PLANS TO DEVELOP DEVON LAKES

PLANS TO DEVELOP DEVON LAKES

CLAWFORD LAKES RESORT and Spa in Devon is scheduled to open this Autumn

Private equity-backed holiday operator Lakeshore Leisure Group has secured planning permission to develop Clawford Lakes, a stunning 80-acre property in Devon that is set to open this Autumn. Lakeshore Leisure Group is a UK leisure brand offering high quality holiday accommodation including self-catering rental cottages and lodges, hotel accommodation and privately owned lodges across three Devon locations; Otter Falls, Lakeview Manor and Clawford Lakes.

Acquired in 2019 with initial investment from Kings Park Capital, Clawford Lakes in Holsworthy, north west Devon is an holiday resort comprising of 17 man-made fishing and recreation lakes and 24 self- catering units, as well as a large bar and restaurant. With planning permission now approved, work is now underway on the major redevelopment which will include the build of 144 luxury lodges, 13 bespoke angling pods, seven unique luxury cocoons, nine floating lodges, and a Scandinavian- inspired spa with swimming pool and treatment rooms, set aside a stunning central lake. Lakeshore Leisure Group has also secured exclusive rights to the luxury cocoon units in the UK.

The new luxury holiday lodges will be available for both holiday rentals and for purchase as pre-furnished holiday homes, available to use year-round and with the option of subletting on a managed site. The refurbished Apple and Grape bar and restaurant will showcase dishes created using a variety of local produce and will also welcome local visitors. There will be a small provisions and fishing tackle shop on site, to support the high-quality fishing lakes, which have been invested in and restocked. In addition, leisure water sports will be added in 2022 including paddle boarding, kayaking, open water swimming and canoeing, and the new swimming pool and spa will open, all forming part of the visitor experience.

FIFTH MVP AWARD FOR VORTEX

FIFTH MVP AWARD FOR VORTEX

Available in the UK via Ustigate, Vortex has received a Most Valuable Products award in 2021 for its Astra collection, as voted for by the readers of Aquatics International Magazine.
The new Astra offers three unique Splashpad® experiences, each with its own fun. Astra No.1 and No.3 provide a halo of water which rains down from above for children to run through. No.3 also features a Twirltec™ ball so children can rotate the water stream to create a beautiful spiral pattern. With three spilling Seeflow™ buckets, Astra No.2 encourages social interaction. Many children can play at once, and anticipation builds as the children see the buckets fill up before they spill.

Ustigate Water Play
Tel. 01322 424445
www.ustigatewaterplay.co.uk

STRATOSPHERIC SEASON AHEAD

STRATOSPHERIC SEASON AHEAD

Park Holidays UK is plunging £2 million into the building of a new luxury pool at Dovercourt Holiday Park in Harwich – and says its bracing itself for a staycation year ‘like no other’ in 2021. The group reports that it has given the green light to new investments across its 30-plus holiday parks as bookings for next year hit ‘stratospheric’ levels. “Make no mistake, Britain will be the place to be on holiday in 2021 and we are going to be ready for it,” says Park Holidays UK director Tony Clish. “Families will be seeking-out top quality experiences in this country as a substitute for going abroad, and that’s just what we intend to deliver,” he continued. “The group will be investing heavily this winter both in its leisure facilities, and in top quality accommodation such as luxury lodges, so nobody will feel they are getting second best.”

Many of next year’s bookings are from families who took a staycation this year and were amazed by how much more enjoyable it was than an overseas holiday. “Less hassle, less cost, beautiful countryside and coasts, and so much more for kids to enjoy - the time is now right for Britain to play up to its greatest strengths” said Tony. Work on Dovercourt’s new swimming pool began this month, and it’s planned that park guests will be dipping their toes in the water from next March with the complex’s interior decked out in a nostalgic seaside theme, plus pool-side relaxation areas and cascading slides.. Next year is likely to be the park’s busiest on record, according to Park Holidays UK. ”We do normally start to receive a flow of bookings around autumn across the group for the following year’s holidays, but this time it’s turned into a deluge,” said Tony. “We are responding by channelling major investments into our parks this winter and making sure that guests will have all of their expectations exceeded.”

