

Themed playgrounds also photograph exceptionally well, providing eye-catching content for websites and social media while encouraging guests to share their own holiday memories online. In an increasingly digital marketplace, these visual experiences can become valuable marketing assets in their own right.

As guest expectations continue to rise, investment in outdoor play should be viewed as a long-term enhancement rather than a simple facility upgrade. Durable, inclusive and imaginative equipment helps future-proof parks, supports family-focused tourism and reinforces a commitment to providing exceptional guest experiences.

INNOVATIVE PLAYGROUNDS don’t just entertain—they become memorable attractions that enhance the overall visitor experience.

Whether creating an entirely new playground or refreshing an existing space, choosing equipment that reflects the character of the destination can deliver lasting benefits for both visitors and operators alike.

For holiday parks looking to create unforgettable family experiences through innovative outdoor play, Proludic continues to demonstrate how imaginative design, quality manufacturing and inclusive thinking can transform ordinary playgrounds into standout attractions.

For more information visit:
Proludic
01159 823980
www.proludic.co.uk

A thoughtfully designed playground creates a focal point for families, gives children the freedom to explore and socialise...

THOUGHTFULLY designed play spaces encourage exploration, creativity and active play for children of all ages

A SERENE GETAWAY TO NORTH WALES

Beth Connor visits Plas Isaf Lodge Retreat, a perfect peaceful break...

Some of Wales’ most iconic landscapes and heritage sites can be found in the Dee Valley area. Close to the sandy beaches but surrounded by the stunning mountains it’s the ideal retreat! Nestled amidst the rugged beauty of North Wales, the Plas Isaf Lodge Retreat offers a serene escape for guests looking to unwind in nature’s embrace.

Combining the rustic charm of a traditional lodge with the modern amenities that enhance comfort, this retreat is an ideal destination for those seeking tranquillity in a natural and historic setting. Located within a stone’s throw from Snowdonia National Park and other iconic Welsh landscapes, the lodge appeals to outdoor enthusiasts, families, and couples alike.

The accommodation at Plas Isaf are well-designed to blend modern luxury with countryside charm. Each lodge has been thoughtfully decorated with a mix of traditional Welsh character and contemporary comfort, creating a cosy yet refined atmosphere.

From wood-panelled walls to plush sofas and local artwork, every element is curated to enhance the sense of warmth and connection to the local culture. Each lodge includes a spacious living area, a fully-equipped kitchen, and a private outdoor area. Many lodges are fitted with fireplaces, perfect for chilly Welsh evenings, adding a comforting ambiance to evenings spent indoors.

OUR HOT TUB HOLIDAY BREAKS are ideal for an intimate getaway for two or for families looking to relax

The lodges also cater to a range of group sizes, making it suitable for couples on a romantic getaway, small groups of friends, or even families. The bedrooms are comfortable and spacious, with high-quality bedding, ample storage space, and, in some cases, en-suite bathrooms. The bathrooms are fitted with modern fixtures and come stocked with premium toiletries, adding a touch of luxury to the experience.

Some lodges even offer private hot tubs, which are a real treat after a day of exploring the rugged landscapes of North Wales. Plas Isaf Lodge Retreat is well-equipped with a range of facilities aimed at enhancing the guest experience. The retreat offers high-speed Wi-Fi, which is convenient for guests who need to stay connected, although the surrounding environment encourages a digital detox.

The private outdoor areas are a highlight, with many lodges featuring outdoor seating, barbecues, and scenic views, allowing guests to soak in the natural beauty around them. For guests staying in lodges with hot tubs, the experience is elevated even further, as there’s nothing quite like soaking in a warm tub under the stars after a day spent hiking or sightseeing.

The retreat offers communal spaces, including a reception area with knowledgeable and friendly staff who are always ready to help with directions, local recommendations, or even provide a map for nearby walking trails. There are options for laundry facilities, which can be particularly useful for longer stays, especially for guests who partake in outdoor activities.

ALL DARWIN ESCAPES resorts are pet-friendly

While the lodge does not have an on-site restaurant, the fully- equipped kitchens make self-catering easy, and nearby towns offer a variety of dining options, from quaint cafes to classic Welsh pubs serving local delicacies. One of the standout features of Plas Isaf Lodge Retreat is its proximity to some of North Wales’ most stunning natural attractions.

