HOW HARPA SUPPORTS A STRONG PARK SECTOR

The Holiday and Residential Parks Association (HARPA) represents 3,000 park businesses across the UK, helping them respond to a complex and evolving operating environment. We work alongside our members to promote good practice, share expertise and address the practical challenges that affect parks day to day.

A key part of our role is engaging with policymakers on issues that directly impact the sector, including taxation, planning and regulation. We create opportunities for decision-makers to hear firsthand from park owners and operators about the contribution parks make to local economies and communities. At our Westminster conference in January, more than 20 MPs met with members to discuss these issues and the realities of running parks.

This work is supported by our Parks Make Places campaign, launched in 2025. The campaign highlights the social and economic value parks deliver all year round, from supporting local employment and tourism to providing much-needed accommodation and community spaces.

Following this campaign, a YouGov poll of MPs found that 76% now agree that the holiday parks sector delivers social value, an increase from 67% the previous year, highlighting growing recognition among policymakers of the tangible contribution parks make to the communities in which they are based. Alongside our policy work, we provide members with practical support to help them operate successfully.

This includes access to training programmes, webinars, conferences, a telephone helpline and specialist advice. Members also benefit from opportunities to connect with peers, share experiences and learn from one another. Our Next Generation Network continues to grow, bringing members together through meetings, online forums and park visits.

It is open to anyone working in the sector, regardless of age, experience or role. Now in our 76th year, our Association remains as committed as ever to championing the industry and supporting our members to thrive.

HARPA
01452 526911
www.harpa.org.uk

ON THE MENU

ON THE MENU

Common sense options for your on-site food servings…

 

KEEP THE CUSTOMERS happy with a wealth of catering options to suit all tastes.

 

According to a YouGov survey of Britain’s most popular dishes, roast chicken just overtook fish and chips at the top of the taste bud pops.
For the record, both share 85 per cent of the adult popularity vote, with the all-day English breakfast hot on their heels at 83 per cent.
In an ever-changing world, it is good to know some of the old traditions still have staying power.
But ignore the march of not just new eating habits but preferred ordering techniques at your peril. It is no good sitting back and watching your residents receive their Just Eat, Deliveroo and Uber Eats deliveries bypassing your on-site restaurant and take away options.

If Covid taught us anything it was to be flexible with our hospitality business and to embrace new ways of creating business. That means reaching for the clouds with an assortment of your own bespoke APPs to boost business including holiday cabin deliveries.
Personally, while juggling the grandchildren and their bingo cards, I loved ordering my holiday park drinks from my table via an APP only to have them arrive at the table within minutes.
Statistics provides the power to make knowledgeable decisions about our on-site catering. In another survey, OpenTable found that the average British person spends over £4k on dining out each year – that’s a quarter of some people’s annual income.

 

HAVEN HAS LAUNCHED its own Academy to train chefs for its 40 plus holiday locations.

 

EATING OUT
The study also revealed that Brits eat out 1.5 times on average per week and spend about £53 per meal. We are now seeing the evolution of industry trends, fuelled by the population’s growing appetite for eating out.
Increasingly, all-day eating is becoming the norm. Set meal times are a thing of the past – people want to be able to grab a bite to eat at any time of the day in a casual and informal environment.
Why limit yourself to just on-site customers when you can build a reputation and extend your reach throughout your geographic area. South West Holiday Parks teamed up with an award-winning Devon restaurant business as part of an overhaul of its leisure facilities at Coast View Park. The new ODE&Co restaurant welcomes park guests as well as the general public.
Visitors to the 120-seat venue can enjoy sour dough pizza cooked in a wood-fired oven from an open kitchen and prepared with impeccably sourced ingredients including organic flour and 100% buffalo mozzarella from Laverstock farm in Hampshire.
ODE&Co also takes advantage of the fresh seafood available on its doorstep, serving local catch, crab, lobster and grills. Locally sourced beverages include craft ales from Two Beach Brewing Co, organic and bio dynamic wines, local ciders on draft and soft drinks.
The restaurant has panoramic views of South Devon coast from the newly created inside and outside seating areas. The restaurant will also offer take away and delivery services using electric vehicles.
Catering to a wide range of budgets and tastes can create challenges for operators – particularly when you’re looking after diverse needs and expectations on the same site, from campers in tents to guests in luxury holiday lodges.
It’s an issue they recognise at the award-winning Tyddyn Isaf Camping and Caravan Park in Dulas, Anglesey.
The Anglesey campsite has been owned and operated by the Hunt/Mount family for 45 years. Long before a restaurant was created on site, however, food was still on offer, thanks to a very forward-thinking purchase of a pizza oven.