Park Holidays
Tel. 0191 256 0795
www.ParkHolidays.com

THE NEW NORMAL

THE NEW NORMAL - Swimming Pool Focus

Step up your duty of care pool protocols in light of the pandemic…
In the light of the global pandemic, it has never been more vital to show duty of care for your holiday park swimming pool users. You don’t just need to follow the guidance. You need to evidence you are following that guidance. Swim England has published and is constantly updating comprehensive Return to Pools Guidance to coincide with the government controlling lockdown measures. All available through the Swim England website and easily downloadable, five detailed documents have been created and are based on the latest scientific advice and government guidelines. The guidance includes robust recommendations for operators, casual swimmers, lane swimming, family-fun sessions, club activity, teachers and those attending swimming lessons. “As pools reopen, it will not be a case of ‘business as usual’ and we know that things will have to be different, but if we are to play our part in protecting the NHS from another wave of Covid-19 admissions, it is important we follow the latest guidance and adjust to the new ‘normal’,” comments Jane Nickerson, Chief Executive, Swim England The Swim England information aims to support operators in re-opening swimming facilities following the period of closure, due to Covid-19, and provides guidance on reducing the risk of Covid-19 transmission within the swimming pool environment.

 

HYGIENE REGIMES

The information highlights the continued requirements for safe social distancing and enhanced hygiene regimes, along with guidance on how this will impact on the operational management of swimming facilities. The guide also includes details on getting pools back to operational requirements, certification, programming, understanding the new needs of users coming out of isolation (especially the most vulnerable) and protecting and training the workforce. Operators should have a dedicated officer responsible for Covid-19 considerations, making sure that they are up to date with central or local government recommendations. If your pool water is chlorine-treated to Pool Water Treatment Advisory Group (PWTAG) guidelines, you can state, with confidence, that Covid-19 should not be transmissible through the swimming pool water. It is worth noting that most air conditioning systems do not need adjustment, Swim England advises, however where systems serve multiple buildings, or operators are unsure, advice should be sought from an appropriate heating, ventilation and air conditioning (HVAC) engineer or adviser.

SOCIAL DISTANCING

Maintaining social distancing is paramount in order to reduce the risk of transmission of Covid 19 between participants, this is important both whilst in and out of the water.
Distance: The greater the distance between participants the lower the level of risk of transmission via air droplets.
Activity: The way in which participants move during the activity will determine how you can control the above two parameters, for example lane swimming is a controlled setting where participants are guided to swim in a set direction.

THE BREAN SPLASH POOL not only serves holiday park guests, but also to the local community.

The swimming pool industry is urging holiday park operators to urgently have their swimming pool check plantrooms and water testing systems by appropriately qualified specialists. “Following extended shutdowns, we have to warn holiday swimming pool operators, they are potentially returning to the most dangerous pathogens lurking in pool water,” warns Dyfed Thompson-Smith of leading supplier, AstralPool UK. “Follow correct procedures including bacteriological tests in case there has been any significant break in disinfection. “It is not scare-mongering,” he emphasises. “It is just being sensible.” Pool users too are being urged to comply with guidance including arriving ready to swim, showering away from the pool and changing rooms, and leaving he pool as soon as possible after swimming. Pool users are reminded to respect people of different swimming standards and abilities, always maintaining appropriate social distance between yourself and another swimmer.

Swimmers need reminding that if they change their pace, by opting for a slower stroke, they may have to switch designated speed lanes while staying hydrated by bringing their own ‘prefilled’ water bottle on to poolside during your swim. Meanwhile, Swim England has pleaded with the Government to ensure swimming doesn’t become leisure’s ‘forgotten activity’ – after it was revealed almost a third of public pools could remain closed for another six months. However, less than 20 per cent of local authority-owned facilities will welcome swimmers back into the water on reopening day – and many of those will be at a reduced capacity. New research also shows 30 per cent of public pools may remain closed into 2021 due to the exceptional costs councils face to reopen facilities – coupled with the income lost during the lockdown period.

