Magnificent Seven

Magnificent Seven

magnificent 7 main pic

Less than two miles away from seven of Newquay’s world famous beautiful golden sand beaches, Hendra Holiday Park aims to offer something for everybody. Located in glorious countryside, just outside Newquay in Cornwall, with 80-acres of landscaped parkland, Hendra welcomes approximately 1,000 to over 3,500 people a night during the peak season, in a range of accommodation options, including camping, touring, glamping, holiday homes and lodges. It may come as a surprise to many that for such a large park, Hendra has been owned and operated by the same two families for over 47 years. Hendra was started in 1972 with just camping and touring but grew and grew as time went on and now has over 300 luxury holiday homes of different types, sizes and styles and over 600 pitches ranging from standard grass ones to super ones with water, electricity and cable tv connections. Family holidays are Hendra’s passion. The second and third generations of the Hyatt and May families are both involved with the day-to-day running of the Park and the fourth generation are small children themselves. The families live nearby, and with everything, including administration, located on the Park this makes the day-to- day running of the business very efficient. Hendra’s guests span several generations too, many have been coming to Hendra since they were young children and now bring their children and grandchildren to the park – so they have grown with the business. Hendra is passionate about sustainable tourism and is committed to protecting the Cornish heritage and landscape by making sure providing family holidays has no impact on the environment!

SOLAR FARM
Hendra has its own solar farm, which provides over 70% of electricity to the Park, and two Biomass boilers which heat the Oasis Fun Pool using locally sourced wood chips. Hendra’s commitment to being a sustainable business has been recognised with the Gold Award for Sustainable Tourism at the 2016/17 Cornwall Tourism Awards, building on the ‘Winner of Winners’ award at the Cornwall Sustainability Awards in 2011. Hendramagnificent 7 pic 6 not only has great accommodation and a wonderful location, one of the things that keeps guests coming back are the facilities. The Oasis Fun Pools are one of the main attractions of staying on the park. The indoor pool has a river rapid ride to take your breath away, water cannon and geyser for a real soaking, then get drenched under the giant tap, fountains and waterfalls too.
There are three water flumes, the fast and furious high-speed aqua whiz flume, the exciting wet & wild 265ft super flume, and the fun for all gentle fun slide! There’s a brilliant toddlers’ pool for safe water splashy fun with a slide, squirty creatures, and lots of warm water to splash about in! In the summer months the outdoor pool is open, a perfect place for cooling off, with sun loungers around the pool for relaxing in the sun – bliss! There’s so much to do for kids, so t hey won’t be bored. The indoor play centre Henry’s Play Loft will keep little ones occupied for hours, a skate and scooter park for older kids to enjoy their skateboard or scooter in a safe environment, an outdoor gym, a play park and indoor amusements too. Families love the Hendra Safari Train, which goes around the park each morning. Hendra has a range of dining options, the terrace bar and restaurant is open early until late, and a coffee bar offering hot and cold drinks and snacks. There’s a fish and chip takeaway for a traditional seaside supper, or Mario’s Pizzeria for freshly baked pizzas served in its Italian themed restaurant or as takeaway. Both have outside seating, which overlooks the children’s play area. The fun doesn’t stop when the sun goes down. Lots of evening entertainment make a night in our Venue cabaret club a must. The evening starts with mascots Henry and Henrietta Hippo entertaining the kids and then the holiday favourite bingo, followed by live acts on stage including comedians, theme nights, variety acts, game shows, bands, karaoke, talents shows, illusionists and more. Hendra has won many accolades, in 2018 alone it scooped AA Platinum Award ‘elite park’ 5 Pennant rating, Gold 5 Star Visit England ‘exceptional’ quality grading, two South West in Bloom Awards, a Gold award for Tourism and Leisure category, The Bruford Cup for Best Horticultural Display, Platinum Loo of the Year Award and the Hoseasons Diamond Award. The awards show the Park's commitment to excellence as a top destination for family holidays.