 

SERVICE WITH A SMILE is always appreciated. Pic. Golden Sands Holiday Park.

 

While guests can enjoy a casual meal in the restaurant, there are also options available for those who want to dine alfresco.
Thinking outside the box and a firm believer in supporting local businesses, Tyddyn Isaf partnered with The Great Orme Brewery to create their own range of four local ales and a craft lager.
Catering surely is a complicated business. Add to those complications the challenge of recruiting and retaining good staff and you will know that making money through on-site catering is not for the faint-hearted.
Hospitality and catering professionals met recently to discuss apprenticeships and their role in reducing the severe people and skills crisis in hospitality and catering. The common issues were recruitment and ensuring a path of continuous professional development.
Food prices have gone up at their fastest rate in nearly 30 years - but there is worse to come, experts have warned.
Soaring food costs and the energy bill crisis drove inflation to 5.4% in the 12 months to December, up from 5.1% the month before, in another blow to struggling families.
The last time inflation was higher was in March 1992, when it was 7.1%. And with gas and electricity costs set to rise further in the spring, analysts predict it will reach that level again.
As one of Britain’s leading family holiday companies Haven own and operate 40 award-winning family holiday parks throughout England, Scotland and Wales. Haven appear to be opting for do-it-yourself solutions, covering their catering bets with options for extreme ends of the food chain.
Holidaymakers heading to Lincolnshire’s coast could have another option for their meals with a number of jobs being advertised at a Burger King in a holiday park.
Numerous jobs are being advertised for roles at a restaurant in Mablethorpe - but the fast food chain is yet to confirm whether it will be being built.

 

ENSURE FIXTURES and furnishing suit your target market and menu offering. Pic. Hubbox

 

HOME GROWN
Haven is also introducing an opportunity for budding chefs to receive on-the-job skills and experience training as part of its new Haven Chef Academy.
This new training academy will provide fundamental learning experience for 200 specially selected trainees who will be inducted into an 18-month development programme with access to world class kitchen facilities, working alongside professional chefs as well as having a personal talent coach and mentor. Once initial training is completed, trainees will be placed at one of Haven’s coastal parks across the UK to embark upon priceless on-the-job training.
“This is a fantastic opportunity for anyone who is eager to get into the food & beverage industry,” said Anne Blyth, Talent Director at Haven. “This carefully curated programme will be hugely beneficial to all those selected, giving applicants the tools they need to begin a fantastic career and get that essential on-the-job training which is very hard to come by these days”.
Successful applicants will start their time at Haven Chef Academy with an initial accelerated eight week learning programme that will provide them with a sound start into the industry with several tailored masterclasses and live demonstrations leading into an on-the-job learning structure. The selected trainees will be lucky enough to be earning whilst learning at one of the best places in the leisure industry – plus they will gain a professional industry recognised apprenticeship qualification through Haven’s training partner Lifetime.

 

TAKE A REGULAR STOCK CHECK of your restaurant offerings to ensure it is suiting your customers. Pic. Cofton Holidays.