 

Hot Tub Expo Bubbles Over

Hot Tub Expo Bubbles Over

Awash with hot tubs, the UK’s only dedicated water leisure exhibition, SPATEX 2020, takes place from Tuesday 28th to Thursday 30th January at Coventry’s Ricoh Arena. For those looking to invest in hot tubs or swimming pools, the event is a must-attend event, with many exhibitors under one roof, including a vast choice of spa companies. SPATEX hosts a double programme of free seminars and workshops on all three days to help you hone water leisure skills.

Check out the website at www.spatex.co.uk to find out more and to register for free attendance.

Top Swimming Pool Honour For Butlin’s

Top Swimming Pool Honour For Butlin’s

ABOVE: Butlin’s Bognor Regis water complex has been named Holiday Park Pool Of The Year 2019.

The Art Deco influenced pool building represents a £40m water leisure investment staffed by a 48-strong daily team. The only pool in the world that has a Helter-Skelter, the pool centre also features a wave pool with themed music that has a Pool Party with DJ on every Peak Break!

Butlin’s seaside-themed, Bognor Regis swimming complex, has scooped the title of Holiday Park Pool Of The Year for 2019, in the recent UK Pool & Spa Awards.

A Lido Pool with beach huts allows bathers to relax and unwind with, another feature, a Stick of Rock designed slide that is 26m from top to bottom. All the slides joined together measure a combined total of 478 metres. A 12 metre high Adrenaline Flume with weather effect light strips throughout its journey while a family raft ride accommodates up to three people at a time. Jon Hendry-Pickup, Butlin’s Managing Director said: “The pool has already thousands of our guests have been able to combine fun, thrills, waves and flumes.

“Feedback so far has been glowing and justifies the time spent listening to our guests so that we delivered what they want and need,” he said, adding: “Our aim was to create an experience that takes our Bognor resort to a whole new level and ensures we continue to be at the forefront of British family breaks. We believe we’ve done exactly that.” Part of Bourne Leisure Ltd which also owns Warner Leisure Hotels and Haven Holidays, Butlin’s has three beach side resorts, Bognor Regis (West Sussex), Minehead (Somerset) and Skegness (Lincolnshire) and welcomes around 1.5m guests annually.

Wish You Were Here – Oyster Bay Coastal & Country Retreat

Wish You Were Here - Oyster Bay Coastal & Country Retreat

Oyster Bay Coastal and Country Retreat, is one of Cornwall’s best-kept secrets and the only 5-Star, owners’only holiday park. You’ll find Oyster Bay set in the beautiful Cornish countryside, just a stone’s throw from the stunning, famous sands of Perranporth.
Oyster Bay’s brand-new development – Penpol Creek – boasts 23 spectacular holiday homes.
Imagine a mixture of extraordinary lodges, immaculately furnished. We’re talking contemporary, well-equipped kitchens, spacious open-plan living spaces and private sun terraces with unbeatable views of the Cornwall’s rolling countryside. Set in its own private gated community, there’s no better place to soak up the scenery – what’s more, it’s open all year round with a 12-month season. Unwind at the park’s exclusive facilities, including its indoor leisure complex – why not go for a calming dip in the pool, followed by a chilled drink on the decked terrace?
At the end of a busy day, enjoy a short stroll to Oyster Bay’s very own pub and restaurant, The New Inn.
They’ve laid on some delicious seasonal dishes to sample with your owner discount – and why not join in with the exclusive monthly wine club? Other benefits for owners include a chauffeur service and a calendar of special events.
Oh, and don’t even contemplate leaving your loved four-legged friends behind, either – Oyster Bay is completely pet-friendly.
At Oyster Bay, dedicated watersports instructors are available to help guests make the most of the surfing, paddle boarding and windsurfing
opportunities available nearby. You can make full use of the putting green, the tennis courts or get out and about to explore the endless, stunning countryside with complimentary electric bike hire.
Nothing has been missed in the quest to create a spectacular sanctuary all year round. Oyster Bay is the perfect home from home with everything required for endless holidays and lasting memories.