MAKING A DIFFERENCE
magnificent 7 pic 3Hendra chooses a charity each year to raise money for, and guests kindly donating an optional 50p on each booking. This is small change but makes such huge difference and last year, together with collecting tine on the park, raffles and other fund raising events Hendra raised a record-breaking £13,398 for Macmillan Cancer Support. This year the chosen charity is the Alzheimer’s society, which is the UK's leading dementia support and research charity. Another way Hendra’s guests help to make their stay green and sustainable is by ‘freecycling’ a facility provided on the park so they can leave behind unwanted holiday items like beach toys, windbreaks and BBQs at the end of their break for other guests to enjoy. The park actively encourages guest feedback, via surveys, reviews and social media, which is always valued and responded to. It’s vital to continue to make Hendra the holiday destination for future generations too, so it’s important to keep improving, developing and maintaining the Park, whilst being sustainable. It is a challenge, but one that’s relished by owners and staff.

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All Inclusive

All Inclusive

All inclusive main picWhen it comes to accommodation, the ‘one size fits all’ philosophy is long gone, as parks now strive to provide bespoke options to suit all tastes and clientele. Today’s holiday parks are more inclusive than ever before. With a vast selection of accommodation and activities now available to choose from, it’s no wonder that an increasingly broad clientele of people are opting to holiday close to home. Parks up and down the country are expanding their horizons when it comes to accommodation, with most offering a good range of options for families with small children, teenagers and young couples as well as the older generation. And what’s more, it’s a shift that’s paying off, with more and more parks reaping the financial rewards. Henry Wild, of Skelwith Fold caravan park in the Lake District, says that new ways for guests to stay on parks are helping to ensure bookings and drive down the average age of visitors: "About a decade ago, many park industry commentators became concerned at what they saw as an increasingly mature market of visitors and holiday home buyers. Their conclusion was that without new blood being drawn in, numbers in these sectors would be sent on a downward trajectory. "What they didn't foresee was a combination of factors, which has led many younger couples and families to become familiar with the park product, helping to underpin this industry's future.”

BANG ON TREND
Leading the way has been glamping in all its different forms. What began as a type of accommodation characterised by quite basic timber huts has now evolved into a sophisticated and often luxurious staying option for people seeking a new holiday experienceIn addition, park-based glamping holidays are being increasingly featured in the media where they are often described as ‘cool’, and highlighted as a much more exciting type of escape than a hotel or rented cottage. "Often these types of accommodation attract younger generations, and we see plenty of evidence of this with those booking our fully equipped safari tends and top-end glamping modules based on the Swift S-Pod,” says Henry. "Motorhomes are also very much on-trend with younger holiday guests, and last summer we saw a rise of eight percent in the number of motorhome bookings compared with the previous year, with the result that motorhomes now occupying almost half of our touring pitches.” Henry goes on to explain that the continuing confusion surrounding what Brexit will mean for travel in Europe next year also appears to be driving UK holiday makers to play it safe and holiday closer to home.

CLOSE TO HOME
All inclusive pic 5"Another factor which couldn't have been predicted a decade ago, and which has also broadened the appeal of parks to new markets, are concerns over Brexit and the accompanying fall in the value of the pound .which has driven up the cost of holidays overseas,” he comments. "Combine this with a series of spectacular summers in recent years, and many people are now questioning whether a UK holiday might offer more fun and a lot less stress than going abroad. The superbly high standards of modern holiday homes reinforces the argument, and makes a pretty persuasive case for owning a holiday home in this country.” According to holiday park owner and operator Bridge Leisure, the uncertainty surrounding Brexit is already having a positive impact on UK staycations. Their advance bookings for 2019 have seen a 30 per cent increase across their nine parks, with Ashbourne Heights in Derbyshire already up by 150 per cent on the same period last year. CEO Andrew Howe believes they are definitely benefitting from the Brexit effect, he said: “Staycations are becoming increasingly popular anyway but with the lack of clarity around what a deal or no deal Brexit means for travellers, people just want to avoid any nasty surprises and seem to be opting for a UK holiday instead.” To meet the demand, Bridge Leisure are continuing to invest in their accommodation options, to ensure that they are hitting the spot when it comes to their customer’s expectations. “Staycations are becoming more and more popular, so the various types of accommodation continue to evolve and develop to meet what the customer is looking for in all sorts of shapes, styles and sizes,” says Andrew.