 

“Emerging out of several lockdowns where the appetite for jobs have been slim, this is an immense opportunity for those who are struggling to get back into the hospitality industry,” said Joe Hurd, celebrity chef and Lifetime Ambassador. ”These opportunities are hard to find and as no prior experience is needed applications are open to all who are hungry to start their culinary career and gain from the expert tuition on offer.”
WITH millions of British holidaymakers heading for holiday parks in the UK this year, one of the major attractions for most visitors was that the cooking would be done for them. Catering is the vital ingredient of the holiday park business menu.
From high-class restaurants to family-friendly pizza cafes, the choice on offer at many locations is vast. Quality food and good surroundings are key to the restaurant enjoyment factor with staff service and excellent menus par for the course in these competitive times.

 

 

Quality Street

Pathfinder’s clients can select everything from the size, the layout, the external finishing and the internal furnishings of the lodge.

Pathfinder’s clients can select everything from the size, the layout, the external finishing and the internal furnishings of the lodge.

Quality Street

Research has revealed that Brits spend on average, 15 per cent of their income on leisure activities including holidays - totalling a whopping £8.3bn per month. Conducted by YouGov, the survey of 2,061 adults also found that all Brits, irrespective of age and gender, prioritised experiences over material goods.

No wonder then that the drive towards high quality holiday accommodation in the last two decades has seen real innovation in the holiday park sector. For many years the humble caravan dominated the holiday parks market but cabins and lodges continue to grow their market share. Cabins and lodges are known to attract longer let periods than caravans, typically being very popular in the ‘harder to let’ shoulder months outside the peak season.

Whatever your preference, we can all agree that investing in high-value holiday accommodation makes sound business sense for park owners and operators. Because of their extended season appeal, it is imperative that lodges are well-built and insulated. Leading lodge manufacturer, Pathfinder Homes, recently boasted that on average, their lodges are 20 per cent better than the British Standard. Pathfinder’s typical build offers a minimum of 100mm thick insulation to the external walls and the floor with the roof boasting 200mm. This, in hand with a rated appliances, argon gas filled windows, low energy lighting and many other features means the lodge is not only kind to the environment but these changes add up and keep the average running costs down too.

NO COMPROMISE  “Unlike a traditional bricks and mortar home, where you would be expected to compromise on at least a few of your desires, choosing a park home or lodge can open doors you never even knew existed – excuse the pun!” comments a spokesperson for Pathfinder. Pathfinder’s clients can select everything from the size, the layout, the external finishing and the internal furnishings of the lodge. Each customer is offered a blank canvas to start with, or they can choose from a preselected, standard design. The design studio presents a tangible design experience – so they can touch and feel the fabrics and virtually walk through the lodge before it is built. Leading lodge and holiday home manufacturer, Victory Leisure Homes has just launched its brand new model for 2017, which allows customers to create their own design, specified to their personal tastes from a list of 10 optional extras.

For nearly 60 years Pathfinder Homes has been a pioneering manufacturer of luxurious residential park homes and holiday lodges.

For nearly 60 years Pathfinder Homes has been a pioneering manufacturer of luxurious residential park homes and holiday lodges.

HOME FROM HOME  The Echo comes in four sizes and room configurations – 36ft, two or three bedroom; 33ft, two bedroom, and; 28ft, two bedroom – and boasts a host of standard features, as well as an extensive list of extras including central heating, double glazing and integrated appliances. Standard features include, among others, Sandstone aluminium cladding, lounge electric fire, uPVC single glazed windows, USB sockets to all bedrooms and lounge, panoramic large front windows and Victory’s own design SoCozeee mattresses. The Echo is Victory’s first mid-season launch since 2015 when the company unveiled its popular model, the Sandhurst, to the industry. However last year, the company took a step back from launching a mid-season model, amid rising sales for its existing range.

Peter Nevitt, Managing Director of Victory Leisure Homes said: “In 2015/2016 sales across the range were flying, so we decided not to launch a mid-season model. “But since then we have expanded our manufacturing capacity significantly, meaning we are able to accommodate an extra, midseason model, which is why we’re delighted to be launching the Echo in 2017.”

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