CHILDHOOD DREAM COMES TRUE

CHILDHOOD DREAM COMES TRUE

CAROL GERRARD- HUGHES and daughter Sophie at Forest View.

Carol Gerrard-Hughes has realised a childhood dream by investing £300,000 to improve the Forest View pub and caravan site in Oakmere, Northwich using a Business Finance loan from Reward Finance Group. Carol fell in love with the site when her parents bought a caravan when she was six and the family spent weekends and school holidays at Forest View.

At 13, she started washing up in the pub, then worked behind the bar and, ultimately, finished up running it. Realising her ambition to own Forest View has not been easy. Having bought the tenancy for the pub and the site in 2007, she was advised by pub operator and owner, Scottish and Newcastle, that they were planning to sell the site to a housing developer in 2009. To prevent this from happening, she moved quickly and bought the whole lot from them.

As well as the pub, the site has 45 static caravans and 26 touring pitches. Recognising The potential for Forest View, which overlooks Delamere Forest, Carol was keen to make a significant investment in the site. Her plans were to extend and refurbish the pub, build a new toilet block, create 20 more touring pitches, provide additional electrical points for the caravans, as well as landscaping and tidying up the site to further enhance its appeal.

Despite the equity in the site, none of the banks would lend her the money to carry out her plans. However, Matthews Sutton & Co Accountants in Liverpool introduced Carol to Reward Finance Group, who quickly provided the funds having been impressed with Carol’s enthusiasm and tenacity, as well as her plans for the site and the additional revenue this would generate.

SECONDS OUT FOR STONHAM BARNS

SECONDS OUT FOR STONHAM BARNS

FORMER PRO BOXING LEGEND Glenn McCrory and Stonham Barns Park Owner Alan Forward

Former professional US boxing legends Larry Holmes and Gerry Cooney will be the stars of a ‘Nights With’ Evening at Stonham Barns Park – one of Suffolk’s premier destination venues - hosted by the venue’s ambassador UK pro boxing giant Glenn McCrory. Stonham Barns Park is a day out for all the family to suit all ages.

Other activities at the leisure, retail and holiday venue include The Suffolk Owl Sanctuary, The Bistro, The Golf Centre including Adventure Golf and FootGolf, The Teapot Pottery, Escape Rooms, holiday lodges, a caravan park, camping and glamping, Tumbledown indoor play barn and fishing lakes. Larry ‘The Easton Assassin’ Holmes, so called as he was born in Easton, Pennsylvania, defended his World Boxing Council (WBC) Heavyweight World Title belt against top contender ‘Gentleman’ Gerry Cooney in 1972 outdoors at Caesars Palace in Las Vegas.

Holmes (72) and Cooney (65) have been close, lifelong friends. Stonham Barns Park owner, Alan Forward said: “We are beyond privileged to be hosting these outstanding personalities from the world of boxing. It’s a historic day for us to be launching our ‘Nights With’ Evenings with such respected names from the sporting past.’ Full ticket info for the event on May 16th is available at Stonham Barns Park, www.stonhambarns.co.uk or call 01449 711111.

WISH YOU WERE HERE – Monkton Wyld

WISH YOU WERE HERE

Picture postcards from Monkton Wyld, West Dorset…


Monkton Wyld, near the coastal village of Charmouth in West Dorset, should be rightly proud of its quarter-century of providing families with first-class holiday experiences. Joanna and Simon Kewley first started welcoming guests to their family farm in the early nineties, and its idyllic location and friendly atmosphere quickly won them a large following.

Over the years, the couple have invested much time and energy into ensuring that the park offers families the perfect surroundings for a memorable Dorset holiday. The holiday park is situated in West Dorset’s Area of Outstanding National Beauty, only three miles from the World Heritage Jurassic Coast line of Devon and Dorset. Joanna and Simon have created many wildlife habitats in their 26-acre grounds where wild flowers flourish and provide foraging for honey bees, butterflies and other pollinators.

