Award-Winning Ways
Insurance specialists Caravan Guard, which incorporates Leisuredays, have been recognised for their outstanding communication with customers and raising the company’s profile among caravanners.
The Halifax-based company beat off stiff competition to win the ‘Customer Connectivity Award’ at the 2016 Insurance Marketing and PR Awards.
Happy customers were central to Caravan Guard’s ‘Don’t take our word for it’ campaign, which included magazine adverts, customer videos and social media.
Caravan Guard’s Director of Marketing Craig Thompson said: “We’ve harnessed the power of this customer feedback throughout our marketing from direct channels to our communications with park and dealer customers to help us keep customers and attract new ones.”