Oyster Bay Coastal & Country Retreat
Tel. 01904 786 100
www.parkleisure.co.uk/oyster
-bay

Tranquil Escape – Cofton Holidays

Tranquil Escape

tranquil escape mainCofton Holidays has been welcoming holiday-makers for over 40 years..

Nestled in its very own glorious corner of Devon, surrounded by 80 acres of Devon countryside and close to the pretty coastline of Dawlish Warren, Cofton Holidays has been welcoming holidaymakers from far and wide for over 40 years. Guests return year after year to enjoy its beautiful and convenient location, extensive facilities and wide choice of accommodation to suit the needs of all visitors. Purchased by the late George Jeffery in 1975, Cofton Holidays was transformed from what was a basic operation into the stunning landscaped grounds that it is today. The beautiful gardens and established plants that you can see around the multi award-winning holiday park were created by George. Now, Cofton Holidays continues to run under the Jeffery name, with George’s children Roger, Helen, Mellony and Christopher firmly at the rei ns. Cofton Holidays, Holiday Park of the Year at the Visit Devon Tourism Awards 2018, offers a range of accommodation, entertainment and facilities for the whole family to enjoy. When guests drive through the gates of Cofton, they can immediately escape to a tranquil world, leaving the mundane routine of everyday life behind. Guests are greeted by the newly refurbished reception area with the friendly team on standby, ready to check-in visitors to their home away from home. From stylish holiday homes to indulgent hot tub cottages and luxury Georgian apartments, Cofton Holidays offer a wide range of accommodation for guests to choose from. Cofton’s selection of holiday homes is like no other. With two or three bedroom holiday homes available which can sleep up to six guests, there’s plenty of space for the whole family. The dog friendly Dart holiday home is a great example of the high-quality accommodation available at the South Devon holiday park. The Dart features one double bedroom and one twin and also has an additional sleeping space in the lounge with a fold-out bed. Furry, four-legged guests will feel right at home with the addition of a pet mat, small pet blanket and stainless-steel water and food bowls. Suitable for all seasons, the Dart has full central heating and double glazing, ensuring that the family is kept warm and cosy throughout the winter months.

HOT TUB COTTAGES
Embracing the popularity of hot tub holidays, Cofton launched its range of hot tub cottages in 2016. The three exquisite homes can be found on the Eastdon Estate, set away from the main park yet close enough to enjoy its facilities and entertainment. Each cottage has breath-taking views including classic Devon farmland and beautiful views of the Exe Estuary. Newly refurbished for 2018, Cofton’s five holiday apartments are located within the Georgian Eastdon House on the Eastdon Estate. Interior designer Julie Jeffery transformed the apartments into highend, luxury accommodation complete with elegant furnishings, 55” TVs and high-specification kitchen areas. For those who prefer traditional camping holidays complete with roasted marshmallows and their own home comforts, Cofton Holidays offers a range of camping and touring pitches to suit guests needs. Rated number one for Dawlish campsites on Trip Advisor and holding the coveted AA 5 Pennant Gold Award for its caravan and camping facilities, Cofton Holidays offers grass, hard standing and fully serviced pitches perfect for tents, caravans or motorhomes. The fantastic range of facilities on offer at the family-run holiday park is just one of the reasons why guests return year after year. With two pools, one outside and one indoors, guests can enjoy splashing around whatever the weather.

INDOOR POOLtranquil escape pic 2
The heated indoor pool includes a fun splash pad area and hydrotherapy loungers, perfect for parents to relax on whilst the kids play. Other on-site facilities include a gym, restaurant, pub, steam room, sauna, fitness studio, soft play area, playground, sports wall, outdoor pools and much more. Guests also have access to five coarse fishing lakes, miles of cycle paths and nature trails that take visitors through woodland to the golden sands of Dawlish Warren beach and nature reserve. Cofton Holidays has recently invested £20,000 in its indoor cycling studio in addition to adding brand-new classes to the gym’s timetable, located within Ashburn Springs Spa and Leisure. Widening its kid-friendly activity offering, Cofton Holidays has also invested £50,000 in a new Woodland Adventure Area which features a 25m zip line, a climbing cage, rope ladders, balance beam, balance lines and scramble nets. Free kids’ club take place each day throughout the school holidays, from Easter through to the October half term.