They have always been keen to run their park along sustainable lines and have been presented with the David Bellamy Conservation Award at its top gold level for many years. The tranquil atmosphere is maintained by the park’s division into small paddocks for camping, caravan and motorhome guests who come from across Britain and mainland Europe. The summer camping field offers wonderful spacious camping for families and friends. A level rally field offers a great destination for small and larger groups with a number of 10amp pitches are available.

As well as pitches for caravans, motorhomes and tents, Monkton Wyld has a small but prestigious development of luxury caravan holiday homes. The 17C farmhouse sleeps up to nine people and pets are welcome to a four bedroom, holiday bungalow. A fully stocked shop is available on site for all those essentials and little luxuries. The site currently have three different food vans visiting weekly. Fish and Chips, Wood-fired pizzas and a Pie and Burger Van.

 

Monkton Wyld
Tel. 01297 631131
www.monktonwyld.co.uk

 

STEPPING UP THEIR GAME

STEPPING UP THEIR GAME

A personal view by Jamaine Campbell of MD Elite Dynamics

THE PANDEMIC INTRODUCED a new audience of people to caravan and lodge holidays.

Solely from an industry viewpoint, if two years of Covid have shown us anything it’s that holiday parks are an increasingly attractive proposition. In the last 12 months we’ve seen huge international conglomerates want a piece of the pie with CVC Capital Partners acquiring Away Resorts & Coppergreen Leisure Resorts, Sun Communities acquiring Park Holidays and Cove Communities acquiring Argyll Holidays – the value of those three combined deals alone close to £1.5bn.

Manufacturers have been responding to record demand for caravans and lodges and holiday parks have had a strong 2021 on the back of what was a challenging 2020 for everyone within the travel and hospitality industry. Almost every week, there’s a new report about land somewhere in the UK being turned into new holiday parks.

Added to that, there’s some pretty impressive amounts of money being invested by holiday park operators to improve, enhance, and introduce new facilities to existing holiday parks and resorts. There will inevitably be people who are desperate to board a plane and fly off to the sun at the first opportunity -- we’ve seen the photographs from UK airports at Easter to prove it! However, for every one of those people, there will be another who can’t face the hassle or who still feels apprehensive or vulnerable travelling anywhere.

NEW AUDIENCE

The pandemic introduced a new audience of people to caravan and lodge holidays, and for the first time in their lives they’ve had their eyes opened to how great they can be and can’t wait to go back. If someone has paid thousands of pounds out for an amazing lodge with a hot tub, they’ll be going back to that park time and time again. Like anything in business… you’ll win some customers, and you’ll lose some, but the demand is still there, and the forecast is still bright. Thanks in part to that demand and in response to new players entering the market, holiday parks are stepping up their game on all levels - investing in facilities and investing in technology.

For many, it’s more than a holiday park now, they’re growing into holiday resorts with multiple revenue streams; everything from golf courses to spa treatments to a range of added value activities. They’re branching out and at the same time coming to understand the benefits of modern business software solutions that can handle multiple revenue streams and growth to multiple parks. Yes, they need a park management system that manages bookings and owners. But now, they also need an integrated CRM system and an Owners App as everyone knows how important it is to engage with customers and owners.

MEMBERSHIP MODULE

They want a membership module if they’ve got any type of leisure facility, they want an Events module if they offer weddings and conferences, they want an activities module if they do yoga or bookable kid’s activities. Then they want key integrations to EPOS and Digital signature and to third-party payment gateways like WorldPay or Sage Pay. The more revenue streams a holiday park has, the more they need a software solution that can bring it all together. For us at Elite Dynamics, the future is more integration and deeper integration to the Microsoft platforms our products are built on.

There are so many exciting third-party integrations and power apps available that can change the way holiday parks operate in terms of efficiencies and exceeding customer expectations; from contactless check-ins and payments to RFID tagging of caravans to scan them on and off parks. For the last six years we’ve been doing what we can to help educate the holiday park industry on the benefits of technology. Although as an industry we’re still several years behind the hotel market on adopting technology, we’re definitely moving in the right direction.

