From Proven Investment to New Revenue Streams...

For today’s holiday park operators, growth is no longer just about adding more units — it’s about increasing revenue per guest and creating experiences that drive repeat visits. A strong example of this can be seen at Concierge Camping in Chichester.

Rather than simply expanding accommodation, the team introduced a new concept: premium “daytime living” cabins positioned alongside motorhome pitches. Working with Palmako, the site installed 10 Grace cabins, equipped with kitchens, refrigeration, and bathroom facilities.

The result is a flexible, high-value offering that enhances the guest experience while increasing the value of each stay. This reflects a broader shift across the sector. Guests increasingly expect more than just a place to stay — they are looking for comfort, convenience, and memorable experiences. For operators, this creates an opportunity to attract new audiences, increase on-site spend, and extend the season.

Beyond accommodation, wellness is one of the fastest-growing areas for revenue generation. Facilities such as saunas, hot tubs, and cold plunge pools are becoming key booking drivers, particularly in off-peak periods, helping parks create premium, bookable experiences. At the same time, additions like pergolas, BBQ huts, and covered outdoor areas can transform how space is used, creating social and functional zones that work in all weather conditions.

The key takeaway is clear: successful parks combine proven investments with experience-led additions to maximise value per guest. Palmako is a leading European manufacturer of high-quality timber structures, helping holiday parks deliver durable, design-led solutions — from accommodation cabins to wellness buildings and outdoor living spaces — that turn investment into long-term value.

PALMAKO
01698 426444
www.palmako.co.uk

"They are absolutely fantastic - and probably one of the best purchases we've ever." -Guy Hodgkin, Concierge Camping