Located a short drive from Snowdonia National Park, the lodge is an excellent base for those looking to explore the majestic mountains, lush forests, and scenic lakes of the region. Popular nearby trails include the paths leading up to Mount Snowdon, where hikers are rewarded with breath taking views.

Other nearby natural attractions include the Conwy Falls, Lake Bala, and the Gwydir Forest, each offering unique opportunities for hiking, fishing, and photography. The lodge is also a short distance from historical landmarks and charming Welsh towns. Betws-y-Coed, a picturesque village known for its quaint architecture and riverside views, is just a short drive away.

Here, visitors can explore local shops, art galleries, and cafes. Additionally, the castles of Conwy and Caernarfon are within driving distance and provide a fascinating glimpse into Welsh history, architecture, and culture. These attractions make Plas Isaf Lodge Retreat a fantastic choice for those looking to combine outdoor activities with cultural exploration.

IT’S A PLACE to disconnect and soak in the scenery

Staying at Plas Isaf Lodge Retreat is a memorable experience that captures the essence of North Wales. The lodges’ rustic charm paired with modern comforts make it a perfect choice for travellers seeking relaxation and rejuvenation. The atmosphere is quiet and peaceful, and with the abundance of natural beauty surrounding the area, it’s hard not to feel inspired by the landscape.

The outdoor spaces and hot tubs add an extra layer of luxury, creating a spa-like atmosphere that enhances relaxation. One of the most appreciated aspects of the retreat is the friendly and attentive staff. Their local knowledge, willingness to provide recommendations, and eagerness to help make guests feel welcomed and well-cared for.

The attention to detail in the lodges, from the decor to the amenities, reveals a commitment to quality that is rare to find, making each stay feel special. Plas Isaf Lodge Retreat in North Wales is an excellent choice for travellers looking to escape the hustle and bustle of everyday life.

Its location, amenities, and thoughtful design make it suitable for a variety of travellers, whether they are seeking adventure in the Welsh wilderness or simply hoping to unwind in a cozy setting. While the lodge may be a bit remote for those looking to stay connected to city life, the seclusion is precisely what many guests love about it.

It’s a place to disconnect, soak in the scenery, and enjoy the quiet beauty of North Wales. Overall, the Plas Isaf Lodge Retreat combines the rustic appeal of a traditional lodge with modern luxuries, creating a memorable getaway. Whether enjoying a sunrise over the mountains from your private deck or unwinding in the hot tub under the stars, a stay here is bound to leave a lasting impression.

Plas Isaf Lodge Retreat
www.darwinescapes.co.uk/plas-isaf
01352 961506

PLAY FOR KEEPS

The allure of holiday parks, caravan parks, campsites, and glamping sites lie in their ability to offer a break from the routine, a chance to reconnect with nature, and an opportunity for families to create lasting memories. Central to this experience is the provision of high-quality outdoor play areas.

These spaces not only enhance the holiday experience for children but also provide a significant return on investment (ROI) for the business owners by attracting and retaining guests. Children’s play is a crucial aspect of development, fostering physical, social, and cognitive growth.
In today’s digital age, encouraging children to step away from screens and engage in physical activity is more important than ever. Play areas in leisure settings serve as a catalyst for this shift, offering children a safe and stimulating environment to explore and have fun.

For parents, knowing that their children are happy and engaged allows them to relax and enjoy their holiday, making the overall experience more enjoyable for the entire family. High-quality play provisions are more than just an added amenity, they are a strategic investment.
According to Proludic’s research, 93% of visitors consider play areas an important factor when choosing a holiday park, leisure, or visitor attraction. This statistic underscores the significant influence that play areas have on consumer decisions, making them a key component of successful holiday venues.

ALL OF WICKSTEED’S products are tested to the appropriate British and European Safety standards.

CREATING MEMORABLE EXPERIENCES
Playgrounds contribute to creating memorable experiences that families cherish. Proludic’s findings highlight that the most cherished memories from holidays often stem from the joy and adventure experienced in play areas.
In an era where unique experiences drive consumer choices, leisure businesses that prioritize high-quality, well-designed playgrounds can differentiate themselves in a competitive market. These positive experiences foster brand loyalty and generate positive online reviews, enhancing the reputation of the holiday park.