I love this industry. From the first moment I set foot on a holiday park, I loved it. That’s why the driver for everyone at Elite Dynamics is to get the industry to move toward a position where technology isn’t something to be feared, but part of a strategic move to improve business. With dedication, commitment, and focus everyone connected to the industry can benefit from adopting technology and have a greater awareness of what is possible.

LUXURY PODS ON LAKE WATER’S EDGE

LUXURY PODS ON LAKE WATER'S EDGE

 

WATERSIDE LAKE PODS are a top attraction at the luxurious Clawford Lake Resort.

 

Stunning 80-acre holiday destination, Clawford Lakes Resort and Spa, has released details about its luxury ‘lake pods’ which are available to book from April 2022.
The brand-new lake pods are perched right on the water’s edge, with a glass wall flooding the cabin with natural light and private balcony offering incredible views out onto the sparkling lake. Perfect as a romantic cosy hideaway, they offer all the authenticity of a traditional ‘camping-style’ trip but with home comforts such as a compact but practical kitchen, open plan living, kitchen and dining area and bathroom with walk-in shower, a perfect blend of modern living and close-to-nature tranquillity.
The exclusive Clawford Lakes Resort and Spa is 22 miles north of Dartmoor National Park, and just a 30-minute drive from Cornwall’s north coast, making it a perfect base for visitors who want to spend time in Devon as well as exploring Bude, Padstow and St. Ives.
The site is also situated within the North Devon Biosphere, one of six reserves in the UK created by UNESCO that finds creative ways for people and nature to thrive side-by-side.
Lakeshore Leisure Group is a UK leisure brand offering high quality holiday accommodation including self-catering rental cottages and lodges, hotel accommodation and privately owned lodges across three Devon locations; Otter Falls, Lakeview Manor and Clawford Lakes.

FLORAL FANFARES FOR WINDERMERE

FLORAL FANFARES FOR WINDERMERE

 

BLOOMING MARVELLOUS: pictured at Park Cliffe are (from left) Cumbria in Bloom judges Ronnie Auld and Chris Scales, together with the park’s head groundsman Roger Holmes who masterminds the annual floral displays

 

Lakeland’s Park Cliffe holiday park has returned from the recent Cumbria in Bloom awards with a whole bunch of floral and environmental accolades.
The family-run park, near the shores of Windermere, scooped no fewer than four glittering prizes in the competition which attracted hundreds of entries from across Cumbria.
Judges described Park Cliffe as “outstanding” and a perfect fit to the world-famous landscape where wildlife and nature were given the same VIP treatment as guests. The four awards celebrated different aspects of the park including its stunning floral displays, the care of its woodlands, and the wide range of biodiversity in its grounds.
The park has been owned for over 13 years by Susan and Derek Dickson and has won a host of awards for its care of the natural world and conservation work. But Susan says that the real credit for its 2021 Cumbria in Bloom success was owed to its green-fingered staff team, and especially head groundsman Roger Holmes.
“Guests often comment on how visually stunning the park looks, not just in spring but also right throughout the year, thanks to Roger’s imagination and careful planning.

 

LOTS OF THE BLOOMS are specially chosen for their high nectar content, providing valuable foraging for insects

 

“Roger also gives priority to high nectar-bearing blooms, including wild flowers, which provide valuable foraging for butterflies, honey bees and other pollinators.
“We also try and ensure that there are plenty of late-flowering plants at this time of year so that these insects can top-up their energy levels before winter sets in.”
Park Cliffe nestles in 25 acres of picture-perfect countryside, and provides holiday homes to rent and buy, glamping pods, and pitches for touring caravans, motorhomes and tents. The park has been praised for the many wildlife habitats it has created, its championing of local foods in its shop and restaurant, and the use of low-level lighting so guests can enjoy the night sky.
Other initiatives include the banning of single-use plastics throughout the business, and the switch to non-polluting all-electric vehicles around the grounds.