GROWING DEMAND
“You only have to look at the popularity of lodges with hot tubs to see that the demand is still there and growing.” He adds: “Above all people are looking for experiences, good quality and choice. They are also looking for something a bit different which you can’t get everywhere like our two storey safari lodges. They are very popular with families and provide a sense of adventure with the added touches of luxury.” The group recently invested in Safari Lodges at Trevella Park in Crantock, Ashbourne Heights in Derbyshire and Hedley Wood near Bude, to offer guests the ultimate glamping experience. Set over two floors, each lodge features a spacious double bedroom and a second bedroom on the upper floor, as well as a fully equipped kitchenette with hob, microwave, fridge and sink, and WC with shower. The lodges also boast an outdoor hot tub with a large porch and parking. Andrew believes that today’s guests have ever increasing expectations but as ever cleanliness is king: “Generally our guests are looking for a home away from home experience with all the added comforts. We offer ready erected tents to minimise stress and packing and en-suite touring pitches for added comfort and convenience. It’s the extra touches which can make the difference.”

TOP FORM
Dorset’s Ultimate Beachside EscapeIn terms of maintaining a high standard of accommodation on their parks, Bridge Leisure have a dedicated on-site team who carry out regular checks and keep everything in tip-top condition. “There isn’t really a hard and fast rule for when accommodation should be replaced. Different types will have different life cycles,” says Andrew. “We have an annual refurbishment programme across all of our parks and this year we are investing over half a million in new units. We want to make sure customers have a choice of different accommodation to suit different requirements and budgets.” For park owners that are looking to invest in new accommodation, choosing the right supplier is a key decision. A good supplier is easy to deal with, consistent, reliable and provides quality products and suitable prices. In turn, this helps you to focus on your park and deliver a high-level of service to your guests. An average supplier can, at best, take up your valuable time and, at worst, can cause a knock-on effect that impacts your service, guests and profit. “When choosing an accommodation supplier I’m sure top of most people’s lists will be value for money, quality and innovation,” comments Andrew. “But in addition, we look for suppliers who understand the demands of our business and deliver within agreed timescales.”

LIABILITY RISK
From an insurance point of view, the potential for an insurance claim to arise is ever present, even on the best run holiday parks. Identifying and managing the risks associated with all types of park-owned accommodation units relies upon a park carrying out regular and thorough risk assessments. The demand for high-end accommodation and luxury facilities such as hot tubs continues. Apart from the extra operational demands of these facilities, they can increase risk and as such may have insurance implications. “It is all too common for a liability claim to arise in respect of park-owned units,” explains a spokesperson for Compass Insurance. “For example, steps, beds, showers, baths, hot tubs and wet surfaces are associated with slip, trip and fall claims. Park owners will also understand that carbon monoxide poisoning can pose a life-threatening risk to customers staying in various types of accommodation units and of the need to ensure that the necessary detectors are in-situ.”

NO SHORTCUTS
All inclusive pic 3There is no shortcut to risk assessing each and every park-owned unit onsite. The risks associated with a caravan holiday home or lodge will differ from those associated with a glamping pod, which will differ still to those associated with a tepee, safari tent or ready tent. Parks should ensure that all park-owned accommodation meets relevant regulatory safety requirements. This is also required by the Policy wording. Subsequently, units should be kept in good condition and it is crucial that records of all operating procedures, maintenance, checking and cleaning are meticulously documented and kept readily accessible. The Compass spokesperson warns: “If a park cannot prove, using up-to-date and documented evidence, that it has taken all reasonable steps to minimise health and safety risks, it may be impossible for an insurer to defend a liability claim. The park could also end up in trouble with the HSE!” According to Compass, the type of cover and the cost of insurance will vary according to the type of accommodation on a park. This is relevant to the risk presented. For example, it may be more expensive to insure a pod with a wood burner than one without, simply because there is more likelihood of a fire-related incident where a wood burner exists. Premium costs will also vary depending on the number, variety, age and value of the units requiring cover. “Insurance can be expensive so while it is very important not to underinsure, over-insuring won’t help either! In this regard, maintaining an accurate valuation of park-owned accommodation is vital,” advises the spokesperson. “The value of accommodation should be reviewed on an annual basis, but policies can and should be amended mid-term too if new units are purchased or sold. It is important to keep your insurer informed about investment and development throughout the year so that they can ensure your policy is fully up-to-date.” To keep things as simple as possible, park owners would be wise to choose a specialist provider that can cover all of their park-owned accommodation under a single policy avoiding issues, should a claim occur, over which provider is responsible.

