Keeping Up Appearances
From weather-proofing picnic areas, to investing in new playground equipment and waste recycling systems, holiday park owners that take pride in their park’s exterior appearance and make the most of their outdoor appeal will ultimately reap the rewards.
If you’re considering transforming your outdoor areas it needn’t be a daunting task. In fact, investing in a few simple and cost effective measures can go a long way in improving aesthetics, comfort and facilities for your guests. “It’s important to keep outdoor spaces well-maintained as this is one of the first impressions visitors will experience at your park,” says Stephen Toone, Managing Director of Fordingbridge Plc – a leading manufacturer of canopies, walkways and sustainable buildings.
“Your clientele are more likely to return to your site and recommend to their friends and family if the external appearance is tidy.”
Maximising the use of outdoor spaces all year round by weather-proofing your facilities can not only improve your customers’ experience, but also set your park apart from the competition.
“We are seeing an increase in demand for weather protected activity areas and dining spaces. Popular designs include the soft aesthetics of timber, which blend nicely into forest parks. Alternatively, tensile structures which can be applied to all types of parks in any setting,” says Stephen.
Fordingbridge work in partnership with parks to maximise customer experience and increase revenue potential. The experienced in-house design team assists by designing a canopy, walkway or queuing area pertinent to a park’s individual requirements or brand consistency at different sites. “Canopies can be used for increasing dining and picnic areas, which improve dwell time and all year round usage. Further uses include aesthetically pleasing storage facilities, such as secure bike shelters or outdoor activity equipment,” says Stephen.
“With more competition than ever before within the holiday park and leisure sector, attracting customers with new and engaging ideas are vital to achieve this. One of the many innovative ideas is the inspiring and engaging butterfly exhibit, which provides an attraction to suit all ages in all weather conditions.” A comprehensive outdoor play area is a winning formula for hospitality venues looking to appeal to young families.
Camber Sands Holiday Park in Sussex required a large new play area as part of a refurbishment project earlier this year. The park owners wanted separate areas for toddlers and juniors and a wide range of equipment. They enlisted the help of HAGS-SMP to design and install the scheme, which included themed multi-play units, dynamic equipment, a zip line, sunken trampolines and a trail with an 8m traverse wall.
The play area has proven to be a huge hit with customers, and according to HAGS, the only complaint from site has been to ask how to keep the adults off the equipment! “Theming seems to be a constant favourite with our clients. From pirate ships to fairy-tale castles you can add real play value to your areas by engaging a child’s imagination,” comments Simon Wright, Head of Sales at HAGS.
“With something to suit all budgets, our products are built to last, providing better value over a longer period of time. A small play area suitable for approximate six to ten children might start from £10k and increase from there.” Simon add: “Remember though, if your budget is tight you might consider planning your scheme in phases, this way you can add to the playground over a period of time that suits.”
To find out more about maximising your outdoor space, subscribe to Holiday Park Scene
Fordingbridge Tel. 01243 554 455 www.fordingbridge.co.uk
HAGS-SMP Tel. 01784 489109 www.hags-smp.co.uk
IvyLiving Tel. 08448 002215 www.ivyliving.co
Rolec Services Tel. 01205 724754 www.rolecserv.com
Trimax Tel. 01933 652 235 www.trimaxmowers.co.uk