PICTURE-PERFECT
South Devon is home to an abundance of picture-perfect landscapes and attractions. Famous for its beaches, Devon is THE place to go for sand, sun and fun. Cofton Holidays is only a short walk away from the golden sands of the Blue Flag beach at Dawlish Warren and its fascinating Nature Reserve. Also close by is Teignmouth, the location for the 2017 film The Mercy, starring Colin Firth and Rachel Weisz. Cross the bay and you will end up in the picturesque village of Shaldon where the ‘Smugglers Tunnel’ is located. Walk through the tunnel and discover the secluded Ness Cove beach, perfect for a relaxing picnic by the water’s edge. Speaking on behalf of the family, Director Helen Scott is incredibly proud of how Cofton Holidays has developed over the years: “As a family business that’s been running for over 40 years, we know how imt98009portant it is to create a customer experience that guests want to share. We invest in our facilities so that our customers can have an even richer experience, encouraging them to return year after year, generation after generation. Throughout 2019, we will continue to add to our offering which includes expanding our dog friendly accommodation offering.” With so much to see and do in this glorious corner of Devon, it’s no wonder that Cofton Holidays has such a loyal customer base. The Warren family said of their recent visit: “We have had a wonderful experience. The site is very clean, all the staff were friendly and helpful, especially the bar supervisor and the entertainment was second to none. We’ll 100% return.” Peter from London said: “The best holiday park we’ve been to in our motorhome. Our children aged two and four love it. Great facilities, entertainment and activities in one of the best parts of Devon.” Cofton Holidays has secured a number of accolades in the last 12 months including Gold Holiday Park of the Year and Silver Responsible, Ethical and Sustainable Tourism awards at the Visit Devon Awards 2018, as well as the Hoseasons Diamond Award for Family Run Lodges and Parks. In February 2019, Cofton Holidays will attend the South West Tourism Excellence Awards as a finalist. It looks like 2019 will be another memorable year for the family-run, South Devon holiday park.

Cofton Holidays
Tel. 01626 890111
www.coftonholidays.co.uk

 

 

Best in Britain

Best in Britain

Best In Britain

ABOVE: Norfolk's Searles Leisure Resort has been crowned the UK's champion holiday provider.

Judges in the annual AA holiday awards have told the family owners of North Norfolk's Searles Leisure Resort they are the UK's champion holiday providers. Awards given by the AA – based on guest reviews and a ‘secret shopper’ visit by inspectors - are regarded as the ‘Oscars’ of the holiday parks industry. The park fi rst began welcoming campers over 60 years ago onto what was then a farm, and it has since grown to become one of Eastern England's largest and best-loved holiday centres.

PITCH PERFECT
best in britain image 6Searles' provides more than 800 holiday home and touring pitches, including luxury lodges to buy and rent, plus a raft of family-friendly attractions and outdoor activities. Attractions at Searles include an innovative new indoor ‘splash zone’ with a host of different water play features, a new outdoor gym, and an adventure play park plus nightly entertainment.The citation from the AA's award judges noted that Searles: “Never stands still, and every year offers something new to delight visitors seeking a truly memorable and high quality experience. "The park's success and popularity is thanks to the vision, passion and hard work of four generations of the Searle family, and their quest for ever-rising standards,” they continued.

 

STAFF PRIDE

best in britain image 4

Paul Searle says staff played a big part in securing the win.

