HIGH-QUALITY TIMBER ACCOMMODATION & WELLNESS SOLUTIONS

HIGH-QUALITY TIMBER ACCOMMODATION & WELLNESS SOLUTIONS

Palmako, one of Europe’s leading manufacturers of timber structures, helps holiday parks increase revenue per guest through high-quality accommodation and wellness solutions.

From saunas, hot tubs and cold plunges to pergolas, BBQ huts and modern timber cabins, Palmako enables parks to create premium experiences — from wellness zones to flexible “daytime living” spaces — that extend the season and maximise on-site spend.

Built for durability and long-term performance.

Palmako
01698 426444
www.palmako.co.uk

AI FOR HOLIDAY PARKS, CAMPSITES AND HOLIDAY RENTALS

Staff at holiday parks, campsites and holiday rentals now have increasingly more advanced reservation and property management at their disposal that help them process and streamline operations and management.

However, most of the decisions they need to take regarding pricing, booking, or recommendations are still based on their own insights. Maxxton, the enterprise platform for accommodation providers, has been developing data-driven features to support staff in making these decisions.

By integrating a data science team within its core development group, Maxxton is laying the groundwork for business intelligence insights and machine learning. They are also creating intelligent features based on customer needs and insights from various industries.

One notable advancement is dynamic pricing, already utilized in sectors like airlines, rental companies, and retail. This model allows businesses to adjust prices based on customer demand and market conditions. For example, during high-demand periods, prices may increase, while discounts might be offered during slower times to encourage bookings.

By adopting dynamic pricing, companies can enhance revenue compared to fixed pricing models. Maxxton has implemented AI-driven dynamic pricing to determine the optimal rates for different types of accommodation. Its tool forecasts future demand based on actual bookings.

This demand forecasting, combined with a price elasticity engine that measures how sensitive demand is to price changes, helps identify the best pricing strategy—whether the goal is to maximize occupancy or increase revenue. Rates are then automatically updated based on these insights.

The results have been impressive, with RevPAR and ADR both rising by over 11%. But Maxxton is doing so much more with smart features, it automatically reallocates accommodation units to maximise occupancy, driving more bookings while increasing the proportion of preferred reservations.

Additionally, it recommends add-ons based on stay dates, travel party, and accommodation type. Maxxton’s platform has always aimed to enhance staff collaboration. Now, with the integration of advanced intelligence, it empowers both staff and management to make more informed decisions.

Maxxton
020 4578 1490
www.maxxton.com

 

SMOOTH AND INTEGRATED GAME CHANGER

SMOOTH AND INTEGRATED GAME CHANGER

Holiday destinations are being urged to switch Enterprise Resource Planning (ERP) systems to Maxxton Software. Maxxton Software has emerged as a true game-changer in the hospitality industry by changing traditional but out-dated ERP systems into an integrated, all-in-one software solution.

Through its superior technology, Maxxton software keeps empowering businesses with comprehensive software solutions that optimise operations, enhance guest experiences, and maximise revenue potential. With a strong focus on innovation, customer success, and data-driven insights, Maxxton continues to redefine the possibilities within the industry, shaping the future of hospitality one success story at a time.

Holiday destinations looking to make a significant difference to their business with one strategic decision are being invited to switch their Enterprise Resource Planning (ERP) systems to Maxxton Software.

KEY STRENGTHS
One of the key strengths of the Maxxton system is its ability to integrate and seamlessly link various operational areas within the holiday business. Whether it’s reservation management, housekeeping, maintenance, guest communications, or financials, an integrated ERP system enables smooth coordination across departments.

Maxxton Software provides a joined- up solution that serves as the ultimate one-source solution for organisations and stands out for its customer-centric approach. By closely collaborating with holiday parks, such as Roompot, Landal UK, Vacansoleil, and Europarcs, Maxxton has gained deep insights into the industry’s challenges, pain points, and evolving trends.

This understanding has allowed Maxxton to develop an ERP system tailored specifically to the needs of holiday parks, ensuring optimal functionality and operational efficiency. Every part of your holiday destination business is included in a process that is simple, smart, and connective.

SIMPLIFIED SYSTEM
The centralised reservation management is an integrated system that simplifies the booking process for holiday parks. Park operators can efficiently handle reservations, availability, and pricing, ensuring accurate and real-time information. The Content Manager enables holiday park owners and managers to efficiently create, organise, publish, and update content across multiple channels.

You have the option to link media, descriptions, available channels, rentable conditions, add-ons etc. for editing or adding the content to dashboards. The Revenue Manager is an integrated and real-time data-driven solution. The Revenue Manager integrates powerful revenue optimisation tools that enable businesses to set dynamic pricing strategies, maximise occupancy, and increase revenue.

“The significant growth of the Roompot organisation in recent decades has partially been made possible by Maxxton,” shares Jurgen van Cutsem, CEO of Netherlands-based Roompot. “We have been working together for many years to set the standard within the hospitality industry and to remain at the forefront. As a result, our collaboration and progress with Maxxton is going very well.

“ Responding quickly to changing conditions, adequately implementing newly acquired parks, and always able to translate the latest developments in our industry into software solutions in agreement. The specialised Maxxton software consultants always ensure innovation and renewal. If you want to make a difference for your organisation then make your first move by logging on to www.maxxton.com