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COMPANY CONTACTS

BRIDGE LEISURE
Tel. 01908 067 900
www.bridgeleisure.com

COMPASS
Tel. 0344 274 027
www.compassinsuranceservices.co.uk

FAIRVIEW LODGES
Tel. 01327 349297
www.fairview-lodges.com

SKELWITH FOLD CARAVAN PARK
Tel. 015394 32277
www.skelwith.com

 

 

The Extra Factor

The Extra Factor - Title Pic

The Extra Factor

Under new ownership at Scottish resort…

Summer has seen the launch of a substantial investment project at Callander Woods Holiday Park, following its acquisition earlier this year by Wood Leisure. Located in the popular tourist town of Callander, the Scottish holiday park is at the Eastern gateway to the Trossachs National Park and the dramatic Loch Lomond. It is also on the Rob Roy Way and the Birds of Prey Trail and is close to the famous Bracklinn Falls and the stunning Loch Katrine – meaning holiday makers can enjoy a great range of activities in the area. Within the upgrade plan, the majority of older static caravans have been upgraded to meet the high standards set within the holiday park group. In addition, brand new 2018 caravan holiday homes were introduced to the park. Boasting an airy open plan living and dining area, spacious double bedrooms, modern kitchen and ample storage space, these modern homes are providing luxurious holiday experience to families from the UK and beyond. To meet the ever-rising demand in glamping and camping in Scotland, brand new camping pods have been installed on the park sleeping up to four and up to six people. These pods are fully insulated and come complete with a small fridge, microwave, toaster and kettle. They are well suited to couples and families looking for a little break in nature away from hustle and bustle of busy cities.

FURTHER INVESTMENT

The Extra Factor 4The park is set to benefit from further investment as Group’s Operation Manager Bruce Thomson explained: “We are excited to be upgrading facilities at the park. We will create 10 new fully serviced pitches with new state-of-the-art touring bollards as well as increasing the number of hard standing pitches available for use throughout the Winter months. “We would like to welcome families from Scotland and beyond to come and make this park their second home,” adds Bruce. Guests seem to have appreciated the makeover. This is what Steven said in his review on TripAdvisor having stayed at the park in July: “Having only stayed at Lomond woods holiday park before we were sceptical about trying somewhere new. But were we delighted with our stay in Callander. “We were greeted by Cameron, really friendly and he explained all about the park and the area. Our caravan was brand new and it was perfect, stocked with everything you could need. “The park is large and the caravans are sited in a lovely spot at the back of the site, really quiet and peacefully, perfect for a relaxing stay. We travelled into Sterling on the bus which stops just outside the park, also travelled to the safari park which is just a short drive from the park. A wonderful site that we will visit again, good luck and best wishes to the Wood family on their new site.”