Park Cliffe Holiday Park
www.parkcliffe.co.uk

WISH YOU WERE HERE – Brighouse Bay Holiday Park in Southern Scotland

WISH YOU WERE HERE

Picture postcards from Brighouse Bay Holiday Park in Southern Scotland…

 

Southern Scotland’s Brighouse Bay Holiday Park in Dumfries and Galloway has been named by the AA as the best campsite in Scotland. The family-run business near Borgue beat hundreds of other eligible parks in Scotland to the title when it was announced in November.
Awards given by the AA – based on guest reviews and a “secret shopper” visit by inspectors - are regarded as the Oscars of the holiday parks industry. The seaside park’s facilities, services and levels of hospitality all went under the microscope – and each was found to meet or exceed the AA’s highest standards on every level.

 

 

As well as welcoming campers and the owners of touring caravans and motorhomes, Brighouse Bay provides a number of other accommodation options. They include luxury holiday lodges to own and to hire, some with private hot-tubs, plus cosy glamping lodges which are especially popular with young families.
A member of the prestigious Best of British group of independent parks, site facilities include an 18-hole golf course with spectacular coastal views, and a leisure complex which features an indoor pool, bistro, bar and family entertainment.
Activities available on the park include a mountain bike pump track and, during the summer, pony trekking for all ages as well as an all-tide slipway for boat owners.

 

 

Not that Brighouse Bay is any stranger to awards for it has been graded 4 stars by inspectors from VisitScotland and won a number of environmental accolades. These include the David Bellamy Conservation Award at its top gold level, achieved for over 20 successive years in recognition of its many wildlife initiatives.
It also gained an additional award last year for its work to conserve hedges and woodlands, plus wildflower areas which provide vital foraging for honey bees and other pollinators. The park is also undertaking an ambitious rewilding project in areas of the grounds which will help provide additional wildlife habitats.

Brighouse Bay
Tel. 01557 870 267
www.brighousebayholidaypark.co.uk

IDYLLIC RETIREMENT

IDYLLIC RETIREMENT

Priory Court is a private and separate gated park home village…

 

THE GROUNDS of Priory Park are beautifully landscaped and include a lake.

It’s hard to imagine a more idyllic location in which to relax into retirement than Priory Park - a mixed residential and holiday park - in coastal Suffolk.
Visitors and residents enter the park through automated security gates before venturing into 115 acres of private, south facing parkland, surrounded by rolling pastures and ancient woodland that flows gently down to the water’s edge.
The beautifully landscaped grounds feature immaculate lawns, lily ponds, wildflower meadow, woodland walks and panoramic river views across the River Orwell, a tidal estuary that leads out to the charming seaside town of Felixstowe. The Priory Park estate has been owned and run by the Little family for over 40 years.
“My Father, Peter, purchased Priory Park from Ada Buckingham in June 1981,” explains Priory Park Owner James Little. “Known as Alnesbourne Priory at that time, it enjoyed a mixed reputation and after years of neglect was a far shadow of what you can see today.
Over the past forty years, our family has poured three generations’ efforts into transforming potential into reality and creating the fabulous haven Priory Park is today.”
James and his wife, Lisa, have lived at Priory Park since 1986, first in a Pinelog Virginia and for the past 20 years in the house they built in the grounds. Priory Park has also been home to their two children, Jake and Sophie, who have both worked at the Priory during school holidays in their younger lives.
With Sophie now of to university and Jake continuing to take on more responsibility in the family business that he has worked in for the past five years, the future of Priory Park looks secure for future generations of the Little family.

TIP-TOP STYLE
Ensuring Priory Park is kept in tip-top condition is very much a team effort. James explains that the family is assisted by a team of 15-20 staff depending on the time of year:
“As you can imagine, keeping a 115-acre estate - the buildings, roads, infrastructure, flora and fauna - looking at their best involves a lot of effort from our teams. Thankfully we have great staff, most of whom have been with us for many years, who are all proud to be part of Priory Park.”
Within Priory Park, Priory Court is a private and separate gated park home village for residential use. Catering for the fifty plus age group, with no resident children, Priory Court comprises 100 bespoke bungalow-style homes. South facing and terraced with attractive brick walling, each home has its own private drive and generous landscaped plot.
Priory Court offers the best of both worlds for residents. They enjoy the security of their own private community whilst being part of a larger whole and benefiting from the grounds and facilities of the rest of Priory Park.
Within the grounds of the Park there are tennis courts, a heated outdoor pool, a nine-hole par 31 golf course, a popular Clubhouse bar and restaurant in a building dating back almost 1000 years, numerous woodland trails, and direct access to the shore of the River Orwell.
The homes within Priory Court are complemented by wide drives, grass verges and Victorian style streetlamps. With a wide range of homes, each is positioned at different heights and aspects to create an attractive, unregimented environment.
The variety of homes and the individualised nature of each was a conscious decision as James explains:
“Priory Court has been completely redeveloped over the years and we have sold homes from all of the main park home manufacturers. The redevelopment was all about customer choice which we felt would also make for a more interesting development. On the holiday home side of things, we have tended to work in the same way and have examples of most of the mainstream caravan and lodge manufacturers represented.”