As guests share their positive experiences with others, either through word-of-mouth or online platforms, the park gains increased visibility and attracts new visitors, thereby ensuring a steady flow of guests and repeat visits. Wooda Farm Holiday Park in North Cornwall exemplifies the impact of investing in play areas. The park recently revamped its play area to reflect the local North Devon coastline incorporating new vibrant play equipment.
This investment not only enhanced the park’s appeal but also provided children with an engaging and enjoyable environment. The timely delivery of the new play area by Proludic ensured that it was ready for the busy holiday season, contributing to a successful and profitable period for the park.

PROLUDIC STRIVES TO ENSURE that their play areas cater to the needs of children from toddlers through to teenagers.

THE FINANCIAL UPSIDE OF PLAY PROVISIONS
Demonstrating ROI on play area investments can be challenging, but strategic planning can yield significant financial benefits. Siting play areas near cafes and other paid leisure facilities can boost revenue by encouraging families to spend more time and money on-site.
Parents can enjoy a coffee or a meal while their children play nearby, creating a win-win situation for both the families and the park operators. Proludic’s primary research supports this approach, indicating that well-placed and high-quality play areas are a compelling factor for visitors. This evidence highlights the financial viability of investing in play areas as part of a broader strategy to enhance visitor satisfaction and increase on-site spending.

INCLUSIVE PLAY
Inclusivity is a key consideration in the design of modern play areas. Ensuring that play spaces cater to children of all abilities not only promotes social integration but also aligns with principles of diversity and equality. Proludic and Wicksteed, two leading providers of play equipment, emphasise the importance of inclusive play spaces.
By offering equipment that accommodates a wide range of abilities, these companies help create environments where all children can participate in play. Inclusive play areas are not just about meeting legal requirements; they demonstrate a commitment to providing a welcoming environment for every guest. This approach enhances the overall appeal of the holiday park, making it an attractive option for families with children of varying abilities.

WICKSTEED HAVE PROUDLY BEEN manufacturing playgrounds in the heart of the UK for more than 100 years

THE ROLE OF QUALITY AND SAFETY
Wicksteed have proudly been manufacturing playgrounds in the heart of the UK for more than 100 years, making them the UK’s premier Outdoor Playground, Leisure and Fitness Manufacturer. As the exclusive UK partner and sole distributor of Berliner Seilfabrik and having recently partnered with Russell Play, we offer a diverse range of distinctive outdoor play equipment, showcasing remarkable imagination and creativity within the market.

Their industry-leading, comprehensive warranties are a testament to the longevity and durability of their products, and also offer a wide range of warranty terms to cover various components, demonstrating their commitment to delivering high-quality solutions that stand the test of time.

As a UK-based company, they are uniquely positioned to provide efficient and responsive support for all your outdoor playground needs. Their headquarters in Kettering serve as a hub of readily available spares, enabling them to swiftly address maintenance requirements and minimise downtime for valued customers.

This proximity to spare parts translates to a faster turnaround, ensuring that your play equipment remains in optimal condition and ready for enjoyment. With the focus on accessibility, they take pride in delivering prompt solutions, enhancing the overall experience of working with them.

PROLUDIC’S RESEARCH found that memorable experiences created through play are often the most cherished by visitors.

DESIGNING OR UPDATING PLAY AREAS:
KEY CONSIDERATIONS When designing or updating play areas, several key considerations can help maximize their impact:
1. Age Inclusivity:
Play areas should cater to various age groups, ensuring that children of different ages find suitable activities. This inclusivity broadens the park’s appeal and keeps visitors engaged.

2. Inclusive Equipment:
Incorporating inclusive play equipment ensures that children of all abilities can participate. This fosters a sense of belonging and promotes social integration.

3. Themed Play Areas:
Themed play areas, like the coastal-themed playground at Wooda Farm Holiday Park, can create a unique and memorable experience that reflects the local environment.

4. Safety and Durability:
High-quality, durable equipment that meets safety standards is essential. This not only ensures the safety of children but also reduces maintenance costs and downtime.

5. Strategic Placement:
Placing play areas near cafes and other paid facilities can boost revenue by encouraging families to spend more time and money on-site.

WICKSTEED’S DESIGN and manufacture bespoke play equipment allowing holiday parks to tailor their play area.

Providers like Proludic and Wicksteed offer comprehensive support, from initial design consultations and cost estimates to installation and ongoing maintenance. Their expertise ensures that play areas are not only fun and engaging but also safe and durable.
Wicksteed’s capability to design and manufacture bespoke play equipment allows holiday parks to tailor play areas to their specific needs and themes. This flexibility ensures that each play area is unique and aligns with the park’s overall branding and environment.