PARK ROOTS

The Extra Factor 5Some of touring guests have chosen to put down roots at the park. This is what a lady called Lynn said in her review on TripAdvisor after she stayed at the park in July: “We came here for two weeks in a tourer and loved it so much that we bought a static from the new owners. The site is extremely clean and well ran. The shower block is lovely and lots of showers so u don’t have to queue. The play is wonderful for the kids - they had a ball. I would very highly recommend this caravan park, you will come back again and again. Within the proposed plan for 2019, in line with other Wood Leisure holiday parks, the family are enthusiastic to extend the opening at Callander Woods to give holiday guests greater flexibility. They will be adding ten extra weeks to the holiday year and remain open until the end of December, instead of closing for the season in mid-October. Wood Leisure is a family-owned holiday park group that has been welcoming visitors from the UK and beyond since 1981. Committed to maintaining and upgrading their holiday parks to meet customer expectations, Wood Leisure’s efforts have been recognised with a number of awards including ‘Family Business of the Year’ at the Scottish Outdoor Leisure Awards, Best Caravan Park Group and Best Glamping to name just a few.

Callander Woods Holiday Park
Tel. 01250 878123
www.woodleisure.co.uk/our-parks/callander-woods

AT A GLANCE

Location: Stirling Rd, Callander FK17 8LE
Season: March - December
Accommodation: Caravan rental, glamping, touring and camping pitches, residential park homes, lodges.
Amenities: Bar and bistro, small shop, children's outdoor play area, salmon and trout fishing, dog walking area, cot hire and high chair hire, laundry facilities, putting green, heated pool from March to October. Attractions: Nearby historic castles, swimming pools, Red Kite nature reserve, golf, fishing, Adventure Planet, children’s activities.

Crowds Flock To Popular Caravan Events

Crowds Flock To Popular Caravan Events

Thousands of visitors descended on The Lawns and Beaulieu shows this September.

Thousands of visitors descended on The Lawns and Beaulieu shows this September.

The Hull and East Riding of Yorkshire Caravan Manufacturers’ Association (HERCMA) held their annual events at The Lawns and Beaulieu in September attracting thousands of enthusiasts and buyers from across the UK, eager to see the season’s newest models.

There was plenty to see at both shows with over 150 holiday homes, lodges and park homes as well as over 130 touring caravans. In addition to the caravans there were plenty of other suppliers and service stands selling decking, awnings, caravan movers, and insurance, and there was a large accessories shop within The Lawns Centre.

Entertainment at The Lawns saw clowns, face-painters, balloon modellers a local orchestra and a roaming jazz band as well as a small fun-fair. Beaulieu saw face-painters and a magician. Details of next year’s shows at The Lawns and Beaulieu will be released soon.

Visit the website www.lawnsandbeaulieushows.com for more information.

Show Season Gets Underway

Show Season Gets Underway

A busy line-up of trade shows and exhibitions awaits the holiday parks industry this autumn. Spanning all aspects of park life, from lodges and caravans to outdoor play and even hot tubs, there are a number of dates for your diary throughout September and October. Here we bring you a shortlist of the must-attend industry shows and event and we reveal what you can expect at each one...

2016 CARAVAN EXTRAVAGANZA WEEKEND

caravan
September 3 & 4, 9am – 5pm
The Lawns, East Yorkshire HU16 5SQ
The annual Caravan Extravaganza Weekend at The Lawns in Cottingham, run by the Hull and East Riding of Yorkshire Caravan Manufacturers’ Association (HERCMA), is one of Britain’s biggest caravan exhibitions in the UK and is the first place where members of the public can view the new season’s models. More than 22,000 visitors from all across the UK are expected to attend the two-day event in the University of Hull’s grounds. In addition to more than 140 touring caravans, 160 caravan holiday homes, lodges and park homes, close to 50 other companies will display products and feature services ranging from awnings to decking, verandahs and motor movers.
www.lawnsandbeaulieushows.com

 

LANDSCAPE 2016 landscape

 

September 13 & 14, 10am – 5pm
Battersea Park, London
Landscape 2016 is the only trade event dedicated to qualified landscape designers and contractors, architects, local authority landscaping professionals, facilities managers and interior designers from all over the UK and beyond. It is a platform for them to network and source market leading products to use in high end projects worldwide. From country homes to city apartments, from urban lofts and public spaces to luxury hotels, the indoor-outdoor phenomenon affects all types of living spaces. With weather proof rugs, outdoor kitchens, showers on the terrace and sofas in the garden, the indoor spirit is flowing through outdoor spaces and creating a new focus for architecture and technology. Landscape is delighted to host an entirely free seminar programme of international standing with some of the most prestigious names in the industry featuring over 70 different speakers.