HOLIDAY HOMES
The Little family were pioneers in the UK lodge market in the mid-80s and the holiday home side of the business caters for privately owned caravans and lodges where use is strictly limited to owners and their families. James says that “this enables us to maintain high standards and ensure the Park runs in a particular way.”
He continues: “There are several different holiday home planning consents within the 115 acres. At the moment we have 170 holiday homes in situ including our flagship Friars and original Abbots developments but do have planning for a gradual increase which over time will provide space for a further 125. As we have always tended to see development more as gradual evolution, this should keep Jake busy for the next twenty years!”
Four years ago, the Little family purchased a neighbouring small caravan park business to secure Priory’s boundaries. For now, and notwithstanding the rigours of running a business during Covid times, the focus is on maintenance and upkeep of the existing buildings to ensure all is in good order before starting the gradual redevelopment of Orwell Meadows. In time this will provide 40 new caravan holiday home plots which may well become a further lodge development, subject to planning in the future.
According to James, the Little family run Priory Park “in a low-key fashion without much fanfare.” It’s a very customer-centric business.
“Our aim is to be the best we can, providing a secure and exclusive environment for our customers to enjoy. We try to make the most of what nature has given us with the beautiful setting and treat our customers how we would like to be treated ourselves. Ultimately it is all about the people; without our customers or staff there is no business!”

ON THE MENU

ON THE MENU

Common sense options for your on-site food servings…

 

KEEP THE CUSTOMERS happy with a wealth of catering options to suit all tastes.

 

According to a YouGov survey of Britain’s most popular dishes, roast chicken just overtook fish and chips at the top of the taste bud pops.
For the record, both share 85 per cent of the adult popularity vote, with the all-day English breakfast hot on their heels at 83 per cent.
In an ever-changing world, it is good to know some of the old traditions still have staying power.
But ignore the march of not just new eating habits but preferred ordering techniques at your peril. It is no good sitting back and watching your residents receive their Just Eat, Deliveroo and Uber Eats deliveries bypassing your on-site restaurant and take away options.

If Covid taught us anything it was to be flexible with our hospitality business and to embrace new ways of creating business. That means reaching for the clouds with an assortment of your own bespoke APPs to boost business including holiday cabin deliveries.
Personally, while juggling the grandchildren and their bingo cards, I loved ordering my holiday park drinks from my table via an APP only to have them arrive at the table within minutes.
Statistics provides the power to make knowledgeable decisions about our on-site catering. In another survey, OpenTable found that the average British person spends over £4k on dining out each year – that’s a quarter of some people’s annual income.

 

HAVEN HAS LAUNCHED its own Academy to train chefs for its 40 plus holiday locations.