Investing in high-quality, inclusive play areas is a strategic move for holiday parks, caravan parks, campsites, and glamping sites. These investments enhance visitor experiences, foster brand loyalty, and provide substantial financial returns. By understanding and leveraging the power of play, leisure businesses can create memorable experiences that attract and retain visitors, ensuring long-term success and profitability.
Incorporating diverse, inclusive, and well-designed play areas can transform a holiday park into a preferred destination for families. As the demand for unique and engaging experiences grows, those who prioritize the quality and inclusivity of their play provisions will stand out in the competitive leisure market.

By partnering with experienced providers like Proludic and Wicksteed, holiday parks can ensure that their play areas are not only fun and engaging but also safe, durable, and reflective of their unique identity.

Proludic
0115 982 3980
www.proludic.co.uk

Wicksteed Playgrounds
01536 517028
www.wicksteed.co.uk

Children's play is a crucial aspect of development, fostering physical, social, and cognitive growth.

PAWS AND RELAX

A guide on how to boost your bookings through dog-friendly holidays...

As pet ownership in the UK continues to rise, the demand for dog-friendly holiday destinations has surged. For managers and owners of holiday parks, caravan parks, campsites, and glamp sites, catering to this growing demographic presents a significant opportunity to enhance guest satisfaction and boost bookings.

Here’s how you can transform your holiday park into a haven for dog lovers. The UK boasts one of the highest rates of pet ownership in the world, with around 31% of households owning a dog.

For many of these owners, their furry friends are part of the family, and leaving them behind during holidays is not an option. By offering dog-friendly facilities and services, holiday parks can attract this substantial market segment, ensuring higher occupancy rates and increased revenue.

*ACCOMMODATION OPTIONS*
Ensure that your accommodations are suitable for dogs. This includes durable, easy-to-clean flooring, secure outdoor areas, and ample space for dogs to move around. Providing a welcome pack with essentials like dog bowls, waste bags, and a list of local vet services can enhance the experience.

*SAFE AND SECURE SPACES*
Designated dog exercise areas are essential. These should be securely fenced, allowing dogs to play off-lead safely. Adding agility equipment can make these areas more engaging. Clearly marked dog-friendly walking routes within or near the park can also be a major draw.

*ON-SITE AMENITIES*
Consider adding dog washing stations for guests to clean their pets after a day of adventures. Dog-friendly dining options, such as cafes or pubs where pets are welcome, can also significantly enhance the guest experience. Offering pet sitting or dog walking services can provide added convenience for guests who may need some time without their pets.

*RULES AND REGULATIONS*
Clearly communicate your park’s pet policies. This includes leash rules, areas where dogs are allowed, and waste disposal protocols. Providing plenty of waste bins and biodegradable bags around the park can help maintain cleanliness.

EFFECTIVE MARKETING can help ensure that dog owners are aware of your pet-friendly facilities.

*MARKETING YOUR DOG-FRIENDLY FEATURES*
Effective marketing can help ensure that dog owners are aware of your pet-friendly facilities. Highlight your dog-friendly amenities on your website, in brochures, and across social media platforms. Collaborate with pet-related businesses, such as local pet shops or grooming salons, to create cross-promotional opportunities. Encouraging guests to share their experiences on social media, using specific hashtags, can also help build a community of pet-loving travellers and enhance your park’s reputation.

*PARTNERING WITH LOCAL ATTRACTIONS*
The surrounding area can greatly influence the attractiveness of your holiday park. Partnering with local dog-friendly attractions, such as parks, beaches, and walking trails, can enhance your appeal. Providing information about these attractions, including maps and guides, can help guests plan their activities.

*EVENTS AND ACTIVITIES*
Hosting dog-centric events can create a unique selling point for your park. Consider organising events like dog shows, agility competitions, or pet-friendly festivals. These events can attract visitors, provide entertainment, and foster a sense of community among guests.

 

It’s important to ensure that your staff is knowledgeable about all dog-friendly policies and amenities. Training sessions on how to handle common issues, such as barking or stray dogs, can improve the overall experience for guests. Staff who are comfortable and friendly around dogs can also enhance guest satisfaction.