www.landscapeshow.co.uk

 

LEISURE INDUSTRY WEEK

LIW

September 20 & 21, 9am – 5pm

NEC, Birmingham, B40 1NT

 

There will be a strong play element at Leisure Industry Week (LIW) this year, with a dedicated education stream, an outdoor play showcase area and partnerships with the likes of Fit for Sport, Interfun and Attractions Management. Organisers have promised a strong focus on education, offering practical insights into how play businesses can boost commercial performance. Delegates can attend seminars on branding, market diversification, safeguarding and training needs, as well as discussing the importance of play to all ages. Play operators will leave LIW with knowledge that will ultimately help to increase revenue and drive down costs.

www.liw.co.uk 

 

HOLIDAY CARAVAN 2016

 

September 23 – 25, 10am – 5pm Hides Field,HOLIDAY

Beaulieu, Hampshire SO42 7ZN

Every year, the Beaulieu estate in the New Forest plays host to the largest display of brand new caravan holidayhomes, lodges and park homes in
the south of England. As well as the wide selection of caravans, there will be numerous other exhibitors featuring associated products and services, ranging from decking and soft furnishings to finance and insurance. Many holiday and residential parks will have stands, both within manufacturer displays and the central area, along with leading distributors of
holiday homes.
www.lawnsandbeaulieushows.com

 

HOT TUB LIVING EXPO

 

October 24 & 25, 10am – 5pmtub

NEC, Birmingham, B40 1NT
Making your holiday park or facility stand out from the crowd can be easy when you can add additional features such as hot tubs, saunas, swimming pools and other outdoor living products.
Hot Tub Living Expo 2016 is the best place for you to meet with quality companies and distributors and benefit from trade deals and offers. With an exclusive VIP evening on 23rd this event will allow you to find new products to improve your facility. Additionally there will be experts on hand to offer advice on how to maintain and run your new additions in the most cost effective and economical way.
www.hottublivingexpo.com

 

UK POOL & SPA AWARDS

 

October 24, 7pm until latepool
The Vox, Resorts World, Birmingham, B40 1PU Ticket price £50 +VAT (Includes arrival drinks, dinner and entertainment).
The independent UK Pool & Spa Awards showcase the very best of the companies involved in the provision of water leisure in Great Britain. A highlight of the awards is the presentation of the Holiday Park Pool of the Year Award – a hotly contested category, which celebrates the outstanding facilities at parks across the country. The prize-giving event will begin with a business networking style drinks reception, followed by a two course buffet dinner and entertainment. Tickets for the business networking style prize-giving event are now available to book online. With limited seats available, early booking is advised.

www.ukpoolandspaawards.co.uk

 

SALTEX 2016

 

November 2 & 3, 9am – 5pm saltex
NEC, Birmingham, B40 1NT
With three large halls containing many of the major players from across the industry, SALTEX 2016 is the ideal place to see products and services which could improve the daily operations of holiday parks. The exhibition will see a plethora of exhibitors representing the likes of play equipment and services, turf maintenance equipment, fencing and landscaping, sports surface design, research and consultancy, seeds, turf, aggregates and treatments, and facilities services management. Visitors can also expect to see new products being unveiled, new unique services and some exciting guest appearances on the exhibitor stands.
www.iogsaltex.com

Great Expectations

Great Expectations

Often seen as an upmarket alternative to caravan or camping holidays, a lodge stay is designed to offer holidaymakers luxury and quality. Pic: Pinelog.

Switched on holiday park operators must step up to the perpetual plate of not just meeting but exceeding guest expectations.

Quality accommodation, combined with flexible booking and strong availability, is not just recommended – it is imperative. From top-end lodges to more value-based options, holidaymakers aren’t just happy to be away on holiday any more – they demand much, much more than they have at home.