"All the resort's facilities are spotlessly clean, and there is a general feeling of pride from the friendly and hard-working staff. Searles is a very worthy winner," the judges concluded. Searles is also a highly-regarded local employer with around 200 staff, and provides valuable training and skills development opportunities especially to younger workers. Speaking on behalf of the family, managing director Paul

Searle said that the AA award celebrates not just the park, but also the entire workforce: "Standards of customer service are an important criteria for these awards, so our team at Searles can take a major share of the credit for this achievement," he says. "So many of the reviews we receive from customers mention the great atmosphere here, and delivering this is very much in the hands of our park team. "We hope the publicity from this AA award will also benefit other local tourism businesses by putting the spotlight on north Norfolk as an amazing holiday destination," adds Paul. Earlier this year, the park was crowned as the region's perfect park destination in the holiday parks category of the Norfolk and Suffolk Tourism Awards 2018.

Searles Leisure Resort
Tel. 01485 534211
www.searles.co.uk

 

Shared Vision

Shared Vision

The Inside story on the rise and rise of Bridge Leisure..

Shared Vision 1

ABOVE: Witht he help of its experienced team, Bridge Leisure is stamping its mark on holiday park locations around the country.

Founded in 2008 by Andrew Howe and Simon Williams as a holiday park consultancy and management business, Bridge Leisure initially focused on operating holiday parks for third parties. Both Andrew and Simon worked in the holiday park industry before setting up the company and both shared the vision of wanting to own a portfolio of individual holiday parks across the country. Andrew has worked in the leisure industry for 16 years, within both independent and plc companies including Talarius PLC, the UK’s largest High Street slot machine operator, and UK holiday parkoperators, Park Resorts. He shaped Sandy Balls Holiday Centre into the UK’s benchmark independent park and developed Park Resort’s lodge strategy. Equally at home on the park or in the boardroom, he expertly bridges the gap between the two. With 20 years’ experience of holiday parks, including at Bourne Leisure’s and Park Resorts’ leading locations, Simon has extensive industry knowledge. He heads the operations of our parks, both owned and managed.

HUMBLE BEGINNINGS
Their first office was based in the spare bedroom of Andrew’s house where they spent two years building the business and looking for an opportunity to work with financial backers to help them purchase their first park. In 2010, with the backing of Kings Park Capital, the pair expanded into the operation of owned parks with the acquisitions of Trevella Park in Cornwall and Sand Le Mere Holiday Village on the Yorkshirecoast, followed by Turnberry, in Ayrshire, at the end of 2012. The recent acquisition of Yorkshire’s Bowland Fell takes Bridge Leisure’s estate to nine parks as it continues to consolidate the fragmented UK holiday park market. The Milton Keynes based company has now trebled the number of parks it owns since completing a management buyout supported by Phoenix Equity Partners (“Phoenix”) in 2015. Bowland Fell is a beautiful park set in an expanse of countryside between the Yorkshire Dales National Park and the Forest of Bowland – an area of outstanding natural beauty.

KEY PLAYERS
Andrew comments: “We are excited about the prospects for the park under Bridge Leisure’s ownership and plan to invest to further improve and grow the park in the coming years. “The park is run by a great team with lots of experience and enthusiasm, so we are really looking forward to joining forces and working together to take the park from strength to strength.” Bridge Leisure already own parks in Cornwall, Scotland, The Peak District and a second Yorkshire based park in Tunstall while in addition provides operational consultancy services to other park operators. Other key team players include Richard Hunt, chairman of the restructured Bridge Leisure Management, who boasts 20 years of board and executive level experience in senior general management roles in the leisure sector, with both private equity-backed businesses. Operations Manager, Alison Watson, has worked in the holiday park industry for more than 25 years, starting in 1989 as a children’s entertainer at Rockley Park in Dorset and then working across the country in roles covering retail, caravan sales and general management, running holiday parks in North Wales, Yorkshire and Scotland. As operations manager, Alison works closely with holiday park owners so that Bridge Leisure can help grow their business fi nancially and ensure a superb experience for their holiday home owners and holidaymakers. Andrew concludes: “It’s been a very successful few years for the company with a sustained period of growth and investment. “When we undertook the management buyout in 2015 we owned three parks but had a clear and ambitious plan to grow the group through acquisition and organic growth. “A little under four years later, with the backing of Phoenix, we have been able to add a further six parks and substantially grow both our existing and acquired parks.

Bridge Leisure
Tel. 01908 067900
www.bridgeleisure.com

 

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