Maintaining a healthy and sustainable environment is essential for the wellbeing of all guests, including dogs. Use eco-friendly cleaning products and ensure that waste disposal systems are in place to manage pet waste effectively. Regularly inspect and maintain dog-friendly facilities to ensure they are safe and hygienic.

Looking at successful examples can provide inspiration and practical insights. Parks like Trevornick Holiday Park in Cornwall have effectively integrated dog-friendly features and reported increased bookings and guest satisfaction as a result. White Cross Bay in the Lake District are offering dog-friendly lodges with enclosed decking areas, dog exercise fields, and even a dedicated dog shower facility.

DOGS AND THEIR OWNERS are big business which is why thousands of holiday destinations are offering pooch-friendly stays.

White Cross Bay Trevornick Holiday Park has gone a step further by offering dog-friendly beaches, dedicated dog walking fields, and a dog agility course. Both parks highlight their pet-friendly features prominently in their marketing materials, attracting dog owners from across the UK.

Transforming your site into a dog-friendly destination can set you apart from competitors and open up a substantial market of dog-owning holidaymakers. By creating a welcoming environment for pets, offering tailored amenities, and effectively marketing your dog-friendly features, you can enhance guest satisfaction and loyalty, ensuring a successful and prosperous operation.

As the trend for pet-inclusive holidays continues to grow, now is the perfect time to embrace the opportunity and make your holiday park a favourite destination for dog lovers across the UK.

 

MINT CONDITION

MINT CONDITION

 

THIS FORDINBRIDGE CANOPY over an outdoor play area is not just good looking but highly
functional for extending exterior use.

How to ensure your site is always keeping up appearances reports Emily Martin…

Holiday parks have to keep many plates spinning but you don’t get a second chance to make a first impression and, as they say, the devil is often in the detail.
Creating the perfect holiday experience for guests is a lot of work but, to get that wow-factor on arrival, you need simple, smart and effective ideas that don’t take up lots of time or resources.
Holiday Park Scene has spoken to some of the holiday park industry’s top services and suppliers and they’ve given us some tips on how to ensure that, for your guests, it’s always love at first sight.
The 2021 winners of ‘Grounds Maintenance Company of the Year’ at the Pro Landscaper Business Awards was Glendale. A company offering an all-encompassing green-space management and maintenance service and Matt Gavin, Head of Commercial Sales and Development, says landscaping and grounds maintenance is crucial to keeping things looking their best.

 

KEEP UP YOUR LOCATION’S appearances with clean paths and tidy planting. Pic. Mill Rythe Park

Matt says: “Due to parks now hosting guests more accustomed to international holidays, Glendale has seen a 95% increase in the level of enquiries from camping and caravanning sites looking to undertake signifcant landscaping and grounds maintenance work to keep the sites pristine.”
Matt reveals that sites are specifically requesting tree management services, commercial grass cutting and invasive specials control alongside general grounds maintenance.
Matt continues: “The demand from the camping sector started as early as January 2021 when confidence started to rise at the prospect of a roadmap out of Covid restrictions. Since the government announcement was made regarding lockdown potentially ending in late June, the level of enquiries about our landscaping services surpassed all expectations.”

 

PICTURE POSTCARD

Martin Lucas of GreenMech agrees about the importance of landscaping. He says: “The setting and landscape of a holiday park often provides the frame for a picture-postcard holiday. Keeping on top of the site’s surroundings will provide great aesthetic benefits, but woodland maintenance shouldn’t be forgotten on the list of landscaping tasks.”
Martin goes on: “The benefits of a striking first-impression continues to be a key driver behind keeping on top of site maintenance. The look and feel of a site should be fitting within its surroundings - a dense tree belt for example may be fitting for a countryside venue, but less so in an open landscape.
“Trees present a fantastic way to integrate or soften the appearance of ancillary buildings and other site facilities but also have the functional benefit of creating boundaries, shelter and screening between public and private areas.
“Key woodland management tasks could include regular examination of tree roots and overhanging branches as these can quickly cause problems overhead or underground, as well as posing health and safety risks to guests,” advises Martin. “Also, removing density in the upper and lower canopies to promote a better flow of air and light to site which, in turn, will optimise the health of any turf, pruning and thinning of brush and disposing of any dead, damaged or diseased wood or brash.”