In a bid to stay ahead in a highly competitive market, the drive towards high quality holiday accommodation, over the last two decades, has seen real innovation in the holiday park and lodge sector, as developers and manufacturers strive to innovate.

While there is no doubt that lodges have a higher capital cost than traditional caravans, the higher return on investment can be considerable.  As a starter for ten; cabins and lodges attract longer let periods than caravans, typically being very popular in the ‘harder to let’ shoulder months outside the peak season. On the flip side, because of this extended season, it is imperative that lodges are well-built and insulated.

Pinelog has been manufacturing lodges for more than 30 years. The company produces lodges well in excess of BS3632:2015, which translates into trouble-free ownership and low running costs for its customers.

“As manufacturers and operators of two award-winning parks of our own, we have a unique insight into what makes a good holiday lodge, both from the holidaymaker and park owner’s point of view,” explains Pinelog’s Paula Skelton. “Our warm and hard-wearing timber interiors are perfect for low maintenance holiday letting."

From top-end lodges to more value-based options, holidaymakers demand better than they have at home. Pic: Omar Group.

From top-end lodges to more value-based options, holidaymakers demand better than they have at home. Pic: Omar Group.

Recognising the increasing demand for high quality holiday lodge parks in the UK, the Omar Group has recently launched a new franchise opportunity for landowners to create their own holiday lodge park. Through the Boutique Lodges, Holidays by Omar franchise, owners will be guided by the expertise of the Omar Franchising team to provide high quality holiday accommodation and service levels to holiday makers, from site development to park operations.

Using a business franchise model, which provides a blueprint covering every aspect of running a business, the owners will benefit from an increased likelihood of success for their new park venture, particularly when compared to new entrants in the market looking to start up independently.

Franchise owners will have exclusive access to two websites, which will help them to run a successful business. The public facing website will sell all the features and benefits of their holiday park, driving visitors and bookings. The second website, dedicated to franchise owners, will provide essential operational information and access to a valuable expert panel of suppliers and services. Meanwhile the Boutique Lodges partnership with Hoseasons will provide a personal approach, offering expert advice and support every step of the way, helping to develop a product offering that maximises each owner’s investment.

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Show Visitors Spoilt For Choice

The World of Park & Leisure Homes Show took place at Stoneleigh Park in Warwickshire in June.

Above: The World of Park & Leisure Homes Show took place at Stoneleigh Park in Warwickshire in June.

Show Visitors Spoilt For Choice

Visitors from across the country descended on Stoneleigh Park in Warwickshire last month to visit the 2015 World of Park & Leisure Homes Show – the biggest in the show’s history.

With over 50 homes on display from some of the UK’s major manufacturers in the leisure lodge and park homes industry, the visitors were spoilt for choice at the four day outdoor exhibition.

The feel good factor was evident among exhibitors and the trade preview day was an ideal opportunity for park owners, site managers and others working within the industry to visit the show ahead of the general public.

As in previous years, the 2015 show was a one-stop-shop covering all aspects of park life. A varied selection of exhibitors were on hand to offer expert advice and guidance on choosing the right park and the right lodge or park home to fit any budget.

Omar Park Homes celebrated its 50th year in business with a cake cutting ceremony and drinks reception.

Above: Omar Park Homes celebrated its 50th year in business with a cake cutting ceremony and drinks reception.

A highlight of this year’s show was a pop-up holiday park created by park and holiday home specialists Pathfinder Homes. Located at the main entrance to the show and aptly named the Pathfinder Garden Quarter, the area was equipped with aweinspiring gardens, luxury lodges and a courtyard, and featured some of Pathfinder’s most popular lodges – The Summit, Keeper’s Lodge, Meadow View and Country Retreat. In fact, The Summit lodge was voted ‘Ultimate Lodge of the Year’ at the show for its innovative design and evolutionary detailing.

Mike Wills, Pathfinder Homes MD stated: “We are delighted to have won the Ultimate Lodge of the Year Award for the third consecutive year. The industry is experiencing such an exciting period and we are proud to continue to innovate the standard.”

