barclays

Spotlight On International Business

Posted on January 13, 2016

Spotlight On International Business

A leading UK distributor of battery operated children’s rides to the holiday park sector has been selected by Barclays Bank to spearhead its latest marketing campaign to encourage more businesses to use international banking facilities for currency trading and transactions.

North East-based World of Rides has been selected to represent international business, as part of a Barclays Bank marketing campaign.

North East-based World of Rides has been selected to represent
international business, as part of a Barclays Bank marketing campaign.

As long-time importers and exporters, North East-based World of Rides have been trading through Barclays Bank for more than five decades and as a result they were a natural choice for the bank to use to represent a successful international business.
World of Rides’ general manager David Robinson commented: “We have remained loyal to Barclays for over 50 years and we are delighted to be part of the international marketing campaign.”
An interview with David features on Barclays’ radio adverts, which are being broadcast nationally on Classic FM, LBC and Gold and Barclays will also be adding a section about World of Rides to its website.

Staycation Trend To Rise

Posted on July 3, 2014
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Domestic tourist expenditure is forecast to grow by 25% over the next four years.

Staycation Trend To Rise

Spending from staycationers is set to rise by around 25% over the next three years, according to a new report by Barclays.

Overall spending by UK domestic tourists is forecast to rise to £108 million between 2013 and 2017.

The forecast is based on the recovery staying on track without people immediately switching back to their pre-recessionary holiday habits with trips abroad. Barclays said the hospitality and leisure sectors will benefit most from the staycationing trend, with spend in pubs and restaurants forecast to rise 26% to £37bn as more people dine out.

UK-wide hotel and B&B spend is expected to increase by 25% to £17bn, with leisure attractions going up 27% to £15bn and shopping rising 23% to £15.6bn.

“The economy is improving and confidence is certainly growing,” commented Mike Saul, head of hospitality and leisure at Barclays. He added: “With domestic tourism set to be big business for the UK’s hospitality and retail sectors, those with a clearly targeted strategy are set to benefit.”