 

EATING OUT
The study also revealed that Brits eat out 1.5 times on average per week and spend about £53 per meal. We are now seeing the evolution of industry trends, fuelled by the population’s growing appetite for eating out.
Increasingly, all-day eating is becoming the norm. Set meal times are a thing of the past – people want to be able to grab a bite to eat at any time of the day in a casual and informal environment.
Why limit yourself to just on-site customers when you can build a reputation and extend your reach throughout your geographic area. South West Holiday Parks teamed up with an award-winning Devon restaurant business as part of an overhaul of its leisure facilities at Coast View Park. The new ODE&Co restaurant welcomes park guests as well as the general public.
Visitors to the 120-seat venue can enjoy sour dough pizza cooked in a wood-fired oven from an open kitchen and prepared with impeccably sourced ingredients including organic flour and 100% buffalo mozzarella from Laverstock farm in Hampshire.
ODE&Co also takes advantage of the fresh seafood available on its doorstep, serving local catch, crab, lobster and grills. Locally sourced beverages include craft ales from Two Beach Brewing Co, organic and bio dynamic wines, local ciders on draft and soft drinks.
The restaurant has panoramic views of South Devon coast from the newly created inside and outside seating areas. The restaurant will also offer take away and delivery services using electric vehicles.
Catering to a wide range of budgets and tastes can create challenges for operators – particularly when you’re looking after diverse needs and expectations on the same site, from campers in tents to guests in luxury holiday lodges.
It’s an issue they recognise at the award-winning Tyddyn Isaf Camping and Caravan Park in Dulas, Anglesey.
The Anglesey campsite has been owned and operated by the Hunt/Mount family for 45 years. Long before a restaurant was created on site, however, food was still on offer, thanks to a very forward-thinking purchase of a pizza oven.

 

SERVICE WITH A SMILE is always appreciated. Pic. Golden Sands Holiday Park.

 

While guests can enjoy a casual meal in the restaurant, there are also options available for those who want to dine alfresco.
Thinking outside the box and a firm believer in supporting local businesses, Tyddyn Isaf partnered with The Great Orme Brewery to create their own range of four local ales and a craft lager.
Catering surely is a complicated business. Add to those complications the challenge of recruiting and retaining good staff and you will know that making money through on-site catering is not for the faint-hearted.
Hospitality and catering professionals met recently to discuss apprenticeships and their role in reducing the severe people and skills crisis in hospitality and catering. The common issues were recruitment and ensuring a path of continuous professional development.
Food prices have gone up at their fastest rate in nearly 30 years - but there is worse to come, experts have warned.
Soaring food costs and the energy bill crisis drove inflation to 5.4% in the 12 months to December, up from 5.1% the month before, in another blow to struggling families.
The last time inflation was higher was in March 1992, when it was 7.1%. And with gas and electricity costs set to rise further in the spring, analysts predict it will reach that level again.
As one of Britain’s leading family holiday companies Haven own and operate 40 award-winning family holiday parks throughout England, Scotland and Wales. Haven appear to be opting for do-it-yourself solutions, covering their catering bets with options for extreme ends of the food chain.
Holidaymakers heading to Lincolnshire’s coast could have another option for their meals with a number of jobs being advertised at a Burger King in a holiday park.
Numerous jobs are being advertised for roles at a restaurant in Mablethorpe - but the fast food chain is yet to confirm whether it will be being built.

 

ENSURE FIXTURES and furnishing suit your target market and menu offering. Pic. Hubbox

 

HOME GROWN
Haven is also introducing an opportunity for budding chefs to receive on-the-job skills and experience training as part of its new Haven Chef Academy.
This new training academy will provide fundamental learning experience for 200 specially selected trainees who will be inducted into an 18-month development programme with access to world class kitchen facilities, working alongside professional chefs as well as having a personal talent coach and mentor. Once initial training is completed, trainees will be placed at one of Haven’s coastal parks across the UK to embark upon priceless on-the-job training.
“This is a fantastic opportunity for anyone who is eager to get into the food & beverage industry,” said Anne Blyth, Talent Director at Haven. “This carefully curated programme will be hugely beneficial to all those selected, giving applicants the tools they need to begin a fantastic career and get that essential on-the-job training which is very hard to come by these days”.
Successful applicants will start their time at Haven Chef Academy with an initial accelerated eight week learning programme that will provide them with a sound start into the industry with several tailored masterclasses and live demonstrations leading into an on-the-job learning structure. The selected trainees will be lucky enough to be earning whilst learning at one of the best places in the leisure industry – plus they will gain a professional industry recognised apprenticeship qualification through Haven’s training partner Lifetime.