Meanwhile Omar Park Homes celebrated its 50th anniversary at the show with a special cake cutting ceremony and the launch of its brand new park home – ‘The Anniversary’.

Aside from lodges and park homes, there was plenty of information and advice on refurbishment, maintenance and of course those must-have little luxuries such as spas and hot tubs.

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World of Park & Leisure Homes Show
Tel. 01789 491451
www.parkhomeandleisure.co.uk

Don’t Slip Up

Don’t Slip Up

Be sure to choose an insurance company that structures cover around your needs.

Be sure to choose an insurance company that structures cover around your needs.

Recent times have highlighted the need for robust insurance protection as climate change brings unprecedented challenges to the UK holiday park sector.
We have not yet witnessed a re-run of the disastrous 1987 storm but we are seeing a rise in the frequency of significant flooding and storms across the country. We have also seen the effects of earlier than anticipated and prolonged winter periods.
Holiday parks offer a unique blend of risks to the insurance market and choosing the right partner can be the difference between success and failure in the event of a catastrophe. Parks are, by their very nature, exposed to the elements, presenting challenges to the insurance market.
Lorica Insurance Brokers specialise in the leisure sector, providing individual solutions for the protection of property, income and legal liability to employees and visitors. Stefan Puttnam, executive director at Lorica explains: “When considering risks to a holiday park we tend to concentrate on the core facilities and what would happen were they to suffer loss but, just as important, is the interdependent relationship between this and the guest accommodation whether it be holiday homes, chalets, lodges or caravans. Losing one will impact on the viability of the other ultimately leading to lost revenue.”
He adds: “There are many complex and supposedly sophisticated ways to arrange cover but the simple fact is that nothing beats a straightforward conversation based around ‘what if’ scenarios. Every business is different, so when it comes to insurance, it’s not a case of one size fits all.”

MIND THE PITFALLS

Coast Insurance stress that insurance doesn’t just protect against small accidents, losses or theft, but it could save a huge financial bill in the event of something beyond control.

Coast Insurance stress that insurance doesn’t just protect against small accidents, losses or theft, but it could save a huge financial bill in the event of something beyond control.

Stefan urges holiday park owners to insist upon your insurance advisor not accepting any policy warranties or conditions precedent to liability within the contracts of the insurance they arrange for you. These restrictions are particularly dangerous as they will require you to do, or not to do certain things. Failure to comply can result in policy cancellation or refusal to pay a claim despite the fact that the breach may bear no relevance to the claim itself. They should be avoided at all costs.
Basic level cover falls under the banner of Increased Costs of Working, which merely provides protection for additional expenditure reasonably and necessarily incurred after a loss. However, park owners should be made aware that there will be no cover to meet lost revenues.
Stefan says: “Like anything, there needs to be a balance between peace of mind and the level of premium you are able to expend.
“My advice is to firstly explore your unique exposures before considering the costs. Rash decisions based merely on premium costs could cripple your business. Understand the exposure, establish the cover needed, define the mitigating factors and let your broker sell it to the insurance market rather than the other way around.”
Insurance policies generally contain an overarching requirement for holiday park owners to disclose all material facts to an insurer. Failure to do so can ultimately render the cover void. Whilst it is unlikely to be able to negotiate removal, it is possible to water down the requirement so that in the event of an innocent non-disclosure of a material fact, it will not render the cover void and insurers will meet the claim subject to park owners paying an additional premium.
When taking out insurance, Stefan advises holiday park owners to consider less obvious scenarios – “What would happen if your guests were unable to gain access to their brand new holiday home due to an incident outside the park? What would happen if there were an outbreak of a notifiable human disease?
Ultimately you know your business best, align this to the specialist support of an insurance broker who understands the holiday park sector to put you at the front of the queue to not only survive a catastrophe but thrive where others may not.”

Company Contacts

Lorica Insurance Brokers
Tel. 0844 573 7691
www.loricainsurance.com

Coast Insurance
Tel. +44 (0)1892 784059
www.coastinsurance.co.uk

Wilby Ltd
Tel. +44 (0)1422 358525
www.wilbyltd.co.uk

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