 

TAKE EVERY OPPORTUNITY to reinforce branding with props like these planters. Pic. Woodberry

 

But holiday parks keen to keep on top of landscaping and forestry need to be mindful of the pitfalls it can create. Especially what they do with the debris they create as Martin explains: “The Environmental Protection Act, along with the Clean Air Act, considers the burning of waste as inappropriate. Anyone found improperly disposing of waste risks being prosecuted by The Environment Agency, Local Council or Police – with a typical fine likely to be in the region of £2000.”
GreenMech have a woodchipper portfolio that spans 20 models of various sizes and chipping capacities, with a pedestrian range built with the professional landscaper and parks manager in mind. Chipping is a fantastic way to quickly and easily remove unwanted material. The chip that is produced can then be used in other beneficial ways - as a weed suppressant on pathways and in flowers beds or scattered around trees to help with moisture retention in the summer months.
Once you’ve sorted the landscaping and forest management you need to start adding strategic items that will enhance the useability and aesthetics of your outdoor space.

 

AL FRESCO AREAS

Martyn Bright from NBB Recycled Furniture says: “Research continues to validate that meeting outdoors comes with a reduced risk of coronavirus transmission and introducing furniture outside to optimise your available space is a great way to stay compliant with government advice, whilst creating comfortable al fresco areas for your expectant returning customers to enjoy.
Martyn continues: “When considering your outdoor furniture, recycled plastic is the perfect choice, as the material looks like timber but can last outside all year round without the need for annual maintenance.
“Recycled plastic can last up to five times longer than the timber equivalent. The longevity of recycled plastic makes it the perfect cost-effective alternative for use within the hospitality, tourism and leisure industries, where heavy use is expected.”

OPTIMISE OUTDOOR SPACE on your site with lovely additions like this table and seat design. Pic. Woodberry

Doug Barr is the Sales Manager at Woodberry of Lemington Spa and agrees that clean and well-maintained outdoor furniture is a must when ensuring a site looks presentable. Doug advises: “If your furniture is broken or covered in algae, customers will judge the standards of the park on it.
“Look for quality wooden furniture to withstand the wear and tear of heavy use. Or choose metal/plastic and laminate furniture that is easy to wipe down and dry of,” he adds.
Woodberry offer a range of picnic tables, outdoor dining tables, chairs and benches in wood, metal, plastic and synthetic rattan. Recycled plastic picnic tables are very easy to keep looking neat and come with 25-year structural guarantees as well as green credentials.”
But don’t neglect your flowers! Doug says: “Keep any flower or shrub borders looking tidy with raised planters which also come in handy for directing the flow of customers at reception areas or sectioning of café and bar areas.
“Also, if litter bins are well maintained, emptied regularly and visible to customers then they will be encouraged to use them,” Doug continues.
“Recycling bins with different sections can also help show your green credentials and encourage customers to recycle,” Doug emphasises. “Branded barrier screens can help keep areas looking tidy and sectioned plus provide clear branding and signage.”

But how can parks maximise the usability of outdoor space without things looking messy and unkempt? Doug says: “Outdoor shelters, patio heaters, and lighting certainly helps in wet and cold weather. That also encourages your customers to enjoy al fresco hospitality. Parks have to think ‘Have I got the right sized outdoor furniture for my customer groups?’ ‘Should I offer a mix of sizes so that smaller groups don’t take up larger tables?’”
And where can it all go wrong? Doug has some tips on how to avoid some classic pitfalls. He says: “Not cleaning and clearing up tables quickly enough or having overflowing rubbish bins on the site. Also watch out for wet, broken, algae covered outdoor furniture.
So that takes care of landscaping and furniture, but what else can you do to keep things looking extra neat and tidy? Darren North of Rolec says you also need to think about power. He says: “Rolec have been manufacturing and supplying electrical hook-up equipment for the leisure industry for over 30 years and the Quantum Touring Pedestal brings caravan and holiday parks an alternative solution to their everyday hook-up equipment.
Darren continues: “First impressions are indeed important and with the Quantum Touring Pedestal, park operators can offer their visitors a simple and seamless electric hook-up solution, with aesthetic appeal as an added benefit.”

 

BRIGHT LIGHTS

For enhanced first impressions, the Quantum Touring Pedestal is also complete with LED louvered lighting, providing visitors with greater visibility, particularly during the dark nights.
Alongside the Quantum Touring Pedestal there is Rolec’s Quantum:EV charging pedestal, perfect for communal electric vehicle charging facilities and it’s also equipped with LED louvered lighting, ensuring that EV driving visitors are able to spot your charging points throughout the day and night.