 

TAKE A REGULAR STOCK CHECK of your restaurant offerings to ensure it is suiting your customers. Pic. Cofton Holidays.

 

“Emerging out of several lockdowns where the appetite for jobs have been slim, this is an immense opportunity for those who are struggling to get back into the hospitality industry,” said Joe Hurd, celebrity chef and Lifetime Ambassador. ”These opportunities are hard to find and as no prior experience is needed applications are open to all who are hungry to start their culinary career and gain from the expert tuition on offer.”
WITH millions of British holidaymakers heading for holiday parks in the UK this year, one of the major attractions for most visitors was that the cooking would be done for them. Catering is the vital ingredient of the holiday park business menu.
From high-class restaurants to family-friendly pizza cafes, the choice on offer at many locations is vast. Quality food and good surroundings are key to the restaurant enjoyment factor with staff service and excellent menus par for the course in these competitive times.

 

 

PEAKS OF PAMPERING

PEAKS OF PAMPERING

New and returning customers will be welcomed to Celtic Holiday Parks…

A HYDRO POOL COMPLEX provides guests with therapies and relaxation.

Wellbeing, beauty and fitness facilities are among the new features waiting to welcome this year’s visitors to a multi award-winning Wales holiday park group.
Celtic Holiday Parks, based in Pembrokeshire, says it has responded to customer feedback at its three parks by investing in new ways to improve the guest experience.
Business owners Huw Pendleton and his parents Vic and Ann say that the changes will ensure the family-owned group will continue on its course of attracting a new generation of visitors.
“Parks are no longer a one-size-fits-all proposition, and we intend to deliver the type of experience which people have been telling us they want from a holiday,” said Huw.

 

“They still expect fun, but many would rather visit a cocktail bar than a clubhouse, enjoy gastro-pub style meals, and enjoy treatment rooms with first-class facilities and ethical, organic products.
“Beautiful and well cared-for natural surroundings are also often preferred over artificial attractions, and accommodation needs to be exciting, glamorous and perhaps just a bit magical,” Huw continues.
“Many of our guests are repeat visitors, and relatively new to the concept of a park holiday, so we are constantly challenging ourselves to ensure they have something fresh to look forward to.”
Open from March 1st, both new and returning customers in 2022 will be welcomed to surroundings which are a far cry from what met the often more modest expectations of two or three decades ago.

 

NEW DEVELOPMENT WORK is also taking place at Meadow House Park in response to customer demand.

 

FIVE STAR
Five-star accommodation with private hot tubs, safari tents, cosy log cabins, and to-die-for interiors with four-poster beds and designer décor are all part of the pampering process.
“We are privileged to be located in one of the most exquisitely lovely corners of Britain, home to the country’s only coastal national park, so tend to attract people who readily appreciate quality surroundings,” said Huw.
“But although we are continually investing in our parks, our family’s twenty year experience tells us that happy memories are also fashioned by just how welcome people feel.
“That’s why we were delighted to have been given three major awards recently in which the parks’ friendly atmospheres and helpful, cheerful and caring staff all played a big part.”

BLUEBELL PODS AT NOBLE COURT provide guests with a private spa pool and a chance for al-fresco dining.

 

 

BOOKINGS BOOM
The accolades came from bookings giant Hoseasons, Welsh Enterprise, and LUX life magazine – and sit alongside the parks’ Best Caravan and Glamping in Wales distinction from Visit Wales.
Celtic Parks’ picture-perfect Pembrokeshire locations are near the market town of Narberth (Noble Court and Croft Country Park) and overlooking Amroth Bay (Meadow House Park).
Each, said Huw, has its own distinct character with which couples and families often fall in love, leading to their decision to buy a holiday home for four-season use.
“The popularity of UK holidays in recent year has not been for reasons anyone would have chosen, but it has certainly opened many people’s eyes to what a fantastic experience it can be.
“Our record bookings for next year suggest this is no flash in the pan, and I’ve every confidence that we will be investing and raising the bar even higher over the next twelve months,” said Huw.

Celtic Holiday Parks
Tel. 0800 1777 411
www.celticholidayparks.com