Taking The Plunge
There is something rather decadent about lying back in an al fresco hot tub with just the gentle bubble of warm water to break the silence – don’t knock it until you have tried it.
Appealing to families as well as couples, for many holiday makers, having their own hot tub is the highlight of their break. Perfect any time of the year, hot tubs are especially indulgent when it is cold outside so add to the lure of an autumn or winter holiday offering.
For holiday park operators, adding a hot tub is an opportunity to enhance visitor appeal and to add a premium to the letting price of the accommodation. Switched on holiday sector marketeers are cashing in on the popular trend with a host of websites and on-line marketing offers, highlighting the added attraction of a holiday hot tub.
Hoseasons is among them, currently offering more than 750 holiday options with a hot tub. On-line searches of holiday accommodation with hot tubs spring up a multitude of websites such as www.hottubholiday.co.uk and www.forestholidays.co.uk all majoring on hot tubs as an added attraction. Potentially profitable, there are however, many pitfalls to avoid before taking the plunge and adding a hot tub to your holiday offering.
Shrewd operators and owners will look before they leap when it comes to showing duty of care not to mention doing the necessary sums to ensure a profitable bottom line.
“The best advice I can give holiday operators is to keep it simple and only invest in hot tubs if they can provide or include service, within a daily maintenance routine, to ensure safe water and correct settings,” advises Stephen Weller, of Master Spas, one of the UK’s longest serving suppliers.
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