 

LIGHTING IMPROVES safety and adds to the mood of the site. Pic. Arleigh

On-site storage is also a place you can easily go wrong. Lily Hadden is a Team Leader at Arleigh which has supplied the static caravan industry for more than 50 years. Lily says: “Ensuring parks look clean and respectable is crucial for good first impressions and returning customers.”
To help park owners create the accommodation and spaces required for their visitors, Arleigh stock everything from indoor and outdoor furniture to storage solutions and lighting.
Made of PVC-coated galvanised steel, Arleigh’s durable storage boxes are ideal for keeping outdoor areas tidy and are even built to withstand coastal environments. There are different size and style options ranging from bike and garden stores to gas storage units.

 

STRATEGICALLY placed canopies will extend use of outdoor space. Pic. Fordingbridge

“Arleigh’s ever-growing range of solar lights and bollards offer a great renewable alternative to traditional lighting and are the perfect choice for illuminating park driveways, paths and car parks.
Adam Collier is the Technical Sales Manager at Fordingbridge which offers a range of canopies, walkways and statement builds to the holiday park sector and others. Adam says: “Tidiness in parks goes well beyond having bins and other street furniture in well thought out locations, or ensuring your soft landscaping is on point. Organising parks so they make sense has a massive bearing on visitor experience too; no guests want to spoil their initial arrival with the stress of finding reception or arranging a suitable meeting point for friends and family.

 

NEAT AND TIDY

“We have installed a number of canopies adjacent to reception areas (and subsequently cafes/bars) which act as clear wayfnders, as well as the added benefit of providing covered space to wait and meet with friends. Clearly arranging and organising equipment is also a key consideration. This could be providing sensible racking for bikes, hire karts and mobility equipment.”
What are some practical ways to maximise the usability of outdoor space? Adam says: “In the UK, weather is the key consideration, so allowing for this, or rather counteracting it, is by far the best way of increasing the year-round usability of outside space. We have seen parks installing canopies over MUGAs, courts and other play areas to act as both a form of shade in the summer, and allowing for play in wet weather.

 

A QUADRANT GAZEBO with winter heater and lights. Pic. Woodberry

“The same is true of covered areas adjacent to restaurants, bars and cafes. Providing a cover instantly turns the outdoor space into an extension of that facility, allowing for greater number of covers throughout the year. Adam continues: “Living roofs are also a benefit in both the customer journey and enforcing company ethos. They further the green credentials of the park and provide a further natural aesthetic to merge any structure with existing soft landscaping.”

 

 

SOARING BOOKINGS FOR OCTOBER BREAKS

SOARING BOOKINGS FOR OCTOBER BREAKS

Verdant Leisure, a bespoke holiday park operator with ten holiday parks in Scotland and the north of England, is reporting a continued trend for staycation bookings this autumn, with October bookings doubling on autumn 2019. “We’re continuing to see recordbreaking bookings across all our UK parks,” says Verdant Leisure’s Chief Executive, Graham Hodgson. “This is really helping to boost the local economies in the Scottish and English regions where our parks are located, as each park provides the customer base for numerous other regional businesses, including local suppliers, shops, pubs, restaurants, cafes and visitor attractions,” Verdant Leisure recently secured licences for some of its leisure parks which permit them to open for 12-months of the year.

With the enforced closure and demand for UK breaks now so high, the company was in talks with local authorities to agree this for 2020/2021. The nationwide lockdown from March-June put considerable strain on the many local economies in the UK that rely on tourism to survive. Therefore, extending ‘the season’ was high on the agenda for Verdant Leisure and the British tourism industry as a whole. “As with many businesses in the sector we have seen an uplift in last minute bookings with more people than ever wanting to take a break with their family in the UK – a trend which we predict will continue well into 2021.

We recently announced a half a million-pound investment to increase accommodation pitches at our Scottish parks to keep up with demand and these are due for completion in the next few weeks, ready for our autumn visitors,” continues Graham. Verdant has also recently invested £500,000 to keep up with the current staycation demand. A new luxury lodge development has been completed at its East Lothianbased Thurston Manor Leisure Park. The company is also starting a new pitch development at Perthshire-based Erigmore Leisure Park.